Denodo vs Fivetran comparison

Denodo and Fivetran are both solutions in the Data Integration category. Denodo is ranked #9 with an average rating of 8.9, while Fivetran is ranked #12 with an average rating of 7.8. Denodo holds a 1.9% mindshare in DI, compared to Fivetran’s 2.2% mindshare. Additionally, 94% of Denodo users are willing to recommend the solution, compared to 88% of Fivetran users who would recommend it.

Denodo

Read 36 Denodo reviews

3,610 Views
2,173 Comparison Views

94% willing to recommend

Fivetran

Read 25 Fivetran reviews

3,228 Views
2,319 Comparison Views

88% willing to recommend

Denodo

Fivetran

Comparison Buyer's Guide

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Executive SummaryUpdated on Dec 3, 2024

Denodo and Fivetran are prominent players in the data management sector. Denodo takes the edge with its advanced data virtualization capabilities, effectively coupling various data sources, while Fivetran offers straightforward data replication with managed pipelines for easy synchronization.

Features: Denodo offers robust integration capacities, a powerful semantic layer, and seamless coupling of diverse data sources, providing structured data access without data movement. Fivetran excels in data replication, managed pipelines for easy integration with business applications, and seamless synchronization capabilities.

Room for Improvement: Denodo users seek enhanced functionality in the data catalog, better integration with metadata systems, and more accessible support documentation. Fivetran users call for improved data pipeline observability, comprehensive support beyond chat platforms, and more transparent pricing with additional data connectors.

Ease of Deployment and Customer Service: Denodo supports on-premises, hybrid, and private cloud deployments but needs better training materials, with varied customer support experiences reported. Fivetran focuses on cloud-based deployment, providing strong technical support and direct developer access, though pricing practices raise concerns.

Pricing and ROI: Denodo's pricing, though seen as high by some, provides a positive ROI within six months due to efficiency gains. Fivetran's cost model, especially for extensive data use, is considered expensive. Negotiable pricing and economies of scale, however, offer increased affordability and significant ROI through enhanced data efficiencies.

To learn more, read our detailed Denodo vs. Fivetran Report (Updated: February 2025).

Buyer's Guide

Denodo vs. Fivetran

February 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Denodo

Ranking in Data Integration

9th

Ranking in Cloud Data Integration

5th

Average Rating

8.0

Reviews Sentiment

6.9

Number of Reviews

Ranking in other categories

Data Virtualization (1st)

Fivetran

Ranking in Data Integration

12th

Ranking in Cloud Data Integration

8th

Average Rating

8.0

Reviews Sentiment

6.9

Number of Reviews

Ranking in other categories

Data Replication (3rd)

Mindshare comparison

As of April 2025, in the Data Integration category, the mindshare of Denodo is 1.9%, down from 1.9% compared to the previous year. The mindshare of Fivetran is 2.2%, up from 1.9% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Data Integration

Featured Reviews

Vishal_Goyal

Director Software Engineer at Clarivate

The data catalog feature helps define data structures without storing data

The data catalog feature is valuable as it helps define data structures without storing data. Denodo's ability to connect to multiple data sources and perform extract-transform-load (ETL) operations on the fly is noteworthy. It supports API usage to call and present data in JSON or Tableau format without visualization capabilities.

Read full review

Erik Jones

Head of BI and Analytics at HyperScience

Solution reduces time-to-value; high ROI

Fivetran has room for improvement in data pipeline observability. The Fivetran logs are fairly basic, compared to, for example, the insight Fivetran gives into helping users understanding the performance of data pipelines. So I think their observability into the pipeline itself could be improved. In addition, Fivetran is in the very early stages of allowing other companies to access its metadata API, but that's something that could use improvement, and I know that they're working on right now. We use a separate tool for "reverse ETL", which is the opposite of what Fivetran does; it pushes data from your data warehouse back out to business applications. If Fivetran pulls data from those same applications, they should also enable users to push it back. I would love to do both ETL and reverse ETL in the same tool. It would be nice if Fivetran offered both their regular offering plus the reverse ETL option as well.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The most valuable feature of Denodo is its uniformity of self-site data access types, which allows it to connect to almost any storage technology and feed it transparently."

