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SAP CRM vs Zoho CRM comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jan 12, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

SAP CRM
Ranking in CRM
4th
Average Rating
7.8
Reviews Sentiment
6.8
Number of Reviews
43
Ranking in other categories
Local Government CRM (2nd), Marketing Management (4th)
Zoho CRM
Ranking in CRM
5th
Average Rating
8.0
Reviews Sentiment
7.1
Number of Reviews
51
Ranking in other categories
Opportunity Management (3rd), Sales Force Automation (3rd)
 

Mindshare comparison

As of January 2025, in the CRM category, the mindshare of SAP CRM is 11.7%, up from 9.9% compared to the previous year. The mindshare of Zoho CRM is 3.2%, down from 5.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.
CRM
 

Featured Reviews

Bruno Spiazzi - PeerSpot reviewer
Good solution for controlling company processes
Our primary use case for SAP is as a principal company system and it's relatively easy to understand our process in the system. It's quite easy to analyze the configuration and make other operations make custom accounts for the application. In my opinion, it's a good experience I don't have a…
AmerKhan - PeerSpot reviewer
Diverse integrations assist in seamlessly aligning marketing efforts with sales tracking
Zoho CRM is flexible due to its integrations, like with Zoho Campaign, helping integrate marketing efforts with CRM processes. It offers a no-cost entry with the ability for three users to use it at no charge, which is beneficial for startups to explore the platform without financial strain. This enables me to start using the platform, handle opportunities, and get a feel before committing financially.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Once the lead is matured, you can convert it into an opportunity and you can track it by the opportunity based on the product segment."
"The solution is highly scalable."
"The user interface is excellent."
"The most important factor for recommending SAP CRM is its integration with the core SAP platform. Globally, most enterprises are using SAP as an ERP platform to manage their key business functions. SAP CRM has out-of-the-box integration with the core SAP platform. You can integrate your pre-sales and post-sales into the single platform on the SAP CRM very easily, and you can extend that CRM to your customers who can actually see what is happening to their orders—such as whether it is dispatched or not dispatched or at what stage it is—simply by logging onto the CRM platform."
"The solution assists us in identifying what to send, what to offer, and what customers are buying."
"The flexibility to design the portal and customize it according to the needs of the clients is valuable. The integration with SAP ERP is also valuable."
"Its scalability is good."
"The product integrates with third-party tools easily."
"Zoho CRM has been a really good product. From a basic CRM perspective, we use it to maintain the details of our company's customers."
"It is customizable. We have customized the CRM according to our needs."
"We use the solution for different projects. We use it to patch lead details from clients' sources."
"Highly configurable, enabling graphically built workflows, and the writing of customized scripts if required."
"The whole forecasting and pipeline management is very good."
"There's no installation required."
"Zoho CRM has a location-based feature where if I'm visiting certain customers in a day, it can indicate to me the most efficient route. However, this is if the location of all the offices or places is updated, it saves my time. The calendar in Zoho CRM is synchronized with Google Calander which is very useful for me."
"The camera feature is valuable because it provides a look and feel."
 

