LeadSquared vs Zoho CRM comparison

LeadSquared and Zoho are both solutions in the CRM category. LeadSquared is ranked #28 with an average rating of 7.5, while Zoho is ranked #5 with an average rating of 8.3. LeadSquared holds a 0.7% mindshare in CRM, compared to Zoho’s 3.0% mindshare. Additionally, 80% of LeadSquared users are willing to recommend the solution, compared to 88% of Zoho users who would recommend it.

LeadSquared

Read 4 LeadSquared reviews

484 Views
334 Comparison Views

80% willing to recommend

Zoho CRM

Read 51 Zoho CRM reviews

2,871 Views
1,231 Comparison Views

88% willing to recommend

LeadSquared

Zoho CRM

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Executive SummaryUpdated on Dec 19, 2024

Zoho CRM and LeadSquared are two products in the customer relationship management category. LeadSquared has the upper hand in feature capabilities, offering a comprehensive toolset despite Zoho's competitive pricing and support.

Features: Zoho CRM offers advanced automation, extensive customization, and integrated social capabilities, standing out with its breadth of integrations. LeadSquared provides strong lead scoring, marketing automation, and seamless workflow automation with robust marketing tools.

Room for Improvement: Zoho CRM could improve in its user interface, providing more intuitive designs and refining its reporting tools. Additionally, while its integration capabilities are broad, deeper integrations with third-party apps would provide more value. LeadSquared could enhance its mobile app features, offer more detailed analytics and reporting, and improve its user interface for better navigation and usability.

Ease of Deployment and Customer Service: Zoho CRM provides straightforward cloud-based deployment and responsive customer support. LeadSquared offers a simple deployment process yet its customer service is occasionally seen as less accessible than Zoho’s despite being commendable.

Pricing and ROI: Zoho CRM is highlighted for its competitive pricing and attractive ROI, enabling scalability with low setup costs. LeadSquared, despite its higher price point, justifies the investment with superior features that deliver substantial returns.

To learn more, read our detailed LeadSquared vs. Zoho CRM Report (Updated: January 2025).

Buyer's Guide

LeadSquared vs. Zoho CRM

January 2025

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Helped 837,501 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

LeadSquared

Ranking in CRM

28th

Average Rating

7.6

Reviews Sentiment

6.9

Number of Reviews

Ranking in other categories

Marketing Automation (9th)

Zoho CRM

Ranking in CRM

5th

Average Rating

8.0

Reviews Sentiment

7.1

Number of Reviews

Ranking in other categories

Opportunity Management (3rd), Sales Force Automation (3rd)

Mindshare comparison

As of February 2025, in the CRM category, the mindshare of LeadSquared is 0.7%, down from 1.4% compared to the previous year. The mindshare of Zoho CRM is 3.0%, down from 4.9% compared to the previous year. It is calculated based on PeerSpot user engagement data.

CRM

Featured Reviews

Kauhslendra Singh

Business Development Manager at Drishti IAs

Has an easy-to-understand user interface

We started using LeadSquared's basic functions. Currently, we are using the solution's features, such as automation, reports, automated emails, and marketing sections, which have increased our efficiency. LeadSquared has helped streamline our marketing campaigns. We initially didn't have marketing strategies or a platform with landing pages, but this changed after we started using LeadSquared. LeadSquared is a SaaS based solution. Overall, I rate the solution an eight out of ten.

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AmerKhan

Senior Director - Head of Solution Engineering at Osol tech (Private) Limited

Diverse integrations assist in seamlessly aligning marketing efforts with sales tracking

Zoho CRM is flexible due to its integrations, like with Zoho Campaign, helping integrate marketing efforts with CRM processes. It offers a no-cost entry with the ability for three users to use it at no charge, which is beneficial for startups to explore the platform without financial strain. This enables me to start using the platform, handle opportunities, and get a feel before committing financially.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The most valuable feature of LeadSquared is the customization."

"The initial setup is very easy."

"LeadSquared's most valuable features are it comes equips with all the basic features of a CRM. It integrates well with our existing systems and is user-friendly."

"The most valuable feature of LeadSquared is an easy-to-understand user interface."

"It is customizable. We have customized the CRM according to our needs."

"The most valuable solution of Zoho CRM is lead management and analytics. It has a powerful analytics tool."

"One of the most important features is that it's a cloud base and, it's also quite cheaper when compared to other solutions. Zoho CRM is customizable as per your requirement and, the Zoho team is able to help you to customize the CRM based on your requirements, and you can integrate to any third-party solution."

"I like that it is easy to get data in and out of it. We can export and import CSV files. I also like that the database is hierarchical, which allows me to be able to look at a parent and multiple children."

