Pipedrive vs SAP CRM comparison

Pipedrive and SAP are both solutions in the CRM category. Pipedrive is ranked #18 with an average rating of 7.8, while SAP is ranked #3 with an average rating of 7.6. Pipedrive holds a 1.2% mindshare in CRM, compared to SAP’s 9.6% mindshare. Additionally, 78% of Pipedrive users are willing to recommend the solution, compared to 84% of SAP users who would recommend it.

Pipedrive

Read 13 Pipedrive reviews

973 Views
613 Comparison Views

78% willing to recommend

SAP CRM

Read 44 SAP CRM reviews

3,831 Views
3,525 Comparison Views

84% willing to recommend

Pipedrive

SAP CRM

Comparison Buyer's Guide

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Executive SummaryUpdated on Apr 20, 2025

SAP CRM and Pipedrive are two CRM solutions in the customer relationship management category. Pipedrive seems to have the upper hand for smaller teams due to its user-friendly interface and efficiency.

Features: SAP CRM supports robust integration with SAP ERP, offering scalability and customizability. It includes lead and opportunity management and advanced analytics capabilities, which provide substantial business insights. Pipedrive features a simplified setup and customizable pipeline management. It provides flexibility with data structures and offers automation features suitable for smaller enterprises.

Room for Improvement: SAP CRM users highlight the need for enhanced user-friendliness and modern features like AI and improved reporting capabilities. Integration challenges and performance speed also need attention. Pipedrive users seek better pricing models, integration options, and enhanced reporting capabilities. There are also suggestions to improve automation and segmentation within forms.

Ease of Deployment and Customer Service: SAP CRM can be deployed on-premises, hybrid, or cloud, increasing complexity, and the customer service quality varies by partner. Pipedrive's public cloud deployment is praised for simplicity, with responsive customer service that is easy to engage with.

Pricing and ROI: SAP CRM is considered expensive and favors larger enterprises but offers long-term value with significant initial investment. Pipedrive is noted for cost-effectiveness, appealing to smaller businesses with competitive pricing. Both solutions have shown positive ROI, though SAP users sometimes consider alternatives like Salesforce due to cost concerns.

To learn more, read our detailed Pipedrive vs. SAP CRM Report (Updated: July 2025).

Buyer's Guide

Pipedrive vs. SAP CRM

July 2025

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Helped 861,524 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Pipedrive

Ranking in CRM

18th

Ranking in Local Government CRM

10th

Average Rating

8.2

Reviews Sentiment

7.2

Number of Reviews

Ranking in other categories

Opportunity Management (3rd), Sales Force Automation (8th)

SAP CRM

Ranking in CRM

3rd

Ranking in Local Government CRM

2nd

Average Rating

7.8

Reviews Sentiment

6.8

Number of Reviews

Ranking in other categories

Marketing Management (3rd)

Mindshare comparison

As of July 2025, in the CRM category, the mindshare of Pipedrive is 1.2%, up from 0.9% compared to the previous year. The mindshare of SAP CRM is 9.6%, down from 10.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.

CRM

Featured Reviews

Willem Lambrechts

Managing Director at Drebbel

Offers the ability to create multiple pipelines and the flexibility in filtering and reporting

We do a lot of analytics and reporting ourselves. We don't necessarily use all the features that Pipedrive provides, but it's very helpful at least. It has streamlined our deal-closing process. We use it for everything. When we create a lead, we put it into Pipedrive. That lead can be converted into an opportunity, which we manage through our whole pipeline. This includes having all data related to the opportunity in one place. Once the deal is closed, we use Pipedrive to follow up on the invoices until they are paid. We also manage sales commissions and payments to our salespeople through Pipedrive.

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ToniaSpight-Sokoya

Personal Service Consultant at Sokoya Networking

A CRM system that helps you automate and integrate your customer data and customer facing-activities: sales, marketing, service, and e-commerce

One area for improvement is the security model, especially regarding records management retention and the audit and legal holds. Since we're in the middle of a cloud digital transformation, it's essential to ensure the system flags documents properly according to global retention policies. We need to address bugs and make sure our system fully aligns with our procedures and policies. This is crucial to prevent breaches, especially in a time when breaches are becoming more common. For instance, my personal identity was compromised four months ago when my mortgage company had a breach, and I’m still working with the FTC to clean up the damage. In my work in mortgage and financial services, I’m focused on preventing this kind of issue for our consumers and clients.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"Pipedrive's most valuable features are that you can keep the whole information that's related to managing your sales process and you can customize it easily. The person that we have who is customizing Pipedrive is very junior in means of software development or process development. He can easily use it, anyone can use the solution. It has a very easy user interface to customize your processes and apply them to the Pipedrive process."

