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Constant Contact vs MailChimp comparison

 

Comparison Buyer's Guide

Executive Summary
 

Categories and Ranking

Constant Contact
Ranking in Cloud Email
15th
Average Rating
8.0
Number of Reviews
8
Ranking in other categories
No ranking in other categories
MailChimp
Ranking in Cloud Email
2nd
Average Rating
8.2
Reviews Sentiment
6.9
Number of Reviews
32
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of November 2024, in the Cloud Email category, the mindshare of Constant Contact is 1.1%, down from 2.1% compared to the previous year. The mindshare of MailChimp is 21.4%, up from 21.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Cloud Email
 

Featured Reviews

DG
Gives us a more professional face to our clients
Sometimes, you will be typing in a text box and hit the backspace, but the website will think you meant to go back a page. Basically, you end up losing work when this happens and it is hard to predict. Thus, I have learned to save often and every time I finish a piece of content that I like. I do wish this could be solved, but it is more of a browser issue than a Constant Contact issue. It would be cool if they made an actual app with their own skin to solve the issue with browser incompatibilities.
Ghias Ahmad - PeerSpot reviewer
Good for digital marketing purposes, such as creating and managing email campaigns
Mailchimp could be more user-friendly for setting up WordPress websites. Some of the complex settings can be time-consuming to configure. So, setting up Mailchimp for WordPress websites can be time-consuming for an average user but not necessarily difficult. It's time-consuming, especially when adding custom code to email campaigns. It requires some experience and knowledge to do it effectively.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"It is fun to design your newsletter based on the content you would like to deliver."
"MailChimp's most important functionality is its automation feature."
"Running email campaigns is easy and straightforward."
"MailChimp has many capabilities."
"The email scheduling has been quite useful."
"I use Mailchimp for digital marketing purposes, such as creating and managing email campaigns, collecting data, and integrating with WordPress websites."
"It allows for dragging and dropping, which is much faster than writing HTML and CSS."
 

Cons

"Sometimes, you will be typing in a text box and hit the backspace, but the website will think you meant to go back a page. Basically, you end up losing work when this happens and it is hard to predict."
"A standalone system for private servers would be ideal."
"The solution should improve its reporting feature. There should be more transparency around API development. At the moment, the clients are pushing custom API into the mail, so we don't have too much visibility regarding what endpoints they're pushing the data into."
"Mailchimp could be more user-friendly for setting up WordPress websites. Some of the complex settings can be time-consuming to configure. So, setting up Mailchimp for WordPress websites can be time-consuming for an average user."
"I don't have any issues with the service."
"It needs more formatting flexibility, such as the ability to wrap text around photos."
"The solution could be easier to use."
 

Pricing and Cost Advice

"The cost is fair, and you end up making enough in sales to pay for it."
"I primarily use the free version, but sometimes, for specific client needs, we may have to purchase different versions or packages."
"MailChimp is affordable."
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Top Industries

By visitors reading reviews
No data available
Computer Software Company
19%
Financial Services Firm
14%
Real Estate/Law Firm
10%
Comms Service Provider
9%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
 

Questions from the Community

Ask a question
Earn 20 points
What do you like most about MailChimp?
I use Mailchimp for digital marketing purposes, such as creating and managing email campaigns, collecting data, and integrating with WordPress websites.
What is your experience regarding pricing and costs for MailChimp?
I primarily use the free version, but sometimes, for specific client needs, we may have to purchase different versions or packages. So, I use a combination of the free version and paid plans depend...
What needs improvement with MailChimp?
Mailchimp could be more user-friendly for setting up WordPress websites. Some of the complex settings can be time-consuming to configure. So, setting up Mailchimp for WordPress websites can be time...
 

Comparisons

No data available
 

Learn More

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Overview

 

Sample Customers

Pajama Program
The Atlantic, WNYC, Sierra Nevada, New York Times
Find out what your peers are saying about Constant Contact vs. MailChimp and other solutions. Updated: October 2024.
816,406 professionals have used our research since 2012.