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Dell PowerStore vs NetApp AFF A-Series comparison

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Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Pure FlashArray X NVMe
Sponsored
Ranking in All-Flash Storage
17th
Average Rating
9.0
Reviews Sentiment
6.7
Number of Reviews
36
Ranking in other categories
NVMe All-Flash Storage Arrays (6th)
Dell PowerStore
Ranking in All-Flash Storage
1st
Average Rating
8.8
Reviews Sentiment
6.7
Number of Reviews
165
Ranking in other categories
Data Warehouse (4th), NAS (1st), Enterprise SAN (1st), NVMe All-Flash Storage Arrays (1st)
NetApp AFF A-Series
Ranking in All-Flash Storage
18th
Average Rating
8.8
Reviews Sentiment
6.6
Number of Reviews
8
Ranking in other categories
Enterprise SAN (5th)
 

Mindshare comparison

As of January 2026, in the All-Flash Storage category, the mindshare of Pure FlashArray X NVMe is 1.4%, up from 0.7% compared to the previous year. The mindshare of Dell PowerStore is 14.7%, down from 17.6% compared to the previous year. The mindshare of NetApp AFF A-Series is 0.5%, up from 0.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.
All-Flash Storage Market Share Distribution
ProductMarket Share (%)
Dell PowerStore14.7%
Pure FlashArray X NVMe1.4%
NetApp AFF A-Series0.5%
Other83.4%
All-Flash Storage
 

Featured Reviews

Jaehoon Oh - PeerSpot reviewer
Chief Technology Officer at Lambda256
Supports efficient storage management through volume snapshots and offers reliable non-disruptive upgrades
I have no specific improvements to suggest for Pure FlashArray X NVMe at this time. The performance statistics could be enhanced. I can see the performance statistics in the Pure Storage console, but it does not show the performance by 4K byte unit. It displays IOPS and bandwidth, but IOPS is about real use, and I want to know how many IOPS are currently running in 4K byte units. I cannot see that IOPS because most storage systems report their performance by 4K byte unit. I want to see Pure Storage performance by 4K byte unit to compare with other storage or other internal NVMe SSD.
reviewer2304864 - PeerSpot reviewer
Vmware Windows Senior Engineer at a manufacturing company with 10,001+ employees
Resilience has supported proactive management and secured audit readiness across multiple sites
The resilience in Dell PowerStore benefits my company from an auditing perspective because we know we have that resilience in place. I see Dell PowerStore playing a bigger role in the future because we are starting to use it more, and that is pushing it. The biggest return on investment for me when using Dell PowerStore is scalability. Scalability is key. I can amplify that scalability is the biggest return on investment because we have redundancy between two sites; if something goes down, we have to manage it, but we want to do it proactively.
MS
Senior Storage Engineer at Orange Business
Efficient data management leads to significant cost savings through advanced inline deduplication
NetApp's inline deduplication and compression are unmatched compared to other vendors. With both deduplication and compression inline, we experience no cost in terms of performance on the systems, however, we have huge savings on the storage side. We can turn it on for everyone and save storage space, allowing us to sell more to customers. NetApp also provides us with an interface for VLAN separation that no other vendor can provide, allowing our customers distinct, separated network layers in between.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Overall stability is very good. It is a very stable solution."
"Technical support has been helpful and responsive."
"The latency is good."
"Offers excellent features like efficient data reduction, a reliable SafeMode, and a great support model for continuous assistance and updates."
"The standout features for us in Pure FlashArray X NVMe are its robust DDoS protection, seamless transparent failover, and failback capabilities ensuring high availability."
"The Pure1 component is most valuable at this point in time when comparing it with EMC. Pure1 is where you can have your diagnostics in the cloud, so you can look at things from your mobile phone."
"The most valuable features of Pure FlashArray X NVMe are its superior performance compared to other flash tiers, as well as its ease of use, with an intuitive user interface that is simple to deploy and use."
"Pure Storage has signature security technology, which cannot be deleted, even if you are an administrator."
"Dell PowerStore runs effectively, and we have not had any stability or reliability problems to my knowledge."
"The most valuable features of Dell PowerStore are the support for NVMe and SCM, which provides end-to-end performance and high IOPS, minimizing latency. It is a full-fledged storage solution."
"Overall, we're quite happy with the product because we can move the data that is stored on more than 10 of our current storage devices to a single PowerStore."
"We find NAS to be the most impactful feature of Dell PowerStore. The compression and deduplication technology is very important and essential, and this was one of the reasons that we decided to go with Dell PowerStore."
"This solution is very useful to us as we use it internally for all of the services that we need. We use it as a lab and we showcase new technology to the customers and how it can help them going forward."
"he support for Dell PowerStore is exceptional."
"The solution's most valuable features are its form factor and switching to NVMe."
"When comparing the stability and reliability of Dell PowerStore to the old storage, the old storage never worked properly. This solution is more stable from that standpoint."
"The deduplication and compression options from NetApp AFF A-Series are good to use for efficient storage capacity."
"The amazing thing is that whenever we have come up with an issue where we need to get something done, and it wasn't necessarily available, they could do things for us, usually within the next revision of the software."
"NetApp helps us get the fastest output."
"NetApp's inline deduplication and compression are unmatched compared to other vendors."
"NetApp's hot and cold storage are its most valuable features. We currently use the A series. Immutable snapshots are another advanced security feature that is positive."
"NetApp AFF A-Series is faster and more robust compared to the all-flash storage of NetApp."
"We've reduced downtime. Without all of NetApp's benefits, we would have had to reconfigure parts of storage that would have required downtime. We have dramatically reduced our downtime through successive generations of NetApp, allowing us to get Five 9s availability."
"MetroCluster is the best product on the market. It synchronizes the storage. NetApp's update packages are a huge advantage because the firmware and server updates are in one package."
 

