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Microsoft Dynamics CRM vs Pega Sales Automation comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Dynamics CRM
Ranking in Sales Force Automation
1st
Average Rating
7.8
Reviews Sentiment
6.8
Number of Reviews
80
Ranking in other categories
CRM Customer Engagement Centers (1st), CRM (1st), Local Government CRM (1st), Marketing Management (2nd)
Pega Sales Automation
Ranking in Sales Force Automation
23rd
Average Rating
8.0
Reviews Sentiment
8.3
Number of Reviews
1
Ranking in other categories
AI Sales & Marketing (137th)
 

Mindshare comparison

As of May 2026, in the Sales Force Automation category, the mindshare of Microsoft Dynamics CRM is 12.9%, down from 34.8% compared to the previous year. The mindshare of Pega Sales Automation is 1.2%, up from 0.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Sales Force Automation Mindshare Distribution
ProductMindshare (%)
Microsoft Dynamics CRM12.9%
Pega Sales Automation1.2%
Other85.9%
Sales Force Automation
 

Featured Reviews

NavinJacob - PeerSpot reviewer
Chief Digital Officer at Cipher7
Has enabled seamless integration across platforms while supporting advanced analytics for customer insights
Microsoft Dynamics CRM doesn't provide solutions that allow you to transform easily if you have a heterogeneous mix of technologies or if your contact center is on analog and you try to digitize it. A lot of custom work is needed if you have to integrate heterogeneous technologies with the Microsoft suite, but if you are using the Microsoft suite, then it's quite seamless. Microsoft Dynamics CRM should add commercial models that allow smaller companies to use it because it can get pretty expensive. Better commercial options for smaller implementations may be helpful. There should be commercial options for smaller companies, as the overheads and costs of Dynamics can be quite high.
Mohammed Tafazal - PeerSpot reviewer
RPA Lead Architect and Manager at a computer software company with 501-1,000 employees
A scalable low-code platform with an easy initial setup phase
Stability-wise, I rate the solution an eight out of ten. The stability of Pega Sales Automation depends upon how an IT architecture is built, and because of this, I can say that users would experience no downtimes in an IT environment with high-availability servers. With Pega Sales Automation, I haven't seen any downtimes.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The most valuable features are the integration capabilities with other third-party software. It has an easy user interface and in terms of security, it has permission-based access for different users."
"Right now we're using the financial features, and we haven't tried the inventory. It's useful more on the financial side."
"The most valuable feature of Microsoft Dynamics CRM is its ease of use."
"The initial setup is pretty straightforward."
"The most valuable feature in Microsoft Dynamics CRM is funneling."
"Easy and fast to implement, very flexible to be able to meet our business needs, and low cost licensing."
"Microsoft Dynamics CRM has the same features as Salesforce CRM, but what I like about the solution is that it's customizable."
"Microsoft Dynamics CRM is a good software because it has a lot of features."
"The initial setup of Pega Sales Automation was easy since it is a tool meant for sales-related activities, and moreover, it is a very low-code tool."
 

Cons

"Microsoft Dynamics CRM could improve by being more user-friendly and having a better design. I have used Service Desk and it is not user-friendly but this solution is worse. The graphical interface is not intuitive, you need someone to guide you or you will have difficulties navigating around to find the file you need. The data we are normally dealing with is boring enough and the interface could be more attractive and more exciting. The tabs and arrangement could be done better to be more user-friendly. Microsoft Excel, PowerPoint, and Word are fine and Microsoft should extend their user-friendliness and intuitiveness to Microsoft Dynamics."
"The approvals component of Dynamics is complex. It isn't very easy to generate approvals between different departments."
"Microsoft Dynamics CRM is operational enough, in terms of frequency, but an area for improvement would be its dashboard."
"Microsoft Dynamics CRM is not that customizable, you can customize it, but a lot of it is still pre-built in a way that you have a lot of details in there that you don't need."
"Microsoft Dynamics CRM could improve by being more user-friendly and having a better design."
"The solution could improve by having better integration documentation."
"Previously, I used Dynamics, but it did not suit me, so I changed the CRM last year."
"The initial setup is not straightforward. It took a year to configure Dynamics because it's not very intuitive."
"I want Pega Sales Automation to provide users with more predictive and adaptive models and on how to get a forecast of upcoming leads since these two are areas where the solution lacks."
 

Pricing and Cost Advice

"The cost could be cheaper. I would rate them 3 out of 5."
"On a scale from one to ten with one being expensive and ten being of great value, I would rate Microsoft Dynamics CRM at six on pricing."
"The cost depends on a number of factors, so whoever is implementing it will need to take that into consideration before it is done."
"There is a license required to use Microsoft Dynamics CRM."
"It is a very comprehensive package. We get everything from Access to D 365. We get Microsoft's suite of tools. I'm not too sure about the pricing, but I can't imagine it being cheap."
"Microsoft Dynamics CRM is very affordable if you use the yearly subscription."
"I rate the solution's pricing as a seven out of ten."
"We have to buy a separate license in order to implement the social listening feature."
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Top Industries

By visitors reading reviews
Financial Services Firm
11%
Manufacturing Company
9%
Government
8%
Computer Software Company
7%
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business43
Midsize Enterprise22
Large Enterprise21
No data available
 

Questions from the Community

What are the pros and cons of MS dynamics vs. Salesforce CRM?
When comparing Microsoft Dynamics 365 and Salesforce CRM in 2026, both are leading CRM platforms, but they serve slightly different strengths depending on business needs. Features: Salesforce is t...
Is it advisable to purchase Dynamics CRM in addition to NAV 2016?
Short answer: depends on your sales needs. NAV 2016’s built-in CRM is very basic. It’s fine for simple contact management and basic sales tracking, but it lacks: Proper pipeline management Adva...
What needs improvement with Microsoft Dynamics CRM?
A few areas where Dynamics CRM can improve: User experience → Still feels complex for non-technical users, especially for daily tasks Customization vs complexity → Easy to customize, but quickl...
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Also Known As

Dynamics CRM, MS Dynamics CRM
No data available
 

Overview

 

Sample Customers

Metro Bank, Nissan, Pandora, Delta, Haynes International, City of London, Trek and many more market leaders.
nissha, ocbc bank, telecom, bny mellon
Find out what your peers are saying about Microsoft, Salesforce, Zoho and others in Sales Force Automation. Updated: May 2026.
896,298 professionals have used our research since 2012.