Board vs Domo comparison

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Board

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Executive SummaryUpdated on Dec 19, 2024

Board and Domo compete in the business intelligence and analytics category. Domo seems to have the upper hand due to its robust data integration capabilities and flexibility, making it a compelling choice for many organizations.

Features: Board is highly valued for its complex data analysis, planning, and forecasting capabilities, making it suitable for enterprise-level solutions. On the other hand, Domo excels in seamless data integration, powerful visualization tools, and an intuitive data discovery platform. Domo emphasizes agile data exploration, contrasting with Board's strong focus on planning and forecasting.

Room for Improvement: Board could enhance its deployment model to reduce initial time and resource requirements. Offering more flexibility and scalability could broaden its appeal. Domo could improve by streamlining the user interface for users with varying technical skills and enhancing offline capabilities. Additionally, offering more out-of-the-box analytic features and simplifying the cost structure could attract more customers.

Ease of Deployment and Customer Service: Board follows a traditional deployment model, requiring more initial resources, but it is known for its responsive customer service. Domo offers quicker cloud-based deployment, which is flexible and scalable. Though both companies provide support, Domo's deployment is generally more user-friendly and requires less initial training and investment.

Pricing and ROI: Board offers a favorable cost structure for setup, particularly attractive to cost-sensitive organizations. Its ROI is often realized through strong integration with existing processes. Domo, while perceived as more costly initially, is recognized for its high ROI by enabling real-time decision-making with its integrated data visualization tools. Board emphasizes cost-effectiveness in setup, while Domo provides superior long-term value through its flexibility.

To learn more, read our detailed Board vs. Domo Report (Updated: February 2025).

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Board vs. Domo

February 2025

Helped 844,944 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Board

Ranking in BI (Business Intelligence) Tools

23rd

Ranking in Business Performance Management

10th

Ranking in Reporting

20th

Average Rating

8.4

Reviews Sentiment

7.1

Number of Reviews

Ranking in other categories

No ranking in other categories

Domo

Ranking in BI (Business Intelligence) Tools

15th

Ranking in Business Performance Management

15th

Ranking in Reporting

7th

Average Rating

7.8

Reviews Sentiment

6.9

Number of Reviews

Ranking in other categories

Data Integration (46th), Data Visualization (9th)

Mindshare comparison

As of April 2025, in the BI (Business Intelligence) Tools category, the mindshare of Board is 0.5%, up from 0.5% compared to the previous year. The mindshare of Domo is 6.7%, up from 4.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.

BI (Business Intelligence) Tools

Featured Reviews

Wiboon Thabsuwan

Senior Consultant at IMD Company Limited

Easy to use and requires less time to learn or understand its features

I think the product is good in terms of ease of use. The interface looks really nice and very easy to use. Every command appears in the icon. It looks like you don't have to understand everything about the command. You do not necessarily have to know more, or I would say that there is less time for our study about the products. Functionality-wise, it is quite easy to use and requires less time to understand or learn about the product. I am a software vendor, so I do not use the tool myself. I use it for my clients. My clients mostly use it for budgeting and timing purposes. I would say that's really less maintenance at all because they can do everything by themselves. It is good in terms of ease of use.

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James John Wilson

Business Development Manager at Freelancer

Robust, powerful, and easy to use

There were very few cases on some of the tables, the data tables, where I wish there was an additional feature or two. However, they were particular. What I wanted to see was the ability to collapse when you group a set of rows, let's say when you group them by status or health, so you have your red projects grouped up top. I wanted to compress or collapse that group of red and then open the yellow projects and then the green projects. There were a bit more features in the tables than I wanted to see. They have a widget that you can use either in Microsoft PowerPoint to pull over data into your PowerPoints and refresh graphs or charts or metrics or tables. I would love to see that available in Google Slides. I used it successfully in PowerPoint; however, at one company, they were only using Google products, and so that widget didn't help with reporting in slides. Therefore, we had to do a bit more manual work for our quarterly business reviews or monthly business reviews to produce our executive presentations. Sometimes the fonts were difficult to read if you're trying to put a lot of data in a table and show a lot of rows. Sometimes the fonts got too light, and you had to really play with it to try and figure out how to make it readable. One thing I had to do, and I don't know if it's necessarily a bad thing, was when I was running a meeting, I would have to go turn off the data jobs. If I was running a meeting and a lot of times people were scrambling in the background to do their updates even as the meeting was occurring, it would cause the page to render very slowly. It would sometimes pause or freeze. I found that if I went and turned off the status, the data update jobs that we're pulling data from Smartsheet, then the meetings would work more smoothly, and there were no interruptions or delays.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"It is very easy to use. It has got what they call a toolkit, which is a no-code development environment. You can develop a whole solution with it because it is a complete platform. There is a lot of online material that can be used as a reference. You can help yourself while developing a solution. There are some prebuilt applications in the platform environment. You can very easily customize and integrate these applications. It also has flexible scaling of machine resources, which is really great."

