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Microsoft Dynamics CRM vs Pega Sales Automation comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Dynamics CRM
Ranking in Sales Force Automation
1st
Average Rating
7.8
Reviews Sentiment
6.8
Number of Reviews
80
Ranking in other categories
CRM Customer Engagement Centers (1st), CRM (1st), Local Government CRM (1st), Marketing Management (2nd)
Pega Sales Automation
Ranking in Sales Force Automation
23rd
Average Rating
8.0
Reviews Sentiment
8.3
Number of Reviews
1
Ranking in other categories
AI Sales & Marketing (137th)
 

Mindshare comparison

As of June 2026, in the Sales Force Automation category, the mindshare of Microsoft Dynamics CRM is 12.4%, down from 33.7% compared to the previous year. The mindshare of Pega Sales Automation is 1.1%, up from 0.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Sales Force Automation Mindshare Distribution
ProductMindshare (%)
Microsoft Dynamics CRM12.4%
Pega Sales Automation1.1%
Other86.5%
Sales Force Automation
 

Featured Reviews

NavinJacob - PeerSpot reviewer
Chief Digital Officer at Cipher7
Has enabled seamless integration across platforms while supporting advanced analytics for customer insights
Microsoft Dynamics CRM doesn't provide solutions that allow you to transform easily if you have a heterogeneous mix of technologies or if your contact center is on analog and you try to digitize it. A lot of custom work is needed if you have to integrate heterogeneous technologies with the Microsoft suite, but if you are using the Microsoft suite, then it's quite seamless. Microsoft Dynamics CRM should add commercial models that allow smaller companies to use it because it can get pretty expensive. Better commercial options for smaller implementations may be helpful. There should be commercial options for smaller companies, as the overheads and costs of Dynamics can be quite high.
Mohammed Tafazal - PeerSpot reviewer
RPA Lead Architect and Manager at a computer software company with 501-1,000 employees
A scalable low-code platform with an easy initial setup phase
Stability-wise, I rate the solution an eight out of ten. The stability of Pega Sales Automation depends upon how an IT architecture is built, and because of this, I can say that users would experience no downtimes in an IT environment with high-availability servers. With Pega Sales Automation, I haven't seen any downtimes.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The solution is stable."
"The most valuable feature of Microsoft Dynamics CRM is its ease of use."
"Licenses are cheap if you are a Microsoft shop, easy to to customize."
"Microsoft Dynamics CRM is easy to use, the UI is very good, and it has many capabilities."
"The most valuable features of Microsoft Dynamics CRM are the out-of-the-box functionalities, particularly those around sales, field service, and project service, which are really good for medium customers, and the flexibility allowing users to change functionalities to fit specific business needs."
"The flexible design is highly usable, and I have seen time-saving benefits from using this solution."
"Our clients appreciate that the solution can be used to monitor everything their customer interacts with in their business."
"Overall, it is a great overall tool to have an effective understanding of the transactional background of each of our customers."
"The initial setup of Pega Sales Automation was easy since it is a tool meant for sales-related activities, and moreover, it is a very low-code tool."
 

Cons

"The solution could improve by having better integration documentation."
"The performance could be improved."
"Better integration would be an improvement."
"There are more people using Salesforce. Therefore, there are more partners, and applications for it, and is easier to use."
"The support from Microsoft would improve. Most of the time of the day is terrible."
"During a period of time, restoring data and maintaining it could be better in Microsoft Dynamics CRM."
"Microsoft Dynamics CRM can improve by having integration with Slack. Additionally, the solution is incomplete, and we must use other solutions to fulfill our needs."
"The setup with other email servers, other than Microsoft Outlook, could be improved. Alternatively, we'd like to have some feature that allows us to send emails directly from our inboxes to the CRM and assign it to a certain client."
"I want Pega Sales Automation to provide users with more predictive and adaptive models and on how to get a forecast of upcoming leads since these two are areas where the solution lacks."
 

Pricing and Cost Advice

"We have deployed the cloud-based version and it is a subscription and the price is based on the number of users using it."
"Dynamics CRM's pricing is fair."
"On a scale from one to ten with one being expensive and ten being of great value, I would rate Microsoft Dynamics CRM at six on pricing."
"My organization pays for the license, and I do not know how much it costs."
"There is a license required to use Microsoft Dynamics CRM."
"The annual license for Microsoft Dynamics CRM could be reduced, it is expensive."
"Microsoft often encourages customers to commit to multi-year enterprise-level agreements, such as three or five-year deals with a minimum commitment of, for example, $200,000 dollars. However, in order to acquire more customers, I believe Microsoft should offer this same rate for one-year commitments for customers who want to experience it."
"Licensing fees are paid on a monthly basis."
Information not available
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Top Industries

By visitors reading reviews
Financial Services Firm
11%
Manufacturing Company
9%
Government
8%
Computer Software Company
7%
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business43
Midsize Enterprise22
Large Enterprise21
No data available
 

Questions from the Community

What are the pros and cons of MS dynamics vs. Salesforce CRM?
When comparing Microsoft Dynamics 365 and Salesforce CRM in 2026, both are leading CRM platforms, but they serve slightly different strengths depending on business needs. Features: Salesforce is t...
Is it advisable to purchase Dynamics CRM in addition to NAV 2016?
Short answer: depends on your sales needs. NAV 2016’s built-in CRM is very basic. It’s fine for simple contact management and basic sales tracking, but it lacks: Proper pipeline management Adva...
What needs improvement with Microsoft Dynamics CRM?
A few areas where Dynamics CRM can improve: User experience → Still feels complex for non-technical users, especially for daily tasks Customization vs complexity → Easy to customize, but quickl...
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Also Known As

Dynamics CRM, MS Dynamics CRM
No data available
 

Overview

 

Sample Customers

Metro Bank, Nissan, Pandora, Delta, Haynes International, City of London, Trek and many more market leaders.
nissha, ocbc bank, telecom, bny mellon
Find out what your peers are saying about Microsoft, Salesforce, Zoho and others in Sales Force Automation. Updated: May 2026.
896,510 professionals have used our research since 2012.