Pipedrive vs SAP CRM comparison

Pipedrive and SAP are both solutions in the CRM category. Pipedrive is ranked #20 with an average rating of 9.0, while SAP is ranked #7 with an average rating of 9.0. Pipedrive holds a 1.1% mindshare in CRM, compared to SAP’s 1.8% mindshare. Additionally, 78% of Pipedrive users are willing to recommend the solution, compared to 84% of SAP users who would recommend it.

Pipedrive

Read 13 Pipedrive reviews

3,908 Views
3,087 Comparison Views

78% willing to recommend

SAP CRM

Read 44 SAP CRM reviews

6,981 Views
6,004 Comparison Views

84% willing to recommend

Pipedrive

SAP CRM

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Executive SummaryUpdated on Jun 3, 2026

SAP CRM and Pipedrive are competitive players in the CRM software category. SAP CRM seems to have the upper hand in terms of integration with other SAP systems, making it suitable for large enterprises, while Pipedrive excels in user-friendliness and quick deployment, catering more to small to medium businesses.

Features: SAP CRM offers comprehensive lead and opportunity management, task management, and customizable dashboards. It is compatible with global markets and provides strong data governance capabilities. It is also highly customizable and integrates well with other SAP systems like SAP ERP. Pipedrive provides simple deal tracking, efficient sales process management, and flexibility with multiple pipelines. Its intuitive design enables quick adoption and efficient automation.

Room for Improvement: SAP CRM faces challenges with system lag, complex interfaces, and time-consuming maintenance. Its integration with non-SAP systems can be cumbersome, and feature updates are slow, needing UI enhancements and reduced latency. Pipedrive could improve its integration with more systems and automation capabilities, as well as better segmentation in forms and enhanced documentation.

Ease of Deployment and Customer Service: SAP CRM can be deployed on-premises and in hybrid clouds, but users report complications in large-scale deployments and slow support responsiveness. Pipedrive is designed for quick cloud-based deployment with minimal hassle, delivering immediate results. Customer service for SAP CRM varies greatly based on the selected partner, while Pipedrive's user-friendly nature allows for efficient support and issue resolution.

Pricing and ROI: SAP CRM is often considered expensive for small to medium enterprises, with substantial licensing and maintenance costs. However, it offers potential long-term ROI for large enterprises due to its extensive feature set. Pipedrive, alternatively, provides a budget-friendly pricing model, making it accessible for smaller businesses and startups, delivering good value for money.

To learn more, read our detailed Pipedrive vs. SAP CRM Report (Updated: April 2026).

Buyer's Guide

Pipedrive vs. SAP CRM

April 2026

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Pipedrive

Ranking in CRM

20th

Ranking in Local Government CRM

6th

Average Rating

8.2

Reviews Sentiment

7.2

Number of Reviews

Ranking in other categories

Opportunity Management (6th), Sales Force Automation (9th)

SAP CRM

Ranking in CRM

7th

Ranking in Local Government CRM

2nd

Average Rating

7.8

Reviews Sentiment

6.8

Number of Reviews

Ranking in other categories

Marketing Management (5th)

Mindshare comparison

As of June 2026, in the CRM category, the mindshare of Pipedrive is 1.1%, up from 1.1% compared to the previous year. The mindshare of SAP CRM is 1.8%, down from 10.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.

CRM Mindshare Distribution
Product	Mindshare (%)
SAP CRM	1.8%
Pipedrive	1.1%
Other	97.1%

CRM

Featured Reviews

Vykintas Arlauskas

CTO, Retal Group at RETAL

An easy- to- use and scalable cloud-based CRM tool for managing and tracking

I have noticed that Pipedrive is doing a lot in terms of web cybersecurity and integration with other tools, which is good. However, we haven't integrated it with our ERP system yet, so that might pose a challenge. We'll have to see how it goes. The Integration with artificial intelligence should be available in the next release. In future releases, I would like to have a highly intelligent integration service where you can easily connect PipeDrive with other tools, even if you are not a developer. Perhaps, in the future, this could be achieved through artificial intelligence.

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Fazle Rabbi

CRM administrator at a manufacturing company with 10,001+ employees

Customization and automation drive effective user training and insights sharing

Recently, the price of SAP CRM has increased, which is one concern. Another issue is that sometimes we experience slow performance. Reports in SAP CRM itself can become very slow. Other than that, it is a very good CRM system. I am happy with SAP CRM because whenever we have requirements for changes or customization as per our needs, we get them, and the downtime is minimal. We are getting very good support from the incident team and the in-house support team who are responsible for customization. Some customer centers have moved to Salesforce, but I don't have any experience with Salesforce to make a comparison.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The most useful stuff for me is that it's very flexible with all the data structures...Stability-wise, I rate the solution a ten out of ten."

"Anyone thinking about using this solution should definitely look at it and seriously consider it because it's a very good product."

"The usability of the solution is its valuable feature."

"The biggest and the best feature is the view that you get when you log in. You have a board like Kanban when you log in, and you've got a column on the left and several other columns that move to the right, depending on where you are in a particular deal. If it's a prospect or someone who is just looking, you move it along the process, and it really helps you keep track of where you are."

