HPE Primera vs NetApp EF-Series All Flash Arrays comparison

Hewlett Packard Enterprise and NetApp are both solutions in the All-Flash Storage category. Hewlett Packard Enterprise is ranked #11 with an average rating of 8.1, while NetApp is ranked #28 with an average rating of 9.3. Hewlett Packard Enterprise holds a 3.8% mindshare in AFS, compared to NetApp’s 0.7% mindshare. Additionally, 94% of Hewlett Packard Enterprise users are willing to recommend the solution, compared to 97% of NetApp users who would recommend it.

Comparison Buyer's Guide

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Executive SummaryUpdated on Sep 18, 2024

NetApp EF-Series All Flash Arrays and HPE Primera are both leading storage solutions. HPE Primera leads due to its superior feature set and proactive customer service.

Features: NetApp EF-Series All Flash Arrays offer high performance, low latency, and cost-effectiveness. HPE Primera includes AI-driven operations, all-flash, tier-1 storage, and advanced scalability.

Room for Improvement: NetApp EF-Series All Flash Arrays need better integration with third-party applications, enhanced data protection, and more intuitive management. HPE Primera requires improved backup solutions, a more user-friendly management system, and faster data migration.

Ease of Deployment and Customer Service: NetApp EF-Series All Flash Arrays are known for straightforward deployment and responsive support. HPE Primera is praised for easy deployment, proactive customer service, and robust technical support.

Pricing and ROI: NetApp EF-Series All Flash Arrays have competitive pricing and strong ROI. HPE Primera has a higher initial cost but offers significant ROI due to its advanced features and reliability.

To learn more, read our detailed HPE Primera vs. NetApp EF-Series All Flash Arrays Report (Updated: January 2025).

Buyer's Guide

HPE Primera vs. NetApp EF-Series All Flash Arrays

January 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Pure FlashArray X NVMe

Mindshare comparison

As of January 2025, in the All-Flash Storage category, the mindshare of Pure FlashArray X NVMe is 0.8%, down from 1.0% compared to the previous year. The mindshare of HPE Primera is 3.8%, down from 5.6% compared to the previous year. The mindshare of NetApp EF-Series All Flash Arrays is 0.7%, up from 0.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.

All-Flash Storage

Featured Reviews

Eugene Hemphill

Sales Manager at Multicomputos PR

Helps to save money and resources with the data compression feature

One point I'd like to improve is that the tool should start selling small boxes again. It discontinued some products and is focusing on bigger, more capable boxes, neglecting the SMB market. Even though it's not a big market, it shouldn't have removed them. One way to improve the product is to add an operational assistant that doesn't depend on VMware. It could also establish more alliances with other operational systems.

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Taufeeq Rauf

Head of IT at NATIONAL INSTITUTIONAL FACILITATION TECHNOLOGIES (PVT.) LTD.

Offers a simple user interface and is useful for data replication

I use HPE Primera for mission-critical applications. My company uses the product as a storage solution for our machines. The availability of HPE Primera in our company is critical for us, considering that we operate in an HA environment where we can't have downtime since we need to deal with cheque clearance for banks. The product's interface is simple to use. I am satisfied with the user experience provided by the product. The ease of use of the product's interface has directly had an impact on our company's operations, along with the improvement in the availability and performance of machines. Compared to HPE Primera, I work with a much more reliable storage solution like Dell PowerStore. Compared to HPE Primera, Dell PowerStore's features related to deduplication are very good, and it also offers a physical storage capacity of eight TB, which can be expanded up to forty TB. I would recommend the product to others who plan to use it only after taking into consideration their usage and requirements. From the price and performance point of view, Dell PowerStore is a better choice. I rate the tool a seven out of ten.

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Tayo Olubanke

Managing Director at GCET

Offers flexibility and top-notch technology

You can go to bed peacefully if you have a NetApp. If you have NetApp within your data center, you get to know about power failure if you are using it. Your NetApp will still come alive. Even if it does not come alive, I can say that it is not like other tools when it comes to dealing with power failure. The tool is affordable, and the technology is top-notch. It is the only technology that has software for what we call inline compression and deduplication. All the products under NetApp are aiming to use AI. I know that you can achieve whatever you want to do with NetApp EF-Series All Flash Arrays. I rate the tool a nine out of ten.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"It's helped us because we've changed fundamentally what we talk about. We don't talk about storage and different tiers of storage anymore nor do we talk about servers. We talk now about applications and how applications impact the business and end users."

