SAP CRM vs Siebel CRM comparison

SAP and Oracle are both solutions in the CRM category. SAP is ranked #8 with an average rating of 9.0, while Oracle is ranked #20 with an average rating of 6.7. SAP holds a 1.8% mindshare in CRM, compared to Oracle’s 1.1% mindshare. Additionally, 83% of SAP users are willing to recommend the solution, compared to 88% of Oracle users who would recommend it.

SAP CRM

Read 43 SAP CRM reviews

8,435 Views
7,254 Comparison Views

83% willing to recommend

Siebel CRM

Read 20 Siebel CRM reviews

4,810 Views
4,570 Comparison Views

88% willing to recommend

SAP CRM

Siebel CRM

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Executive SummaryUpdated on Jun 3, 2026

SAP CRM and Siebel CRM are two prominent solutions in the CRM market, each offering unique strengths appealing to different user needs. SAP CRM seems to have the upper hand due to its integration capabilities with SAP ERP and extensive features.

Features: SAP CRM offers lead and opportunity management, task management, and robust integration with SAP ERP, allowing extensive data management customization. Siebel CRM is renowned for its integration with Oracle products, strong customization options, and effective case and complaint management capabilities, vital for customer service operations.

Room for Improvement: SAP CRM users report challenges with system speed, an outdated interface, and high costs, alongside difficulties integrating with non-SAP tools. Additionally, there's a demand for enhanced support and advanced features like AI capabilities. Siebel CRM’s criticisms include an outdated UI, performance lags, delayed cloud integration, and a need for enhanced user-friendliness and analytics.

Ease of Deployment and Customer Service: SAP CRM provides flexible deployment options, including on-premises and various cloud solutions, making it adaptable. Customer service is generally positive though sometimes lacking responsiveness. Siebel CRM, typically deployed on-premises, also emphasizes customization flexibility but struggles with slow cloud evolution. Support quality varies by implementation partners, necessitating competent partners for effective service delivery.

Pricing and ROI: SAP CRM is considered expensive, particularly for small to mid-sized businesses, though it offers long-term value for large enterprises. Siebel CRM also faces scrutiny for high pricing, prompting potential customers to seek more affordable solutions despite its stable functionality. Both solutions present long-term ROI potential, better suited for large enterprises given the significant initial costs.

To learn more, read our detailed SAP CRM vs. Siebel CRM Report (Updated: August 2026).

Buyer's Guide

SAP CRM vs. Siebel CRM

August 2026

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

SAP CRM

Ranking in CRM

8th

Ranking in Local Government CRM

2nd

Average Rating

7.8

Reviews Sentiment

6.8

Number of Reviews

Ranking in other categories

Marketing Management (5th)

Siebel CRM

Ranking in CRM

20th

Ranking in Local Government CRM

3rd

Average Rating

7.6

Reviews Sentiment

6.1

Number of Reviews

Ranking in other categories

No ranking in other categories

Mindshare comparison

As of August 2026, in the CRM category, the mindshare of SAP CRM is 1.8%, down from 9.1% compared to the previous year. The mindshare of Siebel CRM is 1.1%, down from 5.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.

CRM Mindshare Distribution
Product	Mindshare (%)
SAP CRM	1.8%
Siebel CRM	1.1%
Other	97.1%

CRM

Featured Reviews

Fazle Rabbi

CRM administrator at a manufacturing company with 10,001+ employees

Customization and automation drive effective user training and insights sharing

Recently, the price of SAP CRM has increased, which is one concern. Another issue is that sometimes we experience slow performance. Reports in SAP CRM itself can become very slow. Other than that, it is a very good CRM system. I am happy with SAP CRM because whenever we have requirements for changes or customization as per our needs, we get them, and the downtime is minimal. We are getting very good support from the incident team and the in-house support team who are responsible for customization. Some customer centers have moved to Salesforce, but I don't have any experience with Salesforce to make a comparison.

