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Dell XtremIO vs Pure Storage FlashBlade comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Sep 18, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Pure FlashArray X NVMe
Sponsored
Ranking in All-Flash Storage
15th
Average Rating
9.0
Reviews Sentiment
7.6
Number of Reviews
35
Ranking in other categories
NVMe All-Flash Storage Arrays (6th)
Dell XtremIO
Ranking in All-Flash Storage
22nd
Average Rating
7.6
Reviews Sentiment
7.5
Number of Reviews
54
Ranking in other categories
No ranking in other categories
Pure Storage FlashBlade
Ranking in All-Flash Storage
17th
Average Rating
8.8
Reviews Sentiment
7.9
Number of Reviews
37
Ranking in other categories
File and Object Storage (6th)
 

Mindshare comparison

As of April 2025, in the All-Flash Storage category, the mindshare of Pure FlashArray X NVMe is 0.8%, down from 0.9% compared to the previous year. The mindshare of Dell XtremIO is 0.7%, down from 1.1% compared to the previous year. The mindshare of Pure Storage FlashBlade is 1.8%, down from 2.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.
All-Flash Storage
 

Featured Reviews

Eugene Hemphill - PeerSpot reviewer
Helps to save money and resources with the data compression feature
One point I'd like to improve is that the tool should start selling small boxes again. It discontinued some products and is focusing on bigger, more capable boxes, neglecting the SMB market. Even though it's not a big market, it shouldn't have removed them. One way to improve the product is to add an operational assistant that doesn't depend on VMware. It could also establish more alliances with other operational systems.
Stanislaw Jagielski - PeerSpot reviewer
Efficient and straightforward setup boosts data management capabilities
Scalability is a significant feature of Dell XtremIO, as it is easy to expand and manage. It provides a lot of features suited for complex systems, such as scalability and the ability to define multi-domain systems, which are beneficial for data management and storage separation. It is efficient from the customer's point of view, offering deduplication at both the volume and file levels. The configuration and setup are straightforward, provided one has knowledge in setting up network infrastructure like VLANs. It is easy to install, use, and configure, making it a reliable product.
Eric Black - PeerSpot reviewer
The ability to leverage multi-tenancy along with immutability is a huge benefit for us
The only thing I feel FlashBlade is missing is the SOS API. If it had SOS API, that would put it well over the top. Veeam Backup specifically has started to streamline their API, and they are doing that with SOS API. They have optimized it. Any of the S3 devices out there that support this SOS API can have far more API calls at once. On our side, that translates to better restoration. With SOS API, it can leverage far more restorations at a single given time or read from the device in simple terms. That results in maximizing the output and throughput from the device itself.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"I appreciate the performance."
"The duplication algorithm allows us to get a lot more use out of less storage. We're running a five terabyte array right now and we're running probably about 30 terabytes on it. So the duplication rate is pretty phenomenal, without a cost to performance. It still runs pretty smoothly."
"The solution is very straightforward to set up."
"The most valuable features of this solution are its ease of use and performance."
"We are satisfied with the performance as it is significantly faster compared to traditional storage options."
"It is very easy to install and configure. It has got excellent diagnostics. If you really need to see how the box is performing, the console gives you a lot of information. You can set thresholds as well as alerts based on the thresholds, which is a very powerful functionality. They are very proactive. They know how to monitor and manage the systems. They see a problem, and they are all over it before us. They see the problem before we see it, which is very good."
"The Pure1 component is most valuable at this point in time when comparing it with EMC. Pure1 is where you can have your diagnostics in the cloud, so you can look at things from your mobile phone."
"Offers excellent features like efficient data reduction, a reliable SafeMode, and a great support model for continuous assistance and updates."
"The speed is extremely valuable."
"The speed and scalability of Dell XtremIO are significant features that improve data storage management."
"Scalability is a significant feature of Dell XtremIO, as it is easy to expand and manage."
"XtremIO is very stable."
"The most valuable features are: complete performance and ease of use."
"It is great for applications like Microsoft Exchange, ERP, SQL and VDI; basically saved the VDI buy-in from users, as now performance was seamless in comparison to a physical PC."
"The initial setup is straightforward."
"The most valuable features include the easy manageability of snapshots and its excellent performance in large-scale workloads."
"It uses the same platform for connectivity so integration is seamless."
"The main feature I have found to be product replication."
"The initial setup is pretty easy and simple."
"The most valuable feature is Safe Mode."
"Among its most appealing features are its ease of handling and minimal maintenance requirements."
"It's very easy-to-use."
"We have integrated it with VMware. The integration process is pretty good. Especially with VMware, it helps with the capacity of it."
"The tool's most valuable feature is its fast performance, especially in handling snapshots. It helps during power outages when we need to quickly move data between different data centers. It ensures efficient replication and helps maintain our data centers' uptime."
 

