Amazon AWS vs Google Cloud comparison

Amazon Web Services (AWS) and Google are both solutions in the Infrastructure as a Service Clouds (IaaS) category. Amazon Web Services (AWS) is ranked #2 with an average rating of 8.1, while Google is ranked #5 with an average rating of 8.3. Amazon Web Services (AWS) holds a 15.3% mindshare in ISI, compared to Google’s 8.4% mindshare. Additionally, 93% of Amazon Web Services (AWS) users are willing to recommend the solution, compared to 97% of Google users who would recommend it.

Amazon AWS

Read 254 Amazon AWS reviews

18,039 Views
15,575 Comparison Views

93% willing to recommend

Google Cloud

Read 74 Google Cloud reviews

6,975 Views
5,090 Comparison Views

97% willing to recommend

Amazon AWS

Google Cloud

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Executive SummaryUpdated on Dec 15, 2024

Amazon AWS and Google Cloud compete in the cloud services market. Amazon AWS has a slight advantage due to its extensive features and scalability, making it favorable for larger enterprises, while Google Cloud is appreciated for its simplicity and cost-effectiveness, often appealing to smaller businesses.

Features: Amazon AWS provides flexible computing power with EC2, diverse storage solutions with S3, and excellent database management with RDS. It excels in networking capabilities, persistent block storage, and offers a wide range of operating systems and virtual private cloud features. Google Cloud stands out for its straightforward setup and simplicity, often favored by users who prefer a less complex approach.

Room for Improvement: Amazon AWS could improve its user experience by simplifying billing, documentation, and security models. Its integration processes could also be streamlined. Google Cloud needs to enhance interoperability with other cloud services and improve usability for processing high-volume databases. Better UI and integration options have also been suggested by users.

Ease of Deployment and Customer Service: Amazon AWS is praised for its robust deployment capabilities and extensive global infrastructure, although customer service quality varies with support tier. Google Cloud is commended for easy deployment solutions, efficient customer service, and is noted for having superior responsiveness in comparison to AWS.

Pricing and ROI: Amazon AWS offers adaptable pricing models like pay-as-you-go, suitable for scalable enterprises but can be complex. Google Cloud is often viewed as a cost-effective option for small to medium-sized businesses, with clear pricing and an inclusive licensing model. Despite this, users need to monitor costs to prevent unexpected escalations. Both platforms are recognized for strong ROI potential, with AWS favored for its scalability and Google's strength in initial cost savings.

To learn more, read our detailed Amazon AWS vs. Google Cloud Report (Updated: January 2025).

Buyer's Guide

Amazon AWS vs. Google Cloud

January 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Amazon AWS

Ranking in Infrastructure as a Service Clouds (IaaS)

2nd

Ranking in PaaS Clouds

2nd

Average Rating

8.4

Reviews Sentiment

7.2

Number of Reviews

254

Ranking in other categories

No ranking in other categories

Google Cloud

Ranking in Infrastructure as a Service Clouds (IaaS)

5th

Ranking in PaaS Clouds

5th

Average Rating

8.2

Reviews Sentiment

7.0

Number of Reviews

Ranking in other categories

No ranking in other categories

Mindshare comparison

As of February 2025, in the Infrastructure as a Service Clouds (IaaS) category, the mindshare of Amazon AWS is 15.3%, down from 22.8% compared to the previous year. The mindshare of Google Cloud is 8.4%, up from 6.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Infrastructure as a Service Clouds (IaaS)

Featured Reviews

Arun Srivastav

CEO at Planfirma Technologies Private Limited

Allows for automatic scaling of resources and provides built-in firewalls and security features, eliminating the need for external security solutions

One thing that's a bit different is that we're still accustomed to speaking to someone directly. AWS doesn't offer that kind of support. It's only through bots. You're speaking to chatbots, and that can sometimes be frustrating because there's no person on the other side. AI is not a substitute for a person. AWS marketplace is very strong, but somehow AWS doesn't promote it much. They have a huge customer base across the globe, and if products were launched in their marketplace, they could sell like hotcakes. They should improve their marketplace and promote the same product across the globe. They can take a cut, but they should promote it. That's something they don't do very much. So, AWS should promote its marketplace software. The company should promote it aggressively. Currently, they keep it very subtle. If you ask for it, they'll help you out. But they don't seem to advertise, "You're building a product on our platform? Why don't you sell it in our marketplace?" Improvement in AI: AWS is a little behind Microsoft Azure in terms of AI. AWS is still getting there, but the kind of examples and help files available in Azure for AI are much better. So AWS still needs to work on its AI functionality.

