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Microsoft Power BI vs Tungsten Insight comparison

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Comparison Buyer's Guide

Executive Summary
 

Categories and Ranking

IBM Cognos
Sponsored
Ranking in BI (Business Intelligence) Tools
7th
Average Rating
8.0
Number of Reviews
134
Ranking in other categories
Reporting (4th)
Microsoft Power BI
Ranking in BI (Business Intelligence) Tools
1st
Average Rating
8.0
Reviews Sentiment
6.8
Number of Reviews
315
Ranking in other categories
Reporting (1st)
Tungsten Insight
Ranking in BI (Business Intelligence) Tools
28th
Average Rating
7.6
Reviews Sentiment
6.7
Number of Reviews
3
Ranking in other categories
Process Mining (11th)
 

Mindshare comparison

As of December 2024, in the BI (Business Intelligence) Tools category, the mindshare of IBM Cognos is 3.8%, down from 4.3% compared to the previous year. The mindshare of Microsoft Power BI is 22.4%, up from 22.4% compared to the previous year. The mindshare of Tungsten Insight is 0.1%, up from 0.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.
BI (Business Intelligence) Tools
 

Featured Reviews

Carlos Larrad Salgado - PeerSpot reviewer
Improved the quality of our KPIs, while reducing calls to the IT department
I don't like that when we use Colab packages, we get less functionality. For example, you can make groups of data with Excel or with the data sets from the packages, but when you use the Colab packages directly, you can only group the data when you analyze it with Analysis Studio. I think Cognos needs to improve more on this functionality. The user experience is also very important. Cognos is not very easy to understand sometimes, especially when they change the layout but keep the functionality the same. The help is not very graphic and they have no examples. Cognos has to make a big effort to help with understanding the functionality by improving the documentation. There is a lot of documentation, but the examples are hard to find and they should make their help section easier to understand for non-technical users.
Amol Rane - PeerSpot reviewer
Supports AI initiatives in terms of predictive analytics
The only issue is with permissions. Sometimes, despite granting granular permissions, dashboards are visible to people who shouldn't have access. It's difficult to understand why the permissions slip out. Sometimes dashboards are visible to stakeholders even though they should not have permission. It's a bit difficult to understand why the permissions slip out. The dashboards lack a user-friendly appearance, and the permissions should be easier to understand. At this point, we have to go through a lot of details. It takes a lot of time to understand the permissions, so if there were better options available within the Power BI setup, it would be quite beneficial, especially for admins. So, there should be a more user-friendly dashboard appearance and easier-to-understand permissions.
reviewer2005506 - PeerSpot reviewer
Great reporting and customizations with good reliability
A lot of the improvement is not so much the product as it is how it's deployed; it's about mapping against what you need to improve your processes, whether it's the Kofax kind of shows in the IDP. You've got process orchestration, extraction and robotic process automation, process orchestration, and then mobile. Tracking what you need out of those, either all five together or one of those separated out, is usually what's more critical. They do add capabilities to the tool. However, from our perspective as a consulting organization, the real key is whether you are getting the data you need to improve your process or if your reporting is not providing you with the desired information you need to improve your processes. If there's any negative, it's just the different names, the branding names that the product's gone through. It's confusing.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"For planning, forecasting, in-boxing, modeling in general and for predicting numbers and doing work analysis, they are excellent."
"Dashboarding, reporting, and ad hoc reporting are the valuable features of IBM Cognos."
"A positive feature is Report Studio, where we create beautiful, complex reports."
"The most valuable feature is developing reports from different data sources, making it a reliable data source."
"Previously, we were doing static reporting. Management would request a report, and it would take staff a week or more to provide it. With Cognos, we have dynamic reporting, and it has reduced both reporting and decision making times significantly. With the solution's dashboard, the company's management team has updated records at their fingertips. This means that they can directly access the data they need to make decisions."
"Security administration tools are powerful and flexible."
"Integration with Office can enable the 'download' mode of storytelling.​"
"It is a stable product."
"Scalability-wise, I rate the solution a nine out of ten."
"The most valuable features of Microsoft BI are the variety of possibilities to connect to various data sources. The visualizations are easily done, have useful rollover functions, and there are continuous updates being made to the system. You can benefit from the various improvements."
"The most valuable features in Microsoft BI are the analysis using the feature drag and drop function. It's very easy to load and use different data sources."
"There are some great automation elements in the product."
"The drill-down capabilities and automatic charts are the best ones. The visualization is also very good. In terms of visualization, no competing product, such as IBM Cognos or any other product, has the same capabilities."
"The initial setup is pretty straightforward."
"It allows individuals to do the analysis themselves​."
"It gives us, the ability to do a lot of analysis quickly, similar to ad hoc analysis."
"You can easily customize reporting to pull the fields that interest you."
"It provides the ability to design applications directly."
"The initial setup is straightforward."
 

