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Dell PowerStore vs Pure Storage FlashArray comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Sep 18, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Pure FlashArray X NVMe
Sponsored
Ranking in All-Flash Storage
15th
Average Rating
9.0
Reviews Sentiment
7.6
Number of Reviews
35
Ranking in other categories
NVMe All-Flash Storage Arrays (6th)
Dell PowerStore
Ranking in All-Flash Storage
1st
Average Rating
8.6
Reviews Sentiment
7.1
Number of Reviews
80
Ranking in other categories
Data Warehouse (4th), NAS (2nd), Enterprise SAN (1st), NVMe All-Flash Storage Arrays (1st)
Pure Storage FlashArray
Ranking in All-Flash Storage
3rd
Average Rating
9.2
Reviews Sentiment
7.8
Number of Reviews
198
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of March 2025, in the All-Flash Storage category, the mindshare of Pure FlashArray X NVMe is 0.8%, down from 0.9% compared to the previous year. The mindshare of Dell PowerStore is 17.5%, up from 15.4% compared to the previous year. The mindshare of Pure Storage FlashArray is 6.3%, down from 8.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.
All-Flash Storage
 

Featured Reviews

Eugene Hemphill - PeerSpot reviewer
Helps to save money and resources with the data compression feature
One point I'd like to improve is that the tool should start selling small boxes again. It discontinued some products and is focusing on bigger, more capable boxes, neglecting the SMB market. Even though it's not a big market, it shouldn't have removed them. One way to improve the product is to add an operational assistant that doesn't depend on VMware. It could also establish more alliances with other operational systems.
Ken Boyer - PeerSpot reviewer
Reduces the footprint, is easy to use, and can handle heavy workloads
The systems I currently have in place are old, and their support is running out. They're at the end of their life cycle. One of the key improvements that PowerStore is going to bring is that it will enable me to shrink the physical footprint. I'll be going from 5 physical HP arrays, which are about 12 racks in size, down to 4 PowerStores, which can fit on one rack. As a result, I'll be able to shrink the footprint, save power, cooling, etc. I will also be able to improve the existing performance and longevity of the platform. When we put the PowerStore in for the Oracle database, it was previously on NetApp. The staff wanted to do snapshots but also clone, and then be able to clone from a clone to add it to another system. PowerStore enabled them to do just that. They not only got their performance back to where it needed to be from previously being on the NetApp array but also got some of the feature functions that they require for the application.
Nabeel Sayegh - PeerSpot reviewer
Supercharges enterprise storage by way of highly optimized hardware, comprehensive data management and a feature rich interface.
During their early years, I was a member of Pure's Customer Advisory Board. In addition, when we first adopted Pure, they did not have replication GA yet. We got into their beta testing program and help them work out certain issues with that technology. One weakness I can say the array has, still to this day, is limited control on scheduling snapshots. Depending on the type of replication schedule you are building, you may or may not have control on specifying the start time of a given replication schedule. This is not a very big problem in the grand scheme of things, but something nonetheless that has bothered me about the scheduler in general. Another area for improvement would be automatic host alias creation. Other platforms such as EMC Unity/PowerStore will automatically detect the host name, create a alias for it and associate the logged in HBA's to it. Pure does not do this for you and as a result, requires manual configuration. This can be very time consuming especially when you are deploying a large number of new servers.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Technical support has been helpful and responsive."
"Pure Storage has signature security technology, which cannot be deleted, even if you are an administrator."
"It's helped us because we've changed fundamentally what we talk about. We don't talk about storage and different tiers of storage anymore nor do we talk about servers. We talk now about applications and how applications impact the business and end users."
"The tool's valuable features are speed, security, data compression, and reliability. Its data compression feature is the best that we have ever seen. It helps us to save money and resources."
"The database workloads are pretty fast because I frequently move data from here to there."
"The most valuable features of Pure FlashArray X NVMe are its superior performance compared to other flash tiers, as well as its ease of use, with an intuitive user interface that is simple to deploy and use."
"The solution uses newer technology for deduplication and compression."
"The duplication algorithm allows us to get a lot more use out of less storage. We're running a five terabyte array right now and we're running probably about 30 terabytes on it. So the duplication rate is pretty phenomenal, without a cost to performance. It still runs pretty smoothly."
"Migrations are very easy and fast."
"Dell PowerStore's valuable feature stems from an area named Metro Volume, which is quite simple to implement. The feature works fast and is good."
"Dell PowerStore is very simple to implement, and its user interface is very simple."
"This solution is highly flexible and offers efficient online compression capabilities."
"The solution is stable."
"The most valuable feature is the unwavering performance."
"The most valuable features are the three-to-one data reduction and the ability to scale out and up."
"It provides a big benefit when upgrading a new VMware environment. For example, in a big environment with 10 to 30 ESXs, you can take everything and put that into PowerStore. So, it is cost-effective, which is very important and has been massive for us. You reduce almost 80% from the hardware and work directly from PowerStore. Building hardware, especially in a big VMware environment, is a big issue for my organization."
"With Pure Storage, we don't see any latency or IOPS. It has been a very seamless integration."
"The most valuable feature is how it simplifies the management of the SAN."
"The most valuable feature of Pure Storage FlashArray is the complete set of functions it provides."
"We also use VMware integrations developed by Pure, their plugins in our vCenter environment. They help by allowing our non-technical operations teams to deploy new data stores and resize data stores without me having to involve myself all the time to do those simple tasks."
"NVMe data storage platform that's easy to set up and easy to use. It's stable, with a lower response time, and quick technical support."
"I like the performance. Performance-wise, it accommodates the needs of highly-critical servers. It is reliable."
"Their REST API is wonderful, well-documented, and easy to use."
"The amount of data that I have moved to it from legacy storage has enabled us to retire units that are three or four times the physical size."
 