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ShirazShah

CRM Specialist at Allied Bank Limited

Integration capabilities facilitate efficient data management and enhance customer service, but the analytics requires improvement

The analytics capabilities in Siebel CRM have presented numerous challenges. Due to these challenges, we had to integrate Microsoft Power BI. The CRM analytics was not sufficient for our needs, given that we have four million customers and a thousand products. We are currently focusing on the upgrade and discussing with Oracle. If there have been improvements in the analytics side over the past few years, we are open to evaluating them. Currently, all analytics are being done on Power BI. The data is exported to our data lake, and Power BI is being used for all reporting and analytics. Even our customer 360, which is the core of any CRM, has Power BI widgets built-in through iframe because we could not accomplish this through Siebel CRM. The analytics component has been the main pain point for our organization, particularly due to processing time and performance with our large customer base.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"One of the main things is that the reports are very customizable. It is very easy and user-friendly to customize the reports the way the user wants. They can see the reports as per their expectations and change them accordingly."

"The solution assists us in identifying what to send, what to offer, and what customers are buying."

"SAP CRM has improved our sales activities by providing accurate information about the customers which assists the sales team to close deals."

"We get very good support from SAP."

"The stability of SAP CRM is good."

"The architecture, the business functionality, and the features really help the current existing organization."

"From Marketing Planning to Lead Management and Forecasting Analytics, we gain complete customer insight to drive innovation that differentiates our products and services."

"The features that I have found most valuable are that our management side can see the report instantly, they can predict the forecast, and see what is in the pipeline."

More SAP CRM pros

"Siebel CRM's most beneficial aspects are the workflows. It has complete holistic workflows for a customer management system."

"We moved from an excel sheet to Siebel so it did help us initially in digitizing CRM related business processes and was positioned as single source of truth for CRM."

"The best thing about the tool is its data model. The underlying data model refers to how the data is stored in databases. We can also experience the ease of developing anything with the tool. We can customize any functionality as per any business challenge."

"Siebel CRM has enhanced customer engagement for our organization, particularly through its robust data model and flexible features. One specific scenario where Siebel CRM excelled was in addressing complex client requirements. For instance, we successfully implemented a module for email responses, a feature that was not readily available or as robust as other CRM tools. Additionally, Siebel's open UI module allowed us to customize the user interface for one of our clients completely. This customization proved to be a major selling point for our company."

"Siebel is easy to configure and comes with various pre-built industry verticals, so it doesn't require much effort. If you want to roll out Siebel in telecom or manufacturing, they have the verticals."

"It is quite robust and flexible; you can develop almost anything you want, and when you go into the tools, you can do anything you want."

"Siebel CRM is used for distributing information between systems, trouble ticketing, and case management."

"Siebel CRM is the number one CRM product in the world."

More Siebel CRM pros

Cons

"There is a lot of missing data and data latency issues between the different modules of SAP CRM, which creates a lot of problems."

"The integration of SAP CRM with the SAP platform is relatively easier as compared to any other third-party product. If you go for any other third-party product, you will have a lot of challenges in terms of integration."

"There are quite a lot of missing parts in SAP CRM, which is why we do a lot of customization. Not everything is there, and some things need custom coding to cater to specific needs. It is not a plug-and-play solution with standard features, and we have to customize quite a lot."

"The B2C features of SAP are strong, but they are not very known to the public and companies. They must make it more known for B2C applications or B2C use cases."

"The product is very expensive."

"It can be a bit more user friendly, to be honest. Sometimes there are too many apps options. It should offer better UX (user experience) to make it easier to navigate and easier to use."

"There could be some specific configurable options on the UI level to improve visibility."

"They have recently updated their user interface but they should continue to improve upon it in the future. Additionally, overall performance or speed of response times could be better."

More SAP CRM cons

"We had opened several cases. I am not at all satisfied with the support of Oracle."

"I want Oracle to improve the tool’s UI with a vanilla application. I would also like to see an insurance broking vertical in their future releases. There are thousands of brokers who look for an insurance broking solution."

"The latest versions of this solution are not stable. I have been working on the latest version for three and a half years and I'm still experiencing issues with stability."

