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Microsoft Dynamics CRM vs Pega Sales Automation comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Dynamics CRM
Ranking in Sales Force Automation
1st
Average Rating
7.8
Reviews Sentiment
6.8
Number of Reviews
80
Ranking in other categories
CRM Customer Engagement Centers (1st), CRM (1st), Local Government CRM (1st), Marketing Management (2nd)
Pega Sales Automation
Ranking in Sales Force Automation
23rd
Average Rating
8.0
Reviews Sentiment
8.3
Number of Reviews
1
Ranking in other categories
AI Sales & Marketing (137th)
 

Mindshare comparison

As of May 2026, in the Sales Force Automation category, the mindshare of Microsoft Dynamics CRM is 12.9%, down from 34.8% compared to the previous year. The mindshare of Pega Sales Automation is 1.2%, up from 0.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Sales Force Automation Mindshare Distribution
ProductMindshare (%)
Microsoft Dynamics CRM12.9%
Pega Sales Automation1.2%
Other85.9%
Sales Force Automation
 

Featured Reviews

NavinJacob - PeerSpot reviewer
Chief Digital Officer at Cipher7
Has enabled seamless integration across platforms while supporting advanced analytics for customer insights
Microsoft Dynamics CRM doesn't provide solutions that allow you to transform easily if you have a heterogeneous mix of technologies or if your contact center is on analog and you try to digitize it. A lot of custom work is needed if you have to integrate heterogeneous technologies with the Microsoft suite, but if you are using the Microsoft suite, then it's quite seamless. Microsoft Dynamics CRM should add commercial models that allow smaller companies to use it because it can get pretty expensive. Better commercial options for smaller implementations may be helpful. There should be commercial options for smaller companies, as the overheads and costs of Dynamics can be quite high.
Mohammed Tafazal - PeerSpot reviewer
RPA Lead Architect and Manager at a computer software company with 501-1,000 employees
A scalable low-code platform with an easy initial setup phase
Stability-wise, I rate the solution an eight out of ten. The stability of Pega Sales Automation depends upon how an IT architecture is built, and because of this, I can say that users would experience no downtimes in an IT environment with high-availability servers. With Pega Sales Automation, I haven't seen any downtimes.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The solution is scalable."
"Microsoft Dynamics CRM is a comprehensive solution and is well-integrated into other Microsoft solutions, including ERP solutions. Additionally, it is feature-rich."
"The initial setup is very easy."
"Working with all Microsoft products from one platform is very useful."
"My advice to people looking into using Microsoft Dynamics CRM is that it's a good solution because if you're in a Microsoft environment, the solution has compatibility with different Microsoft products and features such as Office, Outlook, etc."
"Microsoft Dynamics CRM is easy to use, the UI is very good, and it has many capabilities."
"Dynamics is easy to use. There are several fields I can filter."
"The most valuable features of Microsoft Dynamics CRM are its easy operations and functionality."
"The initial setup of Pega Sales Automation was easy since it is a tool meant for sales-related activities, and moreover, it is a very low-code tool."
 

Cons

"The UI could definitely be improved."
"Microsoft Dynamics CRM could improve by making the ports and dashboards more intuitive using Microsoft Azure analytical features. Compared to Salesforce and other partners, the dashboards in Microsoft Dynamics CRM are less intuitive."
"The performance could be improved."
"Dynamic's management could be improved. The tech management should have better technical capabilities."
"Microsoft Dynamics CRM can improve by adding more artificial intelligence. Additionally, they should add more modules, such as account-based management, that are available on other platforms such as salesforce.com."
"Microsoft Dynamics CRM could improve by being more user-friendly and having a better design. I have used Service Desk and it is not user-friendly but this solution is worse. The graphical interface is not intuitive, you need someone to guide you or you will have difficulties navigating around to find the file you need. The data we are normally dealing with is boring enough and the interface could be more attractive and more exciting. The tabs and arrangement could be done better to be more user-friendly. Microsoft Excel, PowerPoint, and Word are fine and Microsoft should extend their user-friendliness and intuitiveness to Microsoft Dynamics."
"The annual license for Microsoft Dynamics CRM could be reduced, it is expensive."
"It would be better if it were more secure."
"I want Pega Sales Automation to provide users with more predictive and adaptive models and on how to get a forecast of upcoming leads since these two are areas where the solution lacks."
 

Pricing and Cost Advice

"I rate the solution's pricing as a seven out of ten."
"We have deployed the cloud-based version and it is a subscription and the price is based on the number of users using it."
"Microsoft Dynamics CRM is an expensive solution."
"Pricing for this software could be cheaper."
"I'm not aware of any licensing costs for Microsoft Dynamics CRM."
"The customers that have Microsoft Office 365, the license price is competitive. It is competitive because the next solution above it is Salesforce, which is licensed quite high. The price annually was approximately $55 per user but we did a combination of users with some of them having the higher range of approximately $85."
"Microsoft Dynamics CRM is slightly cheaper than Salesforce today. Pricing for the solution is pretty aggressive in the market."
"The cost depends on a number of factors, so whoever is implementing it will need to take that into consideration before it is done."
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Top Industries

By visitors reading reviews
Financial Services Firm
11%
Manufacturing Company
9%
Government
8%
Computer Software Company
7%
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business43
Midsize Enterprise22
Large Enterprise21
No data available
 

Questions from the Community

What are the pros and cons of MS dynamics vs. Salesforce CRM?
When comparing Microsoft Dynamics 365 and Salesforce CRM in 2026, both are leading CRM platforms, but they serve slightly different strengths depending on business needs. Features: Salesforce is t...
Is it advisable to purchase Dynamics CRM in addition to NAV 2016?
Short answer: depends on your sales needs. NAV 2016’s built-in CRM is very basic. It’s fine for simple contact management and basic sales tracking, but it lacks: Proper pipeline management Adva...
What needs improvement with Microsoft Dynamics CRM?
A few areas where Dynamics CRM can improve: User experience → Still feels complex for non-technical users, especially for daily tasks Customization vs complexity → Easy to customize, but quickl...
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Also Known As

Dynamics CRM, MS Dynamics CRM
No data available
 

Overview

 

Sample Customers

Metro Bank, Nissan, Pandora, Delta, Haynes International, City of London, Trek and many more market leaders.
nissha, ocbc bank, telecom, bny mellon
Find out what your peers are saying about Microsoft, Salesforce, Zoho and others in Sales Force Automation. Updated: April 2026.
894,668 professionals have used our research since 2012.