NetSuite Business Intelligence vs Tableau comparison

NetSuite and Salesforce are both solutions in the BI (Business Intelligence) Tools category. NetSuite is ranked #35, while Salesforce is ranked #2 with an average rating of 8.7. NetSuite holds a 0.4% mindshare in BIT, compared to Salesforce’s 19.8% mindshare. Additionally, 100% of NetSuite users are willing to recommend the solution, compared to 89% of Salesforce users who would recommend it.

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Executive Summary

We performed a comparison between NetSuite Business Intelligence and Tableau based on real PeerSpot user reviews.

Find out what your peers are saying about Microsoft, Salesforce, Amazon Web Services (AWS) and others in BI (Business Intelligence) Tools.

To learn more, read our detailed BI (Business Intelligence) Tools Report (Updated: December 2024).

Buyer's Guide

BI (Business Intelligence) Tools

December 2024

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Categories and Ranking

IBM Cognos

Mindshare comparison

As of December 2024, in the BI (Business Intelligence) Tools category, the mindshare of IBM Cognos is 3.8%, down from 4.3% compared to the previous year. The mindshare of NetSuite Business Intelligence is 0.4%, up from 0.2% compared to the previous year. The mindshare of Tableau is 19.8%, up from 18.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.

BI (Business Intelligence) Tools

Featured Reviews

Carlos Larrad Salgado

Deputy Director Operations Management Control at Mapfre

Improved the quality of our KPIs, while reducing calls to the IT department

I don't like that when we use Colab packages, we get less functionality. For example, you can make groups of data with Excel or with the data sets from the packages, but when you use the Colab packages directly, you can only group the data when you analyze it with Analysis Studio. I think Cognos needs to improve more on this functionality. The user experience is also very important. Cognos is not very easy to understand sometimes, especially when they change the layout but keep the functionality the same. The help is not very graphic and they have no examples. Cognos has to make a big effort to help with understanding the functionality by improving the documentation. There is a lot of documentation, but the examples are hard to find and they should make their help section easier to understand for non-technical users.

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Antonio Lira

Territory Manager LATAM at LeaseWeb

Scripting is a great feature as is the ability to export almost anything

Scripting is a good feature if you have programming and scripting skills. It can be used without those skills but I think it's difficult to integrate them in PRISM. The best thing is that you can export almost anything whether it's graphics or data and you can change dates on the fly.

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ROMIL SHAH

Deputy General Manger - Information Technology at Nayara Energy

Provides fast data access with in-memory extracts, makes it easy to create visualizations, and saves time

When it comes to visualizations, Tableau has a limitation as compared to Power BI. It has a limited set of visualizations. Power BI has the entire marketplace, so you can connect and import many visualizations and use them, whereas Tableau has only 10 or 15 visualizations. There should be more visualizations, and there should also be data integration with more cloud providers. Tableau has recently launched a paid version for the documentation. So, documentation has become a little bit challenging when it comes to Tableau development because we do not have any tool to export the data out of it. It is a license-based feature that you need to purchase to prepare documentation. So, on the documentation front, for preparing clear documentation for any dashboard, it would help if we get an embedded option, rather than buying a license for each user for the documentation. To document anything, if I have to connect to each workbook and see what has been written as a formula and then document in the Word document, it is pretty time-consuming. We have the Microsoft stack, and we are currently evaluating Power BI because Tableau has a limitation of 50 columns for a drill-down report. If we want more than 50 columns, we have found a hack, but there is no ready-made option for doing it. So, we have to use another tool in case we need a drilled report with more than 50 columns. There are many instances where users need 80 or 90 columns for their analysis, and switching between two technologies becomes a challenge. It is not a cost-effective approach for us. Their support should be improved. We are not happy with their support. Whenever we raised queries, we were pointed to a few blogs, and we didn't get a proper solution from them. Their licensing should also be improved. They want us to purchase a Tableau Creator license for business users, whereas Power BI Desktop is free for business users. They should come up with a basic license with one or two connectors that our business users can use for preparing their visualizations. Tableau also charges us per user for users who want the data only through email.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"This solution allows you to input a wide range of file formats."

"The main difference that I like about Cognos compared to other solutions is its data splitting functionality. We have all our company data inside the Cognos environment and so we prefer to split the information Cognos itself. It's more efficient this way."

"The initial setup is quite straightforward."

"Cognos is the best application with dashboards,batch reporting, jobs, events and ad-hoc reporting for business users."

"The most valuable features are Report Development (Functionality) and Information Distribution (Flexibility)."

"For planning, forecasting, in-boxing, modeling in general and for predicting numbers and doing work analysis, they are excellent."

