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Dell PowerStore vs NetApp AFF A-Series comparison

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Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Pure FlashArray X NVMe
Sponsored
Ranking in All-Flash Storage
17th
Average Rating
9.0
Reviews Sentiment
6.7
Number of Reviews
36
Ranking in other categories
NVMe All-Flash Storage Arrays (6th)
Dell PowerStore
Ranking in All-Flash Storage
1st
Average Rating
8.6
Reviews Sentiment
6.7
Number of Reviews
172
Ranking in other categories
Data Warehouse (4th), NAS (1st), Enterprise SAN (1st), NVMe All-Flash Storage Arrays (1st)
NetApp AFF A-Series
Ranking in All-Flash Storage
18th
Average Rating
8.8
Reviews Sentiment
6.6
Number of Reviews
8
Ranking in other categories
Enterprise SAN (5th)
 

Mindshare comparison

As of February 2026, in the All-Flash Storage category, the mindshare of Pure FlashArray X NVMe is 1.5%, up from 0.7% compared to the previous year. The mindshare of Dell PowerStore is 14.3%, down from 17.6% compared to the previous year. The mindshare of NetApp AFF A-Series is 0.6%, up from 0.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.
All-Flash Storage Market Share Distribution
ProductMarket Share (%)
Dell PowerStore14.3%
Pure FlashArray X NVMe1.5%
NetApp AFF A-Series0.6%
Other83.6%
All-Flash Storage
 

Featured Reviews

Jaehoon Oh - PeerSpot reviewer
Chief Technology Officer at Lambda256
Supports efficient storage management through volume snapshots and offers reliable non-disruptive upgrades
I have no specific improvements to suggest for Pure FlashArray X NVMe at this time. The performance statistics could be enhanced. I can see the performance statistics in the Pure Storage console, but it does not show the performance by 4K byte unit. It displays IOPS and bandwidth, but IOPS is about real use, and I want to know how many IOPS are currently running in 4K byte units. I cannot see that IOPS because most storage systems report their performance by 4K byte unit. I want to see Pure Storage performance by 4K byte unit to compare with other storage or other internal NVMe SSD.
reviewer2304864 - PeerSpot reviewer
Vmware Windows Senior Engineer at a manufacturing company with 10,001+ employees
Resilience has supported proactive management and secured audit readiness across multiple sites
The resilience in Dell PowerStore benefits my company from an auditing perspective because we know we have that resilience in place. I see Dell PowerStore playing a bigger role in the future because we are starting to use it more, and that is pushing it. The biggest return on investment for me when using Dell PowerStore is scalability. Scalability is key. I can amplify that scalability is the biggest return on investment because we have redundancy between two sites; if something goes down, we have to manage it, but we want to do it proactively.
MS
Senior Storage Engineer at Orange Business
Efficient data management leads to significant cost savings through advanced inline deduplication
NetApp's inline deduplication and compression are unmatched compared to other vendors. With both deduplication and compression inline, we experience no cost in terms of performance on the systems, however, we have huge savings on the storage side. We can turn it on for everyone and save storage space, allowing us to sell more to customers. NetApp also provides us with an interface for VLAN separation that no other vendor can provide, allowing our customers distinct, separated network layers in between.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Everything, especially the VMs inside, is pretty fast."
"We are satisfied with the performance as it is significantly faster compared to traditional storage options."
"The solution is very straightforward to set up."
"It offers competitive performance, and the Evergreen storage model of Pure fits well with my organization."
"The system allows for seamless learning experiences, facilitating quick and easy cloning of environments within minutes."
"Technical support has been helpful and responsive."
"We're able to get higher-density workloads on the same infrastructure, and we have a smaller physical footprint. The performance is excellent – during our test the bottlenecks are never on the X array, it just keeps picking up the pace to match what you need. The real-time visibility is a differentiator in my opinion."
"Pure FlashArray X NVMe helps to improve our processing speed. It is user-friendly and easy to use."
"Moving and optimizing workloads within the cluster is quite easy based on my experience with Dell PowerStore."
"Dell PowerStore has good value for money and some scalability features that are better than other products."
"PowerStore is robust compared to the previous models like Unity, and it provides excellent compression and deduplication."
"You can add compute and capacity independently. We have sized the solution based on our current needs, but in the future we can choose to increase capacity if we grow our activity in the market. And if we have more business in our monetary system, we can increase compute. The ability to choose what we increase is a good feature."
"We started working with the first generation Dell PowerStore in 2020, and our customers are already migrating to the second generation."
"This solution is very useful to us as we use it internally for all of the services that we need. We use it as a lab and we showcase new technology to the customers and how it can help them going forward."
"The compression is excellent."
"The graphical interface does everything and we don't need to use the CLI; we can do everything, and it's user-friendly and simple."
"NetApp's inline deduplication and compression are unmatched compared to other vendors."
"The deduplication and compression options from NetApp AFF A-Series are good to use for efficient storage capacity."
"The amazing thing is that whenever we have come up with an issue where we need to get something done, and it wasn't necessarily available, they could do things for us, usually within the next revision of the software."
"MetroCluster is the best product on the market. It synchronizes the storage. NetApp's update packages are a huge advantage because the firmware and server updates are in one package."
"NetApp AFF A-Series is faster and more robust compared to the all-flash storage of NetApp."
"NetApp's hot and cold storage are its most valuable features. We currently use the A series. Immutable snapshots are another advanced security feature that is positive."
"NetApp helps us get the fastest output."
"We've reduced downtime. Without all of NetApp's benefits, we would have had to reconfigure parts of storage that would have required downtime. We have dramatically reduced our downtime through successive generations of NetApp, allowing us to get Five 9s availability."
 

