Try our new research platform with insights from 80,000+ expert users

Google Cloud vs Microsoft Azure comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 15, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Google Cloud
Ranking in Infrastructure as a Service Clouds (IaaS)
5th
Ranking in PaaS Clouds
5th
Average Rating
8.2
Reviews Sentiment
7.0
Number of Reviews
73
Ranking in other categories
No ranking in other categories
Microsoft Azure
Ranking in Infrastructure as a Service Clouds (IaaS)
1st
Ranking in PaaS Clouds
1st
Average Rating
8.4
Reviews Sentiment
7.0
Number of Reviews
312
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of January 2025, in the Infrastructure as a Service Clouds (IaaS) category, the mindshare of Google Cloud is 8.5%, up from 5.7% compared to the previous year. The mindshare of Microsoft Azure is 20.8%, up from 18.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Infrastructure as a Service Clouds (IaaS)
 

Featured Reviews

Monirul Islam Khan - PeerSpot reviewer
Great for big data with off-the-charts scalability for storage and databases
The solution should be more configurable for high-volume databases. The managed service does not allow flexible database configurations that are needed for better filter performance. We have a TPS first-grade, high-volume database using an ERC system. We are moving to Clarity for managed services and need more configurations to support it. The solution could improve its management services for MongoDB. The website's memory only allows one TB.
Nicolas Chabrier - PeerSpot reviewer
Promotes clear, logical structures preventing impractical configurations and offers seamless integration
The only thing is regarding the management of multi-cloud environments. That's not really possible. So basically, it's wonderful if you manage Microsoft clearly and if you manage Microsoft Azure, but if you need to consume external services and have a global overview of all your consumption, it's not the case. Google, for instance, has tools that help you manage multiple environments, which makes sense because Google is really the cloud provider. So that's why they need to be compliant with the others. But for sure, Microsoft's approach is different, and it's wonderful when you're one hundred percent on Azure. But if you'd like to have something more of a multi-cloud strategy, that's a bit of a gap where they could improve.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"It's easy to work with."
"Simple to use on the web, and makes things easy for a software developer."
"The customer service team for this solution is very knowledgeable."
"The solution can scale as well."
"I like it because it's convenient. Google Cloud is also stable and scalable. The technical support is good as well."
"It's robust, and it has a wide reach in terms of office applications including storage."
"The availability has been increased."
"The performance is a valuable feature."
"The solution is secure and easy to use."
"Azure is very flexible."
"Its scalability is valuable. Depending on our requirements, we can add as many virtual machines as we want. We are able to get high availability for services. Services are always available, and they have the maximum uptime. If there is any issue with one of the services, another service is always available. It is pay-as-you-go. You don't have to spend any money upfront. You use the service and pay after one month or a couple of hours of use."
"There are several products within Azure."
"There are many useful features. We use web apps, so instead of starting a web server, we just have machines running some web services. This was helpful for us in terms of the scalability of the application. We also use Active Directory for authentication and some services for the data backup. It is a very good and reliable solution. It was easy to implement this solution. It fits very well into our plans and covers our needs to provide infrastructure in the cloud. The portal to configure new resources is very easy, and it is very easy to allocate new resources."
"Stability is straightforward"
"It is easy to install."
"The solution does a lot of coding and customization, and can go live quickly."
 

Cons

"I consider Azure more secure than Google and Amazon because of all its certifications, but Google is secure enough and improving."
"As a new product, the product's initial setup phase is a little bit difficult."
"Google Cloud should provide more introductory videos on how to get started. Currently, very few of these resources are available. Additionally, training on Google Cloud products is not very well streamlined. Users have to search for training, which can be quite complex."
"The product should be more cost-effective."
"The price of the license could be cheaper."
"My only concern is that a number of the offerings are built on their own proprietary technologies which means means that, with respect to the offerings in Google Cloud, it's difficult to have a path to migrate to other cloud providers."
"I would like to see Google Cloud become more competitive when it comes to price."
"They need to improve the costing for predictive analytics, which is mainly related to the tools that come with AI. They also need to improve the BigQuery cost optimization and the visualization."
"We need more security to be available on our smartphones and mobile devices."
"I think Azure Active Directory and also the backup solutions provided in Azure need to be improved by Microsoft. The backup solution is not a very enterprise solution, and it is very simple. I think in comparison with other backup solutions like Nakivo and Veeam Backup, it can be improved to have a lot of options."
"I would like to see Internet content filtering included."
"Ease of use could be improved."
"Could be more user friendly; security features should be improved."
"They can add more documentation about the solution."
"The process by which our customers can switch from one subscription to another should be simplified."
"Its costing can be improved. There should be better cost management."
 

