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Dell PowerStore vs NetApp AFF A-Series comparison

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Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Pure FlashArray X NVMe
Sponsored
Ranking in All-Flash Storage
17th
Average Rating
9.0
Reviews Sentiment
6.7
Number of Reviews
36
Ranking in other categories
NVMe All-Flash Storage Arrays (6th)
Dell PowerStore
Ranking in All-Flash Storage
1st
Average Rating
8.8
Reviews Sentiment
6.7
Number of Reviews
165
Ranking in other categories
Data Warehouse (4th), NAS (1st), Enterprise SAN (1st), NVMe All-Flash Storage Arrays (1st)
NetApp AFF A-Series
Ranking in All-Flash Storage
18th
Average Rating
8.8
Reviews Sentiment
6.6
Number of Reviews
8
Ranking in other categories
Enterprise SAN (5th)
 

Mindshare comparison

As of January 2026, in the All-Flash Storage category, the mindshare of Pure FlashArray X NVMe is 1.4%, up from 0.7% compared to the previous year. The mindshare of Dell PowerStore is 14.7%, down from 17.6% compared to the previous year. The mindshare of NetApp AFF A-Series is 0.5%, up from 0.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.
All-Flash Storage Market Share Distribution
ProductMarket Share (%)
Dell PowerStore14.7%
Pure FlashArray X NVMe1.4%
NetApp AFF A-Series0.5%
Other83.4%
All-Flash Storage
 

Featured Reviews

Jaehoon Oh - PeerSpot reviewer
Chief Technology Officer at Lambda256
Supports efficient storage management through volume snapshots and offers reliable non-disruptive upgrades
I have no specific improvements to suggest for Pure FlashArray X NVMe at this time. The performance statistics could be enhanced. I can see the performance statistics in the Pure Storage console, but it does not show the performance by 4K byte unit. It displays IOPS and bandwidth, but IOPS is about real use, and I want to know how many IOPS are currently running in 4K byte units. I cannot see that IOPS because most storage systems report their performance by 4K byte unit. I want to see Pure Storage performance by 4K byte unit to compare with other storage or other internal NVMe SSD.
reviewer2304864 - PeerSpot reviewer
Vmware Windows Senior Engineer at a manufacturing company with 10,001+ employees
Resilience has supported proactive management and secured audit readiness across multiple sites
The resilience in Dell PowerStore benefits my company from an auditing perspective because we know we have that resilience in place. I see Dell PowerStore playing a bigger role in the future because we are starting to use it more, and that is pushing it. The biggest return on investment for me when using Dell PowerStore is scalability. Scalability is key. I can amplify that scalability is the biggest return on investment because we have redundancy between two sites; if something goes down, we have to manage it, but we want to do it proactively.
MS
Senior Storage Engineer at Orange Business
Efficient data management leads to significant cost savings through advanced inline deduplication
NetApp's inline deduplication and compression are unmatched compared to other vendors. With both deduplication and compression inline, we experience no cost in terms of performance on the systems, however, we have huge savings on the storage side. We can turn it on for everyone and save storage space, allowing us to sell more to customers. NetApp also provides us with an interface for VLAN separation that no other vendor can provide, allowing our customers distinct, separated network layers in between.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The solution is very straightforward to set up."
"It's helped us because we've changed fundamentally what we talk about. We don't talk about storage and different tiers of storage anymore nor do we talk about servers. We talk now about applications and how applications impact the business and end users."
"The system allows for seamless learning experiences, facilitating quick and easy cloning of environments within minutes."
"The high availability of the product is the most valuable feature."
"The most valuable features of this solution are its ease of use and performance."
"The Pure1 component is most valuable at this point in time when comparing it with EMC. Pure1 is where you can have your diagnostics in the cloud, so you can look at things from your mobile phone."
"The standout features for us in Pure FlashArray X NVMe are its robust DDoS protection, seamless transparent failover, and failback capabilities ensuring high availability."
"The solution uses newer technology for deduplication and compression."
"I am directly involved in working with Dell PowerStore from the beginning in sales, pre-sales, through to implementation and execution in the projects, and it works perfectly."
"We started working with the first generation Dell PowerStore in 2020, and our customers are already migrating to the second generation."
"Dell PowerStore offers features that are easy to deploy and work very well."
"It provides a big benefit when upgrading a new VMware environment. For example, in a big environment with 10 to 30 ESXs, you can take everything and put that into PowerStore. So, it is cost-effective, which is very important and has been massive for us. You reduce almost 80% from the hardware and work directly from PowerStore. Building hardware, especially in a big VMware environment, is a big issue for my organization."
"Since migrating to PowerStore, I believe everything is quite optimized and we haven't observed any issues in the two years since the migration."
"The solution is very easy to use, and moving and optimizing workloads within the cluster is straightforward on Dell PowerStore while delivering very good workload performance."
"Reliability is the most impactful feature of Dell PowerStore for my organization; it works well, with no issues at all, and that is very important."
"The tool's most valuable features are compression and speed."
"The amazing thing is that whenever we have come up with an issue where we need to get something done, and it wasn't necessarily available, they could do things for us, usually within the next revision of the software."
"NetApp helps us get the fastest output."
"We've reduced downtime. Without all of NetApp's benefits, we would have had to reconfigure parts of storage that would have required downtime. We have dramatically reduced our downtime through successive generations of NetApp, allowing us to get Five 9s availability."
"NetApp's hot and cold storage are its most valuable features. We currently use the A series. Immutable snapshots are another advanced security feature that is positive."
"NetApp support is fantastic."
"NetApp AFF A-Series is faster and more robust compared to the all-flash storage of NetApp."
"NetApp's inline deduplication and compression are unmatched compared to other vendors."
"MetroCluster is the best product on the market. It synchronizes the storage. NetApp's update packages are a huge advantage because the firmware and server updates are in one package."
 

