Pipedrive vs SAP CRM comparison

Pipedrive and SAP are both solutions in the CRM category. Pipedrive is ranked #20 with an average rating of 8.7, while SAP is ranked #3 with an average rating of 7.7. Pipedrive holds a 1.0% mindshare in CRM, compared to SAP’s 2.1% mindshare. Additionally, 78% of Pipedrive users are willing to recommend the solution, compared to 84% of SAP users who would recommend it.

Pipedrive

Read 13 Pipedrive reviews

1,829 Views
1,317 Comparison Views

78% willing to recommend

SAP CRM

Read 44 SAP CRM reviews

4,256 Views
3,873 Comparison Views

84% willing to recommend

Pipedrive

SAP CRM

Comparison Buyer's Guide

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Executive SummaryUpdated on Feb 8, 2026

SAP CRM and Pipedrive compete in the CRM software market, catering to different business sizes and needs. Pipedrive seems to have the upper hand for smaller businesses due to its simplicity and cost-effectiveness, while SAP CRM offers robustness suitable for larger corporations.

Features: SAP CRM provides extensive integration capabilities with SAP ERP, detailed analytics tools, and high flexibility in customization, making it a comprehensive solution for large enterprises. Pipedrive is highlighted for its pipeline management, simplicity, and intuitive user interface, effectively addressing the needs of small to medium-sized businesses.

Room for Improvement: SAP CRM could improve its user interface, performance speed, and ease of integration with third-party applications like Microsoft Teams. Additionally, enhancing user-friendly features and analytics could benefit users. Pipedrive could benefit from better automation features, improved form capabilities, and more transparency in sales management, alongside refined documentation.

Ease of Deployment and Customer Service: SAP CRM supports various deployment options, including Hybrid and On-premises, with customization and support generally relying on chosen partners, leading to complex implementations and varied response times. Pipedrive offers straightforward Public and Private Cloud deployments with consistently responsive and helpful customer support, providing a seamless user experience.

Pricing and ROI: SAP CRM is a higher-tier solution with advanced features, carrying higher costs suitable for medium to large enterprises and potentially showing ROI after several years. Pipedrive is positioned as a cost-effective solution with flexible pricing options, offering monthly or annual payments, making it more adaptable to various budgets and providing value for smaller businesses.

To learn more, read our detailed Pipedrive vs. SAP CRM Report (Updated: February 2026).

Buyer's Guide

Pipedrive vs. SAP CRM

February 2026

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Pipedrive

Ranking in CRM

20th

Ranking in Local Government CRM

7th

Average Rating

8.2

Reviews Sentiment

7.2

Number of Reviews

Ranking in other categories

Opportunity Management (4th), Sales Force Automation (10th)

SAP CRM

Ranking in CRM

3rd

Ranking in Local Government CRM

2nd

Average Rating

7.8

Reviews Sentiment

6.8

Number of Reviews

Ranking in other categories

Marketing Management (3rd)

Mindshare comparison

As of February 2026, in the CRM category, the mindshare of Pipedrive is 1.0%, up from 0.8% compared to the previous year. The mindshare of SAP CRM is 2.1%, down from 11.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.

CRM Market Share Distribution
Product	Market Share (%)
SAP CRM	2.1%
Pipedrive	1.0%
Other	96.9%

CRM

Featured Reviews

Willem Lambrechts

Managing Director at Drebbel

Offers the ability to create multiple pipelines and the flexibility in filtering and reporting

We do a lot of analytics and reporting ourselves. We don't necessarily use all the features that Pipedrive provides, but it's very helpful at least. It has streamlined our deal-closing process. We use it for everything. When we create a lead, we put it into Pipedrive. That lead can be converted into an opportunity, which we manage through our whole pipeline. This includes having all data related to the opportunity in one place. Once the deal is closed, we use Pipedrive to follow up on the invoices until they are paid. We also manage sales commissions and payments to our salespeople through Pipedrive.

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Fazle Rabbi

CRM administrator at a manufacturing company with 10,001+ employees

Customization and automation drive effective user training and insights sharing

Recently, the price of SAP CRM has increased, which is one concern. Another issue is that sometimes we experience slow performance. Reports in SAP CRM itself can become very slow. Other than that, it is a very good CRM system. I am happy with SAP CRM because whenever we have requirements for changes or customization as per our needs, we get them, and the downtime is minimal. We are getting very good support from the incident team and the in-house support team who are responsible for customization. Some customer centers have moved to Salesforce, but I don't have any experience with Salesforce to make a comparison.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"Pipedrive's most valuable feature is reporting and insights. The CRM shows the database and lets the salespeople arrange their daily activities. The insights are essential from a management point of view because it helps the sales staff improve or adjust their whole sales cycle, activities, and quality."

