SAP CRM vs Siebel CRM comparison

SAP and Oracle are both solutions in the CRM category. SAP is ranked #7 with an average rating of 9.0, while Oracle is ranked #19 with an average rating of 6.7. SAP holds a 1.8% mindshare in CRM, compared to Oracle’s 1.1% mindshare. Additionally, 83% of SAP users are willing to recommend the solution, compared to 88% of Oracle users who would recommend it.

SAP CRM

Read 43 SAP CRM reviews

7,451 Views
6,408 Comparison Views

83% willing to recommend

Siebel CRM

Read 20 Siebel CRM reviews

4,336 Views
4,119 Comparison Views

88% willing to recommend

SAP CRM

Siebel CRM

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Executive SummaryUpdated on Jun 3, 2026

SAP CRM and Siebel CRM are two prominent solutions in the CRM market, each offering unique strengths appealing to different user needs. SAP CRM seems to have the upper hand due to its integration capabilities with SAP ERP and extensive features.

Features: SAP CRM offers lead and opportunity management, task management, and robust integration with SAP ERP, allowing extensive data management customization. Siebel CRM is renowned for its integration with Oracle products, strong customization options, and effective case and complaint management capabilities, vital for customer service operations.

Room for Improvement: SAP CRM users report challenges with system speed, an outdated interface, and high costs, alongside difficulties integrating with non-SAP tools. Additionally, there's a demand for enhanced support and advanced features like AI capabilities. Siebel CRM’s criticisms include an outdated UI, performance lags, delayed cloud integration, and a need for enhanced user-friendliness and analytics.

Ease of Deployment and Customer Service: SAP CRM provides flexible deployment options, including on-premises and various cloud solutions, making it adaptable. Customer service is generally positive though sometimes lacking responsiveness. Siebel CRM, typically deployed on-premises, also emphasizes customization flexibility but struggles with slow cloud evolution. Support quality varies by implementation partners, necessitating competent partners for effective service delivery.

Pricing and ROI: SAP CRM is considered expensive, particularly for small to mid-sized businesses, though it offers long-term value for large enterprises. Siebel CRM also faces scrutiny for high pricing, prompting potential customers to seek more affordable solutions despite its stable functionality. Both solutions present long-term ROI potential, better suited for large enterprises given the significant initial costs.

To learn more, read our detailed SAP CRM vs. Siebel CRM Report (Updated: June 2026).

Buyer's Guide

SAP CRM vs. Siebel CRM

June 2026

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

SAP CRM

Ranking in CRM

7th

Ranking in Local Government CRM

2nd

Average Rating

7.8

Reviews Sentiment

6.8

Number of Reviews

Ranking in other categories

Marketing Management (5th)

Siebel CRM

Ranking in CRM

19th

Ranking in Local Government CRM

3rd

Average Rating

7.6

Reviews Sentiment

6.1

Number of Reviews

Ranking in other categories

No ranking in other categories

Mindshare comparison

As of July 2026, in the CRM category, the mindshare of SAP CRM is 1.8%, down from 9.6% compared to the previous year. The mindshare of Siebel CRM is 1.1%, down from 5.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.

CRM Mindshare Distribution
Product	Mindshare (%)
SAP CRM	1.8%
Siebel CRM	1.1%
Other	97.1%

CRM

Featured Reviews

Fazle Rabbi

CRM administrator at a manufacturing company with 10,001+ employees

Customization and automation drive effective user training and insights sharing

Recently, the price of SAP CRM has increased, which is one concern. Another issue is that sometimes we experience slow performance. Reports in SAP CRM itself can become very slow. Other than that, it is a very good CRM system. I am happy with SAP CRM because whenever we have requirements for changes or customization as per our needs, we get them, and the downtime is minimal. We are getting very good support from the incident team and the in-house support team who are responsible for customization. Some customer centers have moved to Salesforce, but I don't have any experience with Salesforce to make a comparison.