"Siebel CRM can improve as an ERP and for a few corporate business workloads."

"The solution itself is very heavy."

"The documentation needs to be improved."

"Siebel CRM should improve its UI. Because it's all about the customer experience and how the customer experiences it, the internal customer is more important for CRM than the people handling the company. So, you get frustrated if you don't have a very good user interface and user experience."

"The user interface could be more intuitive and modern. The Oracle Siebel documentation contains many links, and finding specific information takes time."

More Siebel CRM cons

Pricing and Cost Advice

"They should reduce the price to target small businesses."

"The licensing model for SAP CRM is customer-based."

"The company has seen an increase in revenue."

"As for the product licensing, we pay an annual fee. It's important to consider setup costs and licensing based on your organization's budget and needs."

"Every user needs to have a license."

"The product is expensive."

"There is a license required to use SAP CRM."

"The pricing from SAP is good but it takes time to realize the investment."

More SAP CRM pricing and cost advice

"I think the tool’s pricing is exaggerated. Once you do the price sizing as per your business needs, you would find that the price of other solutions like Zoho CRM, HubSpot CRM, Salesforce CRM, etc. would be always the same."

"This solution is expensive compared to other solutions in the market. This makes it difficult to convince our customers to use it. The customers who are already using Siebel have thought about moving to Velocity or Salesforce."

"Its licensing is yearly."

"The price of Siebel CRM depends on the usage of the business requirement. For large enterprises the price it's very good but if you are using it for medium scale enterprises, the price is very expensive."

"The product is expensive."

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Top Industries

By visitors reading reviews

Financial Services Firm

11%

Manufacturing Company

10%

University

Construction Company

Financial Services Firm

11%

Government

Construction Company

Manufacturing Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	14
Midsize Enterprise	6
Large Enterprise	27

By reviewers
Company Size	Count
Small Business	2
Midsize Enterprise	1
Large Enterprise	16

Questions from the Community

What is your experience regarding pricing and costs for SAP CRM?

SAP CRM is not suitable for small companies because of the cost. It is suitable for medium and large enterprise companies.

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What needs improvement with SAP CRM?

See all answers

What is your primary use case for SAP CRM?

Currently, we are using SAP CRM for monitoring sales activities, forecasting, and marketing activities.

See all answers

What is your experience regarding pricing and costs for Siebel Sales?

I do not have any information on pricing, setup cost, or licensing.

See all answers

What needs improvement with Siebel Sales?

See all answers

What is your primary use case for Siebel Sales?

We implemented Siebel CRM in our organization in December 2022. We are currently in discussions with Oracle, but we will stay with Siebel CRM rather than moving to the Fusion version. We are alread...

See all answers

Comparisons

Microsoft Dynamics CRM vs SAP CRM

Compared 33% of the time

Salesforce Sales Cloud vs SAP CRM

Compared 6% of the time

Zoho CRM vs SAP CRM

Compared 4% of the time

SAP Sales Cloud vs SAP CRM

Compared 4% of the time

Salesforce Marketing Cloud vs SAP CRM

Compared 2% of the time

More SAP CRM Competitors

Microsoft Dynamics CRM vs Siebel CRM

Compared 13% of the time

Oracle Fusion Service vs Siebel CRM

Compared 9% of the time

Oracle CRM vs Siebel CRM

Compared 8% of the time

SugarCRM Platform vs Siebel CRM

Compared 8% of the time

Oracle CX Sales vs Siebel CRM

Compared 5% of the time

More Siebel CRM Competitors

Product Reports

Buyer's Guide

SAP CRM

August 2026

Download SAP CRM product report

Buyer's Guide

Siebel CRM

August 2026

Download Siebel CRM product report

Also Known As

No data available

Siebel Sales

Overview

SAP CRM provides comprehensive tools for managing leads, opportunities, and tasks, while strengthening integration with SAP ERP. Its customizable dashboards and reports are vital for strategic planning, supporting global market operations.