Cons

"Managing data isn't difficult for me. The performance is usually perfect, but we sometimes have capacity problems."
"The UI for this solution needs to be improved."
"It is on the expensive side."
"If the customer only needs 500 terabytes and doesn't care how much data they'll put in the server, IBM is cheaper than Pure."
"I want to see Pure Storage not only be for fast storage, but I want to see it be for the entire data center."
"The tool's portfolio is minimal. It is expensive."
"In the next release, I would like to see real-time analytics for further insight into consumption models."
"It feels more suitable for small and medium-sized businesses rather than enterprises."
"Users can be enrolled in lifecycle extension with pro support. The pricing for that is too high for PowerStore."
"In terms of improving Dell PowerStore, they should have simplified documents available for customers, not just for the support team."
"The only area I can highlight for improvement is that the 4:1 data reduction target has not been reached. This may be due to an issue with Dell EMC's initial analysis of data compression. As a result, we have had to add new physical disks to reach our goal of total available disk space."
"The performance is good, but the management experience and user interface are lacking."
"From our region perspective, it would be beneficial to have support with local languages for Dell PowerStore. However, English is acceptable for us as it serves our needs."
"Earlier the quality of support was excellent, but now it has deteriorated. We do not get quick support, and we have to wait longer to get the support."
"I would like to see additional features or functionalities for the Metro in Dell PowerStore, especially because there are a few workloads still not supported."
"Some areas of Dell PowerStore that could be improved include reporting features, such as performance reports, which are lacking compared to VMAX and PowerMax."
"It would be helpful if our partner organized a yearly session with my team to discuss the new feature sets on our current solutions and other ways NetApp can help us. Perhaps we are missing some information to help us make the right decision."
"We have several problems with the limitations of NetApp systems in terms of volume shares. We have a brick in a 700 or a controller, and we sometimes make small volumes, but Kubernetes container volumes don't allow us."
"The solution's ransomware protection could be improved."
"NetApp is shifting to the cloud and adopting AI, but it is not improving its core technology to deliver faster storage. We're still waiting to see if it improves speed with solutions like the 90 series."
"Pricing could always be lower."
"I really don't have a lot of complaints. In the past, there were issues, however, they've really done a great job of reaching out."
"NetApp AFF A-Series should work on cost. The solutions, especially enterprise-level storage, should be more affordable to improve their appeal to businesses."
 