"I appreciate the performance."

"It has benefited my organization because it has reduced time to insights."

"Technical support has been helpful and responsive."

"Overall stability is very good. It is a very stable solution."

"The database workloads are pretty fast because I frequently move data from here to there."

"Pure FlashArray X NVMe has low latency and high Ops. It is an evergreen model."

"The initial setup was extremely simple and straightforward."

More Pure FlashArray X NVMe pros

"The most valuable feature of HP Primera is that you don't have to buy an additional product for application replication. It's a stable product. The tool is scalable. I recommend HPE Primera because it's one of HP's most stable product."

"Our customers have given very positive feedback about InfoSign, which is the management software for this solution."

"The high availability was most valuable because they come with what's called 100% data availability. With special terms, they license and guarantee 100% data availability. That was probably one of the key features or components that HPE was offering with that model."

"HPE Primera has good integration. All the users are using HP servers and some systems, such as Synergy, which integrate well into the solution."

"The performance of the solution is good."

"The interface is simplified."

"HPE Primera provides me with system reliability and 100% data reliability. The storage is good and is consistently reliable and scalable, allowing me to use it whenever needed. The overall performance is great. The product is stable. The customer service and support is excellent. It's a commendable solution, especially suitable for online transactions. It is reliable in meeting data requirements."

"In my opinion, HPE is making good progress and moving ahead with InfoSight, which is predictive analytics and artificial intelligence."

More HPE Primera pros

"It is a very stable solution. Stability-wise, I rate the solution a ten out of ten."

"The NetApp EF-Series gave our organization easy access to our data bases."

"The replication and mirroring features are very good."

"We use it for our VDI environment, and have not had any complaints with it."

"Considering the cost, I find NetApp EF-Series All Flash Arrays to be the best storage available in the market."

"Some of the valuable features include MetroCluster switchover, in terms of disaster recovery, it is easy to use, and flexible."

"We do a lot of in-house, application-dependent type things, where we find the different niches to the different things. Certain things they do better. We've found that it actually does very well on some of our higher-end applications."

"The speed is the most valuable feature."

More NetApp EF-Series All Flash Arrays pros

Cons

"Adding some functions to the product would be beneficial. Storage replication should be essential, and the analytics should not incur extra charges."

"The software layer has to improve."

"Right now, the box itself is just strictly working as a backend storage system. It would be fantastic if we could access it directly like a NAS device through network access or SIS drives. I think they have an interface, but I am not sure how good it is. If we could address a box directly on the network without having to go through a server, it would be great. The replication schemas could be improved. We are not using replication on the storage level right now. We use a different type of replication. If their replication would be as good as the one that we have, I would probably run the replication schema because it might be faster, but I don't know that for a fact. So, I cannot say that they have good replication. All I can say is that they need to inform us better."

"We would like to see VNC integration or be able to use Pure Storage with VNC."

"Efficiency improvements would always be welcome, but I'm not sure if they could get more efficient."

"Managing data isn't difficult for me. The performance is usually perfect, but we sometimes have capacity problems."

"It's more multi-tenant functionality in their Pure1 manage portal that is lacking."

"I want to see Pure Storage not only be for fast storage, but I want to see it be for the entire data center."

More Pure FlashArray X NVMe cons

"We have not had a good experience with support from HPE Primera. They can improve."

"The solution could prove the reporting."

"I would like to see improved training offered with HPE Primera."

"There are certain features that require engineering-level access, which should be accessible to storage admins as well."

"Only HPE can manage the product."

"HPE Primera's deduplication area is not as good as the one offered by Dell PowerStore, making it an area where improvements are required."

"The initial setup is not straightforward."

"We cannot use this storage for critical applications and data."

More HPE Primera cons

"Better support technicians for CAPP."

"It needs a better management tool."

"Their problems are on the software and the controlling of the storage where they lack segmentation and federation."

"I've observed an issue when creating a new storage solution with NetApp EF-Series All Flash Arrays."

"A little more manageability, a simpler management interface. It's not necessarily that it's way overly complex. It's just that it's not as easy as the FAS series."

