Once the lead is matured, you can convert it into an opportunity and you can track it by the opportunity based on the product segment.
SAP CRM integrates with SAP ERP and other modules, aiding robust data flow and enhancing decision-making. Its scalability and flexibility cater to specific client needs, but customization is challenging due to required coding. Lead management features improve processes, while third-party tool integration streamlines operations. Despite this, its analytics lack depth, updates are untimely, and stability issues persist, necessitating improvements for synchronization and performance with platforms like Outlook and Teams.