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Monirul Islam Khan

Data Specialist at a non-profit with 10,001+ employees

Great for big data with off-the-charts scalability for storage and databases

The solution should be more configurable for high-volume databases. The managed service does not allow flexible database configurations that are needed for better filter performance. We have a TPS first-grade, high-volume database using an ERC system. We are moving to Clarity for managed services and need more configurations to support it. The solution could improve its management services for MongoDB. The website's memory only allows one TB.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The performance of AWS is excellent."

"We have seen an improvement in our infrastructure, as the code makes it very easy to deploy quickly to AWS."

"The most important feature is deploying our production in multi-data regions around the world."

"User friendly solution."

"It is intuitive, easy to deploy, and rather quick to deploy and set up. There are a number of native services in the ecosystem. These services are built into the cloud and are mature enough to support you in many ways."

"It's very easy to use."

"It is easy to spin up resources."

"The services that we are using have frequent updates, at least twice a year. They provide a new version that has more capabilities or features that fit our process and procedures."

More Amazon AWS pros

"The solution has improved our web apps so that we can have a canary deployment. GCP also helps us upload new features and changes to our software without impacting a lot of users with the network. The AI features have improved the software as well."

"I like the simple features that allow me to share documents with others."

"For us, the solution is very easy to use. We have the right skillsets for it."

"I like that it is simple to use."

"The initial setup is very straightforward."

"It is very easy to share documents."

"The stability of Google Cloud is currently good."

"The availability has been increased."

More Google Cloud pros

Cons

"Instead of using some third-party solutions, Amazon should include them as part of its offering."

"Its only cons are on the data warehouse side. AWS' data warehouse Redshift is not as good as it should be."

"They could lower the cost. The setup could also be easier."

"Monthly costs can be high if you don't maintain your usage"

"Some of their well-listed services are not super configurable."

"The networking models used in AWS, while functional, do have room for improvement. This is especially the fact, considering that they are built/presented from a systems perspective."

"The setup of the solution is not so easy, it requires various skills to complete it. The whole implementation can take a month."

"The pricing is something you have to watch. You really have to constantly optimize your costs for instances and things like that. That can become a job in itself to manage just from a budgeting standpoint."

More Amazon AWS cons

"I would like to see some improvement in the accessibility features of this solution."

"The price could improve. Every customer would agree, that they would like the price to be reduced."

"The cost of the solution has room for improvement."

"If there were more documentation and training, it would be very helpful in explaining the underlying processes."

"I would like to see Google Cloud become more competitive when it comes to price."

"The privacy could be improved so that it is more secure."

"The price can be lowered significantly."

"They could always offer even more storage at the base level."

More Google Cloud cons

Pricing and Cost Advice

"It is comparable if you add in the price structure to an on-prem solution."

"It's paid on a monthly basis and you have to pay for the resources that you use."

"As a startup business, it's very well priced, but if a number of transactions go up, clients have voiced that they are in a situation and feel a type of pressure and desire to move out of AWS."

"We are not happy with the general price and find most of Amazon's products to be quite expensive."

"Pricing is an area that can be improved because it is very complicated. It considers the number of processes, bandwidth, and different kinds of usage. This makes it difficult to predict."

"It is not the cheapest one, but there is a good ratio between the quality of service and the pricing. Its price is good for me."

"The price tends to be higher, but that is a usual case when prioritizing reliable backup solutions for servers and other infrastructure."

"Be careful with your consumption, especially when you are testing things. Costs can creep up on you relatively fast, without even noticing."

More Amazon AWS pricing and cost advice

"The pricing is rated a six out of ten."

"For the license, we didn't have to pay for any additional fees."

"The price of Google Cloud is affordable compared to others services. I pay monthly for the service."

"Licensing fees are paid monthly."

"Google cloud is less expensive than other comparable solutions."

