SAP CRM vs Siebel CRM comparison

SAP and Oracle are both solutions in the CRM category. SAP is ranked #7 with an average rating of 9.0, while Oracle is ranked #19 with an average rating of 6.7. SAP holds a 1.8% mindshare in CRM, compared to Oracle’s 1.1% mindshare. Additionally, 83% of SAP users are willing to recommend the solution, compared to 88% of Oracle users who would recommend it.

SAP CRM

Read 43 SAP CRM reviews

7,451 Views
6,408 Comparison Views

83% willing to recommend

Siebel CRM

Read 20 Siebel CRM reviews

4,336 Views
4,119 Comparison Views

88% willing to recommend

SAP CRM

Siebel CRM

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Executive SummaryUpdated on Jun 3, 2026

SAP CRM and Siebel CRM are two prominent solutions in the CRM market, each offering unique strengths appealing to different user needs. SAP CRM seems to have the upper hand due to its integration capabilities with SAP ERP and extensive features.

Features: SAP CRM offers lead and opportunity management, task management, and robust integration with SAP ERP, allowing extensive data management customization. Siebel CRM is renowned for its integration with Oracle products, strong customization options, and effective case and complaint management capabilities, vital for customer service operations.

Room for Improvement: SAP CRM users report challenges with system speed, an outdated interface, and high costs, alongside difficulties integrating with non-SAP tools. Additionally, there's a demand for enhanced support and advanced features like AI capabilities. Siebel CRM’s criticisms include an outdated UI, performance lags, delayed cloud integration, and a need for enhanced user-friendliness and analytics.

Ease of Deployment and Customer Service: SAP CRM provides flexible deployment options, including on-premises and various cloud solutions, making it adaptable. Customer service is generally positive though sometimes lacking responsiveness. Siebel CRM, typically deployed on-premises, also emphasizes customization flexibility but struggles with slow cloud evolution. Support quality varies by implementation partners, necessitating competent partners for effective service delivery.

Pricing and ROI: SAP CRM is considered expensive, particularly for small to mid-sized businesses, though it offers long-term value for large enterprises. Siebel CRM also faces scrutiny for high pricing, prompting potential customers to seek more affordable solutions despite its stable functionality. Both solutions present long-term ROI potential, better suited for large enterprises given the significant initial costs.

To learn more, read our detailed SAP CRM vs. Siebel CRM Report (Updated: June 2026).

Buyer's Guide

SAP CRM vs. Siebel CRM

June 2026

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

SAP CRM

Ranking in CRM

7th

Ranking in Local Government CRM

2nd

Average Rating

7.8

Reviews Sentiment

6.8

Number of Reviews

Ranking in other categories

Marketing Management (5th)

Siebel CRM

Ranking in CRM

19th

Ranking in Local Government CRM

3rd

Average Rating

7.6

Reviews Sentiment

6.1

Number of Reviews

Ranking in other categories

No ranking in other categories

Mindshare comparison

As of July 2026, in the CRM category, the mindshare of SAP CRM is 1.8%, down from 9.6% compared to the previous year. The mindshare of Siebel CRM is 1.1%, down from 5.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.

CRM Mindshare Distribution
Product	Mindshare (%)
SAP CRM	1.8%
Siebel CRM	1.1%
Other	97.1%

CRM

Featured Reviews

Fazle Rabbi

CRM administrator at a manufacturing company with 10,001+ employees

Customization and automation drive effective user training and insights sharing

Recently, the price of SAP CRM has increased, which is one concern. Another issue is that sometimes we experience slow performance. Reports in SAP CRM itself can become very slow. Other than that, it is a very good CRM system. I am happy with SAP CRM because whenever we have requirements for changes or customization as per our needs, we get them, and the downtime is minimal. We are getting very good support from the incident team and the in-house support team who are responsible for customization. Some customer centers have moved to Salesforce, but I don't have any experience with Salesforce to make a comparison.