Cons

"We would like to see more visibility into garbage collection and CPU performance in the GUI."
"You cannot tag a LUN with a description, and that should be improved. What I like on the Unity side is that when I expand LUNs or do things, there is an information field on the LUN. This is the Information field that you can tag on your LUNs to let yourself know, "Hey, I've added this much space on this date". Pure lacks that ability. So, you don't have a mechanism that's friendly for tracking your data expansions on the LUN and for adding any additional information. That's a downside for me."
"Adding some functions to the product would be beneficial."
"In the next release, I would like to see real-time analytics for further insight into consumption models."
"I would like to see some AI features that would allow arrays to intelligently identify threats or unusual behavior in the data pattern and give an alert."
"We need better data deduplication."
"If the customer only needs 500 terabytes and doesn't care how much data they'll put in the server, IBM is cheaper than Pure."
"It's more multi-tenant functionality in their Pure1 manage portal that is lacking."
"The setup is very simple, but it's costly."
"I do not like having to use VPLEX for synchronous replication, as opposed to having the store software built-in."
"If I could improve the product in any way, I would add features that make it look nicer compared to the DisplayPort."
"PowerStore's management console could be improved."
"Pricing must also be considered, as Dell PowerStore is quite expensive compared to competitors in the market like HPE Alletra, Huawei Dorado, or Hitachi storage, for example."
"The data resiliency and cybersecurity features of Dell PowerStore are just normal and would be considered medium; we need additional components such as cybersecurity vault for increased resilience."
"The support is not very good."
"The setup process could be improved. We had some issues regarding configuration and the time it took to do things. It wasn't specifically the people we worked with, but more the process and how it's done. They can work on that."
"NetApp AFF A-Series should work on cost. The solutions, especially enterprise-level storage, should be more affordable to improve their appeal to businesses."
"The solution's ransomware protection could be improved."
"NetApp is shifting to the cloud and adopting AI, but it is not improving its core technology to deliver faster storage. We're still waiting to see if it improves speed with solutions like the 90 series."
"We have several problems with the limitations of NetApp systems in terms of volume shares. We have a brick in a 700 or a controller, and we sometimes make small volumes, but Kubernetes container volumes don't allow us."
"Pricing could always be lower."
"I really don't have a lot of complaints. In the past, there were issues, however, they've really done a great job of reaching out."
"It would be helpful if our partner organized a yearly session with my team to discuss the new feature sets on our current solutions and other ways NetApp can help us. Perhaps we are missing some information to help us make the right decision."
 