"The initial setup is straightforward."

"The solution is very stable."

"The most valuable feature is the ability to create timelines and custom fields."

"The usability of the solution is its valuable feature."

"The biggest and the best feature is the view that you get when you log in. You have a board like Kanban when you log in, and you've got a column on the left and several other columns that move to the right, depending on where you are in a particular deal. If it's a prospect or someone who is just looking, you move it along the process, and it really helps you keep track of where you are."

"Pipedrive makes it easy to understand who I'm talking to at a glance. It has all the activities, node features, opportunity interface, deal interface, and time drive deals.The sales process is extremely simple, which saves me time and energy. I can send the document for e-signature and make the most out of my deals. I can automatically send emails and phone calls. You need to do only a little API programming. It offers massive flexibility. You can run an entire enterprise on the platform. The ease of use facilitates huge adoption."

"It is a stable platform."

More Pipedrive pros

"The features that are used most are the lead model and the opportunity model. We can create many different pipelines with many phases. These features improved our process in the States very well."

"The user interface is excellent."

"The most important factor for recommending SAP CRM is its integration with the core SAP platform. Globally, most enterprises are using SAP as an ERP platform to manage their key business functions. SAP CRM has out-of-the-box integration with the core SAP platform. You can integrate your pre-sales and post-sales into the single platform on the SAP CRM very easily, and you can extend that CRM to your customers who can actually see what is happening to their orders—such as whether it is dispatched or not dispatched or at what stage it is—simply by logging onto the CRM platform."

"The stability is good."

"We like that this solution has made our whole accounting function paperless."

"SAP CRM is very much customizable as per our company requirements, such as adding different kinds of products and making codes."

"SAP CRM integrates well with SAP ERP which is useful."

"The solution assists us in identifying what to send, what to offer, and what customers are buying."

More SAP CRM pros

Cons

"Pipedrive could be more efficient. I want the management to be more transparent so it's easier to monitor the sales team's activities and results and do business forecasting. It would help them to improve the quality of the sales cycle."

"In future releases, I would like to have a highly intelligent integration service where you can easily connect PipeDrive with other tools, even if you are not a developer."

"The form builder works even though it has some shortcomings...Also, the forms don't have the ability to avoid or stop people from signing up if they don't have a corporate email."

"New features sometimes seem bolted on rather than being smooth."

"The tool's APIs are challenging. It should also be compliant with HIPAA, FINRA and GLBA. The data centers should be within US so that they are compliant with regulations."

"Pipedrive has some weaknesses against Salesforce. The documentation of Pipedrive could improve. They need more qualified documentation because I had to fix my colleague's work to correct the reports because they did not find how they can do it, or develop reports. There are some misunderstandings about how to do reporting."

"The automation process is challenging."

"The product is expensive."

More Pipedrive cons

"SAP must provide a demo system for the customers."

"CRM is costlier than its competitors."

"Previously, the SAP CRM used to use simple servers, but now SAP uses HANA. The problem with the HANA databases is their interoperability with other solutions. SAP CRM could improve by working better with other solutions."

"There could be some specific configurable options on the UI level to improve visibility."

"There is no scope for integration because SAP does not allow any personal integration."

"Content management is one area where SAP CRM could use some work because we were seeking a CRM solution that could store BLOB data, like PDF and email data, which takes up a lot of space in the database. Recently, we migrated to a content server, but it would be nice if CRM had built-in BLOB data management because BLOB data is a challenge we've been dealing with since last year."

"They could improve the product's analytics and reporting capabilities. Additionally, they could enhance its web interface speed."

"The solution is expensive."

More SAP CRM cons

Pricing and Cost Advice

"The product is expensive but provides valuable services."

"Pipedrive is the most cost-effective in terms of the balance between cost and features. I would take Pipedrive over HubSpot or Zoho CRM. It's well-positioned on the market."

"The solution's pricing is excellant. It costs 65 dollars a month for top tier plan."

"As of now, the pricing and value are quite good."

"Pipedrive is relatively more affordable than other solutions."

"Pipedrive keeps increasing the prices, which is becoming a bit annoying. It was reasonable when we started, but now they're increasing all the time."