Cons

"Managing data isn't difficult for me. The performance is usually perfect, but we sometimes have capacity problems."
"In the next release, I would like to see real-time analytics for further insight into consumption models."
"Right now, the box itself is just strictly working as a backend storage system. It would be fantastic if we could access it directly like a NAS device through network access or SIS drives. I think they have an interface, but I am not sure how good it is. If we could address a box directly on the network without having to go through a server, it would be great. The replication schemas could be improved. We are not using replication on the storage level right now. We use a different type of replication. If their replication would be as good as the one that we have, I would probably run the replication schema because it might be faster, but I don't know that for a fact. So, I cannot say that they have good replication. All I can say is that they need to inform us better."
"Every time I think of something that needs to improve, they're one step ahead, which I love. The only area I wish to see improve, I believe is coming, is in the FlashBlade product. Blade implementation fell short on a few of the services."
"In terms of what needs improvement, the dashboard and management could be simplified."
"We've seen that when we create a POD in synchronous mode, it increases the latency."
"I'd like to see the product implement active replication for vehicles such as VMware."
"The tool's pricing is higher than competitors."
"When we upgraded the capacity from five to ten TB, the price of the disks was high."
"The GUI could be modified more in terms of how the different components are linked to each other."
"XtremIO needs to be lower priced. It also needs better endpoints and scalability."
"Ease of use is key in the converged and hyper-converged world that requires administrators to have both hypervisor and storage skills."
"Native data replication: To replicate data between XtremIO devices, you need to use EMC’s RecoverPoint appliances to move the data."
"The product could be improved by reducing the pricing and having better organization in their technical support team."
"I believe having more replication options comparatively to VMAX (other than RecoverPoint) would be great."
"The implementation isn't exactly complex, but the solution should have some enhancements in it to make the process more centralized."
"I would like to see more deduplication."
"It would be beneficial if the layer could support the S3 protocol and be container ready in the next release."
"There is some room for new features related to authentication and integration with Kubernetes, and other solution using S3 Bucket."
"An area for improvement in Pure Storage FlashBlade is its price. It could be reduced. The technical support for Pure Storage FlashBlade also needs improvement. It used to be good, with more experienced engineers. Nowadays, it isn't, and it takes longer for support to solve problems."
"Recently, while upgrading the version code, one of the controllers failed. Replacing the controller took between 14 to 20 days."
"Its configuration should be easier."
"In the realm of micro-services, I think that Pure Storage can do well if they start getting in there and making their arrays more micro-services ready."
"I would like to see more monitoring capability included in the next release of this solution."
 

