Senior Solution Architecht at a comms service provider with 10,001+ employees
Real User
Top 20
2023-03-13T13:23:14Z
Mar 13, 2023
I'd recommend it depending on the use case. If you need an on-prem solution, this is probably the one. It depends on how you want to use it. If you need to have a hybrid environment of separate technical users or enablers and separate business users, this is a good product because some of the products can't be used by non-technical users. The learning curve for non-technical users might be more. Even this would require some level of technical expertise for sure. Overall, I'd rate it a seven out of ten.
Marketing automation solutions are designed to streamline your marketing efforts, allowing you to automate repetitive tasks and focus on the creative aspects of your campaigns.
I'd recommend it depending on the use case. If you need an on-prem solution, this is probably the one. It depends on how you want to use it. If you need to have a hybrid environment of separate technical users or enablers and separate business users, this is a good product because some of the products can't be used by non-technical users. The learning curve for non-technical users might be more. Even this would require some level of technical expertise for sure. Overall, I'd rate it a seven out of ten.
I rate SAS Marketing Automation eight out of 10.