Cons

"I would like to see some AI features that would allow arrays to intelligently identify threats or unusual behavior in the data pattern and give an alert."
"If the customer only needs 500 terabytes and doesn't care how much data they'll put in the server, IBM is cheaper than Pure."
"There are some challenges with data encryption and reduction."
"In the future, I would like to see integration with enterprise backup systems."
"I want to see Pure Storage not only be for fast storage, but I want to see it be for the entire data center."
"We have run into a couple of instances recently where we are running out of space. So we have had to buy some more packs for it and they have deployed fine and it has increased smoothly."
"It feels more suitable for small and medium-sized businesses rather than enterprises."
"The tool's portfolio is minimal. It is expensive."
"We did have one issue when an update stopped the phone-home solution, however they fixed that via support."
"Having all the services consolidated makes it hard to scale."
"Dell PowerStore can improve the integration with VMware."
"Personally, I feel that Dell PowerStore is a little bit costly in the market compared to other products, but this is just my personal perspective."
"The customer service and support are bad."
"The design needs to be something similar to Pure Storage. It would be beneficial if there are different color or lighting options for different product casings."
"Customer service is good, though if you are running into some issues where you have to chase after them or they do not understand what is going on, overall it is pretty good."
"Horizontal scaling has room for improvement."
"Pricing could always be lower."
"I really don't have a lot of complaints. In the past, there were issues, however, they've really done a great job of reaching out."
"We have several problems with the limitations of NetApp systems in terms of volume shares. We have a brick in a 700 or a controller, and we sometimes make small volumes, but Kubernetes container volumes don't allow us."
"NetApp AFF A-Series should work on cost. The solutions, especially enterprise-level storage, should be more affordable to improve their appeal to businesses."
"NetApp is shifting to the cloud and adopting AI, but it is not improving its core technology to deliver faster storage. We're still waiting to see if it improves speed with solutions like the 90 series."
"It would be helpful if our partner organized a yearly session with my team to discuss the new feature sets on our current solutions and other ways NetApp can help us. Perhaps we are missing some information to help us make the right decision."
"The solution's ransomware protection could be improved."
 

