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EmpowerID vs Microsoft Entra ID comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Dec 1, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Omada Identity
Sponsored
Ranking in Identity Management (IM)
4th
Average Rating
8.0
Reviews Sentiment
6.8
Number of Reviews
48
Ranking in other categories
User Provisioning Software (4th), Identity and Access Management as a Service (IDaaS) (IAMaaS) (4th), Customer Identity and Access Management (CIAM) (3rd)
EmpowerID
Ranking in Identity Management (IM)
26th
Average Rating
7.6
Reviews Sentiment
7.1
Number of Reviews
2
Ranking in other categories
User Provisioning Software (11th)
Microsoft Entra ID
Ranking in Identity Management (IM)
2nd
Average Rating
8.6
Reviews Sentiment
7.1
Number of Reviews
234
Ranking in other categories
Single Sign-On (SSO) (1st), Authentication Systems (1st), Identity and Access Management as a Service (IDaaS) (IAMaaS) (1st), Access Management (1st), Microsoft Security Suite (2nd)
 

Mindshare comparison

As of July 2025, in the Identity Management (IM) category, the mindshare of Omada Identity is 3.4%, down from 3.5% compared to the previous year. The mindshare of EmpowerID is 0.6%, up from 0.4% compared to the previous year. The mindshare of Microsoft Entra ID is 12.5%, up from 12.3% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Identity Management (IM)
 

Featured Reviews

Pernilla Hulth - PeerSpot reviewer
The interface is easy to use and gives you a solid overview
The cloud-based deployment was straightforward, but the on-prem deployment was in a highly complex ecosystem. Omada has matured since then. I wouldn't say that it isn't straightforward, but it depends on the customer. A standard deployment is relatively easy, but it can be more painful if you need a lot of customization. We deployed the cloud solution in around four months, nearly meeting the 12-week benchmark. The on-prem deployment took three years. It was a highly complex ecosystem that was dependent on other systems. Depending on the size of your environment, you need a product owner and some specialists for maintenance. My last customer was a university with a complex environment. They had around 12 people involved in maintenance at that organization. Typically, it's between 2-5 people.
Varun Khandavalli - PeerSpot reviewer
An excellent application with a strong use case
It is very intuitive and has improved significantly over the last seven years. Its deployment is very enterprise-focused, and I hope it will eventually become cloud-based for easier connection through AWS or similar services. Currently, it's an It is very intuitive and has improved significantly over the last seven years. Its deployment is very enterprise-focused, and I hope it will eventually become cloud-based for easier connection through AWS or similar services. Currently, it's an excellent application with a strong use case.
Bahram Piri - PeerSpot reviewer
Security focus and seamless implementation increase platform productivity
Microsoft Entra ID can be improved in many ways, and there's a big wish list.If we're focusing on security, something that I definitely expect is improvement in the UI and UX for frontline workers. This is important, especially for non-tech savvy individuals. It is something Microsoft Entra ID could do to improve for a wider audience. It's important to focus on the frontline workers since they are non-tech savvy individuals. They are not like those back-office engineering C-level employees who are constantly dealing with computers, and we need to build a specific user experience and user interface for them to handle this stuff. That's something I expect Microsoft to focus on more for Microsoft Entra ID.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"What I like most is that we can always find a solution, and we can also find the cause when something goes wrong. I like that the most because everything is in one way or another traceable. That is what I like most. I like its reliability."
"Omada Identity Suite has a very powerful workflow engine. It is used for requesting access for approval to everything that's around Access Management and for re-certification purposes."
"As an administrator, we benefit from a lot of functionality that is available out of the box, but it is also configurable to meet our specific needs."
"Technically, the product does everything one would expect from an identity and access management platform. The product offers robust handling of Active Directory resources."
"The most appealing aspect of Omada Identity is its self-service upgrade system."
"The customer success and support teams have been crucial."
"The most valuable feature is the automatic provisioning and reconciliation of things like the Active Directory groups and memberships."
"The key benefit of Omada Identity is maintaining complete control."
"It is very intuitive and has improved significantly over the last seven years. Its deployment is very enterprise-focused, and I hope it will eventually become cloud-based for easier connection through AWS or similar services. Currently, it's an excellent application with a strong use case."
"It has made our work easier in that it’s simplified everything for us."
"It's something we have to deal with every day. It is present. If you're in a domain environment, you'll need it to log in. If you work in a Microsoft-centric environment, you can't avoid it."
"I like Azure AD's conditional access policies. Microsoft Entra provides a single pane of glass for managing user access, improving the overall user experience."
"Using [Azure AD's] passwordless technology, you're not even using a password anymore. You're basically just creating a logon request without actually sending or typing or storing the password. This is awesome for any user, regardless of whether you're a factory worker or a CFO. It's secure and super-simple."
"If you want to replicate a website at the frontend in Azure, it's very easy to do it globally."
"It's very good at not disrupting the user experience."
"It's very user-friendly for users."
"Microsoft Entra ID deserves a ten out of ten rating."
 