Cons

"One key area for improvement is the need to improve the self-service nature and functionality of the product in terms of visual analytics."
"Extending dynamic cubes aggregate awareness with calculated measures."
"Compared to Tableau and PowerBI, the IBM interface is easier to use. However, the drag-and-drop functionality isn't as straightforward. Formatting is also more challenging in the cloud than in other applications, like Power BI. Also, if you encounter an issue, it takes more time to resolve it on the formatting side."
"Most of our company's customers want to be able to deploy IBM Cognos on a web application and use it as a desktop application, which is not possible currently."
"The high cost of a license makes it hard to scale up on a budget."
"IBM Support can be slow at times, but they can usually deliver in a timely manner."
"We need more predictive analytical functions, not only diagnostic or decryptic analytics."
"Cognos is quite slow - it's missing the performance of the PowerPlay cubes."
"In the future, Microsoft BI can be better by increasing user-friendliness"
"It's quite difficult to learn how to use Power BI."
"The solution could be more customizable and you do not have too much freedom on the code."
"I would suggest improvements in visualization standards, particularly in customization and appearance."
"They can improve it in terms of rule-based security. Currently, it has very limited rules."
"It is kept very current, and there is an update literally every month. However, the interface changes quite randomly with no documentation, which is difficult at the domain and architectural level where you're planning things and engaging the business. Things change frequently, and you wonder where has the button for the new report gone. They should provide better documentation on interface changes. It should be better optimized. It is supposed to be a data integration tool, but it is doing relatively simple queries. It has its limitations. For example, you can only pull a number of columns. So, there is room for optimization on its ability to integrate multiple data sources. The desktop tool is very memory-intensive, and again, this is not documented clearly. It requires a heavy CPU and memory use, and it causes your operating systems to become unstable. I would like to see the ability to create datasets within Power BI. Microsoft is promoting Azure as a cloud solution, but it is dependent upon a desktop component, which seems a little bit deceptive. Data set is the basic element that you report from, but it has to be created on the desktop and then published to the cloud. So, you're in the cloud, and you create a data structure or the data flow, but you can't report from that. You have to leave the cloud, go to your desktop, create the data set on your desktop, and publish it to the cloud. You go back to the cloud and create your report by using that published data set, which is very non-intuitive. If you go to the Microsoft Power BI community, this is a common complaint across the entire community."
"The default parameters of the prompt could be improved by including a dynamic option."
"From a scalability and performance perspective and based on my understanding and feedback from end users, there's room for improvement in data processing, scaling up, and leveraging the cloud. That could be an enhancement area for me to look into."
"The initial setup is complex and would be difficult to carry out without any training."
"If there's any negative, it's just the different names, the branding names that the product's gone through. It's confusing."
"It would be ideal if there were some standard forms that could be customized."
 