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ShirazShah

CRM Specialist at Allied Bank Limited

Integration capabilities facilitate efficient data management and enhance customer service, but the analytics requires improvement

The analytics capabilities in Siebel CRM have presented numerous challenges. Due to these challenges, we had to integrate Microsoft Power BI. The CRM analytics was not sufficient for our needs, given that we have four million customers and a thousand products. We are currently focusing on the upgrade and discussing with Oracle. If there have been improvements in the analytics side over the past few years, we are open to evaluating them. Currently, all analytics are being done on Power BI. The data is exported to our data lake, and Power BI is being used for all reporting and analytics. Even our customer 360, which is the core of any CRM, has Power BI widgets built-in through iframe because we could not accomplish this through Siebel CRM. The analytics component has been the main pain point for our organization, particularly due to processing time and performance with our large customer base.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"We get very good support from SAP."

"SAP CRM is very fast, providing accurate information and good results."

"I have found the most valuable feature of the SAP CRM system is its ability to integrate with other modules."

"We use SAP CRM to improve service functions and processes to complete all the activities with clients."

"Once the lead is matured, you can convert it into an opportunity and you can track it by the opportunity based on the product segment."

"The most valuable feature is lead management and integration."

"The solution is easy to use."

"When we implemented this solution nine years ago it was the best product on the market."

More SAP CRM pros

"EAI and workflows are the most valuable features."

"Siebel CRM's most beneficial aspects are the workflows. It has complete holistic workflows for a customer management system."

"Siebel CRM has a strong database model, workflow and integration tools."

"Due to the many features that are built in from a CRM perspective, it is the best product we have."

"Siebel CRM has enhanced customer engagement for our organization, particularly through its robust data model and flexible features. One specific scenario where Siebel CRM excelled was in addressing complex client requirements. For instance, we successfully implemented a module for email responses, a feature that was not readily available or as robust as other CRM tools. Additionally, Siebel's open UI module allowed us to customize the user interface for one of our clients completely. This customization proved to be a major selling point for our company."

"The capability of bringing data into a single system, along with integrations and offering a single platform to handle multiple customer-related tasks, has been the most productive aspect."

"Siebel CRM is the number one CRM product in the world."

"Siebel CRM is used for distributing information between systems, trouble ticketing, and case management."

More Siebel CRM pros

Cons

"The B2C features of SAP are strong, but they are not very known to the public and companies. They must make it more known for B2C applications or B2C use cases."

"SAP CRM should create a more user-friendly graphical user interface (GUI)."

"Improvement is needed for SAP CRM's integration with Microsoft Teams and Outlook Its integration with Microsoft collaboration software, including Teams, Outlook, and SharePoint, is not very good. There are issues with synchronization between appointments in CRM and Outlook, as well as challenges with managing contacts, which creates problems."

"SAP CRM could improve by making the solution more current, it is out of date. There are no more updates for SAP CRM."

"Previously, the SAP CRM used to use simple servers, but now SAP uses HANA. The problem with the HANA databases is their interoperability with other solutions. SAP CRM could improve by working better with other solutions."

"Every end-user uses a smartphone nowadays. The user interface on the smartphone can be improved a bit so that you can do almost all the work from your mobile."

"We would like the coding system within this solution to be more straightforward when carrying out general entry tasks."

"It can be a bit more user friendly, to be honest. Sometimes there are too many apps options. It should offer better UX (user experience) to make it easier to navigate and easier to use."

More SAP CRM cons

"The documentation needs to be improved."

"Very complex (User setup, Account imports, EIM on Opportunity, Marketing). In summary, we had to struggle a lot to get the software running with all relevant data."

"The tool took a lot of time to deploy."

"Currently, Siebel CRM is not helping the agent provide faster feedback to the customer."

"Siebel CRM should improve its UI. Because it's all about the customer experience and how the customer experiences it, the internal customer is more important for CRM than the people handling the company. So, you get frustrated if you don't have a very good user interface and user experience."

