We compared Microsoft Entra ID and Google Cloud Identity based on our user's reviews in several parameters.
Microsoft Entra ID is praised for its user-friendly interface, efficient authentication process, and seamless integration. Users appreciate the exceptional customer service and reasonable pricing. Google Cloud Identity stands out for its comprehensive security measures, seamless integration with Google services, and efficient user management capabilities. Users highlight the excellent customer service and flexible licensing options. Therefore, Microsoft Entra ID excels in customer service, setup cost, and flexibility, while Google Cloud Identity shines in security measures, integration, and user management capabilities.
Features: Microsoft Entra ID stands out for its user-friendly interface, efficient authentication process, and seamless integration across various platforms. In contrast, Google Cloud Identity is known for its comprehensive security measures, seamless integration with other Google services, efficient user management capabilities, and streamlined access controls.
Pricing and ROI: The setup cost for Microsoft Entra ID is described as affordable and competitive, with a straightforward and user-friendly setup process. Users appreciate the flexibility and options available for licensing. On the other hand, Google Cloud Identity offers reasonable pricing, a straightforward setup process, and flexible licensing options catering to users' needs and requirements., The ROI from Microsoft Entra ID is positive, with users experiencing cost savings and improved efficiency. Meanwhile, Google Cloud Identity offers cost-effectiveness, enhanced security measures, increased productivity, and easy management of user access and permissions.
Room for Improvement: Microsoft Entra ID could benefit from better user interface design and optimization for different devices, simplifying the sign-up process, increasing customization options, and adding advanced security features. On the other hand, Google Cloud Identity users would like improved integration with other platforms and applications, a simpler and more user-friendly interface, better documentation, and more comprehensive support resources.
Deployment and customer support: The reviews for Microsoft Entra ID and Google Cloud Identity highlight that the duration required to establish a new tech solution can vary significantly for both products. However, it is important to carefully evaluate the context in which users use terms like deployment, setup, and implementation to determine the overall time required., Microsoft Entra ID's customer service is exceptional, efficient, and reliable. Users appreciate the prompt and knowledgeable assistance, effective communication, and seamless problem resolution. Google Cloud Identity's customer service is highly regarded and considered satisfactory.
The summary above is based on 104 interviews we conducted recently with Microsoft Entra ID and Google Cloud Identity users. To access the review's full transcripts, download our report.
"It is a very stable solution. I would rate it a ten out of ten."
"I used it as an administrator without implementing it myself. As for valuable aspects or benefits, the significant point is that it's a straightforward, single solution that just works."
"The most valuable feature is that you can manage users from one central location."
"Google Cloud Identity uses what they call organizational units (OUs) instead of the security groups you'd find in Microsoft's Entra."
"The solution is moderate to difficult to use. I found the approach was practical. Following the steps made it very easy to use."
"The Cloud Identity is well advanced in terms of features, applications, and the components that it is offering."
"The most valuable feature of Google Cloud Identity is group access. You are able to assign policies to groups instead of users individually."
"The most valuable feature is the performance."
"The benefits of using this solution were realized straightaway."
"The most valuable feature of the solution is its ability to delegate roles to each individual resource, which is great."
"Azure Active Directory provides us with identity-based authentication, which secures access at the user level and also integrates with conditional access policies and multi-factor authentication helping to increase the identity security for that person. So, the hacking and leaking of passwords is a secondary problem because you will not authenticate a person with one factor. There is a second factor of authentication available to increase the security premise for your company."
"The solution is free to use and you can use it for every service."
"In terms of identity management, it helps to improve security posture. It generally helps in terms cloud security, simplicity, and single sign-on for multiple apps."
"The visibility and control for permission management are excellent."
"Being able to use Azure AD means that you can use some of the Azure AD security features like Advanced Password Protection. As well as querying your normal password requirements like lengths and complexity, Azure AD has a feature in which you can put specific words. It can be words to do with your company, words to do with your company location, or words that a lot of your employees would otherwise use. You can disallow them. It's very good at making more obvious passwords, ones they're not allowed to use anymore. That's a good feature."
"The solution scales well."
"I want the tool to improve its support. It should also incorporate some functionalities. Currently, preparing presentations in Google is a pain point. The tool’s certain features like user provisioning are not intuitive as well. The product’s LDAP support is very poor. Clients do not trust the product due to the spam."
"There is room for improvement in the configuration of their security policies. It seems quite basic."
"In the next release, I would like to see integration with different systems, mainly wireless SIEMS and other analytical systems that we want to introduce."
"Google Cloud Identity the UI could improve."
"The interface could be more user-friendly."
"They are going ahead and adding a few more things to the Google Cloud premium edition. Their stock management and remote computer management can be improved."
"I would like to see more integration in future releases."
"The solution's storage capacity could be increased."
"Initially, we wanted to exclude specific users from MSA. So, we had a condition policy, which forces MSA for all the users. So we wanted to exclude users who are using an NPS extension. So it was not listed, as a NPS extension was not listed outside an application, in actual, so, we go back and were not able to exclude users using NPS extension from MSA. So that was one limitation that we found and we had to work around that."
"Active Directory could always be more secure. Right now, we've got two-factor authentications. All services based on Active Directory have a username and password. If somebody hacked our username, they could easily get all the data from our side. So I want two-factor authentication and a stronger password policy from Active Directory. The domain controllers should be more secure as well."
"The cost of licensing always has room for improvement."
"I rate Microsoft support five out of 10. It's just okay."
"The product needs to improve its support."
"I believe it can also be integrated into other Microsoft products, as well as more integrations with other solutions."
"Transitioning to the cloud is very difficult. They need the training to make it easier."
"The synchronization with the local Active Directory and synchronization with all of the users on the local and cloud could be better."
Google Cloud Identity is ranked 4th in Identity and Access Management as a Service (IDaaS) (IAMaaS) with 21 reviews while Microsoft Entra ID is ranked 1st in Identity and Access Management as a Service (IDaaS) (IAMaaS) with 190 reviews. Google Cloud Identity is rated 7.6, while Microsoft Entra ID is rated 8.6. The top reviewer of Google Cloud Identity writes " A stable solution that can help with collaboration and productivity". On the other hand, the top reviewer of Microsoft Entra ID writes "Saves us time and money and features Conditional Access policies, SSPR, and MFA". Google Cloud Identity is most compared with Microsoft Intune, Okta Workforce Identity, JumpCloud, VMware Workspace ONE and ManageEngine Endpoint Central, whereas Microsoft Entra ID is most compared with Microsoft Intune, CyberArk Privileged Access Manager, Ping Identity Platform, Okta Workforce Identity and Cisco Duo. See our Google Cloud Identity vs. Microsoft Entra ID report.
See our list of best Identity and Access Management as a Service (IDaaS) (IAMaaS) vendors.
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