"All staff can now see their relevant scorecards online."

"By using Board we can do a lot of free analysis. We can change the layout of a table and even the end-user can change the layout of a table. And in Board 11.2 you can save the layout. That's very useful for the customer, it's a very good function."

"Our data is now more structured. Between our data warehouse and BOARD, which are both brand new, we now have a more structured data view with more accurate, timely data."

"It is useful for self-analysis regarding company data and helps to find areas where we can improve."

"The flexibility and the user-experience are the most valuable features of the solution."

"With the combination of 24/7 global support and their community, there was great customer service, tech support, and community support."

"we are able to easily export data. When directors need financial information, we can go in the system and export the data, then send it out so they have it ready and available. If they are not in the office, we can email it to them. In addition, all the managers are now more on top of their expenses and their budget."

More Board pros

"Domo has a lot of connections using APIs where you can use data from different databases, such as NoSQLs, SQL databases, and other connections. These connections exist to obtain data and transform whatever that you want."

"It has the best GUI. And it already has an ETL tool embedded in it..."

"The ETL tools they have in Redshift are pretty awesome... I can work in Redshift to get the data from AWS and work in Redshift, in Domo, to create Transforms and the data structure we need..."

"We have found securing data valuable because it allows us to provide information without identifying individuals."

"The data certification feature, where the admin user can put a certified stamp on a data source so that other users can know that that is the correct and accurate data flow or data source to use, is a good feature."

"The user interface is quite good."

"The best thing is that the data storage is pretty much free. I can store as much data as I want, from different sources."

"All our client SLAs and daily and weekly dashboards are tracked on Domo."

More Domo pros

Cons

"The one thing that I think we would like to see in terms of improvement of the application is the ability to print. It's fantastic to have all of these graphic visualization of data, but we're not able to very easily just print... From my perspective, if you can have a little "print" button and then you just click it and it would produce what's on the screen, that would be very helpful."

"I would like to see better relationships with the partners."

"I'd like to see a more passive report user for enterprise report writers that aren't particularly technical."

"It would be huge in the future if BOARD offered a lot more graphs and presentations, and it was a lot easier to use."

"It's very powerful, but there is also a big learning curve. It should be a little more intuitive."

"It needs more export to Excel functionality. Right now, we're having to build within the cloud-based platform, as well as build within the Excel add-in, because the export to Excel is somewhat ugly."

"The engine of the Board should be made powerful like the engine of IBM planning which is more powerful in terms of performance. The consolidated finance area also needs improvement."

"We can't delete entities and cubes in Boards because it interrupts our whole data model."

More Board cons

"I would like to see more flexibility in their pricing structure. The trend is moving from database pricing to a user-license pricing model. That would be a benefit if they wanted to reevaluate their pricing structure."

"The forecasting feature, the regression features, and the Python libraries could all be improved. They're all in beta."

"One of the improvements that could be made is related to improved storage options."

"If your ETL runs more than 24 hours, it always fails because we are logging a lot of historical data, and there is a restriction on the amount of data (in rows) that you can run. The technical support has not found a solution for this yet."

"They should include service-based reporting features."

"In Tableau, you can create virtually any kind of visualization. Based on your creativity, you can create a visualization on a human body structure, you can create a visualization on anything that you want. But Domo is limited to a few kinds of visualization views: standard things like bar, pie, and some other charts... I would like to see them add new views for presenting the data in the visualization space."

"I would like to publish a dashboard for the employees so that they can also see the performance of our organization. But that is not a feature in Domo, although it's something that Zoho provided."

"In terms of the analytics, there is quite a limited set of options when using Domo. Whereas with Tableau we can perform heavy statistical computations, Domo doesn't have that capability. Domo is quite limited on that side."

More Domo cons

Pricing and Cost Advice

"It is not the cheapest product on earth, but you get so much. It provides good value for money."

"The tool's price is a bit high compared to other solutions."

"In terms of the pricing, it was reasonable. BOARD is not the lowest in the market, but it was reasonable for us."

"Find a partner who will take responsibility for the implementation, and be available for support."

"The solution is quite expensive, if it is made cheaper then we can have more clients. I rate it four out of ten."