"I’d like to see bigger, faster, better hardware, of course. I think that is the way the hardware is trending anyway; bigger, faster CPU, better software, fewer bugs, all that stuff. T"

"Its pricing should be better. Its price is competitive, but they need to improve the pricing. They have different licensing models, which they need to improve. My expectation was cloud integration, which they have, but it is a different license. Therefore, people cannot enjoy it. If I want to use it, I need to pay extra. There is a cost involved for everything, but it should reach everyone. It is similar to having a Rolls-Royce, but you need to pay extra for the key. If you want the key, you need to pay."

"I would like to see higher-capacity drives, as they come out; I have heard that 15 TB are out on a different NetApp series. Getting those on the EFs would be nice."

More NetApp EF-Series All Flash Arrays cons

Pricing and Cost Advice

"Pretty much everything that you need is licensed when you buy the product. Licensing to me is different than the maintenance cost, but they can bleed into one another. We buy the product, and we expect three years of support bundled into what we negotiate on our storage arrays. I would start to see maintenance costs going into the fourth year, but we're not there yet."

"With VMware, we pay $300,000 annually."

"The tool is an investment that we've budgeted for. While the prices may be higher than those of other vendors, we see it as a market leader with benefits. We don't regret purchasing it."

"With Pure Storage, we would like to continue seeing price reductions with flash storage. I don't think we're any different than anybody else when we continue to look to the industry for price reductions of both NVMe and traditional SSD storage. We would like to see these prices continue to decline and erode, even displacing large spinning disks."

"Pure FlashArray X NVMe’s pricing is cheaper than other products."

"The product is expensive."

"The licensing is on a yearly basis."

"Given its price, Pure is not the first option."

More Pure FlashArray X NVMe pricing and cost advice

"I rate the product price a seven on a scale of one to ten, where one is cheap, and ten is expensive."

"The license for HPE Primera is all-inclusive."

"Licensing fees are billed on a yearly basis and the cost of GreenLake service is included."

"There is only a one-time license purchase needed and no additional costs. If HP could reduce the training cost, then that would be advantageous to the seller."

"It’s a reasonable choice. When compared to other options, we've found it to be accessible and within our means."

"From what I see, this is competitively-priced and HPE are doing their best to stay competitive."

"The tool is expensive. I can say that HPE Primera is one of the costliest tools in the market."

"The solution’s pricing is affordable and worth the money."

More HPE Primera pricing and cost advice

"The pricing of this solution is competitive with other vendors here in Egypt."

"Cheaper pricing is always good. NetApp has been doing everything the right way. They've been figuring out things really well, going in the right direction."

"They provide licenses upon purchase, so there's no need for additional licenses. Regarding additional expenses apart from the standard licensing fees, such as for support or maintenance, there aren't any. Updates take around twenty to thirty minutes, including rebooting the systems, and we haven't faced any problems with the NetApp EF-Series All Flash Arrays. We utilize various other storages like Fujitsu, IBM, and Dalian SIP, but the NetApp EF-Series stands out as we've had no issues throughout the entire year of usage."

"The cost of our license is approximately $200,000 over three years for NetApp EF-Series All Flash Arrays. There can be additional costs for storage. For example, if you want to have eight terabytes."

"NetApp EF-Series All Flash Arrays is an expensive product."

"Adding more capacity will increase the cost."

"One has to opt for a perpetual-based licensing model for one year or three years. After three years, you need to renew the license."

"It's a lot cheaper than what the other vendors have for the same type of environment. It saves us money."

More NetApp EF-Series All Flash Arrays pricing and cost advice

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Top Industries

By visitors reading reviews

Computer Software Company

16%

Manufacturing Company

12%

Financial Services Firm

11%

Government

Educational Organization

46%

Computer Software Company

Manufacturing Company

Financial Services Firm

Computer Software Company

21%

Comms Service Provider

11%

Educational Organization

10%

Manufacturing Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

Questions from the Community

What do you like most about Pure FlashArray X NVMe?

Pure FlashArray X NVMe helps to improve our processing speed. It is user-friendly and easy to use.

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What is your experience regarding pricing and costs for Pure FlashArray X NVMe?

I am an engineer and am not aware of the setup cost.

See all answers

What needs improvement with Pure FlashArray X NVMe?