"Pipedrive makes it easy to understand who I'm talking to at a glance. It has all the activities, node features, opportunity interface, deal interface, and time drive deals.The sales process is extremely simple, which saves me time and energy. I can send the document for e-signature and make the most out of my deals. I can automatically send emails and phone calls. You need to do only a little API programming. It offers massive flexibility. You can run an entire enterprise on the platform. The ease of use facilitates huge adoption."

"The initial setup is straightforward."

"The solution is pretty easy to use and intuitive."

"The most valuable feature is the ability to create timelines and custom fields."

More Pipedrive pros

"We use SAP CRM to improve service functions and processes to complete all the activities with clients."

"From Marketing Planning to Lead Management and Forecasting Analytics, we gain complete customer insight to drive innovation that differentiates our products and services."

"SAP CRM has improved our sales activities by providing accurate information about the customers which assists the sales team to close deals."

"The flexibility to design the portal and customize it according to the needs of the clients is valuable. The integration with SAP ERP is also valuable."

"What I found most valuable in SAP CRM is its multitenancy, and you can use it from your website, SMS, and even social media, and it's all integrated, so my company is trying to leverage on all of those."

"SAP CRM is very fast, providing accurate information and good results."

"The solution is stable; we haven't had any issues and find that it's reliable, with no bugs or glitches and no crashes, which is very good in that respect so we don't have complaints."

"The solution's contract management and product hierarchy features of SAP CRM are the most beneficial for our business operations."

More SAP CRM pros

Cons

"Pipedrive has some weaknesses against Salesforce. The documentation of Pipedrive could improve. They need more qualified documentation because I had to fix my colleague's work to correct the reports because they did not find how they can do it, or develop reports. There are some misunderstandings about how to do reporting."

"Pipedrive could be more efficient. I want the management to be more transparent so it's easier to monitor the sales team's activities and results and do business forecasting. It would help them to improve the quality of the sales cycle."

"The platform could be even more robust."

"New features sometimes seem bolted on rather than being smooth."

"Areas where the solution could improve are with the easiness of integration with other solutions, as well as the reporting capabilities."

"Pipedrive has some weaknesses against Salesforce."

"The integration possibilities with other systems could be better as well. We use it in connection with Octopus CRM, and there's room for improvement."

"Pipedrive is relatively stable, but the performance is lackluster compared to other solutions in this space."

More Pipedrive cons

"It was not very stable. It was not a network problem because we were using tools that were not SAP. They were working well. But when I'm running the SAP, it's not working for us."

"In the future, machine learning and artificial intelligence functionality need to be included."

"The implementation and integrations could be better. After we went into the production environment, we had some issues."

"The solution has some serious issues at this point."

"It doesn't provide as much functionality as its competitors."

"Our users are using it primarily from their laptop browser and very few are using it on their mobile because the mobile is not that user-friendly."

"Previously, the SAP CRM used to use simple servers, but now SAP uses HANA. The problem with the HANA databases is their interoperability with other solutions. SAP CRM could improve by working better with other solutions."

"The B2C features of SAP are strong, but they are not very known to the public and companies. They must make it more known for B2C applications or B2C use cases."

More SAP CRM cons

Pricing and Cost Advice

"The product is expensive but provides valuable services."

"We pay $1000 a month for the tool."

"Pipedrive is relatively more affordable than other solutions."

"Pipedrive keeps increasing the prices, which is becoming a bit annoying. It was reasonable when we started, but now they're increasing all the time."

"The solution is affordable."

"The price of Pipedrive has been reasonable."

"On a scale of one to ten, where one is a low price, and ten is a high price, two or three. For us, everything is expensive because this is a startup, but for a normal company, it should be peanuts."

"The solution's pricing is excellant. It costs 65 dollars a month for top tier plan."

More Pipedrive pricing and cost advice

"There is a license required to use SAP CRM."

"Every user needs to have a license."

"The product is expensive."

"SAP CRM offers a free trial for anyone wanting to test the product before purchasing it."

"SAP CRM is an expensive product."

"They should reduce the price to target small businesses."

"SAP CRM is an expensive solution and is the most challenging aspect of the solution."

"The solution is expensive."

More SAP CRM pricing and cost advice

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Top Industries

By visitors reading reviews

Construction Company

12%

Outsourcing Company

11%

Comms Service Provider

Computer Software Company

Manufacturing Company

13%

Financial Services Firm

10%

University

Computer Software Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	9
Midsize Enterprise	1
Large Enterprise	3

By reviewers
Company Size	Count
Small Business	14
Midsize Enterprise	6
Large Enterprise	28

Questions from the Community

What is your experience regarding pricing and costs for Pipedrive?

The pricing is satisfactory.

See all answers

What needs improvement with Pipedrive?

New features sometimes seem bolted on rather than being smooth.

See all answers

What advice do you have for others considering Pipedrive?

I'd recommend Pipedrive since it's easy to use and handles simple processes effectively. I'd rate the solution nine out of ten.

See all answers

What is your experience regarding pricing and costs for SAP CRM?