"I'm not sure about pricing, but I believe Domo is quite costly. Prior to joining this organization, I had a Domo license with my former employer and I think that license was around $500 to $600 annually. That was for a single license. I think it varies, depending on the organization that is acquiring Domo."

"I think it is reasonable."

"It started out at about $600 a seat. However, then as we started to grow, it scaled that down to about $330 or 3$50 a seat, if I'm not mistaken."

"Domo is slightly costly but it's much cheaper than some."

"Domo has more than one licensing model. You can choose between the yearly subscription and the per-user licensing model. The tool is flexible in terms of licensing. As for the cost, Domo is an end-to-end BI tool so its pricing is a little higher than other players in the market, for example, non end-to-end BI tools such as OBIEE and Tableau specific only for business intelligence and presenting data to the end users, unlike Domo which handles everything. You want to get Domo as an integration tool, an ETL tool, etc. As the tool is end-to-end, its cost is always going to be a little higher than other BI tools, but it's worth paying because you won't have to spend extra for other activities. After all, Domo can do those activities."

"For about 100 users our cost is $95,800."

"The price that they offered was around $200 per user license. It was pretty cheap at that time compared to other companies. I think they have revamped their pricing structure since then."

"No matter if you're a developer or an end-user, the licensing cost is around $12 per user per month."

More Domo pricing and cost advice

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Use our free recommendation engine to learn which BI (Business Intelligence) Tools solutions are best for your needs.

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Top Industries

By visitors reading reviews

Computer Software Company

13%

Financial Services Firm

12%

Manufacturing Company

10%

Insurance Company

Computer Software Company

12%

University

10%

Manufacturing Company

Financial Services Firm

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

Questions from the Community

Is Board better than Anaplan as a Business Intelligence (BI) solution?

We've had several FP&A departments include Anaplan in their analytics discussions, and while BI information IS generated, the focus is generally on compiling input from various sources and simu...

What do you like most about Board?

All the reports are prepared automatically.

What needs improvement with Board?

Some of my company's customers are interested to see the predictive analytics part of the tool. Some customers would like to leverage or prioritize predictive analytics as the main feature, but som...

What do you like most about Domo?

All our client SLAs and daily and weekly dashboards are tracked on Domo.

What is your experience regarding pricing and costs for Domo?

Domo is expensive compared to other solutions.

What needs improvement with Domo?

One of the biggest problems is that end users require a license to run their own reports and dashboards, which are fairly expensive. Domo is also not the easiest product to use and is more expensiv...

SAP Analytics Cloud vs Board

Comparisons

Anaplan vs Board

Compared 32% of the time

Pigment vs Board

Compared 14% of the time

Compared 10% of the time

Microsoft Power BI vs Board

Compared 10% of the time

Oracle Hyperion vs Board

Compared 9% of the time

More Board Competitors

Tableau vs Domo

Compared 43% of the time

Microsoft Power BI vs Domo

Compared 39% of the time

Palantir Foundry vs Domo

Compared 4% of the time

Databricks vs Domo

Compared 3% of the time

Looker vs Domo

Compared 3% of the time

More Domo Competitors

Product Reports

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Board

March 2025

Download Domo product report

March 2025

Also Known As

No data available

corda

Overview

BOARD International - headquartered in Switzerland - is a leading global provider of software for improving business results through better decision making. By unifying Business Intelligence and Corporate Performance Management into a single product, BOARD enables companies to achieve a shared vision of their performance across the entire organization, and thus a single version of the truth.

BOARD provides seamless solutions for • Reporting & Analysis • Budgeting, Planning & Forecasting • Profitability Modelling & Optimization • Simulation & What-if-Analysis • Scorecarding & Strategy Management • Financial Consolidation. Based on visual modelling, BOARD has enabled global companies to deploy BI and CPM applications without a single line of code in a fraction of the time and cost associated with traditional solutions.

Board International

Domo is a cloud-based, mobile-first BI platform that helps companies drive more value from their data by helping organizations better integrate, interpret and use data to drive timely decision making and action across the business. The Domo platform enhances existing data warehouse and BI tools and allows users to build custom apps, automate data pipelines, and make data science accessible for anyone through automated insights that can be shared with internal or external stakeholders.

Find more information on The Business Cloud Here.

Sample Customers

Coca-Cola, Puma, Desigual, Ricoh, KPMG, H&M, Groupe SEB

Capco, SABMiller, Stance, eBay, Sage North America, Goodwill Industries of Central Indiana, Telus, The Cliffs, OGIO International Inc., and many more!