"The most valuable feature is the performance. Denodo is very useful, especially in this huge pharma environment. I've found that older SAP solutions were very tightly coupled to each other, which resulted in data restrictions. Getting data from different sources was tough and tedious. Compared to these old solutions, Denodo is very easy to work with for the analytical team. Now that we've implemented this virtualization layer, we are capable of getting the data very smoothly. We implemented a very small unit, but the performance and integration have been very good."

"The ability to connect to a lot of different sources."

"The GUI interface allows easy connection of all data sources like API, JSON, or any JDBC source."

"Denodo provides high reliability, with features like vertical scaling, horizontal scaling, and failover nodes."

"It is easy to virtualize data using the solution."

"The most valuable aspects of this solution are the short time frame in which you can deliver and connect."

"It is a very stable solution."

More Denodo pros

"Fivetran is remarkably easy to use; I haven't encountered any other data integration tool that is as user-friendly."

"It is not like a traditional ETL, but it gives quite a lot of flexibility."

"You can manage all of your connectors individually, which gives you a very good ability to trace which one of your ETL processes is running and when."

"The simplicity of the solution is its valuable feature."

"The simplicity and scalability are the strongest features of Fivetran."

"The product has some seamless connectors, which are readily available."

"The user interface is mostly UI-based, eliminating the need for a lot of coding."

"The product is very easy to use and very easy to configure."

More Fivetran pros

Cons

"The cache configuration is more complicated."

"The solution should have its own acceleration technology."

"We occasionally have some integration issues that we need to work through."

"The integration could use improvement, it's a lot of non-speed line processes that we have discovered, in the country. The configurations could use a lot more improvement."

"User-specific security at the column and row levels needs to be improved. Instead of applying security at every individual level, it would be better if it were at the group or tier level. It will save a lot of time."

"I would like it if we could pull the data model or export the data model because Denodo has, based on how you build, something called associations. The data model gets very confusing when you go look at it. It depends on how you define it, but it's really huge. I wish there was a way to export it into Visio. It could be that they already have a way to do it, and I don't know, but it would be much easier for the architects and even for the developers to look at it than scrunching it into the screen and expanding every small portion of it. If there was an easy way to export the Denodo model into another modeling tool and view it, it would be great."

"The data catalog certainly has room for improvement. It is functional but we look forward to development. We are in constant contact with Denodo and they are fully aware of our needs."

"Denodo needs better communication on how the product can be deployed for specific solutions, and there are price issues, as it's considered expensive."

More Denodo cons

"An in-line data quality checking capability is missing"

"HVR Software's technical support could be improved. Whenever we log a case, the response that we get from the support is a bit delayed."

"More connectors are needed for exotic, popular, and rising star portals."

"The customization could improve because Fivetran gives more thought to people who don't want to manage analytics workflows rather than engineers who want to be able to customize pipelines more thoroughly."

"Some of the pain points we're looking at are trying to integrate some of the items in the Microsoft stack, so SharePoint and Excel, and then some of the newer Azure services."

"The solution is very expensive. I would like to have a better integration of the solution with Azure."

"The documentation can be laid out better to make it easier to find things, and I really wish there was built-in support for changing passwords. Some features don't work as advertised for the platform/repository database, and HVR is not always the fastest at getting results."

"The biggest area for improvement is in customization, particularly in how Fivetran socializes its tools."

More Fivetran cons

Pricing and Cost Advice

"The cost for Denodo is in line with other similar products."

"Cost wise, on a scale from one to five, with one being the cheapest and five being the most expensive, Denodo would be at three. We get all the features in a bundle."

"The licensing should be improved, as the cost per connector is quite expensive."

"For us, the cost has been okay. Also, there are no additional costs; it's just the standard licensing fee."

"The pricing is pretty good, and I would rate it at four out of five."

"Talking with my manager and others, nobody has complained about the pricing so far which is a positive sign."

