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Microsoft Dynamics CRM vs Pega Sales Automation comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Dynamics CRM
Ranking in Sales Force Automation
2nd
Average Rating
7.8
Reviews Sentiment
6.8
Number of Reviews
79
Ranking in other categories
CRM Customer Engagement Centers (1st), CRM (2nd), Local Government CRM (1st), Marketing Management (2nd)
Pega Sales Automation
Ranking in Sales Force Automation
25th
Average Rating
8.0
Reviews Sentiment
8.3
Number of Reviews
1
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of January 2026, in the Sales Force Automation category, the mindshare of Microsoft Dynamics CRM is 14.4%, down from 38.3% compared to the previous year. The mindshare of Pega Sales Automation is 1.3%, up from 0.3% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Sales Force Automation Market Share Distribution
ProductMarket Share (%)
Microsoft Dynamics CRM14.4%
Pega Sales Automation1.3%
Other84.3%
Sales Force Automation
 

Featured Reviews

NavinJacob - PeerSpot reviewer
Chief Digital Officer at Cipher7
Has enabled seamless integration across platforms while supporting advanced analytics for customer insights
Microsoft Dynamics CRM doesn't provide solutions that allow you to transform easily if you have a heterogeneous mix of technologies or if your contact center is on analog and you try to digitize it. A lot of custom work is needed if you have to integrate heterogeneous technologies with the Microsoft suite, but if you are using the Microsoft suite, then it's quite seamless. Microsoft Dynamics CRM should add commercial models that allow smaller companies to use it because it can get pretty expensive. Better commercial options for smaller implementations may be helpful. There should be commercial options for smaller companies, as the overheads and costs of Dynamics can be quite high.
Mohammed Tafazal - PeerSpot reviewer
RPA Lead Architect and Manager at a computer software company with 501-1,000 employees
A scalable low-code platform with an easy initial setup phase
Stability-wise, I rate the solution an eight out of ten. The stability of Pega Sales Automation depends upon how an IT architecture is built, and because of this, I can say that users would experience no downtimes in an IT environment with high-availability servers. With Pega Sales Automation, I haven't seen any downtimes.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Right now we're using the financial features, and we haven't tried the inventory. It's useful more on the financial side."
"When you have a vanilla, straightforward version, it is easy to use."
"The most valuable features are the integration capabilities with other third-party software. It has an easy user interface and in terms of security, it has permission-based access for different users."
"The most valuable feature of Microsoft Dynamics CRM is its integration with Outlook and other Microsoft products like Microsoft 365, which includes emails, Teams, and SharePoint."
"The most valuable feature of Microsoft Dynamics CRM is the flexibility with Microsoft Office 365."
"It's a good solution for enterprise-level companies."
"It ensures that there's continuity, and you don't have to start asking the customer about what happened. From CRM, you can easily see all the interactions and events in the record and take it from there."
"The most valuable feature of Microsoft Dynamics CRM is its ease of use."
"The initial setup of Pega Sales Automation was easy since it is a tool meant for sales-related activities, and moreover, it is a very low-code tool."
 

Cons

"The price of Microsoft Dynamics CRM could improve."
"The setup with other email servers, other than Microsoft Outlook, could be improved. Alternatively, we'd like to have some feature that allows us to send emails directly from our inboxes to the CRM and assign it to a certain client."
"When it comes to any necessary changes or updates, we have issues. It is not very agnostic in terms of working with other platforms. A lot of data transformation had to be done internally in order to send it to various systems."
"Microsoft Dynamics could have better note-taking capabilities. It should have more preset options where you enter notes by clicking a box instead of writing them out."
"Microsoft Dynamics CRM can improve by adding more artificial intelligence. Additionally, they should add more modules, such as account-based management, that are available on other platforms such as salesforce.com."
"If there was a bit more automation, specifically for marketing tasks, that would be ideal."
"The solution could improve by having better integration documentation."
"During a period of time, restoring data and maintaining it could be better in Microsoft Dynamics CRM."
"I want Pega Sales Automation to provide users with more predictive and adaptive models and on how to get a forecast of upcoming leads since these two are areas where the solution lacks."
 

Pricing and Cost Advice

"Microsoft Dynamics CRM is an expensive solution."
"Dynamics CRM's pricing is fair."
"The solution is not expensive."
"I'm not aware of any licensing costs for Microsoft Dynamics CRM."
"I rate the solution's pricing as a seven out of ten."
"Microsoft Dynamics CRM is a little expensive solution."
"There is a license required to use Microsoft Dynamics CRM."
"Microsoft Dynamics CRM is an expensive solution. However, most good CRMs are expensive."
Information not available
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Top Industries

By visitors reading reviews
Financial Services Firm
10%
Computer Software Company
9%
Manufacturing Company
9%
Government
8%
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business41
Midsize Enterprise22
Large Enterprise19
No data available
 

Questions from the Community

What do you like most about Microsoft Dynamics CRM?
The most valuable features of Microsoft Dynamics CRM are all the filters and possible reports.
What needs improvement with Microsoft Dynamics CRM?
Microsoft Dynamics CRM doesn't provide solutions that allow you to transform easily if you have a heterogeneous mix of technologies or if your contact center is on analog and you try to digitize it...
What is your primary use case for Microsoft Dynamics CRM?
I have been working with Microsoft Dynamics CRM for five or six years for various customers. I work with CRM and some amount of Microsoft communication server to integrate it. I focus on the area o...
Ask a question
Earn 20 points
 

Also Known As

Dynamics CRM, MS Dynamics CRM
No data available
 

Overview

 

Sample Customers

Metro Bank, Nissan, Pandora, Delta, Haynes International, City of London, Trek and many more market leaders.
nissha, ocbc bank, telecom, bny mellon
Find out what your peers are saying about Salesforce, Microsoft, Zoho and others in Sales Force Automation. Updated: January 2026.
881,282 professionals have used our research since 2012.