"The most useful thing is the ability to create multiple pipelines and the flexibility in filtering and reporting."

"The most useful stuff for me is that it's very flexible with all the data structures...Stability-wise, I rate the solution a ten out of ten."

"Pipedrive makes it easy to understand who I'm talking to at a glance. It has all the activities, node features, opportunity interface, deal interface, and time drive deals.The sales process is extremely simple, which saves me time and energy. I can send the document for e-signature and make the most out of my deals. I can automatically send emails and phone calls. You need to do only a little API programming. It offers massive flexibility. You can run an entire enterprise on the platform. The ease of use facilitates huge adoption."

"It's very flexible and we can really fit it into our business model."

"The solution is pretty easy to use and intuitive."

"Pipedrive's most valuable feature is reporting and insights. The CRM shows the database and lets the salespeople arrange their daily activities. The insights are essential from a management point of view because it helps the sales staff improve or adjust their whole sales cycle, activities, and quality."

"The biggest and the best feature is the view that you get when you log in. You have a board like Kanban when you log in, and you've got a column on the left and several other columns that move to the right, depending on where you are in a particular deal. If it's a prospect or someone who is just looking, you move it along the process, and it really helps you keep track of where you are."

More Pipedrive pros

"The stability is good."

"The solution is easy to use."

"The most important factor for recommending SAP CRM is its integration with the core SAP platform. Globally, most enterprises are using SAP as an ERP platform to manage their key business functions. SAP CRM has out-of-the-box integration with the core SAP platform. You can integrate your pre-sales and post-sales into the single platform on the SAP CRM very easily, and you can extend that CRM to your customers who can actually see what is happening to their orders—such as whether it is dispatched or not dispatched or at what stage it is—simply by logging onto the CRM platform."

"SAP CRM is very fast, providing accurate information and good results."

"The solution's contract management and product hierarchy features of SAP CRM are the most beneficial for our business operations."

"It was comfortable setting up the tool."

"SAP CRM is a scalable solution."

"The user interface is excellent."

More SAP CRM pros

Cons

"Pipedrive has some weaknesses against Salesforce. The documentation of Pipedrive could improve. They need more qualified documentation because I had to fix my colleague's work to correct the reports because they did not find how they can do it, or develop reports. There are some misunderstandings about how to do reporting."

"Pipedrive could be more efficient. I want the management to be more transparent so it's easier to monitor the sales team's activities and results and do business forecasting. It would help them to improve the quality of the sales cycle."

"We are using the lowest version of it. As we become more sophisticated, we might outgrow the tool, but there are features that are available in the higher-level versions, which I'm unfamiliar with, that might be able to meet the needs we would have in the future. They can maybe add some of the features to the basic version or make it more reasonably priced or free."

"The integration possibilities with other systems could be better as well. We use it in connection with Octopus CRM, and there's room for improvement."

"The automation process is challenging."

"The platform could be even more robust."

"New features sometimes seem bolted on rather than being smooth."

"Reporting capabilities of the solution could be improved."

More Pipedrive cons

"The implementation and integrations could be better. After we went into the production environment, we had some issues. Most of them were with the ERP integration. Many other issues were around the client's integrations between the ERP and CRM platforms. It could be more user-friendly. It wasn't very user-friendly initially, but now it's easier for them to use. Now, the users can use that platform better than at the beginning. We would like to see reports with more analytic features and artificial intelligence in the next release. For example, show more metrics and KPIs and more dynamic dashboards. Because the platform has some models, but it's not easy to use. It's a little complex."

"The integration of SAP CRM with the SAP platform is relatively easier as compared to any other third-party product. If you go for any other third-party product, you will have a lot of challenges in terms of integration."

"I think what needs to be improved is the solution for Brazil's organization."

"The solution needs more flexible customization, tender request, and they need to think about some of the localization aspects."

"The tool's installation on the cloud takes time, but it should be easier. One transaction takes around one to one and a half hours."

"SAP CRM could improve by making the solution more current, it is out of date. There are no more updates for SAP CRM."

"In the future, machine learning and artificial intelligence functionality need to be included."

"The solution is expensive."

More SAP CRM cons

Pricing and Cost Advice

"As of now, the pricing and value are quite good."

"We pay $1000 a month for the tool."

"On a scale of one to ten, where one is a low price, and ten is a high price, two or three. For us, everything is expensive because this is a startup, but for a normal company, it should be peanuts."

"The solution is affordable."