"For commercial purposes, users need to pay for the products they use on a workload basis, not a license basis. There are two pricing models: fixed monthly and pay-as-you-go. In the pay-as-you-go model, users pay for the resources they use, while in the fixed monthly model, they have 24/7 access to resources for a set monthly fee."

"Compared to Azure Cloud, Google Cloud is more expensive but it is okay."

"The licensing for Google Cloud seems to be quite cheap and they're actually quite reasonable in comparison to Azure, which, as it turns out, is quite expensive. Even though Azure has a data center in South Africa it's still quite costly. There's no scaling, so if you go with the VM, you pay 2500 Rand. When you add another VM, it's another 2500 Rand even though you don't use the whole thing. With Google, you can go up as incrementally as you need to, even if it's just 30 Rand."

More Google Cloud pricing and cost advice

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Comparison Review

it_user8586

Engineer at a tech consulting company with 51-200 employees

Aug 14, 2013

Amazon vs Rackspace vs Microsoft vs Google: Cloud Hosting Services Comparison

Amazon Web Services, Rackspace OpenStack, Microsoft Windows Azure and Google are the major cloud hosting and storage service providers. Athough Amazon is top of them and is oldest in cloud market, Rackspace, Microsoft and Google are giving tough competition to each other and to Amazon also for…

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Answers from the Community

ikextian

Head, IT at Mega Labourers Limited

Jul 9, 2022

Which IaaS platform would you choose for an SMB: Google Cloud services, Amazon AWS, or Microsoft Azure?

I have worked with AWS for 4 years now and I agree with the recommendation. If you make some research AWS will be shown as the top solution in many white papers. We made an evaluation to compare it with Google and Azure. In our case, AWS is the most cost-effective. Depending on the solution you are running you need to check the license cost for your servers. If you have a lot of Windows soluti...

See 2 answers

Sergio Zuastegui

Gerente regional de tecnologÃa at a manufacturing company with 501-1,000 employees

Jul 5, 2022

Read full answer

Wallace Hugh

Manager at a tech services company with 201-500 employees

Jul 9, 2022

I would like to recommend MS Azure to start with. The reasons are: 1. I bet you're using many Microsoft tools, like Office 365, Team, etc. so you're pretty familiar with the MS UX which is excellent. 2. It's easy to start/learn Azure and configurations, they have very detailed documentation online. 3. It's relatively cheaper with Azure IaaS with good starting numbers of notes/services.

Read full answer

Top Industries

By visitors reading reviews

Educational Organization

30%

Financial Services Firm

12%

Computer Software Company

10%

Manufacturing Company

Educational Organization

52%

Manufacturing Company

10%

Financial Services Firm

Computer Software Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

Questions from the Community

How does OpenShift compare with Amazon AWS?

Open Shift makes managing infrastructure easy because of self-healing and automatic scaling. There is also a wonderful dashboard mechanism to alert us in case the application is over-committing or ...

See all answers

How is SAP Cloud Platform different than Amazon AWS?

How is SAP Cloud Platform different than Amazon AWS? Amazon AWS offers options both in terms of upgrading and expanding capabilities as well as acquiring greater storage space. These upgrades can ...

See all answers

Looking to compare Google Firebase, Amazon AWS, and Microsoft Azure

We like Google Firebase hosting and authentication and also the excellent cloud functionality. Our team found the flexibility of handling and dealing with the database through EDL to be very useful...

See all answers

What do you like most about Google Cloud?

Google Cloud is perceived as a cost-effective and user-friendly option, especially compared to AWS. The current affordability and ease of use make it suitable for medium-sized companies. While the ...

See all answers

What needs improvement with Google Cloud?

In terms of Google services, providing more hypervisors would be beneficial. Currently, in my region, they don't offer many services as they have just started. They have some local instances, yet i...

See all answers

What is your primary use case for Google Cloud?

My platform offers a monitoring solution for the virtual machines hosted in GCP. GCP is one of the firms that I work with. For customers who use GCP as an infrastructure service, software as a serv...

