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Dell XtremIO vs Pure Storage FlashArray comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Sep 18, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Pure FlashArray X NVMe
Sponsored
Ranking in All-Flash Storage
16th
Average Rating
9.0
Reviews Sentiment
7.6
Number of Reviews
35
Ranking in other categories
NVMe All-Flash Storage Arrays (6th)
Dell XtremIO
Ranking in All-Flash Storage
20th
Average Rating
7.6
Reviews Sentiment
7.7
Number of Reviews
53
Ranking in other categories
No ranking in other categories
Pure Storage FlashArray
Ranking in All-Flash Storage
3rd
Average Rating
9.2
Reviews Sentiment
7.8
Number of Reviews
198
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of February 2025, in the All-Flash Storage category, the mindshare of Pure FlashArray X NVMe is 0.7%, down from 1.0% compared to the previous year. The mindshare of Dell XtremIO is 0.8%, down from 1.2% compared to the previous year. The mindshare of Pure Storage FlashArray is 6.4%, down from 8.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.
All-Flash Storage
 

Featured Reviews

Eugene Hemphill - PeerSpot reviewer
Helps to save money and resources with the data compression feature
One point I'd like to improve is that the tool should start selling small boxes again. It discontinued some products and is focusing on bigger, more capable boxes, neglecting the SMB market. Even though it's not a big market, it shouldn't have removed them. One way to improve the product is to add an operational assistant that doesn't depend on VMware. It could also establish more alliances with other operational systems.
Gouranga Maiti - PeerSpot reviewer
Suitable for high IOPS and helps get backup in ten minutes
We use Dell XtremIO for high IOPS. We get backup within 10 minutes.  Initially, we faced numerous issues with our analytical systems. However, we saw performance improvement after the implementation of the solution.  I like the tool's snapshot backup and flash storage features.  Sometimes we…
Nabeel Sayegh - PeerSpot reviewer
Supercharges enterprise storage by way of highly optimized hardware, comprehensive data management and a feature rich interface.
During their early years, I was a member of Pure's Customer Advisory Board. In addition, when we first adopted Pure, they did not have replication GA yet. We got into their beta testing program and help them work out certain issues with that technology. One weakness I can say the array has, still to this day, is limited control on scheduling snapshots. Depending on the type of replication schedule you are building, you may or may not have control on specifying the start time of a given replication schedule. This is not a very big problem in the grand scheme of things, but something nonetheless that has bothered me about the scheduler in general. Another area for improvement would be automatic host alias creation. Other platforms such as EMC Unity/PowerStore will automatically detect the host name, create a alias for it and associate the logged in HBA's to it. Pure does not do this for you and as a result, requires manual configuration. This can be very time consuming especially when you are deploying a large number of new servers.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Technical support has been helpful and responsive."
"It's incredibly easy to use and greatly simplified our ability to both deploy and manage our storage subsystems."
"The latency is good."
"It is very easy to install and configure. It has got excellent diagnostics. If you really need to see how the box is performing, the console gives you a lot of information. You can set thresholds as well as alerts based on the thresholds, which is a very powerful functionality. They are very proactive. They know how to monitor and manage the systems. They see a problem, and they are all over it before us. They see the problem before we see it, which is very good."
"The tool's valuable features are speed, security, data compression, and reliability. Its data compression feature is the best that we have ever seen. It helps us to save money and resources."
"FlashArray has some fresh efficiency features. I've never seen a storage solution with a compression rating this high before. It's at least 4-to-1 on Oracle databases. It's the best flash storage for Oracle."
"It has benefited my organization because it has reduced time to insights."
"Pure Storage has signature security technology, which cannot be deleted, even if you are an administrator."
"A valuable feature of XtremIO is that, in terms of administration, it's simple and manageable."
"The speed is extremely valuable."
"It was very easy and straightforward to setup."
"XtremIO is very stable."
"The Metro clustering and solid-state performance, are the most valuable features of this solution."
"It is scalable."
"The program is very stable."
"The solution's most valuable features are the inline data reduction and deduplication."
"We can store more for a cheaper price as opposed to paying for larger devices and larger rack spaces which get outdated sooner and which we'd have to change every two years. It simplifies storage for us."
"It's very fast and very easy to use. It performs well and is both flexible and compatible. We like it because it's easy to use."
"The speed is the most valuable feature, along with the ease of getting it connected. We were able to get it online in less than a day."
"It is always out of the box, and ready to use."
"It simplifies the overall management. We don't have to worry about storage anymore."
"It is noticeably easier to manage than other appliances that we have."
"Lone segmentation is simpler and more agile. It's improved the velocity in overall provisioning from project to operation."
"Scalability is one of the best features. You can quickly add more. You can swap out the drives with larger sizes, you can add more shelves. All of that is perfect - the whole concept of keeping it modular..."
 