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ShirazShah

CRM Specialist at Allied Bank Limited

Integration capabilities facilitate efficient data management and enhance customer service, but the analytics requires improvement

The analytics capabilities in Siebel CRM have presented numerous challenges. Due to these challenges, we had to integrate Microsoft Power BI. The CRM analytics was not sufficient for our needs, given that we have four million customers and a thousand products. We are currently focusing on the upgrade and discussing with Oracle. If there have been improvements in the analytics side over the past few years, we are open to evaluating them. Currently, all analytics are being done on Power BI. The data is exported to our data lake, and Power BI is being used for all reporting and analytics. Even our customer 360, which is the core of any CRM, has Power BI widgets built-in through iframe because we could not accomplish this through Siebel CRM. The analytics component has been the main pain point for our organization, particularly due to processing time and performance with our large customer base.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The solution's contract management and product hierarchy features of SAP CRM are the most beneficial for our business operations."

"The tool is easy to use."

"The solution assists us in identifying what to send, what to offer, and what customers are buying."

"We get very good support from SAP."

"SAP CRM is very fast, providing accurate information and good results."

"The features that I have found most valuable are that our management side can see the report instantly, they can predict the forecast, and see what is in the pipeline."

"The stability is good."

"I have found the most valuable feature of the SAP CRM system is its ability to integrate with other modules. SAP CRM is all about integrating with other modules. For example, SuccessFactors is their learning management. This is one use case that SAP CRM themselves use. Their lead generation versus their sales from their educational services. You can instantly receive insight into how many leads have been generated and how much it turned into real business or revenue for them. I was told in one of the seminars that the data transfer from the lead generation to sales is only 24 hours in SAP CRM."

More SAP CRM pros

"Siebel CRM has a strong database model, workflow and integration tools."

"It is quite robust and flexible; you can develop almost anything you want, and when you go into the tools, you can do anything you want."

"Siebel offers a high level of customization which has been valuable. The solution also offers the ability to model complex products."

"It is easier to communicate with local companies within a large organization using Siebel CRM."

"The tool's complaint management feature is very good. We used a CRM before, which lacked the integrations, so complaints had to be handled manually. With Siebel CRM, we have better integrations and can resolve complaints with a few clicks. When you're in the service industry, tasks matter a lot, especially when you have to access multiple systems to address issues. Being a bank, we currently have around 17 operational systems. It's not feasible to expect users to access them individually to make the necessary changes."

"It is a stable solution, but because it is an on-premises one, we have slow response rates at times."

"If you have a proper business case and a large enterprise where you need to manage more than a million customers then it's a highly recommended solution."

"Siebel CRM is the number one CRM product in the world."

More Siebel CRM pros

Cons

"There is a lot of missing data and data latency issues between the different modules of SAP CRM, which creates a lot of problems."

"This will happen in the C4C, which needs to be improved, because we see many bugs and error messages, even if the inputs are okay."

"CRM is costlier than its competitors."

"SAP CRM could improve by being easier to use and customer-friendly."

"There is no scope for integration because SAP does not allow any personal integration."

"In terms of visibility of the data, there's a very limited set that we have access to and sometimes it's very difficult and not user-friendly to analyze from front end to back end. It's the biggest challenge, even if I'm working with an organization where we've implemented SAP."

"SAP CRM should create a more user-friendly graphical user interface (GUI)."

"SAP CRM is an expensive solution and is the most challenging aspect of the solution."

More SAP CRM cons

"It is not easy to set up. It's a bit difficult."

"The analytics component has been the main pain point for our organization, particularly due to processing time and performance with our large customer base."

"I want Oracle to improve the tool’s UI with a vanilla application. I would also like to see an insurance broking vertical in their future releases. There are thousands of brokers who look for an insurance broking solution."

"The backend performance of Siebel could be improved as it is often slow. In addition, the Open UI is not that responsive."

"Siebel is not user-friendly."

"The user interface, mobile application, and support could be improved."