"However, there are areas that this product has not evolved at par with global industry trends, including the UX/UI and cloud capabilities."

"The UI could be improved by being fully cloud native as this is what our customers are looking for. It would also be great to see what updates are coming up for release and for updates to take place automatically without manual intervention."

"Siebel CRM can improve as an ERP and for a few corporate business workloads."

More Siebel CRM cons

Pricing and Cost Advice

"The product is expensive."

"SAP CRM is an expensive solution and is the most challenging aspect of the solution."

"SAP CRM is an expensive product."

"The pricing from SAP is good but it takes time to realize the investment."

"SAP CRM is not suitable for smaller businesses because it is expensive. The larger businesses would be able to handle the cost."

"They should reduce the price to target small businesses."

"There is a license required to use SAP CRM."

"As for the product licensing, we pay an annual fee. It's important to consider setup costs and licensing based on your organization's budget and needs."

More SAP CRM pricing and cost advice

"This solution is expensive compared to other solutions in the market. This makes it difficult to convince our customers to use it. The customers who are already using Siebel have thought about moving to Velocity or Salesforce."

"The price of Siebel CRM depends on the usage of the business requirement. For large enterprises the price it's very good but if you are using it for medium scale enterprises, the price is very expensive."

"Its licensing is yearly."

"The product is expensive."

"I think the tool’s pricing is exaggerated. Once you do the price sizing as per your business needs, you would find that the price of other solutions like Zoho CRM, HubSpot CRM, Salesforce CRM, etc. would be always the same."

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Top Industries

By visitors reading reviews

Manufacturing Company

13%

Financial Services Firm

11%

University

Construction Company

Financial Services Firm

12%

Government

10%

Construction Company

Manufacturing Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	14
Midsize Enterprise	6
Large Enterprise	27

By reviewers
Company Size	Count
Small Business	2
Midsize Enterprise	1
Large Enterprise	16

Questions from the Community

What is your experience regarding pricing and costs for SAP CRM?

SAP CRM is not suitable for small companies because of the cost. It is suitable for medium and large enterprise companies.

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What needs improvement with SAP CRM?

See all answers

What is your primary use case for SAP CRM?

Currently, we are using SAP CRM for monitoring sales activities, forecasting, and marketing activities.

See all answers

What is your experience regarding pricing and costs for Siebel Sales?

I do not have any information on pricing, setup cost, or licensing.

See all answers

What needs improvement with Siebel Sales?

See all answers

What is your primary use case for Siebel Sales?

We implemented Siebel CRM in our organization in December 2022. We are currently in discussions with Oracle, but we will stay with Siebel CRM rather than moving to the Fusion version. We are alread...

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Comparisons

Microsoft Dynamics CRM vs SAP CRM

Compared 33% of the time

Salesforce Sales Cloud vs SAP CRM

Compared 6% of the time

Adobe Campaign vs SAP CRM

Compared 4% of the time

Zoho CRM vs SAP CRM

Compared 4% of the time

SmartAgentic vs SAP CRM

Compared 3% of the time

More SAP CRM Competitors

Microsoft Dynamics CRM vs Siebel CRM

Compared 13% of the time

Oracle Fusion Service vs Siebel CRM

Compared 8% of the time

Salesforce Sales Cloud vs Siebel CRM

Compared 8% of the time

Oracle CRM vs Siebel CRM

Compared 8% of the time

NetSuite CRM+ vs Siebel CRM

Compared 6% of the time

More Siebel CRM Competitors

Product Reports

Buyer's Guide

SAP CRM

June 2026

Download SAP CRM product report

Buyer's Guide

Siebel CRM

June 2026

Download Siebel CRM product report

Also Known As

No data available

Siebel Sales

Overview

SAP CRM provides comprehensive tools for managing leads, opportunities, and tasks, while strengthening integration with SAP ERP. Its customizable dashboards and reports are vital for strategic planning, supporting global market operations.