Pricing and Cost Advice

"Its price could be better. It is not too expensive, but it is the high-end cost. It is kind of a Rolls-Royce. You pay a lot, but you get a lot out of it. So, the price pressure on the way down would be great, but at the end of the day, if you need to do the work, you just pay for it."
"The tool's pricing is cheap; I rate it a six to seven out of ten. Most of our sales are not subscription-based. We sell the hardware, and customers keep using it. They only renew the service part annually. The support can be a bit pricey, but the solution is more cost-effective than anything else out there."
"With VMware, we pay $300,000 annually."
"As far as the licensing costs, everything is included in the license."
"Pure FlashArray X NVMe’s pricing is cheaper than other products."
"The tool is an investment that we've budgeted for. While the prices may be higher than those of other vendors, we see it as a market leader with benefits. We don't regret purchasing it."
"The licensing is on a yearly basis."
"We pay approximately $50,000 USD per year in licensing fees."
"If we use the 500 or 1000, the licensing and pricing are reasonable. PowerStore can compete with any vendor and the price isn't that expensive."
"HCL Tech has a TLA with Dell, so in terms of price point, we are very competitive. Based on my experience, the cost of Dell PowerStore for around 500 GB of capacity is very competitive compared to any other platform in the market."
"With compression, we were able to have a solution within our company's budget. We include a clause in the contract with Dell that states if the compression ratio is not met, we will adjust the workload accordingly."
"The solution's price was comparable to other products for the use case, size, and setup."
"Dell PowerStore is more expensive than Dell EMC Unity All Flash. Dell PowerStore's performance metrics were way higher than what Dell EMC Unity All Flash offered."
"Dell PowerStore charges for the hardware warranty every three years. The price will depend on the storage model or how much hardware it has."
"Licensing is very simple. Everything is included in the basic license. There are no concerns about having to pay to add a feature. Everything is there."
"It is expensive compared to one of its competitors."
Information not available
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Top Industries

By visitors reading reviews
Computer Software Company
12%
Manufacturing Company
11%
Financial Services Firm
11%
Government
6%
Computer Software Company
13%
Manufacturing Company
11%
Financial Services Firm
8%
Comms Service Provider
6%
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business15
Midsize Enterprise11
Large Enterprise12
By reviewers
Company SizeCount
Small Business54
Midsize Enterprise34
Large Enterprise81
By reviewers
Company SizeCount
Large Enterprise8
 

Questions from the Community

What do you like most about Pure FlashArray X NVMe?
Pure FlashArray X NVMe helps to improve our processing speed. It is user-friendly and easy to use.
What is your experience regarding pricing and costs for Pure FlashArray X NVMe?
The price of Pure FlashArray X NVMe is very expensive, though I do not know the actual price because I am using the E...
What needs improvement with Pure FlashArray X NVMe?
I have no specific improvements to suggest for Pure FlashArray X NVMe at this time. The performance statistics could ...
What do you think about Dell EMC PowerStore? Is it actually a new product?
PowerStore is flexible, scalable, simple, and performant with market-leading economics for a wide range of legacy and...
How does Dell's EMC PowerStore compare with its EMC Unity XT?
Dell EMC PowerStore is a unified storage platform that has the added benefit of being scalable. The automated managem...
What's the difference between DELL EMC Powerstore and Powermax NVMe?
Dell PowerStore is an all-solid-state midrange storage system. It has many internal elements taken from other Dell of...
What needs improvement with NetApp AFF A-Series?
NetApp is doing great with cloud integration; however, there may be room for improvement in integrating with existing...
What advice do you have for others considering NetApp AFF A-Series?
It would be great to see some automation from NetApp. I rate NetApp AFF A-Series a nine out of ten.
What is your experience regarding pricing and costs for NetApp AFF A-Series?
With respect to pricing, NetApp can be competitive but hasn't been explored to a large extent.
 

Also Known As

Pure FlashArray//X NVMe, Pure FlashArray//X, FlashArray//X
PowerStore
No data available
 

Overview

 

Sample Customers

Fremont Bank, Judson ISD, The Nielsen Company
Information Not Available
Information Not Available
Find out what your peers are saying about Dell PowerStore vs. NetApp AFF A-Series and other solutions. Updated: December 2025.
881,176 professionals have used our research since 2012.