SAP CRM offers lead management, opportunity tracking, and task handling with seamless SAP ERP integration. Users enjoy personalized dashboards, aiding strategic planning, and enhanced global data regulation compliance. The ease of use improves client onboarding. Marketing tools support segmentation for better audience engagement. SAP CRM is scalable and provides real-time data access, aligning with business needs. Customization ensures adaptability across sectors, yet improvements in performance, navigation, and Microsoft integration could enhance user experience. Modern features, AI, analytics, and stronger security are anticipated advancements.

What are the key features of SAP CRM?

Lead Management: Streamlines lead capturing and nurturing for effective customer acquisition.
Opportunity Tracking: Monitors sales opportunities throughout the pipeline for better conversion rates.
Task Management: Organizes tasks efficiently to ensure timely completion.
ERP Integration: Enhances CRM capabilities through seamless SAP ERP connectivity.
Customizable Dashboards: Provides tailored views and insights to support decision making.

What benefits and ROI can users expect from SAP CRM?

Scalable Implementation: Adapts to business growth without loss of performance.
Improved Client Onboarding: Simplifies onboarding processes, increasing satisfaction.
Real-Time Data Access: Provides up-to-date information for informed decision making.
Enhanced Communication: Centralizes customer interactions to improve engagement.

SAP CRM serves diverse industries by facilitating account management, order placement, and marketing campaigns. Companies leverage it for B2B sales, talent acquisition, and real-time analytics. It supports finance, supply chain, and service management, ensuring compliance and risk management while integrating with varied modules for comprehensive support.

SAP

Siebel CRM offers a robust platform known for flexibility and scalability, providing advanced integration with Oracle products and meeting diverse tasks in customer management.

Siebel CRM stands out due to its flexibility, stability, and scalability, making it a preferred choice in customer relationship management. Users appreciate its integration capabilities and the ability to customize features, ensuring it adapts to complex business requirements. Key strengths include complaint management, workflows, and efficient data modeling for complex products. It supports multiple systems, enhancing customer engagement and facilitating tasks like marketing and financial modeling. Its seamless integration with Oracle products increases efficiency, particularly favored in the financial sector.

What are some key features of Siebel CRM?

Integration Capabilities: Ensures smooth connectivity with existing Oracle systems.
Data Model: Facilitates efficient handling of complex data structures.
Customization: Allows tailoring of workflows and functionalities.
Complaint Management: Streamlines resolution processes.
Workflow Automation: Automates repetitive tasks for efficiency.
User Interface Customization: Adapts interface to meet user preferences.

What benefits or ROI should users consider?

Enhanced Customer Engagement: Improves interaction and service delivery.
Operational Efficiency: Streamlines processes, reducing manual effort.
Scalability: Grows with organizational needs without compromising performance.
Cost Efficiency: Reduces overhead by integrating with existing systems.
Reliability: Offers stable operation across diverse business environments.

In telecom and banking, Siebel CRM is leveraged for managing customer interactions and enhancing service experiences. Enterprises use it for product catalogs, while call centers benefit from its efficiency in handling customer service requests. Its ability to integrate information significantly benefits sales and marketing activities in diverse industries.

Oracle

Sample Customers

Brau Union Osterreich AG, Nu Skin Enterprises Inc., AOK Bundesverband, RAK Ceramics, NHS 24, Wholesale Sports Outdoor Outfitters, FC Bayern Munchen AG, Tumi, The Kellogg Company, MVV Energie AG, Anglian Water Services, German Football Association (DFB), Nebraska Book Company Inc.

Hover Automotive India Pvt. Ltd., Lawn Tennis Association, Tªrk Telekom, Bouygues Telecom, City of Atlanta, IGEPA IT-SERVICE GmbH, ec4u expert consulting AG, Salud Responde, Sascar, Banca Transilvania, UL, Ingersoll Rand, The Royal Dutch Touring Club ANWB

Buyer's Guide

SAP CRM vs. Siebel CRM

August 2026

Free Report: SAP CRM vs. Siebel CRM

Find out what your peers are saying about SAP CRM vs. Siebel CRM and other solutions. Updated: August 2026.

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