Cons

"It is not possible to customize reports on Omada Identity."
"The backend is pretty good but the self-service request access screen, the GUI, needs improvement. It's an old-fashioned screen. Also, Omada has reports, but I wouldn't dare show them to the business because they look like they're from 1995. I know they are working on these things and that’s good, because they’re really needed."
"In our organization, all the data is event-driven, which means that if an attribute is changed in the source system, it can be updated within a few seconds in all end-user systems. There is room for improvement in Omada regarding that. Omada is still batch-based for some processes, so sometimes it can take an hour or even four hours before the execution is run and the update is sent."
"The security permission inside Omada needs improvement. It's tricky to set up."
"The reporting on the warehouse data and the import process both have room for improvement."
"Omada could communicate better with us about the product roadmap. We haven't gotten any updates about it. The user interface is often a bit difficult to understand. It isn't optimized for small screens, so it doesn't display all of the information clearly, so users need to scroll a lot."
"The web GUI can be improved."
"I am not working with the product, but they have this BI tool for role-based mining, and I think that should be included in the core product rather than an add-on."
"I would like to see EmpowerID move to the cloud to facilitate easier deployment and connectivity through AWS or similar services."
"The documentation, and the way that people are notified of updates, are things that can be improved. I'm a big fan of Microsoft products but the way they document is not that great."
"The transition from on-prem Active Directory to the Azure Cloud was difficult because there aren't group policy objectives."
"Transitioning to the cloud is very difficult. They need the training to make it easier."
"I rate Microsoft support five out of 10. It's just okay."
"The area that needs improvement is integrating IDs between multiple environments and forests. In our case, it's hard to get the identities from multiple forests into one location."
"The licensing cost is a bit prohibitive."
"Overall, it's not a very intuitive solution."
"We have a lot of freedom in using the Group Policy Objects and, although Group Policy Objects are part of Azure Active Directory, there are still a lot of things that can be improved, such as providing local admin rights to a user. There are various, easy ways that I can do that in the on-premises version, but in the cloud version, it is a bit difficult. You have to create a bunch of policies to make it work."
 

Pricing and Cost Advice

"It is not cheap. None of these solutions are cheap, but we have good pricing at least for now from a licensing perspective."
"Omada isn't cheap or expensive. The licensing model is flexible. I've only had limited interactions with the Omada sales team, but they were positive. They don't sell the customers more licenses than they need. It's important to accurately forecast future usage. For example, we have many licenses that we don't use because we don't have the identities yet. We pay extra, which isn't good."
"My client deals directly with the Omada Identity team in terms of licensing. I never look at pricing, so I'm not aware of how much the solution costs, but it's worth the money. Often, when you begin to use Omada Identity and it takes a while to set up, it'll be irreversible, and you'd depend on and focus more on the functionality of the solution, rather than its price tag."
"From an on-prem point of view, the cost is quite transparent and reasonable. The direct cost is primarily for licenses and maintenance on licenses."
"The pricing for Omada Identity is fair."
"Omada is expensive."
"It is fairly priced for an on-premise environment, but for the cloud environment, I am not that happy with the pricing."
"It is licensed per managed user per year."
Information not available
"There are add-on components and services, such as identity services, that we have to add to our Azure subscription. Only then can I actually say it's on par with the on-prem server edition. Why should I pay for a component? It should be included in my subscription."
"We are always looking for better pricing."
"It comes free with the Microsoft account. We have a yearly agreement, and all products are covered under it."
"As a nonprofit, we have A5 licenses for nonprofits in education, so we at least have some reduced costs."
"We don't really have a choice. It's the one shop in town. If you want this, you have to pay for it."
"We have various levels of their licensing, which includes users on different levels of their enterprise offering."
"We pay an annual subscription fee."
"I'm not sure about the specific costs or how they're calculated, but essentially, the costs go up based on the level of security that is required by the organization."
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Top Industries

By visitors reading reviews
Financial Services Firm
15%
Computer Software Company
13%
Manufacturing Company
9%
Government
6%
No data available
Computer Software Company
13%
Financial Services Firm
11%
Educational Organization
10%
Manufacturing Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
 

Questions from the Community

What do you like most about Omada Identity Cloud?
As an administrator, we benefit from a lot of functionality that is available out of the box, but it is also configur...
What is your experience regarding pricing and costs for Omada Identity Cloud?
They are positioned at a good price point. They are lower than some of their competitors.
What needs improvement with Omada Identity Cloud?
The biggest issue, which is the reason why we are transitioning from their product to SailPoint, is the overall user ...
What is your experience regarding pricing and costs for EmpowerID?
The cost is fairly moderate, although I can't recall the exact amount, it's around twenty five.
What needs improvement with EmpowerID?
I would like to see EmpowerID move to the cloud to facilitate easier deployment and connectivity through AWS or simil...
What is your primary use case for EmpowerID?
EmpowerID is an application that helps move LC-MS and HPLC data from instruments to systems of record to be able to g...
How does Duo Security compare with Microsoft Authenticator?
We switched to Duo Security for identity verification. We’d been using a competitor but got the chance to evaluate Du...
What do you like most about Azure Active Directory?
It is very simple. The Active Directory functions are very easy for us. Its integration with anything is very easy. W...
What is your experience regarding pricing and costs for Azure Active Directory?
Our experience with the pricing, setup costs, and licensing of Microsoft Entra ID involves leveraging Microsoft 365 E...
 

Also Known As

Omada Identity Suite, Omada Identity Cloud
The Dot Net Factory EmpowerID
Azure AD, Azure Active Directory, Azure Active Directory, Microsoft Authenticator
 

Interactive Demo

Demo not available
Demo not available
 

Overview

 

Sample Customers

Bayer, ECCO Shoes, Vattenfall, NuStar Energy, Unicredit, Schiphol Group, BMW Group, Deutsche Leasing
Glencoe Specialty Services, GoDaddy, GTSI Corp., Alere Inc., Anadarko Petroleum, Bank of America, Bank of New York, Caterpillar, Coldwell Banker
Microsoft Entre ID is trusted by companies of all sizes and industries including Walmart, Zscaler, Uniper, Amtrak, monday.com, and more.
Find out what your peers are saying about EmpowerID vs. Microsoft Entra ID and other solutions. Updated: July 2025.
861,524 professionals have used our research since 2012.