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Google Cloud Identity vs Microsoft Intune comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jan 5, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Google Cloud Identity
Ranking in Enterprise Mobility Management (EMM)
8th
Average Rating
7.6
Reviews Sentiment
7.1
Number of Reviews
22
Ranking in other categories
Identity and Access Management as a Service (IDaaS) (IAMaaS) (4th)
Microsoft Intune
Ranking in Enterprise Mobility Management (EMM)
1st
Average Rating
8.2
Reviews Sentiment
7.3
Number of Reviews
238
Ranking in other categories
Configuration Management (2nd), Remote Access (1st), Unified Endpoint Management (UEM) (1st), Microsoft Security Suite (1st)
 

Mindshare comparison

As of February 2025, in the Enterprise Mobility Management (EMM) category, the mindshare of Google Cloud Identity is 1.6%, down from 3.3% compared to the previous year. The mindshare of Microsoft Intune is 35.7%, down from 38.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Enterprise Mobility Management (EMM)
 

Featured Reviews

EkoNugroho - PeerSpot reviewer
Enhanced security and simplicity in deployment for a holistic protection
The most valuable feature of Google Cloud Identity is its simplicity in deployment. You only need to purchase and assign licenses to users, and there's no need for extensive setup. Another valuable feature is its integration with Google Workspace, which enhances security through context-aware access and allows for geographic and IP-specific restrictions. This ensures secure access to applications and data.
Joseph Merusi - PeerSpot reviewer
Everything has worked better since we started using it
Sometimes the syncing is inconsistent. I'm confident that the devices are checking in every eight hours, but sometimes the devices aren't picking up the settings as quickly as I would expect. Some features haven't been updated in a while, and Microsoft doesn't seem interested in developing them. Unless you talk to an engineer, you don't know whether there will be an update. There are communication issues, so you might start working with a feature without knowing if it will be deprecated six months from now. Some reporting areas still need development. For example, I noticed that the reporting for driver updates is still confusing.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The solution is moderate to difficult to use. I found the approach was practical. Following the steps made it very easy to use."
"The solution is primarily used for single control and single sign which helps with the security and authentication of multiple devices."
"It is a stable solution. Stability-wise, I rate the solution a ten out of ten."
"I used it as an administrator without implementing it myself. As for valuable aspects or benefits, the significant point is that it's a straightforward, single solution that just works."
"Although we have not looked at the whole product and explored it completely, we find that all the authentication features that we are using now are valuable."
"It is a very stable solution. I would rate it a ten out of ten."
"One of the most useful features was the single sign-on. You can use it as an identity provider or service provider. And you can use their organization unit feature to enable or disable some of the features for a specific group of users."
"The most valuable feature is the performance."
"There are so many features, but Windows Autopilot is one of the features that are very valuable for most customers."
"While Microsoft Intune boasts a wide range of features, its user-friendliness and bundled licensing cost are key considerations for me."
"It helps implement conditional access policies to restrict mobile users from accessing potentially dangerous emails."
"We have not experienced any bugs or glitches with this solution."
"The central administration con dashboard is very easy to use and provides very good oversight on all that needs to be monitored."
"I like that it's very good and very simple. I found that we just needed to have a proper subscription for an Intune tenant, and from the subscription, if we have the right role assigned, like the global admin role or the owner role, we can use Microsoft cloud resources. With the help of that, we can do many things like setting up Microsoft Intune in the cloud to create our virtual machines. All these can be done, and the steps are very simple. I really liked it. I like features like Windows Auto-Enrollment. I like it very much because whenever you supply it to the end-user, it will be ready to use immediately. The end-user only needs to provide the user credentials, and then they are good to go. I also really like Cloud PC, which was recently launched on Azure."
"It's easy to deploy a configuration or policy to a system, especially when you don't have Azure AD. Now we are talking to all these small and medium-sized customers who don't necessarily have an on-premise Windows Active Directory. If they have invested in Office 365 Premium, this functionality becomes available to them."
"The key benefit of Intune is its integration with the Microsoft ecosystem."
 