"On a scale of one to ten, where one is a low price, and ten is a high price, two or three. For us, everything is expensive because this is a startup, but for a normal company, it should be peanuts."

"We pay $1000 a month for the tool."

More Pipedrive pricing and cost advice

"SAP CRM is an expensive product."

"As for the product licensing, we pay an annual fee. It's important to consider setup costs and licensing based on your organization's budget and needs."

"The solution is expensive."

"There is a license required to use SAP CRM."

"We pay for the license yearly."

"We have to pay a yearly licensing fee for SAP CRM, which is expensive."

"There is a license required for the solution and most of my clients purchase an annual license."

"SAP CRM offers a free trial for anyone wanting to test the product before purchasing it."

More SAP CRM pricing and cost advice

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Top Industries

By visitors reading reviews

Outsourcing Company

12%

Computer Software Company

12%

Retailer

University

Manufacturing Company

13%

University

Financial Services Firm

Computer Software Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	9
Midsize Enterprise	1
Large Enterprise	3

By reviewers
Company Size	Count
Small Business	14
Midsize Enterprise	5
Large Enterprise	27

Questions from the Community

What do you like most about Pipedrive?

The most valuable feature is the ability to create timelines and custom fields.

See all answers

What is your experience regarding pricing and costs for Pipedrive?

The pricing is satisfactory.

See all answers

What needs improvement with Pipedrive?

New features sometimes seem bolted on rather than being smooth.

See all answers

What do you like most about SAP CRM?

Getting the right information at the right time across different programs is important. These programs lack interaction between them. IPA is a good option to bring them together.

See all answers

What is your experience regarding pricing and costs for SAP CRM?

SAP CRM is not suitable for small companies because of the cost. It is suitable for medium and large enterprise companies.

See all answers

What needs improvement with SAP CRM?

See all answers

Comparisons

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Compared 17% of the time

noCRM.io vs Pipedrive

Compared 8% of the time

Zoho CRM vs Pipedrive

Compared 8% of the time

monday.com vs Pipedrive

Compared 8% of the time

Real Estate CRM vs Pipedrive

Compared 4% of the time

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Microsoft Dynamics CRM vs SAP CRM

Compared 40% of the time

Salesforce Sales Cloud vs SAP CRM

Compared 12% of the time

Oracle CRM vs SAP CRM

Compared 5% of the time

Zoho CRM vs SAP CRM

Compared 5% of the time

Siebel CRM vs SAP CRM

Compared 4% of the time

More SAP CRM Competitors

Product Reports

Buyer's Guide

Pipedrive

January 2026

Download Pipedrive product report

Buyer's Guide

SAP CRM

January 2026

Download SAP CRM product report

Overview

Pipedrive CRM, a SOC 2 Certified Service Provider, is built around activity-based selling. It ensures total visibility through its Pipeline Management tool with a clear visual interface that prompts you to take action, remain organized and stay in control of a complex sales process, Sales Reporting that provides visual report, understands pipeline metrics, tracks and tests sales process and shows sales split by product. Pipedrive CRM boosts productivity, optimizes the Sales Process, It has an import/export feature that safeguards against human error. It is fully customizable, has multiple usage possibilities and can automatically creates contacts in your pipeline.

Pipedrive

SAP CRM is a comprehensive customer relationship management solution that helps businesses streamline their sales, marketing, and service processes. It offers a range of features including lead management, opportunity management, campaign management, and customer service management. With SAP CRM, businesses can effectively manage their customer interactions, improve customer satisfaction, and drive revenue growth.

The solution integrates with other SAP modules, allowing for seamless data exchange and real-time insights. It also offers mobile access, enabling sales and service teams to access critical information on the go.

SAP CRM is a powerful tool for businesses looking to enhance their customer relationships and drive business success.

SAP

Sample Customers

Samsung, Amazon, SkyScanner, TDW, Vimeo, ReMax, Festo

Brau Union Osterreich AG, Nu Skin Enterprises Inc., AOK Bundesverband, RAK Ceramics, NHS 24, Wholesale Sports Outdoor Outfitters, FC Bayern Munchen AG, Tumi, The Kellogg Company, MVV Energie AG, Anglian Water Services, German Football Association (DFB), Nebraska Book Company Inc.

Buyer's Guide

Pipedrive vs. SAP CRM

February 2026

Free Report: Pipedrive vs. SAP CRM

Find out what your peers are saying about Pipedrive vs. SAP CRM and other solutions. Updated: February 2026.

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