Microsoft Dynamics CRM vs Pipedrive comparison

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Microsoft Dynamics CRM

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Executive SummaryUpdated on Jan 12, 2025

Microsoft Dynamics CRM and Pipedrive are both competitors in the customer relationship management category. Microsoft Dynamics CRM seems to have the upper hand due to its extensive suite of features and strong integration capabilities, although it may require more initial setup and investment.

Features: Microsoft Dynamics CRM offers extensive customization, easy implementation, and strong integration capabilities with Microsoft platforms. Its suite supports sales, customer service, and marketing functions, known for its robustness and stability. Pipedrive is recognized for simplicity and ease of use, particularly in managing sales processes with features like reporting, insights, and easy customization options.

Room for Improvement: Microsoft Dynamics CRM can benefit from improved user-friendliness and less costly customizations, especially for smaller businesses. Enhancing its integration could also help. Pipedrive requires better integration options, more automation capabilities, and enhanced transparency in sales monitoring, along with improved reporting functionalities.

Ease of Deployment and Customer Service: Microsoft Dynamics CRM offers diverse deployment options, including cloud and on-premises, supported by strong partnerships, although response times could improve. Pipedrive’s cloud focus ensures smoother initial setups, yet its support would benefit from better documentation and quicker responses.

Pricing and ROI: Microsoft Dynamics CRM is viewed as expensive, especially by smaller businesses, but it promises significant ROI. Pipedrive presents a more cost-effective solution, offering competitive pricing suitable for small businesses, aligning ROI with its pricing strategy.

To learn more, read our detailed Microsoft Dynamics CRM vs. Pipedrive Report (Updated: January 2025).

Microsoft Dynamics CRM vs. Pipedrive

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Helped 832,138 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Microsoft Dynamics CRM

Ranking in CRM

2nd

Ranking in Local Government CRM

1st

Ranking in Sales Force Automation

2nd

Average Rating

7.8

Reviews Sentiment

7.0

Number of Reviews

Ranking in other categories

CRM Customer Engagement Centers (1st), Marketing Management (2nd)

Pipedrive

Ranking in CRM

18th

Ranking in Local Government CRM

6th

Ranking in Sales Force Automation

6th

Average Rating

8.2

Reviews Sentiment

7.2

Number of Reviews

Ranking in other categories

Opportunity Management (5th)

Mindshare comparison

As of February 2025, in the CRM category, the mindshare of Microsoft Dynamics CRM is 12.2%, down from 14.4% compared to the previous year. The mindshare of Pipedrive is 0.8%, down from 1.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.

CRM

Featured Reviews

Arun Srivastav

CEO at Planfirma Technologies Private Limited

Easy to use and integrates well with emails, WhatsApp, and SMS gateways

The most valuable feature of Microsoft Dynamics CRM is the campaign feature. The solution's campaign feature allows you to collate a group of customers and the frequency of email notifications sent to them. You can put an advertising budget for a series of customers, whereby high net-worth individuals will be marketed for high-end products. Low-end customers will be in a different campaign. So, we run campaigns on different sectors of customers. One of the solution's good features is integration because it directly integrates with Microsoft tools. Microsoft Office 365 and Microsoft Teams are built into it. The solution gives a varied network of text and email gateways, which are already integrated and come with the package.

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Vykintas Arlauskas

CTO, Retal Group at RETAL

An easy- to- use and scalable cloud-based CRM tool for managing and tracking

I have noticed that Pipedrive is doing a lot in terms of web cybersecurity and integration with other tools, which is good. However, we haven't integrated it with our ERP system yet, so that might pose a challenge. We'll have to see how it goes. The Integration with artificial intelligence should be available in the next release. In future releases, I would like to have a highly intelligent integration service where you can easily connect PipeDrive with other tools, even if you are not a developer. Perhaps, in the future, this could be achieved through artificial intelligence.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The initial setup is very easy."

"The stability is excellent."

"The most valuable features are the integration capabilities with other third-party software. It has an easy user interface and in terms of security, it has permission-based access for different users."

"The most valuable feature of Microsoft Dynamics CRM is its performance."

"Technical support is completely good."

"The most useful feature that this solution provides is the ability to make dashboards for the business easily as our company is managed using KPIs and metrics."

"The most valuable feature of Microsoft Dynamics CRM is the flexibility with Microsoft Office 365."

"Microsoft Dynamics CRM has a very nice UI, and is very easy to use. It's easy to install, has a lot of features, and provides good technical support."

More Microsoft Dynamics CRM pros

"The solution is pretty easy to use and intuitive."

"It's very flexible and we can really fit it into our business model."

"The most useful stuff for me is that it's very flexible with all the data structures...Stability-wise, I rate the solution a ten out of ten."

"The initial setup is straightforward."

"Pipedrive's most valuable features are that you can keep the whole information that's related to managing your sales process and you can customize it easily. The person that we have who is customizing Pipedrive is very junior in means of software development or process development. He can easily use it, anyone can use the solution. It has a very easy user interface to customize your processes and apply them to the Pipedrive process."

"The usability of the solution is its valuable feature."

"Pipedrive's most valuable feature is reporting and insights. The CRM shows the database and lets the salespeople arrange their daily activities. The insights are essential from a management point of view because it helps the sales staff improve or adjust their whole sales cycle, activities, and quality."

"It is a stable platform."

More Pipedrive pros

Cons

"The product is very old."

"The mobile side of the product doesn't look that great right now."

"Technical support could be faster and more responsive."

"In terms of the performance, when it comes to loading a large volume of data, it's slow at times, so the system could be optimized."

"Microsoft Dynamics CRM could improve by being more user-friendly."

"The approvals component of Dynamics is complex. It isn't very easy to generate approvals between different departments."