Cons

"It feels more suitable for small and medium-sized businesses rather than enterprises."
"Every time I think of something that needs to improve, they're one step ahead, which I love. The only area I wish to see improve, I believe is coming, is in the FlashBlade product. Blade implementation fell short on a few of the services."
"It is on the expensive side."
"Many options to check performance, like read, writes, random writes, and random reads, are missing in Pure FlashArray X NVMe."
"The tool's pricing is higher than competitors."
"I would like to see some AI features that would allow arrays to intelligently identify threats or unusual behavior in the data pattern and give an alert."
"I would like to see replication and DR features in the next release of this solution."
"I want to see Pure Storage not only be for fast storage, but I want to see it be for the entire data center."
"The interface could be simplified for beginners to ease the configuration of special objects in the system."
"The product could be improved by reducing the pricing and having better organization in their technical support team."
"One thing that should be improved is the reporting and monitoring tools. It should use real time monitoring for storage, IOPS, latency, etc."
"They can improve the product by providing an HTML5-based interface instead of the Java GUI based application."
"Dell's technical support could be better."
"It can be more cost-efficient."
"It needs a way to determine the deduplication of each LUN and what the impact would be if we were to move data from one LUN to another."
"We've encountered challenges in integrating other products with Dell Xtremio, as it tends to be more vendor-locked. This means we can't easily explore other solutions that might work alongside Dell."
"I would like to see them lower the costs."
"It would be nice to have a better view of the allocated capacity on their Platform as a Service solution because we have to do some manual calculations to understand how much we are going to pay every month to use the storage that is allocated."
"The higher education moves slowly. We are still looking forward to implementing the full list of existing features."
"We understand that they're thinking about it, but one of the things that would be nice is if they added some basic file-level capabilities to the platform. The idea is that they would run a basic NFS or CIF share from the controllers. FlashBlade is the powerhouse for File and Object storage, but if you don't need all that power, a lightweight file function would make FlashArrays more versatile."
"The only time that we had problems with it was that there was a bug in the VVol implementation but, outside of that, it has been flawless."
"We haven't seen ROI."
"There's always an opportunity for new feature functionality."
"Based on my experience with various technologies like EMC, NetApp, and Pure Storage, one area for improvement is compliance certifications. NetApp excels in this area, particularly in the American Army or defense sector, where NetApp has approval, whereas others are striving to achieve the same. NetApp also delivers security, ransomware protection, and scale-up capabilities more effectively."
 