Maybe the price can be reduced since the solution is very expensive.

See all answers

Which would you choose - HPE Nimble Storage or HPE Primera?

HPE Nimble is a versatile synced WAN San solution. It is easy to use and doesn’t require much training for admins. Th...

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What's the difference between HPE 3PAR StoreServ and HPE Primera?

HPE Primera has many great features but one of the best is that it is very easy to deploy. From an overall perspectiv...

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What do you like most about HPE Primera?

For over a year, I have not seen any downtime in the product.

See all answers

What do you like most about NetApp EF-Series All Flash Arrays?

Considering the cost, I find NetApp EF-Series All Flash Arrays to be the best storage available in the market.

See all answers

What is your experience regarding pricing and costs for NetApp EF-Series All Flash Arrays?

One has to opt for a perpetual-based licensing model for one year or three years. After three years, you need to rene...

See all answers

What needs improvement with NetApp EF-Series All Flash Arrays?

The support of the product is an area with certain shortcomings where improvements are required. I want NetApp's supp...

See all answers

Comparisons

Dell PowerStore vs Pure FlashArray X NVMe

Compared 38% of the time

TrueNAS R-Series vs Pure FlashArray X NVMe

Compared 17% of the time

Pure Storage FlashBlade vs Pure FlashArray X NVMe

Compared 15% of the time

Dell Unity XT vs Pure FlashArray X NVMe

Compared 11% of the time

Dell PowerMax NVMe vs Pure FlashArray X NVMe

Compared 10% of the time

More Pure FlashArray X NVMe Competitors

HPE Alletra Storage vs HPE Primera

Compared 29% of the time

HPE 3PAR StoreServ vs HPE Primera

Compared 18% of the time

HPE Nimble Storage vs HPE Primera

Compared 12% of the time

Dell PowerStore vs HPE Primera

Compared 9% of the time

Dell Unity XT vs HPE Primera

Compared 5% of the time

More HPE Primera Competitors

Dell PowerStore vs NetApp EF-Series All Flash Arrays

Compared 35% of the time

NetApp AFF vs NetApp EF-Series All Flash Arrays

Compared 18% of the time

IBM FlashSystem vs NetApp EF-Series All Flash Arrays

Compared 17% of the time

Huawei OceanStor Dorado vs NetApp EF-Series All Flash Arrays

Compared 12% of the time

Dell XtremIO vs NetApp EF-Series All Flash Arrays

Compared 9% of the time

More NetApp EF-Series All Flash Arrays Competitors

Product Reports

Buyer's Guide

Pure FlashArray X NVMe

January 2025

Download Pure FlashArray X NVMe product report

Buyer's Guide

HPE Primera

January 2025

Download HPE Primera product report

Buyer's Guide

NetApp EF-Series All Flash Arrays

January 2025

NetApp EF-Series All Flash Arrays report

Download NetApp EF-Series All Flash Arrays product report

Also Known As

Pure FlashArray//X NVMe, Pure FlashArray//X, FlashArray//X

Primera

NetApp EF540, NetApp EF-Series

Learn More

Pure Storage

Hewlett Packard Enterprise

NetApp

Overview

Pure Storage FlashArray//X is the world’s first enterprise-class, all-NVMe flash storage array. It represents a new class of storage – shared accelerated storage, which is a term coined by Gartner – that delivers major breakthroughs in performance, simplicity, and consolidation.

HPE introduces HPE Primera, a new storage platform designed to deliver superior simplicity, availability, and performance for mission-critical applications
HPE Primera advances the HPE Intelligent Data Platform, a portfolio of products and solutions designed to help customers transition from delivering storage to unlocking business value with intelligent data

The NetApp EF560 all-flash array is an all-SSD storage system for applications that demand extremely high levels of performance and reliability. Requiring just 2U of rack space, the EF560 all-flash array combines extreme IOPS, microsecond response times, and up to 12GBps of bandwidth with leading, enterprise-proven availability features.

Sample Customers

Fremont Bank, Judson ISD, The Nielsen Company

Information Not Available

RP Data, Western Oregon University, Toei Animation

Buyer's Guide

HPE Primera vs. NetApp EF-Series All Flash Arrays

January 2025

Free Report: HPE Primera vs. NetApp EF-Series All Flash Arrays

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