"The latest versions of this solution are not stable. I have been working on the latest version for three and a half years and I'm still experiencing issues with stability."

"Currently, Siebel CRM is not helping the agent provide faster feedback to the customer."

More Siebel CRM cons

Pricing and Cost Advice

"Its price is reasonable. As compared to other CRMs, this CRM is competitively priced. They have multiple flavors with different sets of functionality. Pricing is based on the flavor that suits your requirement. If you have more users, the cost will come down."

"SAP CRM is an expensive solution and is the most challenging aspect of the solution."

"SAP CRM costs approximately a couple of thousand a month."

"They should reduce the price to target small businesses."

"As for the product licensing, we pay an annual fee. It's important to consider setup costs and licensing based on your organization's budget and needs."

"The licensing model for SAP CRM is customer-based."

"The solution is expensive."

"The product is expensive."

More SAP CRM pricing and cost advice

"Its licensing is yearly."

"I think the tool’s pricing is exaggerated. Once you do the price sizing as per your business needs, you would find that the price of other solutions like Zoho CRM, HubSpot CRM, Salesforce CRM, etc. would be always the same."

"The price of Siebel CRM depends on the usage of the business requirement. For large enterprises the price it's very good but if you are using it for medium scale enterprises, the price is very expensive."

"The product is expensive."

"This solution is expensive compared to other solutions in the market. This makes it difficult to convince our customers to use it. The customers who are already using Siebel have thought about moving to Velocity or Salesforce."

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Top Industries

By visitors reading reviews

Manufacturing Company

12%

Financial Services Firm

11%

University

Construction Company

Financial Services Firm

11%

Government

10%

Construction Company

Manufacturing Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	14
Midsize Enterprise	6
Large Enterprise	27

By reviewers
Company Size	Count
Small Business	2
Midsize Enterprise	1
Large Enterprise	16

Questions from the Community

What is your experience regarding pricing and costs for SAP CRM?

SAP CRM is not suitable for small companies because of the cost. It is suitable for medium and large enterprise companies.

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What needs improvement with SAP CRM?

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What is your primary use case for SAP CRM?

Currently, we are using SAP CRM for monitoring sales activities, forecasting, and marketing activities.

See all answers

What is your experience regarding pricing and costs for Siebel Sales?

I do not have any information on pricing, setup cost, or licensing.

See all answers

What needs improvement with Siebel Sales?

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What is your primary use case for Siebel Sales?

We implemented Siebel CRM in our organization in December 2022. We are currently in discussions with Oracle, but we will stay with Siebel CRM rather than moving to the Fusion version. We are alread...

See all answers

Comparisons

Microsoft Dynamics CRM vs SAP CRM

Compared 33% of the time

Salesforce Sales Cloud vs SAP CRM

Compared 6% of the time

Adobe Campaign vs SAP CRM

Compared 4% of the time

Zoho CRM vs SAP CRM

Compared 4% of the time

SAP Service Cloud vs SAP CRM

Compared 2% of the time

More SAP CRM Competitors

Microsoft Dynamics CRM vs Siebel CRM

Compared 13% of the time

Oracle Fusion Service vs Siebel CRM

Compared 8% of the time

Oracle CRM vs Siebel CRM

Compared 8% of the time

SugarCRM Platform vs Siebel CRM

Compared 8% of the time

Oracle CX Sales vs Siebel CRM

Compared 5% of the time

More Siebel CRM Competitors

Product Reports

Buyer's Guide

SAP CRM

June 2026

Download SAP CRM product report

Buyer's Guide

Siebel CRM

June 2026

Download Siebel CRM product report

Also Known As

No data available

Siebel Sales

Overview

SAP CRM provides comprehensive tools for managing leads, opportunities, and tasks, while strengthening integration with SAP ERP. Its customizable dashboards and reports are vital for strategic planning, supporting global market operations.