Pricing and Cost Advice

"The tool is an investment that we've budgeted for. While the prices may be higher than those of other vendors, we see it as a market leader with benefits. We don't regret purchasing it."
"The licensing is on a yearly basis."
"Its price could be better. It is not too expensive, but it is the high-end cost. It is kind of a Rolls-Royce. You pay a lot, but you get a lot out of it. So, the price pressure on the way down would be great, but at the end of the day, if you need to do the work, you just pay for it."
"We pay approximately $50,000 USD per year in licensing fees."
"Pretty much everything that you need is licensed when you buy the product. Licensing to me is different than the maintenance cost, but they can bleed into one another. We buy the product, and we expect three years of support bundled into what we negotiate on our storage arrays. I would start to see maintenance costs going into the fourth year, but we're not there yet."
"Our licensing fees are $500,000+ USD."
"The tool's pricing is cheap; I rate it a six to seven out of ten. Most of our sales are not subscription-based. We sell the hardware, and customers keep using it. They only renew the service part annually. The support can be a bit pricey, but the solution is more cost-effective than anything else out there."
"They can tout the functionality and cutting edge technology that they have, but that's where the price tag comes in. The cost is high, but I think as they grow their business and get more customers that it will probably go down a little bit."
"Too high priced for the Brazil market."
"There are costs in addition to the standard licensing fees."
"Pricing and licensing are in line with other products from other manufacturers. You get what you pay for."
"With some workloads that benefit from compression and deduplication, costs are actually better than some tier 2 subsystems (while latency remains <1ms)."
"It is expensive if you need to increase scalability."
"It's not cheap, but it absolutely gets the job done. I don't have any real comment regarding licensing specifically."
"Don’t buy this array. You’re paying for loads of magic beans, since it’s mediocre at best for a platform in a rapidly growing field. Look instead at Pure Storage or something with variable block deduplication. You’ll end up spending less and getting a better product with actual support."
"Licensing is approximately $200,000 per year."
"Our licensing is renewed annually."
"Pure Storage FlashBlade is a hardware appliance, and it's very expensive if you compare its price with other solutions. You can get the same features and benefits from its competitor, VAST Data, but for half the price of Pure Storage FlashBlade."
"Support is a separate line item. Support is a different cost, but whatever your support is now, that's what you're going to pay forever. If your support's $100 today, six years from now it's $100. It doesn't fluctuate unless you upgrade it, or change it, etc."
"It is within reason for what you get. From what we have found comparing it to other vendors, it is in the same range as others. Given the choice, we would definitely redeploy it based on the cost."
"I understand that it is competitively priced compared to other brands."
"I have seen ROI. It has allowed me to increase the density of my VMs without having to purchase anything additional."
"We used a reseller for the purchase."
"It's a costly solution, but Pure Storage FlashBlade doesn't require additional licenses. All of the software is combined into one bundle."
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Comparison Review

it_user182013 - PeerSpot reviewer
May 1, 2015
Measuring Up: EMC XtremIO and HP 3PAR
Leading up to EMC World 2015, IT Central Station asked how I would compare EMC XtremIO and HP 3PAR. Until recently, the flash storage conversation in my organization and many others has centered on XtremIO and Pure Storage, the leaders of the all-flash array (AFA) space. To that end, I've written a…
 

Top Industries

By visitors reading reviews
Computer Software Company
15%
Financial Services Firm
11%
Manufacturing Company
11%
Government
6%
Financial Services Firm
18%
Computer Software Company
16%
Manufacturing Company
9%
Retailer
7%
Educational Organization
31%
Computer Software Company
12%
Financial Services Firm
9%
Manufacturing Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What do you like most about Pure FlashArray X NVMe?
Pure FlashArray X NVMe helps to improve our processing speed. It is user-friendly and easy to use.
What needs improvement with Pure FlashArray X NVMe?
Adding some functions to the product would be beneficial. Storage replication should be essential, and the analytics ...
What do you like most about Dell EMC XtremIO?
The feature I like most about Dell Xtremio is its hardware quality compared to other vendors. It's clear they're cont...
What is your experience regarding pricing and costs for Dell XtremIO?
Pricing is hard to determine as it depends on the given configuration. XtremIO offers features that justify a potenti...
What needs improvement with Dell XtremIO?
The interface could be simplified for beginners to ease the configuration of special objects in the system. While the...
What do you like most about Pure Storage FlashBlade?
The tool's most valuable feature is its fast performance, especially in handling snapshots. It helps during power out...
What is your experience regarding pricing and costs for Pure Storage FlashBlade?
The pricing for FlashBlade is between cheap and moderate. FlashBlade is worth the money due to the experience and per...
What needs improvement with Pure Storage FlashBlade?
Its configuration should be easier. There should be easier language for the configuration.
 

Also Known As

Pure FlashArray//X NVMe, Pure FlashArray//X, FlashArray//X
Dell EMC XtremIO Flash, Dell EMC XtremIO X2, XtremIO, XtremIO X2
No data available
 

Overview

 

Sample Customers

Fremont Bank, Judson ISD, The Nielsen Company
Raiffeisen Bank Bulgaria, Wentworth-Douglas Hospital
ServiceNow, Mercedes-AMG Petronas Motorsport, Dominos, Man AHL
Find out what your peers are saying about Dell XtremIO vs. Pure Storage FlashBlade and other solutions. Updated: April 2025.
848,716 professionals have used our research since 2012.