Cons

"SAP CRM could improve by making the solution more current, it is out of date. There are no more updates for SAP CRM."
"What I see as a challenge against our competitor is that Salesforce comes with more flexibility, for enhancement purposes, whereas the SAP CRM Cloud is more robust and rigid. It's not flexible to implement any bespoke solution."
"They have recently updated their user interface but they should continue to improve upon it in the future. Additionally, overall performance or speed of response times could be better."
"In terms of visibility of the data, there's a very limited set that we have access to and sometimes it's very difficult and not user-friendly to analyze from front end to back end. It's the biggest challenge, even if I'm working with an organization where we've implemented SAP."
"There is no scope for integration because SAP does not allow any personal integration."
"Improvement is needed for SAP CRM's integration with Microsoft Teams and Outlook Its integration with Microsoft collaboration software, including Teams, Outlook, and SharePoint, is not very good. There are issues with synchronization between appointments in CRM and Outlook, as well as challenges with managing contacts, which creates problems."
"Content management is one area where SAP CRM could use some work because we were seeking a CRM solution that could store BLOB data, like PDF and email data, which takes up a lot of space in the database. Recently, we migrated to a content server, but it would be nice if CRM had built-in BLOB data management because BLOB data is a challenge we've been dealing with since last year."
"The B2C features of SAP are strong, but they are not very known to the public and companies. They must make it more known for B2C applications or B2C use cases."
"We'd like the solution to be less expensive."
"The mobile application is a little complicated and could be simplified."
"In Creator, you can do calculations and change another field immediately after you enter any value. If you add the quantity or price in any field, you can immediately change the total in Creator. The same functionality is not directly available in CRM because it is prebuilt."
"The support response time for this solution could be improved."
"This solution needs a more user-friendly interface."
"Adding a new contract to the solution is quite complicated."
"Zoho could be more user friendly by improving the UI of the interface."
"The only thing I noticed was that it does not support multi-country operations. In Canada, for example, we do not use the term "state," but rather "province," and we do not use zip codes, but rather "postal codes.""
 

Pricing and Cost Advice

"We have to pay a yearly licensing fee for SAP CRM, which is expensive."
"The company has seen an increase in revenue."
"There is a license required to use SAP CRM."
"SAP CRM is not suitable for smaller businesses because it is expensive. The larger businesses would be able to handle the cost."
"Its price is reasonable. As compared to other CRMs, this CRM is competitively priced. They have multiple flavors with different sets of functionality. Pricing is based on the flavor that suits your requirement. If you have more users, the cost will come down."
"The licensing model for SAP CRM is customer-based."
"The solution is expensive."
"Every user needs to have a license."
"This solution is less expensive than Salesforce."
"I have no information about the pricing for Zoho CRM because the finance department handles that."
"Its price is lower than the other software."
"There is a license required for this solution."
"We pay for an annual license to use this solution."
"We consider it a good value and found it to be cost-effective."
"The basic plan has changed from $15 to $25 or $30."
"We have an annual license fee that costs $12,000."
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Top Industries

By visitors reading reviews
Computer Software Company
11%
Manufacturing Company
11%
Government
9%
Educational Organization
8%
Educational Organization
83%
Computer Software Company
3%
Financial Services Firm
2%
Government
1%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What do you like most about SAP CRM?
Getting the right information at the right time across different programs is important. These programs lack interaction between them. IPA is a good option to bring them together.
What needs improvement with SAP CRM?
One area for improvement is the security model, especially regarding records management retention and the audit and legal holds. Since we're in the middle of a cloud digital transformation, it's es...
What do you like most about Zoho CRM?
Zoho CRM integrates easily with customer service workflows.
What is your experience regarding pricing and costs for Zoho CRM?
Currently, I am using Zoho CRM at no charge, sticking with the free tier. I have not had to pay for licenses or setup costs.
What needs improvement with Zoho CRM?
Zoho CRM could benefit from predictive analysis based on historical trends to forecast future performance over the next two to three years, particularly from a sales pipeline perspective. This feat...
 

Comparisons

 

Learn More

 

Overview

 

Sample Customers

Brau Union Osterreich AG, Nu Skin Enterprises Inc., AOK Bundesverband, RAK Ceramics, NHS 24, Wholesale Sports Outdoor Outfitters, FC Bayern Munchen AG, Tumi, The Kellogg Company, MVV Energie AG, Anglian Water Services, German Football Association (DFB), Nebraska Book Company Inc.
JetHub, Anderson Sales Advantage, ActionCoach, Milagro Advisory Group, TECO Pneumatic, Proteomics Consult
Find out what your peers are saying about SAP CRM vs. Zoho CRM and other solutions. Updated: January 2025.
831,020 professionals have used our research since 2012.