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BrandMuscle vs SAP CRM comparison

 

Categories and Ranking

BrandMuscle
Average Rating
0.0
Number of Reviews
0
Ranking in other categories
Marketing Resource Management (7th)
SAP CRM
Average Rating
7.8
Number of Reviews
43
Ranking in other categories
CRM (4th), Local Government CRM (2nd), Marketing Management (4th)
 

Mindshare comparison

While both are Marketing Applications solutions, they serve different purposes. BrandMuscle is designed for Marketing Resource Management and holds a mindshare of 4.1%, down 5.8% compared to last year.
SAP CRM, on the other hand, focuses on CRM, holds 12.3% mindshare, up 9.3% since last year.
Marketing Resource Management
CRM
 

Featured Reviews

Use BrandMuscle?
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GodfreyNoel - PeerSpot reviewer
Sep 27, 2023
Excellent user experience with ease of use and reliable technical support
It's mostly for this solution when managing, so I work in a logistics role, and I use it for placing orders. I'm producing IPDs for products. They're produced from our factory. And for bringing our products in the warehouse.   So we have vendors that offer us services for transporting our product…

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pricing and Cost Advice

Information not available
"Every user needs to have a license."
"They should reduce the price to target small businesses."
"SAP CRM is not suitable for smaller businesses because it is expensive. The larger businesses would be able to handle the cost."
"As for the product licensing, we pay an annual fee. It's important to consider setup costs and licensing based on your organization's budget and needs."
"The product is costly."
"SAP CRM is an expensive solution and is the most challenging aspect of the solution."
"The pricing from SAP is good but it takes time to realize the investment."
"SAP CRM is an expensive product."
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Top Industries

By visitors reading reviews
No data available
Computer Software Company
13%
Manufacturing Company
10%
Government
9%
Educational Organization
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
 

Questions from the Community

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What do you like most about SAP CRM?
Getting the right information at the right time across different programs is important. These programs lack interaction between them. IPA is a good option to bring them together.
What needs improvement with SAP CRM?
One area for improvement is the security model, especially regarding records management retention and the audit and legal holds. Since we're in the middle of a cloud digital transformation, it's es...
 

Comparisons

No data available
 

Also Known As

Saepio, MarketPort
No data available
 

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Overview

 

Sample Customers

Ochsner, HCS, VSP, CVS Pharmacy, Audi, Paccair, VCA Animal Hospitals, United Way, Sonic, Auntie Anne's, H&R Block
Brau Union Osterreich AG, Nu Skin Enterprises Inc., AOK Bundesverband, RAK Ceramics, NHS 24, Wholesale Sports Outdoor Outfitters, FC Bayern Munchen AG, Tumi, The Kellogg Company, MVV Energie AG, Anglian Water Services, German Football Association (DFB), Nebraska Book Company Inc.