See all answers

Comparisons

Akamai Connected Cloud (Linode) vs Amazon AWS

Compared 18% of the time

SAP Cloud Platform vs Amazon AWS

Compared 13% of the time

Microsoft Azure vs Amazon AWS

Compared 12% of the time

Red Hat OpenShift vs Amazon AWS

Compared 9% of the time

Dell ECS vs Amazon AWS

Compared 6% of the time

More Amazon AWS Competitors

Alibaba Cloud vs Google Cloud

Compared 29% of the time

Akamai Connected Cloud (Linode) vs Google Cloud

Compared 13% of the time

Red Hat OpenShift vs Google Cloud

Compared 13% of the time

Pivotal Cloud Foundry vs Google Cloud

Compared 10% of the time

More Google Cloud Competitors

Product Reports

Buyer's Guide

Amazon AWS

February 2025

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Buyer's Guide

Google Cloud

February 2025

Download Google Cloud product report

Also Known As

Amazon Web Services, AWS

No data available

Overview

Amazon Web Services (AWS) is an adopted cloud platform that offers more than 200 fully featured services from data centers located across the globe. This is a scalable, low-cost infrastructure platform in the cloud that is utilized by thousands of businesses of different sizes around the world. The product offers a wide variety of solutions for its customers, which allows them to launch applications regardless of their industry.

The most common use cases for AWS are:

Application hosting: Clients can take advantage of on-demand infrastructure to power their applications. The product supports multiple types of apps, varying from hosted internal applications to software as a service (SaaS) offerings.
Websites: With AWS, clients can satisfy their web hosting needs through a scalable platform for their websites.
Backup and storage: AWS offers reliable data storage services, which allow clients to store their data and build dependable backups for all of their valuable information.
Enterprise IT: The product allows companies to host internal- or external-facing IT applications in a highly secure environment.
Content delivery: Users who want to distribute content to end users worldwide can do so quickly and easily through the high data transfer speeds of this solution.
Databases: AWS offers a variety of database solutions, which include hosted enterprise database software as well as non-relational database solutions.

Amazon AWS supports a global cloud infrastructure with AWS Region and Availability Zone models, which contribute to the high availability of enterprise applications running on the solution. Amazon AWS has an extensive array of products that serve different purposes, including:

Analytics
Application integration
Blockchain
Business applications
Cloud financial management
Compute
Contact center
Containers
Database
Developer tools
End-user computing
Front-end web and mobile
Games
Internet of Things (IoT)
Machine learning
Management and governance
Quantum technologies
Robotics
Satellite
Security, identity and compliance, and others

The products and services that Amazon AWS delivers to these sectors provide a large computing capacity which is quicker and cheaper compared to building a physical server farm. Among the most popular services are Amazon Elastic Compute Cloud, also known as "EC2," and Amazon Simple Storage Service, also known as "S3."

Amazon AWS Features

The wide array of products that Amazon AWS offers consist of different functions that utilize cloud computing across different sectors. The features of this solution can be categorized in the following ways:

Data and relationship management: With Amazon AWS, companies can manage multiple hierarchies of directory data, they can define attributes for objects and relationships, set custom inheritance rules for directories, and create multiple schemas.
Schema management: This group of features allows users to extend their directory schema according to their needs. They can extend it through multiple applications that share a single directory while avoiding duplication of data.
Fully managed infrastructure: This feature decreases time and costs for administrative tasks for companies regarding scaling infrastructure and managing servers.
Searching feature: The Cloud Directory feature of AWS offers built-in search capabilities which can cover sets of highly connected data and eliminate the need of creating nested queries.
Built-in data encryption: Users can benefit from high levels of protection of their data with AWS's products. The data in the cloud is automatically encrypted at rest and in transit through 256-bit encryption keys, managed by AWS Key Management Service (KMS).
Object policies: This feature allows Amazon AWS users to organize objects in different hierarchies by providing a framework for applications to evaluate policy assignments.

Amazon AWS Benefits

This product delivers various benefits across all industries that utilize its services. The greatest advantages of using Amazon AWS include:

High product functionality is supported by machine learning, artificial intelligence (AI), IoT, data lakes, and analytics.
The solution has a high level of security, which is backed by a deep set ofmore than 100 cloud security tools.
Amazon AWS has an easy-to-use interface that makes it possible for clients to host applications.
The product is very flexible in terms of which operating system, programming language, web app platform, and database clients can use.
AWS is a scalable and highly secure global computing infrastructure, supported by the reliability of Amazon.com.
Clients can utilize the Auto Scaling and Elastic Load Balancing tools to personally scale up or down applications, depending on their demand.
Users can choose from an array of payment options, including paying for only the services they need, as well as a free trial to select the ones most useful for them.