Cons

"It is on the expensive side."
"You cannot tag a LUN with a description, and that should be improved. What I like on the Unity side is that when I expand LUNs or do things, there is an information field on the LUN. This is the Information field that you can tag on your LUNs to let yourself know, "Hey, I've added this much space on this date". Pure lacks that ability. So, you don't have a mechanism that's friendly for tracking your data expansions on the LUN and for adding any additional information. That's a downside for me."
"They could add more support for file storage and different types of storage."
"In the next release, I would like to see real-time analytics for further insight into consumption models."
"I'd like to see the product implement active replication for vehicles such as VMware."
"It's more multi-tenant functionality in their Pure1 manage portal that is lacking."
"I want to see Pure Storage not only be for fast storage, but I want to see it be for the entire data center."
"There is room for improvement in catering to midrange storage needs, especially for customers seeking Enterprise-class features."
"Horizontal scaling has room for improvement."
"The price is on the higher side."
"It's also only supported with a limited amount of switches."
"Reporting is an area that could be improved. It's very simplistic sometimes, and some of the very technical guys on my team want to see more of the details and be able to massage the report a little bit better."
"The support is not very good."
"Having all the services consolidated makes it hard to scale."
"The cost always has room for improvement."
"Could be improved by including a synchronizing feature for the file systems."
"The initial setup was a little complex. We had some initial issues with the design and had to help correct some of the white papers for it, but it wasn't your standard use case."
"I would love to see a true one click upgrade solution. Right now, you have to click and schedule an appointment with Pure Storage to be able to upgrade. I would love for it to automatically download, install, and fall-over every controller as it updates."
"I would like to see the NAS add-on component become more fault-tolerant than just a single virtual machine running inside the array. I'm unwilling to use it for that reason."
"In the configuration, which we brought in or tested it in, it has a very limited config as far as the array goes. That said, it still did more than our anticipation."
"I would like FlashArray to add reports that help us forecast our predicted resource needs based on current usage."
"I feel like there is too much automation; the user doesn't have any manual input."
"Pure Storage FlashArray could improve the recent file storage capabilities because it is lacking a lot of features."
"Data reduction is an area that needs improvement. There is a garbage collection service that runs but during that time, system utilization increases."
 