Cons

"Google Cloud Identity should improve its compatibility with other products without any impact, such as Jamf Cloud."
"The one place it could be improved is the password vaulting. The password vaulting does not prevent the admins from reading users' passwords, and that's a debate."
"The solution's storage capacity could be increased."
"To improve the product, the integration with third-party products could always be smoother."
"The pricing for this solution is a little bit higher than AWS and others, which is something that should be improved."
"The interface could be more user-friendly."
"They are going ahead and adding a few more things to the Google Cloud premium edition. Their stock management and remote computer management can be improved."
"We cannot manage the attributes of SSPR."
"The mobile management is good for iPhone and iPad, but the Apple Mac management needs improvement. That is probably because Microsoft does not have low-level access to Apple Mac hardware. If you are doing basic things, it is okay, but if you want to image Apple Macs and do things like that, then Jamf is much better."
"For autopilot, there should be more granularity on the settings that they offer at this stage."
"The most significant challenge is reporting and monitoring. The reporting accuracy for deploying applications and all aspects of Intune needs to be improved."
"I think there should be a better tracking of the cell phones used on the Intune."
"The current Intune reporting functionality could benefit from some improvements."
"Although Intune is from the same provider, its integration with other Microsoft products, like Microsoft Defender or Microsoft Purview, could be improved."
"There can be delays in the deployment of new policies."
"Intune should improve its software inventory to provide better metering of which software is used throughout the company. This is especially needed for reporting third-party software solutions."
 

Pricing and Cost Advice

"The product is billed on a monthly basis depending on the number of users."
"On a scale from one to ten, where one is cheap and ten is expensive, I rate the solution's pricing a three out of ten."
"When I worked on Cloud Identity, they offered a free or enterprise version. You can synchronize and create up to 100 user identities in the free version. After that, you have to purchase a business or enterprise license. In that model, you'll be charged based on the number of users."
"The solution is not expensive."
"We probably spend about $50,000 a year on licensing."
"The pricing is a bit expensive."
"The fees are paid monthly and there are no additional costs other than the licensing fees."
"I rate the product price a seven on a scale of one to ten, where one is a low price, and ten is a high price."
"Microsoft offers some licensing where it's included at no extra cost when customers are already using the licenses. In such a case, it's a really good value. If you have to buy the licensing for it, it's probably on par with other solutions. It isn't substantially more or less expensive. The great thing is that it is included in some of Microsoft's licensed packages. So, some customers don't have to spend additional money for it. Typically, most providers that support Intune do charge a management fee of some sort or some fee. Certainly, we're no exception."
"We use Defender ATP and E5 licenses."
"The E5 license is expensive."
"It is not expensive."
"The pricing for Intune and the competitor products are all within the same range, there is no true advantage when it comes to cost."
"I am not that aware of the pricing, but as compared to other MDM solutions, Microsoft is providing a lot of things at the organizational level. So, it is quite reasonable as compared to other MDM solutions."
"Its price is fair. It's a normal price. It isn't too expensive or too cheap."
"Microsoft Intune is a cost effective choice. It is less expensive than other products on the market."
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Top Industries

By visitors reading reviews
Computer Software Company
17%
Manufacturing Company
9%
Financial Services Firm
8%
Comms Service Provider
7%
Educational Organization
27%
Computer Software Company
11%
Financial Services Firm
7%
Manufacturing Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

How does Google Cloud Identity compare with Microsoft Intune?
Microsoft Intune offers not only an easy-to-deploy data protection and productivity management solution, but also access to both Microsoft’s user community as well as around-the-clock customer s...
What do you like most about Google Cloud Identity?
The most valuable feature of Google Cloud Identity is its stability.
What is your experience regarding pricing and costs for Google Cloud Identity?
Google services are affordable compared to other services. Additional costs depend on the specific products; for example, Google Cloud Platform (GCP) may require extra payment for additional suppor...
How does Microsoft Intune compare with VMware Workspace One?
Microsoft Intune is a great tool for managing a mobile device fleet while keeping access control. The solution makes it easy to control security and manage the usage of mobile apps when you have a ...
What are the pros and cons of Microsoft Intune?
Microsoft Intune is a great configuration management tool and has a lot of good things going for it. Here are some of the things I like about it: Pros: Protected productivity: Intune gives you th...
Microsoft Intune vs IBM MaaS360 - which to choose?
Our organization researched both Microsoft Intune and IBM MaaS360 when considering the type of endpoint security tool that we wanted. Ultimately we decided to choose IBM MaaS360 to secure and manag...
 

Also Known As

Cloud Identity, Cloud Identity Premium
Intune, MS Intune, Microsoft Endpoint Manager
 

Overview

 

Sample Customers

ExtraHop Networks, HealthChannels
Mitchells and Buzzers, Callaway
Find out what your peers are saying about Google Cloud Identity vs. Microsoft Intune and other solutions. Updated: January 2025.
838,640 professionals have used our research since 2012.