

Adobe Experience Manager and OpenText Content Management compete in the content management category. Adobe Experience Manager has the upper hand due to its comprehensive digital marketing tools and ease of use, although OpenText excels in enterprise integration.
Features: Adobe Experience Manager offers seamless integration with Adobe products, advanced digital asset management, and campaign management. Its user-friendly content authoring and multisite management enhance its appeal. OpenText excels with extensive document management, strong security, and robust metadata tagging, particularly benefitting regulated industries.
Room for Improvement: Adobe Experience Manager's high cost and need for experienced developers can be challenging, alongside complex setup and cloud deployment areas needing enhancement. OpenText, while effective, suffers from a cumbersome user interface and complexities in deployment, with its AI features and support needing refinement.
Ease of Deployment and Customer Service: Adobe Experience Manager offers multiple deployment options like Private Cloud but faces deployment complexity, with mixed reviews on support responsiveness. OpenText allows for on-premises and hybrid cloud deployment, well-suited for enterprises, though its support is slow in responding.
Pricing and ROI: Adobe Experience Manager is expensive but offers a solid ROI in large-scale implementations. Its pricing model is somewhat opaque. OpenText also presents a high initial cost, counterbalanced by its rich features and enterprise benefits, ensuring a significant return on investment through comprehensive data management.
I have seen a return on investment through reduction in time to market, automation through AI, and the availability of very scalable solutions.
ROI may be very short if you use OpenText Content Management system effectively.
They are attentive to big companies but tend to be negligent towards mid-sized companies.
There are Adobe engineers, sales representatives, and engineers assigned to Sephora North America.
For P1 tickets, the resolution time is approximately four hours.
The staff lacks adequate knowledge.
Currently, they are improving support and transitioning to a new solution, which is better than what they implemented in the past three to four years.
You cannot simply add more servers without purchasing the license.
Adobe Experience Manager's scalability is excellent, as it reduces infrastructure and maintenance costs.
Adobe Experience Manager can handle numerous projects because more projects can be developed, enhanced, and numerous components can be reused in many projects and published.
There is not enough documentation about scaling, which makes it difficult to enhance or modify environments without significant effort.
Adobe Experience Manager is a stable tool.
Since they are enterprise and have significant digital business coming through the digital medium, the stability of the product is very important.
The product is quite stable if it is well-managed.
Technical support could be improved, especially for smaller companies.
There is a feature missing where if content is created on the UAT environment and needs to be transferred or synced to the production environment, there is no direct way of doing the sync.
Many people complain about the price as it's one of the most expensive tools.
The expectation from the customer versus the product explanation needs alignment.
Another important aspect is the improvement of the artificial intelligence already embedded in OpenText Content Management solution.
For large enterprises, the cost is often comparable with other major CMSs.
Adobe Experience Manager is expensive compared to competitors.
The price is significantly high.
If you compare it to an archiving solution and you are using content management only for archiving, the cost of the license may seem too high, as you are paying for a license that not only includes archiving but also controls the full life cycle of information, connects with SAP and Salesforce, features a native connection with Office 365, and supports parallel editing.
The cost is a significant factor that may deter medium-sized businesses from using OpenText extended ECM.
Feature-wise, I believe the dispatcher module is the best aspect of Adobe Experience Manager.
Adobe Experience Manager has made document management smoother because many people use Adobe, making it simpler for me to modify and resend PDF documents.
Adobe Experience Manager increases operational efficiency through centralized assets and reduces time spent searching, editing, and managing files.
The seamless integration between SAP and OpenText offers a 360-degree view of documents, facilitating a full-text search capability.
OpenText Content Management has a feature that is unique in the market, which is the deep integration with leading applications, allowing reflection of the connections between different processes and objects in applications such as SAP, SuccessFactors, or Salesforce, visible inside the document management application.
| Product | Market Share (%) |
|---|---|
| OpenText Content Management | 8.4% |
| Adobe Experience Manager | 3.3% |
| Other | 88.3% |

| Company Size | Count |
|---|---|
| Small Business | 5 |
| Midsize Enterprise | 2 |
| Large Enterprise | 20 |
| Company Size | Count |
|---|---|
| Small Business | 13 |
| Midsize Enterprise | 4 |
| Large Enterprise | 11 |
Adobe Communique 5 (Adobe CQ5), currently manifested as Adobe Experience Manager (AEM), is a web-based content management system which is developed to help businesses in offering high-end digital experience to their customers.
OpenText Content Management offers seamless document storage and advanced search features. Ideal for organizations needing integration with SAP and other applications, it enhances workflows while ensuring security and compliance across multiple platforms.
OpenText Content Management stands out with its advanced integration capabilities, allowing seamless connectivity with SAP and other applications. Its enhanced security and permission systems safeguard information, vital for industries like banking, utilities, and oil & gas. Metadata categorization and customizable workflows aid in managing complex document lifecycles. Although improvements in visibility and integration with external tools are needed, the platform provides powerful collaboration tools, enhancing productivity. Users leverage document retention and WebReports features to ensure compliance. Challenges with support, performance during peak times, and architecture complexity are noted. Automation features and analytics require enhancement, alongside more user-friendly SmartUI and record management functionalities.
What key features define OpenText Content Management?OpenText Content Management is widely utilized in sectors such as banking, utilities, and oil & gas. It is implemented to manage software development projects, engineering documents, and workflow automation. Organizations leverage OpenText Extended ECM for document lifecycle management, post-project archiving, and records retention. Integration with platforms like ServiceNow allows efficient handling of document management across global operations, supporting information governance, tax return compilation, and capital projects.
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