"Denodo provides a lightweight 30-day free trial, but when we do courses on top of it, it costs $150 for each person."

"I am not super familiar with the pricing, but so far, it seems good. We have been happy. We haven't seen any problems. The only time we had to pay extra was during the upgrade. We didn't upgrade at the time they told us to upgrade, and we had to pay extra to keep the service. They had stopped the support for the older version and moved to the newer version. It was not their fault. It was our fault because we didn't get on board quickly."

More Denodo pricing and cost advice

"I rate the pricing a six out of ten."

"Fivetran is very expensive, and its database-driven pricing model is outdated."

"The pricing model is okay and mid to large companies will not have an issue with it."

"I've heard that the license for HVR is a bit costly compared to its competitors, but since it's reliable and efficient, I think the customer shouldn't be bothered about the cost."

"I would say they're a little bit on the expensive side, and their contract process is not particularly good, but there is a lot of potential flexibility."

"The product is reasonably expensive"

"The solution is affordable."

"The licensing costs are extremely high for the usage of somebody who has one GB or two GB of usage per day for real-time traffic. There are many other players in the market which are similarly priced or competitively priced. On average per month, it used to come around 12,000-15,000 USD, which is very high."

More Fivetran pricing and cost advice

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Top Industries

By visitors reading reviews

Financial Services Firm

21%

Manufacturing Company

10%

Computer Software Company

10%

Government

Educational Organization

27%

Computer Software Company

12%

Financial Services Firm

11%

Manufacturing Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

Questions from the Community

Does Denodo provide useful data virtualization education? Is it useful to attend their training?

If you are a Denodo user, it makes sense to undergo their training. Different types of professionals can benefit from it, including administrators, developers, and architects. If you are keen on i...

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In experience, what might Denodo be lacking or need improvement on?

I like Denodo a lot. It offers quick and easy web service deployment within minutes. There are not any flaws that I think make the product less good or effective. The only thing I can point out is...

See all answers

Which industries can benefit from Denodo the most?

Denodo is suitable for pretty much all sectors that deal with: Big data Cloud solutions Data governance Logical data fabric Master data management In my opinion, organizations in different fields...

See all answers

What's the deal with the HVR software acquisition?

As a user of HVR Software I followed this deal closely. Fivetran is apparently trying to establish more in its sector and by buying an already established data replication software, they become som...

See all answers

Does HVR Software provide reliable insights?

I honestly can't think of another data replication software that can give you better statistics and insight than HVR Software. There's the feature for topology and statistics and both of them can ...

See all answers

How much traffic can HVR Software handle?

As someone who works at a company where a high volume of information is replicated and has tried several data replication softwares, I can tell you that you're looking at the right one. HVR Softwar...

See all answers

Comparisons

Azure Data Factory vs Denodo

Compared 13% of the time

MuleSoft Anypoint Platform vs Denodo

Compared 8% of the time

Perforce Delphix vs Denodo

Compared 7% of the time

IBM Cloud Pak for Data vs Denodo

Compared 7% of the time

Informatica PowerCenter vs Denodo

Compared 6% of the time

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AWS Database Migration Service vs Fivetran

Compared 16% of the time

Oracle GoldenGate vs Fivetran

Compared 14% of the time

Qlik Replicate vs Fivetran

Compared 9% of the time

Azure Data Factory vs Fivetran

Compared 7% of the time

AWS Glue vs Fivetran

Compared 5% of the time

More Fivetran Competitors

Product Reports

Buyer's Guide

Denodo

March 2025

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Buyer's Guide

Fivetran

March 2025

Download Fivetran product report

Overview

Denodo is a leading data integration, management, and delivery platform that uses a logical approach to enable data science, hybrid and multi-cloud data integration, self-service BI, and enterprise data services. Organizations of different sizes across various industries utilize the product to get above the data silos. The solution offers organizations the freedom to migrate data to the cloud, or logically unify data warehouses and data lakes, without affecting business. This can ultimately result in the evolution of data strategies.