Pricing and Cost Advice

"Given its price, Pure is not the first option."
"Its price could be better. It is not too expensive, but it is the high-end cost. It is kind of a Rolls-Royce. You pay a lot, but you get a lot out of it. So, the price pressure on the way down would be great, but at the end of the day, if you need to do the work, you just pay for it."
"The licensing is on a yearly basis."
"Pretty much everything that you need is licensed when you buy the product. Licensing to me is different than the maintenance cost, but they can bleed into one another. We buy the product, and we expect three years of support bundled into what we negotiate on our storage arrays. I would start to see maintenance costs going into the fourth year, but we're not there yet."
"They can tout the functionality and cutting edge technology that they have, but that's where the price tag comes in. The cost is high, but I think as they grow their business and get more customers that it will probably go down a little bit."
"With Pure Storage, we would like to continue seeing price reductions with flash storage. I don't think we're any different than anybody else when we continue to look to the industry for price reductions of both NVMe and traditional SSD storage. We would like to see these prices continue to decline and erode, even displacing large spinning disks."
"Our licensing fees are $500,000+ USD."
"As far as the licensing costs, everything is included in the license."
"The rate is always too high. Nobody likes paying for it. I have not seen a client yet who says that the price should be higher. Initially, people look at it, but when they see what the benefits are, it is a no-brainer. We can give them good pricing at the outset."
"The price is high compared to the Tunisian market."
"Dell PowerStore charges for the hardware warranty every three years. The price will depend on the storage model or how much hardware it has."
"The price of Dell PowerStore could improve. The price should be managed more compared to Huawei Dorado or IBM All-Flash series."
"Pricing depends on the model and negotiation. Sometimes we manage to get good discounts, sometimes not."
"As compared to others, PowerStore is cheaper."
"The pricing rates at seven out of ten as it is considered overpriced. Entry-level models are reasonably priced, starting around $30,000 for a base model with 6 drives. However, upgrades become costly - adding 6 additional drives can cost another $30,000."
"In terms of licensing, my organization has Dell Technologies End User License Agreement (EULA), but I don't know exactly how it works, though it is a big bundle of licenses for Dell Data Domain, Dell EMC Unity XT, Dell PowerStore, Dell ECS, and all such kinds of storage arrays."
Information not available
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Top Industries

By visitors reading reviews
Computer Software Company
12%
Manufacturing Company
11%
Financial Services Firm
11%
Government
6%
Computer Software Company
13%
Manufacturing Company
11%
Financial Services Firm
8%
Government
6%
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business15
Midsize Enterprise11
Large Enterprise12
By reviewers
Company SizeCount
Small Business54
Midsize Enterprise34
Large Enterprise81
By reviewers
Company SizeCount
Large Enterprise8
 

Questions from the Community

What do you like most about Pure FlashArray X NVMe?
Pure FlashArray X NVMe helps to improve our processing speed. It is user-friendly and easy to use.
What is your experience regarding pricing and costs for Pure FlashArray X NVMe?
The price of Pure FlashArray X NVMe is very expensive, though I do not know the actual price because I am using the E...
What needs improvement with Pure FlashArray X NVMe?
I have no specific improvements to suggest for Pure FlashArray X NVMe at this time. The performance statistics could ...
What do you think about Dell EMC PowerStore? Is it actually a new product?
PowerStore is flexible, scalable, simple, and performant with market-leading economics for a wide range of legacy and...
How does Dell's EMC PowerStore compare with its EMC Unity XT?
Dell EMC PowerStore is a unified storage platform that has the added benefit of being scalable. The automated managem...
What's the difference between DELL EMC Powerstore and Powermax NVMe?
Dell PowerStore is an all-solid-state midrange storage system. It has many internal elements taken from other Dell of...
What needs improvement with NetApp AFF A-Series?
NetApp is doing great with cloud integration; however, there may be room for improvement in integrating with existing...
What advice do you have for others considering NetApp AFF A-Series?
It would be great to see some automation from NetApp. I rate NetApp AFF A-Series a nine out of ten.
What is your experience regarding pricing and costs for NetApp AFF A-Series?
With respect to pricing, NetApp can be competitive but hasn't been explored to a large extent.
 

Also Known As

Pure FlashArray//X NVMe, Pure FlashArray//X, FlashArray//X
PowerStore
No data available
 

Overview

 

Sample Customers

Fremont Bank, Judson ISD, The Nielsen Company
Information Not Available
Information Not Available
Find out what your peers are saying about Dell PowerStore vs. NetApp AFF A-Series and other solutions. Updated: December 2025.
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