Pricing and Cost Advice

"The tool is an investment that we've budgeted for. While the prices may be higher than those of other vendors, we see it as a market leader with benefits. We don't regret purchasing it."
"The support cost per array is about $20,000 a year for 24/7 support."
"They can tout the functionality and cutting edge technology that they have, but that's where the price tag comes in. The cost is high, but I think as they grow their business and get more customers that it will probably go down a little bit."
"The tool's pricing is cheap; I rate it a six to seven out of ten. Most of our sales are not subscription-based. We sell the hardware, and customers keep using it. They only renew the service part annually. The support can be a bit pricey, but the solution is more cost-effective than anything else out there."
"Our licensing fees are $500,000+ USD."
"We pay approximately $50,000 USD per year in licensing fees."
"Pure FlashArray X NVMe’s pricing is cheaper than other products."
"The product is expensive."
"The price is not cheap, but it's worth it for the features you get from the storage. If you can afford it, you are probably buying the best solution that you can have for this virtual environment."
"When we compared it with the other solutions, the pricing of PowerStore was equal. The pricing is good."
"Dealing with the licensing part of the product is very simple, especially considering the fact that we don't have many licenses associated with the tool."
"It is expensive compared to one of its competitors."
"The price of Dell EMC PowerStore could be better, it is a bit expensive."
"With compression, we were able to have a solution within our company's budget. We include a clause in the contract with Dell that states if the compression ratio is not met, we will adjust the workload accordingly."
"The solution’s pricing is always too high."
"Dell PowerStore has been priced aggressively, especially when compared to other NVMe storage options. It is likely one of the most cost-effective options for organizations seeking a pure NVMe play in terms of pricing."
"I think that the pricing is less expensive compared to other standard products in the market today. Even the support contract and maintenance services cost less when compared to market-leading products like EMC."
"The price of the Pure Storage Flash Array is too high and there needs to be more contact clarity. We went with the Evergreen plan and I don't have clarity on what am I supposed to pay each year or every three years. There was not much contract clarity."
"When you are paying more than you were paying for the storage space, you'd like the cost to be less. If they could get into the spinning disk kind of cost, that would be it."
"It's priced higher than the market."
"It is cost-effective because after buying a subscription, they provide a service to upgrade hardware for free. They are providing so many features. When you consider the features provided, it is cost-effective."
"We have seen a reduction in the TCO, because Pure Storage is partnering with Belfrics. This partnership reduces our latency and space."
"Pure Storage FlashArray is expensive."
"The price of Pure Storage FlashArray is expensive."
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Top Industries

By visitors reading reviews
Computer Software Company
15%
Financial Services Firm
11%
Manufacturing Company
11%
Government
6%
Computer Software Company
18%
Manufacturing Company
10%
Financial Services Firm
9%
Government
7%
Educational Organization
34%
Computer Software Company
12%
Manufacturing Company
8%
Financial Services Firm
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What do you like most about Pure FlashArray X NVMe?
Pure FlashArray X NVMe helps to improve our processing speed. It is user-friendly and easy to use.
What needs improvement with Pure FlashArray X NVMe?
Adding some functions to the product would be beneficial. Storage replication should be essential, and the analytics ...
What do you think about Dell EMC PowerStore? Is it actually a new product?
PowerStore is flexible, scalable, simple, and performant with market-leading economics for a wide range of legacy and...
How does Dell's EMC PowerStore compare with its EMC Unity XT?
Dell EMC PowerStore is a unified storage platform that has the added benefit of being scalable. The automated managem...
What's the difference between DELL EMC Powerstore and Powermax NVMe?
Dell PowerStore is an all-solid-state midrange storage system. It has many internal elements taken from other Dell of...
Which should I choose: HPE 3PAR StoreServ or Hitachi Virtual Storage Platform F Series?
Both are great platforms, but if you are considering all flash solutions, I would recommend you to consider Pure Stor...
What do you like most about Pure Storage FlashArray?
We consume less physical storage because of the solution’s deduplication and compression.
What is your experience regarding pricing and costs for Pure Storage FlashArray?
The cost of Pure Storage is subjective and determined by your environment. Pure Storage tends to be more expensive th...
 

Also Known As

Pure FlashArray//X NVMe, Pure FlashArray//X, FlashArray//X
PowerStore
No data available
 

Overview

 

Sample Customers

Fremont Bank, Judson ISD, The Nielsen Company
Information Not Available
Nielsen, Lamar Advertising, LinkedIn, Betfair, UT-Dallas
Find out what your peers are saying about Dell PowerStore vs. Pure Storage FlashArray and other solutions. Updated: March 2025.
842,388 professionals have used our research since 2012.