The platform accelerates data provisioning through reduced data replication, provides business users the freedom to select their preferred applications, and enables consistent security and governance across multiple systems. The solution offers one of the leading logical data fabric solutions by initiating data virtualization and eliminating the complexity and exposing the data in business-friendly formats.

Denodo also offers modern data integration and management for hybrid and multi-cloud environments for Denodo Platform for Cloud. This service can be purchased through the bring-your-own-license (BYOL) option. Users seeking faster deployment can license the product to popular cloud providers, including Amazon AWS, Google Cloud Platform, and Microsoft Azure. The solution integrates, manages, and delivers data in complex environments with high performance, governance, and security. It also offers additional solutions, such as the Denodo Platform for Cloud Modernization, the Denodo Platform for Cloud Data Integration, and the Denodo Platform for Cloud Analytics, which overcome common cloud data challenges.

Denodo Features

At the beginning of 2022, version 8.0 of Denodo introduced several new key features of the platform. These include:

Scalability: Denodo can scale from departmental or project to enterprise-wide with geographically distributed nodes. It can also handle large transactional loads of users, sources, and transactions as well as analytical loads of data volumes.
Query optimizers: This feature offers advanced cost-based and source constraint-based query optimization that includes query rewrite, query delegations, data movements, and join optimization.
Intelligent caching: This feature makes full, portal, and time-based caching possible.
Fine-grained security model: This Denodo feature makes integration with external systems possible.
Monitoring and auditing: Denodo offers enterprise-grade monitoring and auditing, which allows for integration with system management products, including Tivoli, Unicenter, and HP BTO.
Development and deployment support: The product offers full lifecycle support for the development and deployment of applications, providing users with all required tools.

Denodo Benefits

Denodo offers various benefits for its users through its services. Some of the greatest advantages of using this platform include:

The solution accelerates time to market for all types of business data through its services.
Denodo provides IT agility, which helps companies respond to business-changing demands in a timely manner.
Users can decide how much data replication they want to reduce through Denodo and use the product in full control.
The solution meets the industry's security and privacy requirements by providing high-grade protection for users' data.
Users can benefit from centralized control of data query executions for complete governance and full security.
Denodo offers legacy replacement, multi-cloud deployments, and cloud migrations with minimal disruptions and a fair price.
The solution utilizes artificial intelligence (AI) and machine learning (ML) to unlock data potential for customers.

Reviews from Real Users

Naresh M., a senior application developer at a financial services firm, appreciates Denodo because it offers quick and simple web services creation.

Alisson M., a senior BigData DevOps engineer at Schaeffler, says that Denodo is great for queries and scouting data.

Denodo

Fivetran, the global leader in data movement, is trusted by companies like OpenAI, LVMH, Pfizer, Verizon and Spotify to centralize data from SaaS applications, databases, files, and other sources into cloud destinations, including data lakes. With high-performance pipelines, seamless interoperability, and enterprise-grade security, Fivetran empowers organizations to modernize their data infrastructure, power analytics and AI, ensure compliance, and achieve transformative business outcomes. Learn more at Fivetran.com

Fivetran

Sample Customers

Autodesk, VHA, AAA, Sumitomo Mitsui Trust Bank, Caterpillar, European Chemical Agency, Seagate, Nationwide, Time Warner Cable, Pantex, Inditex, BNSF Railways, Vodafone, CIT Group, Jazztel, Wolters Kluwer, Telefonica, TransAlta

Autodesk, Condé Nast, JetBlue, Morgan Stanley, OpenAI, LVMH, Pfizer, Verizon, SpotifyNational Australia Bank, Saks, Cemex, Okta, Dropbox, Pitney Bowes, World Fuel Services,Lufthansa, AutoZone, ASICS, ASOS, Coupa, Databricks, Hermes, New Relic, Intercom,Canva, Honeywell, Square, DocuSign, Nandos, Oldcastle Infrastructure

Buyer's Guide

Denodo vs. Fivetran

February 2025

Free Report: Denodo vs. Fivetran

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