"The camera feature is valuable because it provides a look and feel."

"The best thing about Zoho CRM is that it is integrated with other Zoho applications."

"Zoho CRM is flexible due to its integrations, like with Zoho Campaign, helping integrate marketing efforts with CRM processes."

"The most valuable features are the lead, opportunity and task management as well as dashboard creation, reporting, contact management and campaigns."

More Zoho CRM pros

Cons

"The solution's report section is not very capable and could be improved."

"The notifications and workflow management can be improved in LeadSquared."

"The solution can get quite expensive, especially as you add more users."

"The solution’s UI could be more user-friendly."

"There are two things I would like to see from Zoho CRM. The first would be to include a calling feature that is connected to our call center. Second, I would like financial targeting and how to measure targeting for the sales agent to be connected better with bookings."

"The mobile application is a little complicated and could be simplified."

"Zoho could be more user friendly by improving the UI of the interface."

"The chatbot feature is not very intelligent and lacks AI capabilities."

"The support is not quite good."

"Since Zoho CRM is not made for the enterprise kind of company, its stability for enterprise businesses could be improved."

"The integration should be more user-friendly."

"Zoho CRM has a rule engine or a place where you can set certain rules. That's not evolved very much. They could improve this within the platform."

More Zoho CRM cons

Pricing and Cost Advice

"LeadSquared is not as costly as other CRM solutions."

"I am not sure about the cost of the solution overall, but with their SMS notifications services, there is an extra cost."

"We have an annual renewable license for LeadSquared."

"The license is paid yearly, and it is about 30 euros per month per user."

"The basic plan has changed from $15 to $25 or $30."

"Zoho CRM is available at a fairly average price"

"This solution is less expensive than Salesforce."

"I have no information about the pricing for Zoho CRM because the finance department handles that."

"We have an annual license fee that costs $12,000."

"There is a license required for this solution."

"The product costs $35 per user per year."

"There is an annual license."

More Zoho CRM pricing and cost advice

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Top Industries

By visitors reading reviews

Computer Software Company

16%

Manufacturing Company

11%

Media Company

10%

Educational Organization

83%

Computer Software Company

Financial Services Firm

Government

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

No data available

Questions from the Community

What do you like most about LeadSquared?

The most valuable feature of LeadSquared is the customization.

See all answers

What is your experience regarding pricing and costs for LeadSquared?

Since we use the enterprise solution, a lot of costs are involved. However, we use it because it helps us with our use case. We have an annual renewable license for LeadSquared.

See all answers

What needs improvement with LeadSquared?

The solution’s UI could be more user-friendly.

See all answers

What do you like most about Zoho CRM?

Zoho CRM integrates easily with customer service workflows.

See all answers

What is your experience regarding pricing and costs for Zoho CRM?

Currently, I am using Zoho CRM at no charge, sticking with the free tier. I have not had to pay for licenses or setup costs.

See all answers

What needs improvement with Zoho CRM?

Zoho CRM could benefit from predictive analysis based on historical trends to forecast future performance over the next two to three years, particularly from a sales pipeline perspective. This feat...

See all answers

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Product Reports

Buyer's Guide

CRM

January 2025

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Buyer's Guide

Zoho CRM

January 2025

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Overview

LeadSquared is a complete customer acquisition platform for businesses. It combines the features offered by both CRMs as well as Marketing Automation software, and thus brings your Sales and Marketing teams on the same page. It lets you :- 1. Automate lead capture from all sources 2. Run email, SMS and drip marketing campaigns 3. Prioritize amongst leads using quality and engagement scoring 4. Track lead activity on your website, landing pages, emails and calls, and 5. Access deep analytics about your sales and marketing activities. It is best fit for businesses in the Education, Real Estate, Financial Services, Health & Wellness, Travel & Hospitality, and Software sectors.

LeadSquared

Zoho CRM empowers organizations with a complete customer relationship lifecycle management solution for managing organization-wide Sales, Marketing, Customer Support & Service and Inventory Management.

Zoho

Sample Customers

Byju's Classes, Randstad, Trivago, Scripbox, Zoomcar, Quikr, Amberjack, Mettl, Flipkart, iNurture, Vedantu, Eton University, IIHT, NIIT, IILM, Ashoka University, BML Munjal University, O2 Spa, Body Craft, Acron Group, The Deltin Group,

JetHub, Anderson Sales Advantage, ActionCoach, Milagro Advisory Group, TECO Pneumatic, Proteomics Consult

Buyer's Guide

LeadSquared vs. Zoho CRM

January 2025

Free Report: LeadSquared vs. Zoho CRM

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