Pricing and Cost Advice

"Given its price, Pure is not the first option."
"The licensing is on a yearly basis."
"With VMware, we pay $300,000 annually."
"Its price could be better. It is not too expensive, but it is the high-end cost. It is kind of a Rolls-Royce. You pay a lot, but you get a lot out of it. So, the price pressure on the way down would be great, but at the end of the day, if you need to do the work, you just pay for it."
"The product is expensive."
"The support cost per array is about $20,000 a year for 24/7 support."
"The tool is an investment that we've budgeted for. While the prices may be higher than those of other vendors, we see it as a market leader with benefits. We don't regret purchasing it."
"They can tout the functionality and cutting edge technology that they have, but that's where the price tag comes in. The cost is high, but I think as they grow their business and get more customers that it will probably go down a little bit."
"XtremIO is an all-flash array, which means it's a costly solution. When compared with general mid-range storage solutions, this is more expensive. As far as I know, there are no additional costs besides the license."
"Pricing and licensing are in line with other products from other manufacturers. You get what you pay for."
"XtremIO is pretty straightforward about pricing. However, you need to look at your data so you can estimate, with the advice of DEL EMC, what data reduction ratio you will reach. In our case, a 3:1 reduction ration gave us a positive case compared to other storage arrays."
"The price of the solution should be reduced. The price matches the price of a VMAX service but it does not have the capability of a VMAX service. However, the prices of Dell EMC XtremIO can be reduceable."
"Too high priced for the Brazil market."
"This solution is a little bit pricey."
"Don’t buy this array. You’re paying for loads of magic beans, since it’s mediocre at best for a platform in a rapidly growing field. Look instead at Pure Storage or something with variable block deduplication. You’ll end up spending less and getting a better product with actual support."
"With some workloads that benefit from compression and deduplication, costs are actually better than some tier 2 subsystems (while latency remains <1ms)."
"The price of the solution can be a bit expensive. There is an additional fee for support."
"Pure Storage is expensive. It comes with features, so you get what you pay for. It is expensive compared to our old storage systems, but from the amount of human effort that you have to pay to babysit a storage system, it reduces that. I don't know if the TCO is reduced, but it's not a concern for us."
"Pure came in at a better price point than EMC and performed better than Compellent."
"No storage device is cheap, but Pure Storage is fairly priced and offers what you pay for. You get all the licenses in the future when you purchase a license."
"I would prefer that they lower their pricing."
"While it comes with a higher price tag, this investment often translates to significant improvements in performance."
"The pricing of Pure Storage FlashArray is reasonable."
"While more expensive than NetApp, Pure Storage FlashArray offers superior performance that often justifies the higher cost and adds value overall."
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Comparison Review

it_user182013 - PeerSpot reviewer
May 1, 2015
Measuring Up: EMC XtremIO and HP 3PAR
Leading up to EMC World 2015, IT Central Station asked how I would compare EMC XtremIO and HP 3PAR. Until recently, the flash storage conversation in my organization and many others has centered on XtremIO and Pure Storage, the leaders of the all-flash array (AFA) space. To that end, I've written a…
 

Top Industries

By visitors reading reviews
Computer Software Company
15%
Manufacturing Company
11%
Financial Services Firm
11%
Government
6%
Financial Services Firm
18%
Computer Software Company
17%
Manufacturing Company
8%
Healthcare Company
7%
Educational Organization
34%
Computer Software Company
11%
Manufacturing Company
8%
Financial Services Firm
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What do you like most about Pure FlashArray X NVMe?
Pure FlashArray X NVMe helps to improve our processing speed. It is user-friendly and easy to use.
What needs improvement with Pure FlashArray X NVMe?
Adding some functions to the product would be beneficial. Storage replication should be essential, and the analytics ...
What do you like most about Dell EMC XtremIO?
The feature I like most about Dell Xtremio is its hardware quality compared to other vendors. It's clear they're cont...
What is your experience regarding pricing and costs for Dell XtremIO?
When purchased eight years ago, it was offered at a special price that was good and competitive. However, upgrading w...
What needs improvement with Dell XtremIO?
When we upgraded the capacity from five to ten TB, the price of the disks was high. Dell explained that they are sell...
Which should I choose: HPE 3PAR StoreServ or Hitachi Virtual Storage Platform F Series?
Both are great platforms, but if you are considering all flash solutions, I would recommend you to consider Pure Stor...
What do you like most about Pure Storage FlashArray?
We consume less physical storage because of the solution’s deduplication and compression.
What is your experience regarding pricing and costs for Pure Storage FlashArray?
Well...you know the old saying, you get what you pay for. I wont lie...Pure is no cheap. I could easily buy another v...
 

Also Known As

Pure FlashArray//X NVMe, Pure FlashArray//X, FlashArray//X
Dell EMC XtremIO Flash, Dell EMC XtremIO X2, XtremIO, XtremIO X2
No data available
 

Overview

 

Sample Customers

Fremont Bank, Judson ISD, The Nielsen Company
Raiffeisen Bank Bulgaria, Wentworth-Douglas Hospital
Nielsen, Lamar Advertising, LinkedIn, Betfair, UT-Dallas
Find out what your peers are saying about Dell XtremIO vs. Pure Storage FlashArray and other solutions. Updated: January 2025.
838,713 professionals have used our research since 2012.