Reviews from Real Users

Greg G., a chief executive officer at a tech services company, ranks Amazon AWS highly, as he states that the solution is flexible, scales well, and offers good stability.

A technology manager technology at a computer software company values Amazon AWS because it is extremely cost-efficient, easy to upgrade and expand storage with greatly improved interfaces.

Amazon Web Services (AWS)

Google Cloud is an Infrastructure as a Service Cloud (IaaS) and Platform as a Service (PaaS) solution that provides infrastructure tools and services for building applications on top of a public cloud computing platform. As one of the leading global infrastructures, this product allows users to securely manage enterprise data, receive valuable insights, and store documents. Google Cloud provides its various services through tools and services for data warehousing, security key enforcement, application programming interface (API) management, artificial intelligence (AI), and machine learning (ML).

The use cases of Google Cloud can be divided into four main categories:

Big data
Compute
Services
Storage

The solution is utilized by organizations of all sizes and industries, as it is suitable for the following purposes:

Running and building applications: Google Cloud lets businesses run and build their applications anywhere because of its commitment to open-source, hybrid, and multi-cloud. This can accelerate development time as businesses avoid vendor lock-in.
Data insight: Google Cloud provides companies with advanced ML and analytics for their data. This can facilitate business decisions and improve work processes, as every team member can have access to data reports via this solution.
Security: Utilizing Google's technology, this solution helps users protect and defend their data and applications against threats and harmful activities.
Team collaboration: Google Cloud offers companies advanced collaboration features. They can integrate email, chat, video calling, and document collaboration all in one place when using this platform.

Google Cloud Features

Google Cloud offers multiple features for its clients. Some of these include:

Big data features: The solution offers full big data services through tools such as BigQuery and Google Cloud Dataflow. These tools allow users to process large data queries as well as create, monitor, and receive reports from data processing pipelines.
Containers: The solution offers containers, which allow users to speed up deployment and scale applications.
Cloud debugger: This feature allows users to debug code during the production process. In this way, businesses are able to locate issues early in the code and fix them before deploying the application.
Cloud save: This feature provides the ability to synchronize cloud-stored data across all devices an organization is supporting. Through it, users can save and retrieve information and maintain all data copies up to date.
Cloud trace: This Google Cloud feature allows users to detect the reasons for performance bottlenecks and fix the issues. It also provides users with information on the time their product takes to process certain requests, allowing them to follow performance more closely.
Hosting features: The solution offers two hosting options. App Engine is the PaaS of Google Cloud and Computes Engine is their IaaS.
Load balancing: This feature balances the traffic of multiple compute instances across various geographic regions.
Maintenance: Users receive frequent insight into the performance of their applications and through automations, Google Cloud lets them know of any issues that need to be fixed.

Google Cloud Benefits

Google Cloud brings various benefits to its users. Some of these include the following:

The pricing model of Google Cloud allows users to pay only for the selected features and tools they wish to use, which saves their organizations money.
Users can rely on accelerated content delivery through Google Cloud Content Delivery Network (CDN).
Google Cloud offers a wide variety of tools and libraries, which assist users in the development of cloud applications.
The tool has an advanced admin control that allows users to easily add or remove new users and maintain the security of business platforms.
Google Cloud offers consulting services whereby experts provide assistance with cloud strategy development.
The platform is updated on a frequent basis, which can increase companies' productivity through consistent innovations.
Google Cloud offers remote access from anywhere at all times via Google's web applications.
The solution reduces the risks of data breaches as it offers minimal storage of offline data.
Users can expect support not only from the platform but from the growing online community as well, where their questions can be answered in a timely manner.
The product provides detailed documentation for its clients, allowing them to benefit from tutorials and other samples, in order to learn to work with it in the most efficient way.

Reviews from Real Users

Isuru P., an assistant vice president at a tech services company, likes Google Cloud because it is easy to deploy next-generation applications using it.

An IT solutions consultant at a tech services company rates Google Cloud highly because they find the solution stable with a good user experience and a straightforward setup.

Google

Sample Customers

Pinterest, General Electric, Pfizer, Netflix, and Nasdaq.

Information Not Available

Buyer's Guide

Amazon AWS vs. Google Cloud

January 2025

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