Pricing and Cost Advice

"Our licensing fees are $500,000+ USD."
"Given its price, Pure is not the first option."
"Pretty much everything that you need is licensed when you buy the product. Licensing to me is different than the maintenance cost, but they can bleed into one another. We buy the product, and we expect three years of support bundled into what we negotiate on our storage arrays. I would start to see maintenance costs going into the fourth year, but we're not there yet."
"The support cost per array is about $20,000 a year for 24/7 support."
"Pure FlashArray X NVMe’s pricing is cheaper than other products."
"The tool's pricing is cheap; I rate it a six to seven out of ten. Most of our sales are not subscription-based. We sell the hardware, and customers keep using it. They only renew the service part annually. The support can be a bit pricey, but the solution is more cost-effective than anything else out there."
"The licensing is on a yearly basis."
"They can tout the functionality and cutting edge technology that they have, but that's where the price tag comes in. The cost is high, but I think as they grow their business and get more customers that it will probably go down a little bit."
"We are happy with the pricing that we get from Dell."
"Dell PowerStore is affordable and the license is just a face license which is great."
"In the pricing and licensing department, the product is always too expensive."
"Dealing with the licensing part of the product is very simple, especially considering the fact that we don't have many licenses associated with the tool."
"The price is high compared to the Tunisian market."
"The rate is always too high. Nobody likes paying for it. I have not seen a client yet who says that the price should be higher. Initially, people look at it, but when they see what the benefits are, it is a no-brainer. We can give them good pricing at the outset."
"I rate the price of Dell PowerStore a seven out of ten."
"Pricing depends on the model and negotiation. Sometimes we manage to get good discounts, sometimes not."
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Top Industries

By visitors reading reviews
Computer Software Company
12%
Manufacturing Company
11%
Financial Services Firm
11%
Government
6%
Computer Software Company
13%
Manufacturing Company
11%
Financial Services Firm
8%
Comms Service Provider
6%
Financial Services Firm
17%
Computer Software Company
13%
Comms Service Provider
13%
University
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business15
Midsize Enterprise11
Large Enterprise12
By reviewers
Company SizeCount
Small Business55
Midsize Enterprise34
Large Enterprise87
By reviewers
Company SizeCount
Large Enterprise8
 

Questions from the Community

What do you like most about Pure FlashArray X NVMe?
Pure FlashArray X NVMe helps to improve our processing speed. It is user-friendly and easy to use.
What is your experience regarding pricing and costs for Pure FlashArray X NVMe?
The price of Pure FlashArray X NVMe is very expensive, though I do not know the actual price because I am using the E...
What needs improvement with Pure FlashArray X NVMe?
I have no specific improvements to suggest for Pure FlashArray X NVMe at this time. The performance statistics could ...
What do you think about Dell EMC PowerStore? Is it actually a new product?
PowerStore is flexible, scalable, simple, and performant with market-leading economics for a wide range of legacy and...
How does Dell's EMC PowerStore compare with its EMC Unity XT?
Dell EMC PowerStore is a unified storage platform that has the added benefit of being scalable. The automated managem...
What's the difference between DELL EMC Powerstore and Powermax NVMe?
Dell PowerStore is an all-solid-state midrange storage system. It has many internal elements taken from other Dell of...
What needs improvement with NetApp AFF A-Series?
NetApp is doing great with cloud integration; however, there may be room for improvement in integrating with existing...
What advice do you have for others considering NetApp AFF A-Series?
It would be great to see some automation from NetApp. I rate NetApp AFF A-Series a nine out of ten.
What is your experience regarding pricing and costs for NetApp AFF A-Series?
With respect to pricing, NetApp can be competitive but hasn't been explored to a large extent.
 

Also Known As

Pure FlashArray//X NVMe, Pure FlashArray//X, FlashArray//X
PowerStore
No data available
 

Overview

 

Sample Customers

Fremont Bank, Judson ISD, The Nielsen Company
Information Not Available
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Find out what your peers are saying about Dell PowerStore vs. NetApp AFF A-Series and other solutions. Updated: February 2026.
882,180 professionals have used our research since 2012.