"IBM Cognos offers tools so that you can design and develop your own test queries and reporting solutions."

"We are able to generate quality reports easily which allows us to decrease response time."

More IBM Cognos pros

"You can export almost anything whether it's graphics or data."

"Show Me is a feature to help with knowing which chart is an appropriate one for the selected variables, and it makes helps in creating appropriate visuals."

"The most valuable feature is the 3D charting."

"The action feature which Tableau has is very useful for us. If we click on one visualization, it will pass the value to another visualization. That interactivity within different visualizations is the most valuable feature of Tableau."

"The solution allows for the possibility for end-users to do their own reporting."

"The solution has a lot of customization when comparing to Microsoft BI."

"When compared to Power BI, Tableau has more readily available resources."

"The feature that is currently most valuable is the import feature where I can link to an Excel data source. I'm not using it with any other data source, such as SQL Server. I directly link it to an Excel sheet, and if I change anything in that Excel sheet, the changed data immediately gets reflected in the virtualization. This is something that is very convenient for me as of now."

"Provides a very good sound analysis quotient."

More Tableau pros

Cons

"The AI-based features could be further enhanced by the solution."

"There are a lot of limitations with the out-of-the-box tool."

"Compared to Tableau and PowerBI, the IBM interface is easier to use. However, the drag-and-drop functionality isn't as straightforward. Formatting is also more challenging in the cloud than in other applications, like Power BI. Also, if you encounter an issue, it takes more time to resolve it on the formatting side."

"I need improvements, particularly with the Framework Manager, which has an outdated user interface from older versions like IBM Cognos 10 or 8. Additionally, the Event Studio, which offered great flexibility in previous versions, is no longer available in IBM Cognos Analytics 12. These are areas that could be improved to enhance the product."

"The technical support team’s response time is slow and needs to be improved."

"Cognos is quite slow - it's missing the performance of the PowerPlay cubes."

"I would like them to reinclude PowerPlay. One thing that I am missing in the current Cognos is what was formally named PowerPlay. They have basically removed PowerPlay from it, which is something that I fail to understand because it was the most wonderful tool for business intelligence that I've ever used. As far as I know, they don't provide this functionality anymore, so this is one thing that I dislike about Cognos."

"Most of our company's customers want to be able to deploy IBM Cognos on a web application and use it as a desktop application, which is not possible currently."

More IBM Cognos cons

"Graphics are limited and could be improved."

"Users would like to be able to export an Excel file when they see a table or something like that. That's not an out-of-the-box feature for Tableau."

"Tableau has so many functions, so sometimes it's hard to find the right solution quickly. I have to search multiple menu bars to find the right command."

"It would be nice if we could export more raw data. Currently, there is a limit as to how much data you can export."

"Reports should be downloadable as PDF files."

"The use of this service in the desktop version is annoying due to the constant updates which lead to reinstalling the application. If they could give support with updates on the same downloaded version, it would be great."

"With performance tuning, it generates a pretty complex query when it is not required."

"If you mainly need a tool for BI reporting, it's not the best option. Tableau needs better abilities to generate simple reports, integrate, create databases, and work with data lakes."

"If you wanted to create something without making it an extra column in the data set, you can't just rename it to a more user-friendly short name."

More Tableau cons

Pricing and Cost Advice

"It is quite pricy. I think Microsoft BI is cheaper. Tableau might also be cheaper, but it also depends on the usage. If you have very many users, Cognos can be a problem. It could be cheaper than Tableau but not for so many users. If you have a few thousand users, Tableau, which is generally quite expensive, can be cheaper than Cognos."

"My company uses IBM Cognos with another IBM product, so I think only one license is used."

"Cognos is super expensive compared to Tableau ($70/month) and Power BI ($20/month) — I think Cognos is roughly $200 a month."

"Pricing should be improved."

"I don't know the exact cost, but I believe Cognos is quite expensive, especially when it comes to the support consultants and the procedures that need to be applied."

"The licensing costs are a little bit higher for IBM Cognos. I don't think there is any additional cost apart from the licensing charges."

"IBM Cognos is priced reasonable. However, it is more expensive than Power BI and Tableau."

"It is averagely priced."

More IBM Cognos pricing and cost advice

Information not available

"In general, if someone is new and wants to learn Tableau, it's around $70 per month."

"This solution is a bit expensive. The pricing options have become more difficult over the years. I think they are bordering on pricing themselves out of the market. They need different pricing options for various-sized businesses. Where my organization is a large organization, we are happy to pay a higher price because we can leverage the products very extensively. For smaller enterprises, different pricing options would be good."