SAP CRM offers lead management, opportunity tracking, and task handling with seamless SAP ERP integration. Users enjoy personalized dashboards, aiding strategic planning, and enhanced global data regulation compliance. The ease of use improves client onboarding. Marketing tools support segmentation for better audience engagement. SAP CRM is scalable and provides real-time data access, aligning with business needs. Customization ensures adaptability across sectors, yet improvements in performance, navigation, and Microsoft integration could enhance user experience. Modern features, AI, analytics, and stronger security are anticipated advancements.

What are the key features of SAP CRM?

Lead Management: Streamlines lead capturing and nurturing for effective customer acquisition.
Opportunity Tracking: Monitors sales opportunities throughout the pipeline for better conversion rates.
Task Management: Organizes tasks efficiently to ensure timely completion.
ERP Integration: Enhances CRM capabilities through seamless SAP ERP connectivity.
Customizable Dashboards: Provides tailored views and insights to support decision making.

What benefits and ROI can users expect from SAP CRM?

Scalable Implementation: Adapts to business growth without loss of performance.
Improved Client Onboarding: Simplifies onboarding processes, increasing satisfaction.
Real-Time Data Access: Provides up-to-date information for informed decision making.
Enhanced Communication: Centralizes customer interactions to improve engagement.

SAP CRM serves diverse industries by facilitating account management, order placement, and marketing campaigns. Companies leverage it for B2B sales, talent acquisition, and real-time analytics. It supports finance, supply chain, and service management, ensuring compliance and risk management while integrating with varied modules for comprehensive support.

SAP

Siebel CRM offers a robust platform known for flexibility and scalability, providing advanced integration with Oracle products and meeting diverse tasks in customer management.

Siebel CRM stands out due to its flexibility, stability, and scalability, making it a preferred choice in customer relationship management. Users appreciate its integration capabilities and the ability to customize features, ensuring it adapts to complex business requirements. Key strengths include complaint management, workflows, and efficient data modeling for complex products. It supports multiple systems, enhancing customer engagement and facilitating tasks like marketing and financial modeling. Its seamless integration with Oracle products increases efficiency, particularly favored in the financial sector.

What are some key features of Siebel CRM?

Integration Capabilities: Ensures smooth connectivity with existing Oracle systems.
Data Model: Facilitates efficient handling of complex data structures.
Customization: Allows tailoring of workflows and functionalities.
Complaint Management: Streamlines resolution processes.
Workflow Automation: Automates repetitive tasks for efficiency.
User Interface Customization: Adapts interface to meet user preferences.

What benefits or ROI should users consider?

Enhanced Customer Engagement: Improves interaction and service delivery.
Operational Efficiency: Streamlines processes, reducing manual effort.
Scalability: Grows with organizational needs without compromising performance.
Cost Efficiency: Reduces overhead by integrating with existing systems.
Reliability: Offers stable operation across diverse business environments.

In telecom and banking, Siebel CRM is leveraged for managing customer interactions and enhancing service experiences. Enterprises use it for product catalogs, while call centers benefit from its efficiency in handling customer service requests. Its ability to integrate information significantly benefits sales and marketing activities in diverse industries.

Oracle

Sample Customers

Brau Union Osterreich AG, Nu Skin Enterprises Inc., AOK Bundesverband, RAK Ceramics, NHS 24, Wholesale Sports Outdoor Outfitters, FC Bayern Munchen AG, Tumi, The Kellogg Company, MVV Energie AG, Anglian Water Services, German Football Association (DFB), Nebraska Book Company Inc.

Hover Automotive India Pvt. Ltd., Lawn Tennis Association, Tªrk Telekom, Bouygues Telecom, City of Atlanta, IGEPA IT-SERVICE GmbH, ec4u expert consulting AG, Salud Responde, Sascar, Banca Transilvania, UL, Ingersoll Rand, The Royal Dutch Touring Club ANWB

Buyer's Guide

SAP CRM vs. Siebel CRM

June 2026

Free Report: SAP CRM vs. Siebel CRM

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