"This is a good tool, but if you don't have experience using a CRM solution, there are a lot of things you'll need to learn. This tool needs to be more user-friendly."

"Overall, the solution could be made to be more user friendly."

More Microsoft Dynamics CRM cons

"The tool's APIs are challenging. It should also be compliant with HIPAA, FINRA and GLBA. The data centers should be within US so that they are compliant with regulations."

"The automation process is challenging."

"In future releases, I would like to have a highly intelligent integration service where you can easily connect PipeDrive with other tools, even if you are not a developer."

"The product is expensive."

"Pipedrive has some weaknesses against Salesforce. The documentation of Pipedrive could improve. They need more qualified documentation because I had to fix my colleague's work to correct the reports because they did not find how they can do it, or develop reports. There are some misunderstandings about how to do reporting."

"Pipedrive could be more efficient. I want the management to be more transparent so it's easier to monitor the sales team's activities and results and do business forecasting. It would help them to improve the quality of the sales cycle."

"The platform could be even more robust."

"Reporting capabilities of the solution could be improved."

More Pipedrive cons

Pricing and Cost Advice

"Licensing fees are paid on a monthly basis."

"Dynamics CRM's pricing is fair."

"It is a very comprehensive package. We get everything from Access to D 365. We get Microsoft's suite of tools. I'm not too sure about the pricing, but I can't imagine it being cheap."

"The solution is not expensive."

"Microsoft Dynamics CRM is slightly cheaper than Salesforce today. Pricing for the solution is pretty aggressive in the market."

"The cost depends on a number of factors, so whoever is implementing it will need to take that into consideration before it is done."

"It's kind of pricey. It's about $50 or $60 per user."

"We have a three-year ELA with all our Microsoft solutions and often we had to do a true-up which was approximately $1,000,000. Additionally, we pay approximately $2,500 a month for support."

More Microsoft Dynamics CRM pricing and cost advice

"The price of Pipedrive has been reasonable."

"Pipedrive keeps increasing the prices, which is becoming a bit annoying. It was reasonable when we started, but now they're increasing all the time."

"Pipedrive is the most cost-effective in terms of the balance between cost and features. I would take Pipedrive over HubSpot or Zoho CRM. It's well-positioned on the market."

"The product is expensive but provides valuable services."

"As of now, the pricing and value are quite good."

"The solution is affordable."

"On a scale of one to ten, where one is a low price, and ten is a high price, two or three. For us, everything is expensive because this is a startup, but for a normal company, it should be peanuts."

"We pay $1000 a month for the tool."

More Pipedrive pricing and cost advice

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Top Industries

By visitors reading reviews

Computer Software Company

12%

Financial Services Firm

11%

Government

10%

Manufacturing Company

Educational Organization

66%

Computer Software Company

Government

Manufacturing Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

Questions from the Community

What do you like most about Microsoft Dynamics CRM?

The most valuable features of Microsoft Dynamics CRM are all the filters and possible reports.

What needs improvement with Microsoft Dynamics CRM?

Costing might be a reason for concern. It could be an issue for the organization, or maybe not. It's uncertain.

What is your primary use case for Microsoft Dynamics CRM?

I use the solution to manage the lead sales pipeline and enable the marketing department to maintain customer data.

What do you like most about Pipedrive?

The most valuable feature is the ability to create timelines and custom fields.

What is your experience regarding pricing and costs for Pipedrive?

The pricing is satisfactory.

What needs improvement with Pipedrive?

New features sometimes seem bolted on rather than being smooth.

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Product Reports

Microsoft Dynamics CRM

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Also Known As

Dynamics CRM, MS Dynamics CRM

PipelineDeals

Overview

Microsoft Dynamics CRM is a comprehensive customer relationship management solution that helps businesses streamline their sales, marketing, and customer service processes. With its user-friendly interface and powerful features, it enables organizations to effectively manage their customer interactions and drive business growth.

One of the key features of Microsoft Dynamics CRM is its sales automation capabilities. It allows sales teams to track leads, manage opportunities, and close deals more efficiently. The solution provides a centralized platform for managing customer information, enabling sales representatives to access real-time data and make informed decisions. It also offers tools for forecasting, pipeline management, and sales analytics, helping businesses optimize their sales processes and drive revenue growth.

In addition to sales automation, Microsoft Dynamics CRM offers robust marketing automation features. It enables marketers to create and execute targeted marketing campaigns, track campaign performance, and generate actionable insights. The solution provides tools for lead management, email marketing, social media integration, and customer segmentation, allowing businesses to engage with their customers effectively and drive marketing ROI.

Furthermore, Microsoft Dynamics CRM helps organizations deliver exceptional customer service. It provides a unified view of customer interactions, enabling customer service representatives to deliver personalized and timely support. The solution offers case management, a knowledge base, and self-service portal capabilities, empowering customers to find answers to their queries and resolve issues on their own. It also provides tools for service analytics and reporting, helping businesses identify areas for improvement and enhance customer satisfaction.

Microsoft

Pipedrive CRM, a SOC 2 Certified Service Provider, is built around activity-based selling. It ensures total visibility through its Pipeline Management tool with a clear visual interface that prompts you to take action, remain organized and stay in control of a complex sales process, Sales Reporting that provides visual report, understands pipeline metrics, tracks and tests sales process and shows sales split by product. Pipedrive CRM boosts productivity, optimizes the Sales Process, It has an import/export feature that safeguards against human error. It is fully customizable, has multiple usage possibilities and can automatically creates contacts in your pipeline.

Sample Customers

Metro Bank, Nissan, Pandora, Delta, Haynes International, City of London, Trek and many more market leaders.

Samsung, Amazon, SkyScanner, TDW, Vimeo, ReMax, Festo

Microsoft Dynamics CRM vs. Pipedrive