"ROI is very high, but it requires a data preparation/blending tool."

"The price of Tableau is high, although there are different types of licenses available."

"Its licensing cost should be improved."

"Tableau is an expensive solution compared to Power BI."

"Best advice on pricing is to anticipate the desire for more licenses once the results of this product are acknowledged in other parts of your company."

"The solution is expensive but it depends on the customer's needs which will determine the cost of the licensing."

More Tableau pricing and cost advice

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Comparison Review

it_user6330

Product Manager at a retailer with 10,001+ employees

May 2, 2013

MicroStrategy vs. Tableau

After a recent presentation, several attendees asked me about the applications of Visual Insights and Tableau. Many companies are investing in both tools and are trying to figure out the right tool for specific applications Tableau has found its sweet-spot as an agile discovery tool that analysts…

Read full review

Top Industries

By visitors reading reviews

Educational Organization

55%

Financial Services Firm

Computer Software Company

Government

No data available

Educational Organization

42%

Financial Services Firm

11%

Computer Software Company

Manufacturing Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

No data available

Questions from the Community

Seeking lightweight open source BI software

It depends on the Data architecture and the complexity of your requirement. Some great tools in the market are Qlik ...

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What do you like most about IBM Cognos?

The solution's most valuable feature is its ease of use, which makes it easily compatible with other tools.

See all answers

What needs improvement with IBM Cognos?

I need improvements, particularly with the Framework Manager, which has an outdated user interface from older version...

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Tableau vs. Business Objects - Which is a better solution for visualization and analysis?

Both tools have their positives and negatives. First, I should mention that I am relatively new to Tableau. I have be...

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Which would you choose - Tableau or SAP Analytics Cloud?

Tableau is easy to set up and maintain. In about a day it is possible for the entire platform to be deployed for use....

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What do you like most about Tableau?

Tableau is a fantastic tool that provides impressive dashboards and customized reports.

See all answers

Comparisons

Microsoft Power BI vs IBM Cognos

Compared 13% of the time

Oracle Hyperion vs IBM Cognos

Compared 10% of the time

Amazon QuickSight vs IBM Cognos

Compared 8% of the time

SAP BusinessObjects Business Intelligence Platform vs IBM Cognos

Compared 7% of the time

SAP Analytics Cloud vs IBM Cognos

Compared 5% of the time

More IBM Cognos Competitors

Microsoft Power BI vs NetSuite Business Intelligence

Compared 52% of the time

Oracle OBIEE vs NetSuite Business Intelligence

Compared 26% of the time

More NetSuite Business Intelligence Competitors

Microsoft Power BI vs Tableau

Compared 19% of the time

Domo vs Tableau

Compared 12% of the time

Amazon QuickSight vs Tableau

Compared 8% of the time

Databricks vs Tableau

Compared 5% of the time

Oracle Hyperion vs Tableau

Compared 2% of the time

More Tableau Competitors

Product Reports

Buyer's Guide

IBM Cognos

December 2024

Download IBM Cognos product report

Buyer's Guide

BI (Business Intelligence) Tools

December 2024

Download NetSuite Business Intelligence product report

Buyer's Guide

Tableau

November 2024

Download Tableau product report

Also Known As

Cognos, Cognos Analytics, IBM Cognos Analytics

No data available

Tableau Desktop, Tableau Server, Tableau Online

Learn More

IBM

Video not available

NetSuite

Salesforce

Overview

IBM Cognos Business Intelligence provides a wide range of tools to help you analyze your organization's data. IBM Cognos BI allows businesses to monitor events and metrics, create and view business reports, and analyze data to help them make effective business decisions.

IBM Cognos applies techniques to describe, summarize, and compare data, and draw conclusions. This allows users to see trends and discover anomalies or variances that may not be evident by simply reading data. Data sources that contain information from different areas of a business can be stored in separate packages. Users can see only information that they have been granted access to, based on their group or role.