Pricing and Cost Advice

"There is need to assess the purchase license accordingly so as to avoid audit penalties."
"It is my understanding that the cost is very low. It's not very expensive."
"The cost of IBM Cognos it's more or less the same as most of the other solutions on the market. They're very competitive with the rest of the market and it is not the most expensive product."
"On a scale from one to ten where one is low pricing and ten is high pricing, I would rate this solution at eight."
"My company uses IBM Cognos with another IBM product, so I think only one license is used."
"It is quite pricy. I think Microsoft BI is cheaper. Tableau might also be cheaper, but it also depends on the usage. If you have very many users, Cognos can be a problem. It could be cheaper than Tableau but not for so many users. If you have a few thousand users, Tableau, which is generally quite expensive, can be cheaper than Cognos."
"It is averagely priced."
"IBM Cognos price is on the higher side of the spectrum. However, with the features that it brings, such as correlation analysis, it's worth the money. They should look at the pricing more clearly because it's a little on the higher side."
"Microsoft BI is considered to be competitively priced when compared to other similar solutions in the market."
"Pricing, that's where Microsoft beats Tableau. It is priced much cheaper."
"Power BI is cheaper than Tableau and Cognos."
"There is room for at least 45% discount as compared to the initial price."
"Our license is paid yearly and we have found that we have to be careful not to over-extend our usage in order to avoid upgrading our capacity plan."
"The license is on a yearly basis."
"Their price is good."
"Once the trial period for the BI service is over, the cost is approximately $10 USD per user, per month, so it's quite reasonable."
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Comparison Review

it_user79932 - PeerSpot reviewer
Feb 4, 2015
Comparison of SAP BO, Tableau, QlikView, Cognos, Microsoft, OBIEE and Pentaho
1. SAP BO/BI Enterprise scalability Security Ease of use Semantic layer 2. Tableau Visualization Data discovery Turnaround time 3. IBM Cognos Enterprise scalability Security In-memory feature 4. MS BI - Flexibility 5. Pentaho - Open source but still enterprise grade 6. QlikView Data…
 

Top Industries

By visitors reading reviews
Educational Organization
55%
Financial Services Firm
7%
Computer Software Company
4%
Manufacturing Company
4%
Educational Organization
42%
Financial Services Firm
8%
Computer Software Company
6%
Manufacturing Company
5%
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
 

Questions from the Community

Seeking lightweight open source BI software
It depends on the Data architecture and the complexity of your requirement. Some great tools in the market are Qlik ...
What do you like most about IBM Cognos?
The solution's most valuable feature is its ease of use, which makes it easily compatible with other tools.
What needs improvement with IBM Cognos?
I need improvements, particularly with the Framework Manager, which has an outdated user interface from older version...
Seeking lightweight open source BI software
There are many...It would rather depend what System BI architecture or Enterprise legacy you have at your end...I wou...
Is Power BI a complete platform or only a visualization tool?
Power BI is an advanced visualization tool oriented to big data with a very complete set of widgets to visualize info...
How does Oracle OBIEE compare with Microsoft BI?
Oracle OBIEE is great in allowing design and creativity per the individual needs of the organization. Dashboards are ...
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Also Known As

Cognos, Cognos Analytics, IBM Cognos Analytics
SSRS, SSAS, MSBI, MS Reporting Services, Microsoft BI Tools, Microsoft Big Data, Power BI Pro, MS BI
Kofax Insight
 

Overview

 

Sample Customers

More than 23,000 leading organizations across multiple industries use Cognos. Some examples of Cognos customers include BMW Financial Services, Quinte Health Care, Troy Corporation, Michigan State University, and GKN Land System.
Accenture Adidas Aetna AIG Airbus Alibaba Allstate Amazon American Express Aon AT&T Audi Bank of America BASF Bayer Berkshire Hathaway Boeing Coca-Cola Comcast Cisco Coca-Cola Dell Disney Emirates Equinix FedEx Ford GE Google H&M Home Depot Honda IBM Intel JPMorgan Chase Kellogg's Kroger L'Oréal McDonald's Merck MetLife Microsoft Nike Oracle P&G PepsiCo Procter & Gamble Prudential Financial SAP Siemens Snapchat Spotify Starbucks Target Toyota T-Mobile Unilever Visa Walmart WeWork World Bank Xerox
Infosys,HMI, krungsri, Cegeka
Find out what your peers are saying about Microsoft Power BI vs. Tungsten Insight and other solutions. Updated: December 2024.
824,067 professionals have used our research since 2012.