"The solution's pricing is excellant. It costs 65 dollars a month for top tier plan."

"The price of Pipedrive has been reasonable."

"Pipedrive is relatively more affordable than other solutions."

"The product is expensive but provides valuable services."

More Pipedrive pricing and cost advice

"The pricing from SAP is good but it takes time to realize the investment."

"From the maintenance perspective, SAP CRM is quite expensive compared to cloud services because the current solution they're using is managed by us and we are hosting it on servers. There is the cost of hosting, and managing servers and applications. The overhead is substantial, but this solution is a legacy system. It will take some time for the customer to migrate out of it."

"SAP CRM costs approximately a couple of thousand a month."

"We have to pay a yearly licensing fee for SAP CRM, which is expensive."

"Every user needs to have a license."

"We pay for the license yearly."

"The solution is expensive."

"The licensing model for SAP CRM is customer-based."

More SAP CRM pricing and cost advice

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Top Industries

By visitors reading reviews

Educational Organization

15%

Computer Software Company

13%

Government

Retailer

Manufacturing Company

11%

Computer Software Company

10%

Financial Services Firm

University

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

Questions from the Community

What do you like most about Pipedrive?

The most valuable feature is the ability to create timelines and custom fields.

See all answers

What is your experience regarding pricing and costs for Pipedrive?

The pricing is satisfactory.

See all answers

What needs improvement with Pipedrive?

New features sometimes seem bolted on rather than being smooth.

See all answers

What do you like most about SAP CRM?

Getting the right information at the right time across different programs is important. These programs lack interaction between them. IPA is a good option to bring them together.

See all answers

What is your experience regarding pricing and costs for SAP CRM?

SAP CRM is not suitable for small companies because of the cost. It is suitable for medium and large enterprise companies.

See all answers

What needs improvement with SAP CRM?

Recently, the price of SAP CRM has increased, which is one concern. Another issue is that sometimes we experience slow performance. Reports in SAP CRM itself can become very slow. Other than that, ...

See all answers

Comparisons

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Compared 72% of the time

Zoho CRM vs Pipedrive

Compared 10% of the time

Microsoft Dynamics CRM vs Pipedrive

Compared 9% of the time

Odoo vs Pipedrive

Compared 9% of the time

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Microsoft Dynamics CRM vs SAP CRM

Compared 32% of the time

Salesforce Sales Cloud vs SAP CRM

Compared 23% of the time

Zoho CRM vs SAP CRM

Compared 13% of the time

Oracle CRM vs SAP CRM

Compared 9% of the time

Siebel CRM vs SAP CRM

Compared 9% of the time

More SAP CRM Competitors

Product Reports

Buyer's Guide

Pipedrive

June 2025

Download Pipedrive product report

Buyer's Guide

SAP CRM

June 2025

Download SAP CRM product report

Overview

Pipedrive CRM, a SOC 2 Certified Service Provider, is built around activity-based selling. It ensures total visibility through its Pipeline Management tool with a clear visual interface that prompts you to take action, remain organized and stay in control of a complex sales process, Sales Reporting that provides visual report, understands pipeline metrics, tracks and tests sales process and shows sales split by product. Pipedrive CRM boosts productivity, optimizes the Sales Process, It has an import/export feature that safeguards against human error. It is fully customizable, has multiple usage possibilities and can automatically creates contacts in your pipeline.

Pipedrive

SAP CRM is a comprehensive customer relationship management solution that helps businesses streamline their sales, marketing, and service processes. It offers a range of features including lead management, opportunity management, campaign management, and customer service management. With SAP CRM, businesses can effectively manage their customer interactions, improve customer satisfaction, and drive revenue growth.

The solution integrates with other SAP modules, allowing for seamless data exchange and real-time insights. It also offers mobile access, enabling sales and service teams to access critical information on the go.

SAP CRM is a powerful tool for businesses looking to enhance their customer relationships and drive business success.

SAP

Sample Customers

Samsung, Amazon, SkyScanner, TDW, Vimeo, ReMax, Festo

Brau Union Osterreich AG, Nu Skin Enterprises Inc., AOK Bundesverband, RAK Ceramics, NHS 24, Wholesale Sports Outdoor Outfitters, FC Bayern Munchen AG, Tumi, The Kellogg Company, MVV Energie AG, Anglian Water Services, German Football Association (DFB), Nebraska Book Company Inc.

Buyer's Guide

Pipedrive vs. SAP CRM

July 2025

Free Report: Pipedrive vs. SAP CRM

Find out what your peers are saying about Pipedrive vs. SAP CRM and other solutions. Updated: July 2025.

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