IBM Cognos BI consolidates the following business intelligence functions into a single web-based solution:

IBM Cognos Insight: Create personal and managed workspaces for data analysis. Using these interactive workspaces, you can share insight results with managers. Cognos Insight supports write-back, and you can also use these workspaces to capture and integrate management goals, commitments, and forecasts.
IBM Cognos Workspace: With IBM Cognos Workspace, you can create rich, interactive workspaces using IBM Cognos content as well as data from external sources. You can view and open your favorite workspaces and reports, edit content in your workspaces, and share your workspaces via email.
IBM Cognos Analytics: IBM Cognos Analytics utilizes built-in AI and intuitive searches which helps users to quickly create the visualizations and a wide range of reports. Cognos Analytics provides cognitive and managed self-service, enabling you to gain insights from controlled and trusted data.
IBM Cognos Report Studio and IBM Cognos Query Studio: Easily create structured and query reports. IBM Cognos allows users to create application and report templates. In addition, report authors can reuse report objects to apply filters, fields, and styles to reports. Users can set the language of the user interface and report content according to the user's native language.
IBM Cognos Event Studio: Receive notifications of events that occur within your organization in real time. Event Studio enables the creation of agents that detect the occurrence of business events, failures, or anomalies, based on the change of specific events or data conditions. Notification can be sent via email, publication in the portal, or by triggering reports.
IBM Cognos Connection: This is the Web portal for IBM Cognos BI and is the central area for accessing all the IBM Cognos functions. In the web portal, users can schedule and distribute reports, create tasks, administer the server and the access permissions, and more.

Reviews from Real Users

IBM Cognos stands out among its competitors for a number of reasons. Two major ones are its powerful analysis tool and its reporting capabilities.

Prasad B., a senior software engineer at a financial services firm, notes, “The product is a very good reporting tool and is very flexible. It allows for the users to get a scheduled report. We can receive automated reports as well. They are easy to schedule on a weekly or monthly basis. It is very fast. I mean in means of report output, it's very fast compared to the actual clients involved.”

NetSuite Business Intelligence provides the power of built-in, real-time dashboards, reporting and analysis across all the integrated processes within the software suite.

Tableau is a tool for data visualization and business intelligence that allows businesses to report insights through easy-to-use, customizable visualizations and dashboards. Tableau makes it exceedingly simple for its customers to organize, manage, visualize, and comprehend data. It enables users to dig deep into the data so that they can see patterns and gain meaningful insights.

Make data-driven decisions with confidence thanks to Tableau’s assistance in providing faster answers to queries, solving harder problems more easily, and offering new insights more frequently. Tableau integrates directly to hundreds of data sources, both in the cloud and on premises, making it simpler to begin research. People of various skill levels can quickly find actionable information using Tableau’s natural language queries, interactive dashboards, and drag-and-drop capabilities. By quickly creating strong calculations, adding trend lines to examine statistical summaries, or clustering data to identify relationships, users can ask more in-depth inquiries.

Tableau has many valuable key features:

Tableau dashboards provide a complete view of your data through visualizations, visual objects, text, and more.
Tableau provides convenient, real-time options to collaborate with other users and instantly share data in the form of visualizations, sheets, and dashboards.
Tableau ensures connectivity to both live data sources and data extraction from external data sources as in-memory data. This gives users the flexibility to use data from more than one source without any restrictions.
Tableau gives many data source option, ranging from spreadsheets, big data, on-premise files, relational databases, non-relational databases, data warehouses, and big data, to on-cloud data.
Tableau has a lot of pre-installed information on maps, such as cities, postal codes, and administrative boundaries.
Tableau has a foolproof security system based on authentication and permission systems for data connections and user access. Tableau also gives you the freedom to integrate with other security protocols.

Tableau stands out among its competitors for a number of reasons. Some of these include its fast data access, easy creation of visualizations, and its stability. PeerSpot users take note of the advantages of these features in their reviews:

Romil S., Deputy General Manager of IT at Nayara Energy, notes, "Its visualizations are good, and its features make the development process a little less time-consuming. It has an in-memory extract feature that allows us to extract data and keep it on the server, and then our users can use it quickly.

Ariful M., Consulting Practice Partner of Data, Analytics & AI at FH, writes, “Tableau is very flexible and easy to learn. It has drag-and-drop function analytics, and its design is very good.”

Sample Customers

More than 23,000 leading organizations across multiple industries use Cognos. Some examples of Cognos customers include BMW Financial Services, Quinte Health Care, Troy Corporation, Michigan State University, and GKN Land System.

THE SECOND CITY, QUICKEN INC, LAND O’LAKES, LOVESAC, HELLO PRODUCTS

Accenture, Adobe, Amazon.com, Bank of America, Charles Schwab Corp, Citigroup, Coca-Cola Company, Cornell University, Dell, Deloitte, Duke University, eBay, Exxon Mobil, Fannie Mae, Ferrari, French Red Cross, Goldman Sachs, Google, Government of Canada, HP, Intel, Johns Hopkins Hospital, Macy's, Merck, The New York Times, PayPal, Pfizer, US Army, US Air Force, Skype, and Walmart.

Buyer's Guide

BI (Business Intelligence) Tools

December 2024

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