SAP CRM offers lead management, opportunity tracking, and task handling with seamless SAP ERP integration. Users enjoy personalized dashboards, aiding strategic planning, and enhanced global data regulation compliance. The ease of use improves client onboarding. Marketing tools support segmentation for better audience engagement. SAP CRM is scalable and provides real-time data access, aligning with business needs. Customization ensures adaptability across sectors, yet improvements in performance, navigation, and Microsoft integration could enhance user experience. Modern features, AI, analytics, and stronger security are anticipated advancements.

What are the key features of SAP CRM?

Lead Management: Streamlines lead capturing and nurturing for effective customer acquisition.
Opportunity Tracking: Monitors sales opportunities throughout the pipeline for better conversion rates.
Task Management: Organizes tasks efficiently to ensure timely completion.
ERP Integration: Enhances CRM capabilities through seamless SAP ERP connectivity.
Customizable Dashboards: Provides tailored views and insights to support decision making.

What benefits and ROI can users expect from SAP CRM?

Scalable Implementation: Adapts to business growth without loss of performance.
Improved Client Onboarding: Simplifies onboarding processes, increasing satisfaction.
Real-Time Data Access: Provides up-to-date information for informed decision making.
Enhanced Communication: Centralizes customer interactions to improve engagement.

SAP CRM serves diverse industries by facilitating account management, order placement, and marketing campaigns. Companies leverage it for B2B sales, talent acquisition, and real-time analytics. It supports finance, supply chain, and service management, ensuring compliance and risk management while integrating with varied modules for comprehensive support.

SAP

Siebel CRM offers a robust platform known for flexibility and scalability, providing advanced integration with Oracle products and meeting diverse tasks in customer management.

Siebel CRM stands out due to its flexibility, stability, and scalability, making it a preferred choice in customer relationship management. Users appreciate its integration capabilities and the ability to customize features, ensuring it adapts to complex business requirements. Key strengths include complaint management, workflows, and efficient data modeling for complex products. It supports multiple systems, enhancing customer engagement and facilitating tasks like marketing and financial modeling. Its seamless integration with Oracle products increases efficiency, particularly favored in the financial sector.

What are some key features of Siebel CRM?

Integration Capabilities: Ensures smooth connectivity with existing Oracle systems.
Data Model: Facilitates efficient handling of complex data structures.
Customization: Allows tailoring of workflows and functionalities.
Complaint Management: Streamlines resolution processes.
Workflow Automation: Automates repetitive tasks for efficiency.
User Interface Customization: Adapts interface to meet user preferences.

What benefits or ROI should users consider?

Enhanced Customer Engagement: Improves interaction and service delivery.
Operational Efficiency: Streamlines processes, reducing manual effort.
Scalability: Grows with organizational needs without compromising performance.
Cost Efficiency: Reduces overhead by integrating with existing systems.
Reliability: Offers stable operation across diverse business environments.

In telecom and banking, Siebel CRM is leveraged for managing customer interactions and enhancing service experiences. Enterprises use it for product catalogs, while call centers benefit from its efficiency in handling customer service requests. Its ability to integrate information significantly benefits sales and marketing activities in diverse industries.

Oracle

Sample Customers

Brau Union Osterreich AG, Nu Skin Enterprises Inc., AOK Bundesverband, RAK Ceramics, NHS 24, Wholesale Sports Outdoor Outfitters, FC Bayern Munchen AG, Tumi, The Kellogg Company, MVV Energie AG, Anglian Water Services, German Football Association (DFB), Nebraska Book Company Inc.

Hover Automotive India Pvt. Ltd., Lawn Tennis Association, Tªrk Telekom, Bouygues Telecom, City of Atlanta, IGEPA IT-SERVICE GmbH, ec4u expert consulting AG, Salud Responde, Sascar, Banca Transilvania, UL, Ingersoll Rand, The Royal Dutch Touring Club ANWB

Buyer's Guide

SAP CRM vs. Siebel CRM

June 2026

Free Report: SAP CRM vs. Siebel CRM

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