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IBM Cloud Identity Service vs Microsoft Entra ID comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 2, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

IBM Cloud Identity Service
Ranking in Identity and Access Management as a Service (IDaaS) (IAMaaS)
29th
Average Rating
8.0
Reviews Sentiment
6.5
Number of Reviews
3
Ranking in other categories
No ranking in other categories
Microsoft Entra ID
Ranking in Identity and Access Management as a Service (IDaaS) (IAMaaS)
1st
Average Rating
8.6
Reviews Sentiment
7.0
Number of Reviews
276
Ranking in other categories
Single Sign-On (SSO) (1st), Authentication Systems (1st), Identity Management (IM) (3rd), Access Management (1st), Microsoft Security Suite (2nd)
 

Mindshare comparison

As of June 2026, in the Identity and Access Management as a Service (IDaaS) (IAMaaS) category, the mindshare of IBM Cloud Identity Service is 1.0%, up from 0.4% compared to the previous year. The mindshare of Microsoft Entra ID is 15.0%, down from 28.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Identity and Access Management as a Service (IDaaS) (IAMaaS) Mindshare Distribution
ProductMindshare (%)
Microsoft Entra ID15.0%
IBM Cloud Identity Service1.0%
Other84.0%
Identity and Access Management as a Service (IDaaS) (IAMaaS)
 

Featured Reviews

reviewer1054431 - PeerSpot reviewer
Chief Technology Officer at a computer software company with 51-200 employees
Excellent support, beneficial integration, and low maintenance
I have found IBM Cloud Identity Service to be highly scalable. It can handle thousands of users. IBM solutions are truly enterprise-grade. You don't find a lot of use cases for small businesses, or even sometimes medium businesses, the price point does not fit smaller businesses. The implementation effort, it's hard to find that cost-benefit.
Stafin Jacob - PeerSpot reviewer
Microsoft 365 Security & Compliance Practice Lead at Invoke
Identity has become our central gatekeeper and has provided secure single sign-on for all users
Microsoft Entra ID can improve by focusing more on new passwordless methods and becoming a primary adopter. One feature we would like to see is the ability to have security questions for password resets. I know the current capability is phasing out, so we do not have an alternative method yet. Customers who already use security questions require a smoother transition for that capability to be available. My experience with the deployment has had some challenges, particularly around the Microsoft MFA campaigns. The hardest part is moving users from a different MFA provider to the Microsoft MFA provider, as it ultimately depends on user activity. In large enterprises with numerous users across various geographies, this transition takes time. If there are ways to exert more control around that process, it would improve the situation.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"IBM Cloud Identity Service is highly stable."
"It is multiple identity and access management, so all of the applications are valuable."
"We can automate many of our daily operations with it, and we don't have to manage many things manually."
"It is multiple identity and access management, so all of the applications are valuable. It's also part of the automated process."
"One of the most valuable features of IBM Cloud Identity Service is that it delivers integrations with the commercial SaaS software that's available."
"It is stable. We can automate many of our daily operations with it, and we don't have to manage many things manually."
"I would rate the solution as 9. It is a very good solution for unified management."
"The most valuable feature of this solution is that is easy to use."
"When it comes to ROI, there is low friction and a high, immediate return on investment."
"Entra's conditional access policies allow us to fine-tune how we allow people into the environments and secure them."
"I like Intune's MDM and MI."
"Microsoft Entra ID's conditional access policies are very effective and significantly enhance company security."
"Improved user experience with SSO logins."
"The stability of Microsoft Entra ID is very great."
 

Cons

"Everything can be more stable and secure. There could also be more account features. I would like to be able to do more things through it to manage users' accounts."
"You don't find a lot of use cases for small businesses, or even sometimes medium businesses, the price point does not fit smaller businesses."
"Everything can be more stable and secure. There could also be more account features."
"The initial setup is complex, it's not straightforward. It takes months because it's not straightforward."
"The initial setup is complex, it's not straightforward. It takes months because it's not straightforward."
"IBM Cloud Identity Service is going in the right direction with the product. They need to keep building out the integrations and having the library is very critical."
"Microsoft Entra ID can be improved by having more resources for learning how to best use the tool and understanding best use case scenarios."
"One area where it can improve is connectivity with other systems. Not all systems are connected and you have to do coding to establish a point of connectivity. It supports certain vendors and it supports certain protocols. It is limited in many other aspects at the attribute level."
"Technical support could be faster."
"The robustness of the conditional access feature of the zero trust strategy to verify users is adequate but not comprehensive."
"My experience with the pricing, setup costs, and licensing has been that it is pretty complex."
"On a scale from one being the worst and ten being the best, I would rate my customer service and technical support from Microsoft a three."
"Though the installation was seamless, it took longer than expected to be completed."
"From time to time it takes a little bit of time to replicate, with some of the applications—something like five to 10 minutes."
 

Pricing and Cost Advice

"The price of the solution is expensive for non-enterprise companies. IBM's always going to be a little more expensive, you're going to be paying a premium. However, depending on the organization's needs, there's probably a benefit there to do even with the price being the way it is."
"We make sure that we only enable the licenses that are needed for the users, rather than enabling licenses in a blanket fashion."
"This product is sold as part of the enterprise package and our licensing fees are paid on a yearly basis."
"Entra ID is not too bad, but Microsoft licensing generally is insane. Most customers normally buy a bundle license with Microsoft 365, E3, or E5. Out of our 2,000 customers, for 99.9% of our customers, the Entra ID license that they are getting through the part of that would be sufficient. There are some more advanced ones that give you a bit more functionality, but we probably have not had a customer for that. We do not even internally use that ourselves. When you buy the Entra ID license on its own, it is probably three or four pounds. You just get it included in the license."
"Our customers are looking for advanced features and processes for it to be cost-effective for their organizations. They see it as an overpriced product. They are enjoying using Azure Active Directory, but they are looking for better prices."
"It is in line. Because we are so early, we have not had to come back on a cycle where we are having to negotiate again."
"The solution costs us 60,000 Rupees annually, just over $700, and there are no additional costs."
"The licensing cost is a bit prohibitive."
"The product is relatively affordable, especially compared to Okta, a pricey solution."
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Top Industries

By visitors reading reviews
No data available
Financial Services Firm
12%
Manufacturing Company
8%
Government
8%
Computer Software Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business90
Midsize Enterprise41
Large Enterprise161
 

Questions from the Community

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We switched to Duo Security for identity verification. We’d been using a competitor but got the chance to evaluate Duo for 30 days, and we could not be happier. Duo Security is easy to configure a...
What is your experience regarding pricing and costs for Azure Active Directory?
My experience with pricing, setup cost, and licensing is that going through and being able to use these things is always part of delivering an M365 bundle, so I don't think the experience is great ...
What needs improvement with Azure Active Directory?
Microsoft Entra ID can be improved by open-sourcing it. You already have Windows Subsystem for Linux, which is open-source Linux in Microsoft. One major shift for Microsoft would be using the commo...
 

Also Known As

No data available
Azure AD, Azure Active Directory, Azure Active Directory, Microsoft Authenticator
 

Interactive Demo

Demo not available
 

Overview

 

Sample Customers

Baxter Healthcare, 
Microsoft Entre ID is trusted by companies of all sizes and industries including Walmart, Zscaler, Uniper, Amtrak, monday.com, and more.
Find out what your peers are saying about IBM Cloud Identity Service vs. Microsoft Entra ID and other solutions. Updated: April 2026.
896,563 professionals have used our research since 2012.