SAP CRM is not suitable for small companies because of the cost. It is suitable for medium and large enterprise companies.

See all answers

What needs improvement with SAP CRM?

See all answers

What is your primary use case for SAP CRM?

Currently, we are using SAP CRM for monitoring sales activities, forecasting, and marketing activities.

See all answers

Comparisons

Zoho CRM vs Pipedrive

Compared 9% of the time

Freshsales vs Pipedrive

Compared 9% of the time

noCRM.io vs Pipedrive

Compared 8% of the time

Apollo.io vs Pipedrive

Compared 6% of the time

Daylite vs Pipedrive

Compared 3% of the time

More Pipedrive Competitors

Microsoft Dynamics CRM vs SAP CRM

Compared 31% of the time

Salesforce Sales Cloud vs SAP CRM

Compared 7% of the time

Adobe Campaign vs SAP CRM

Compared 4% of the time

Zoho CRM vs SAP CRM

Compared 3% of the time

SAP Sales Cloud vs SAP CRM

Compared 3% of the time

More SAP CRM Competitors

Product Reports

Buyer's Guide

Pipedrive

May 2026

Download Pipedrive product report

Buyer's Guide

SAP CRM

May 2026

Download SAP CRM product report

Overview

Pipedrive offers an intuitive interface for tracking deals with customizable features and extensive reporting to enhance sales management.

Pipedrive is a CRM tool designed to streamline sales processes. Known for its Kanban-style interface, it allows for easy tracking of deals and activities. Users find value in its customizable features, extensive reporting, and ability to manage communication. With flexible data structures, filters, and automation, Pipedrive improves sales management and communication integration. Although users seek better pricing and enhanced features for basic versions, the platform effectively supports tasks like deal tracking, email integration, and client relationship management.

What are the key features of Pipedrive?

Kanban-style interface: Facilitates easy deal tracking.
Customizable features: Allows adaptable data structures and processes.
Extensive reporting: Provides insights into sales activities.
Workflow automation: Enhances efficiency by automating repetitive tasks.
Email integration: Streamlines communication within the platform.

What benefits should users look for in Pipedrive?

Improved sales tracking: Enhances visibility into sales activities and pipelines.
Increased efficiency: Saves time through automation of routine tasks.
Customizability: Supports diverse business needs with flexible setup.
Scalability: Adapts to growing business requirements.
Better communication: Facilitates seamless interaction between team members.

In real estate and other industries, Pipedrive assists in managing client relationships by tracking interactions from introduction to closing. It supports sales funnels, lead capturing, and campaign management, enabling companies to effectively streamline workflows and forecast outcomes.

Pipedrive

SAP CRM provides comprehensive tools for managing leads, opportunities, and tasks, while strengthening integration with SAP ERP. Its customizable dashboards and reports are vital for strategic planning, supporting global market operations.

SAP CRM offers lead management, opportunity tracking, and task handling with seamless SAP ERP integration. Users enjoy personalized dashboards, aiding strategic planning, and enhanced global data regulation compliance. The ease of use improves client onboarding. Marketing tools support segmentation for better audience engagement. SAP CRM is scalable and provides real-time data access, aligning with business needs. Customization ensures adaptability across sectors, yet improvements in performance, navigation, and Microsoft integration could enhance user experience. Modern features, AI, analytics, and stronger security are anticipated advancements.

What are the key features of SAP CRM?

Lead Management: Streamlines lead capturing and nurturing for effective customer acquisition.
Opportunity Tracking: Monitors sales opportunities throughout the pipeline for better conversion rates.
Task Management: Organizes tasks efficiently to ensure timely completion.
ERP Integration: Enhances CRM capabilities through seamless SAP ERP connectivity.
Customizable Dashboards: Provides tailored views and insights to support decision making.

What benefits and ROI can users expect from SAP CRM?

Scalable Implementation: Adapts to business growth without loss of performance.
Improved Client Onboarding: Simplifies onboarding processes, increasing satisfaction.
Real-Time Data Access: Provides up-to-date information for informed decision making.
Enhanced Communication: Centralizes customer interactions to improve engagement.

SAP CRM serves diverse industries by facilitating account management, order placement, and marketing campaigns. Companies leverage it for B2B sales, talent acquisition, and real-time analytics. It supports finance, supply chain, and service management, ensuring compliance and risk management while integrating with varied modules for comprehensive support.

SAP

Sample Customers

Samsung, Amazon, SkyScanner, TDW, Vimeo, ReMax, Festo

Brau Union Osterreich AG, Nu Skin Enterprises Inc., AOK Bundesverband, RAK Ceramics, NHS 24, Wholesale Sports Outdoor Outfitters, FC Bayern Munchen AG, Tumi, The Kellogg Company, MVV Energie AG, Anglian Water Services, German Football Association (DFB), Nebraska Book Company Inc.

Buyer's Guide

Pipedrive vs. SAP CRM

April 2026

Free Report: Pipedrive vs. SAP CRM

Find out what your peers are saying about Pipedrive vs. SAP CRM and other solutions. Updated: April 2026.

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