Pricing and Cost Advice

"The licensing cost is based on the capacity we use."
"The price of Google Cloud is affordable compared to others services. I pay monthly for the service."
"We use the NGO version so the cloud reasonably priced at $2 to $3 per month."
"I am not familiar with the pricing, but I would guess that it is probably cheaper than Microsoft Suite"
"For commercial purposes, users need to pay for the products they use on a workload basis, not a license basis. There are two pricing models: fixed monthly and pay-as-you-go. In the pay-as-you-go model, users pay for the resources they use, while in the fixed monthly model, they have 24/7 access to resources for a set monthly fee."
"It has a monthly subscription. The customers pay based on the usage."
"The cost might be $10 a month per user, which is about $300 a month in total."
"If one is cheap and ten is expensive, I rate the tool's price as an eight."
"It is paid on a per-use basis."
"We have an annual license subscription to use the solution."
"As of now, there are no monthly or yearly subscription fees."
"The current pricing is on a pay-as-you-go subscription."
"It is operational expenditure (OPEX). There is no cost upfront. When you start using it, you have to pay the charges. Initially, the cost is less, but after you start using it more and more, the cost will go higher. It is a little bit costly, but that is okay because you get better resources. You also get better support in terms of how you create the resources. Documentation is available, and the SLAs are met."
"Licensing fees are paid monthly."
"We have a subscription and the price is reasonable."
"Pricing of Microsoft Azure services depends on the build of what you prepare to deploy."
report
Use our free recommendation engine to learn which Infrastructure as a Service Clouds (IaaS) solutions are best for your needs.
831,158 professionals have used our research since 2012.
 

Comparison Review

it_user8586 - PeerSpot reviewer
Aug 14, 2013
Amazon vs Rackspace vs Microsoft vs Google: Cloud Hosting Services Comparison
Amazon Web Services, Rackspace OpenStack, Microsoft Windows Azure and Google are the major cloud hosting and storage service providers. Athough Amazon is top of them and is oldest in cloud market, Rackspace, Microsoft and Google are giving tough competition to each other and to Amazon also for…
 

Answers from the Community

ikextian - PeerSpot reviewer
Jul 9, 2022
Jul 9, 2022
I have worked with AWS for 4 years now and I agree with the recommendation. If you make some research AWS will be shown as the top solution in many white papers. We made an evaluation to compare it with Google and Azure. In our case, AWS is the most cost-effective. Depending on the solution you are running you need to check the license cost for your servers. If you have a lot of Windows soluti...
See 2 answers
SZ
Jul 5, 2022
I have worked with AWS for 4 years now and I agree with the recommendation.  If you make some research AWS will be shown as the top solution in many white papers. We made an evaluation to compare it with Google and Azure. In our case, AWS is the most cost-effective. Depending on the solution you are running you need to check the license cost for your servers. If you have a lot of Windows solutions Azure may be a better fit.   Regarding performance, we did have an incident where the complete region was unreachable. So, make sure to consider recovery sites. 
WH
Jul 9, 2022
I would like to recommend MS Azure to start with.  The reasons are: 1. I bet you're using many Microsoft tools, like Office 365, Team, etc. so you're pretty familiar with the MS UX which is excellent. 2. It's easy to start/learn Azure and configurations, they have very detailed documentation online. 3. It's relatively cheaper with Azure IaaS with good starting numbers of notes/services.
 

Top Industries

By visitors reading reviews
Educational Organization
52%
Manufacturing Company
10%
Financial Services Firm
7%
Computer Software Company
5%
Educational Organization
45%
Financial Services Firm
9%
Computer Software Company
7%
Manufacturing Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What do you like most about Google Cloud?
Google Cloud is perceived as a cost-effective and user-friendly option, especially compared to AWS. The current affordability and ease of use make it suitable for medium-sized companies. While the ...
What needs improvement with Google Cloud?
The performance after long-term use shows the storage is too full, and I cannot add more storage without paying for it. I want to migrate to another solution if I need to pay for additional storage...
What is your primary use case for Google Cloud?
For personal storage, Google Workspace, Google portal, Google video, Google file, and Google Cloud Shell for programming language.
Which is preferable - IBM Public Cloud or Microsoft Azure?
IBM Public Cloud is IBM’s Platform-as-a-Service. It aims to provide organizations with a secure cloud environment to manage data and applications. One of the features we like is the cloud activity ...
Which is better - SAP Cloud Platform or Microsoft Azure?
One of the best features of SAP Cloud Platform is that it is web-based and you can log in from anywhere in the world. SAP Cloud Platform is suitable for companies of any size; it works well with bo...
How does Microsoft Azure compare to Google Firebase?
I would recommend Google Firebase instead of Microsoft Azure, simply for the array of features that it has to offer. In particular, the Firebase library grants you access to a shared data structure...
 

Also Known As

No data available
Windows Azure, Azure, MS Azure
 

Learn More

 

Overview

 

Sample Customers

Information Not Available
BMW, Toyota, easyJet, NBC Sports, HarperCollins, Aviva, TalkTalk Business, Avanade, and Telenor.
Find out what your peers are saying about Google Cloud vs. Microsoft Azure and other solutions. Updated: January 2025.
831,158 professionals have used our research since 2012.