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IBM Cloud Identity Service vs Microsoft Entra ID comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 2, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

IBM Cloud Identity Service
Ranking in Identity and Access Management as a Service (IDaaS) (IAMaaS)
28th
Average Rating
8.0
Reviews Sentiment
6.5
Number of Reviews
3
Ranking in other categories
No ranking in other categories
Microsoft Entra ID
Ranking in Identity and Access Management as a Service (IDaaS) (IAMaaS)
1st
Average Rating
8.6
Reviews Sentiment
7.0
Number of Reviews
276
Ranking in other categories
Single Sign-On (SSO) (1st), Authentication Systems (1st), Identity Management (IM) (2nd), Access Management (1st), Microsoft Security Suite (2nd)
 

Mindshare comparison

As of May 2026, in the Identity and Access Management as a Service (IDaaS) (IAMaaS) category, the mindshare of IBM Cloud Identity Service is 1.0%, up from 0.4% compared to the previous year. The mindshare of Microsoft Entra ID is 16.1%, down from 28.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Identity and Access Management as a Service (IDaaS) (IAMaaS) Mindshare Distribution
ProductMindshare (%)
Microsoft Entra ID16.1%
IBM Cloud Identity Service1.0%
Other82.9%
Identity and Access Management as a Service (IDaaS) (IAMaaS)
 

Featured Reviews

reviewer1054431 - PeerSpot reviewer
Chief Technology Officer at a computer software company with 51-200 employees
Excellent support, beneficial integration, and low maintenance
I have found IBM Cloud Identity Service to be highly scalable. It can handle thousands of users. IBM solutions are truly enterprise-grade. You don't find a lot of use cases for small businesses, or even sometimes medium businesses, the price point does not fit smaller businesses. The implementation effort, it's hard to find that cost-benefit.
Stafin Jacob - PeerSpot reviewer
Microsoft 365 Security & Compliance Practice Lead at Invoke
Identity has become our central gatekeeper and has provided secure single sign-on for all users
Microsoft Entra ID can improve by focusing more on new passwordless methods and becoming a primary adopter. One feature we would like to see is the ability to have security questions for password resets. I know the current capability is phasing out, so we do not have an alternative method yet. Customers who already use security questions require a smoother transition for that capability to be available. My experience with the deployment has had some challenges, particularly around the Microsoft MFA campaigns. The hardest part is moving users from a different MFA provider to the Microsoft MFA provider, as it ultimately depends on user activity. In large enterprises with numerous users across various geographies, this transition takes time. If there are ways to exert more control around that process, it would improve the situation.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"One of the most valuable features of IBM Cloud Identity Service is that it delivers integrations with the commercial SaaS software that's available."
"It is multiple identity and access management, so all of the applications are valuable."
"We can automate many of our daily operations with it, and we don't have to manage many things manually."
"It is multiple identity and access management, so all of the applications are valuable. It's also part of the automated process."
"IBM Cloud Identity Service is highly stable."
"It is stable. We can automate many of our daily operations with it, and we don't have to manage many things manually."
"The most valuable feature of this solution is that is easy to use."
"Single sign-on is the reason we use AD."
"The ability to see and control PCs and mobile devices is the most valuable. I can see where they are and how many we have. I can also see the age and retention of PCs."
"I like Intune's MDM and MI."
"It's an easy product to maintain."
"The features of Microsoft Entra ID that I appreciate the most include the incredible value we have found in the MFA piece along with Conditional Access."
"The features of Microsoft Entra ID benefit my organization by streamlining everything for the customers that use Entra or the whole Microsoft platform."
"As a result, the solution has helped to improve our security, because user management control is very important."
 

Cons

"The initial setup is complex, it's not straightforward. It takes months because it's not straightforward."
"Everything can be more stable and secure. There could also be more account features. I would like to be able to do more things through it to manage users' accounts."
"IBM Cloud Identity Service is going in the right direction with the product. They need to keep building out the integrations and having the library is very critical."
"You don't find a lot of use cases for small businesses, or even sometimes medium businesses, the price point does not fit smaller businesses."
"The initial setup is complex, it's not straightforward. It takes months because it's not straightforward."
"Everything can be more stable and secure. There could also be more account features."
"If your organization requires additional security then the subscription will be more expensive."
"In a hybrid deployment, when we update a license by changing the UPN or email address of a user, it does not get updated automatically during normal sync. This means that we have to update it manually from Azure, which is something that needs to be corrected."
"Microsoft often changes settings, and many features are scattered."
"The problem with this product is that we have limited control, and can't even see where it is running."
"The primary thing I would prioritize if we could do this again is the ability to keep a SAM account name instead of having to use a UPN. This causes considerable challenges for us as a customer because we have to reissue identities to everybody."
"Some systems do not integrate very well with Azure AD. We thought of going for Okta, but later on we were able to achieve it, but not the way we wanted. It was not as easy as we thought it would be. The integration was not very seamless."
"The cost is one area that needs improvement."
"Our users sometimes experience issues from having multiple Microsoft accounts, which can cause some confusion and hassle."
 

Pricing and Cost Advice

"The price of the solution is expensive for non-enterprise companies. IBM's always going to be a little more expensive, you're going to be paying a premium. However, depending on the organization's needs, there's probably a benefit there to do even with the price being the way it is."
"The solution costs us 60,000 Rupees annually, just over $700, and there are no additional costs."
"We don't really have a choice. It's the one shop in town. If you want this, you have to pay for it."
"If you're on Azure, it can be free or it's incorporated, at no extra cost, or it can become extremely complicated."
"It is very expensive. Its price should be lower. Price is the most important factor for Turkish people."
"The cost is billed on a per-user licensing basis."
"There are add-on components and services, such as identity services, that we have to add to our Azure subscription. Only then can I actually say it's on par with the on-prem server edition. Why should I pay for a component? It should be included in my subscription."
"We are currently on the education plan, so the price is slightly better than the development plan."
"Azure AD's pricing is comprehensive and affordable. The prices are easy to understand, and the licenses include a variety of security monitoring and additional features."
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Top Industries

By visitors reading reviews
No data available
Financial Services Firm
12%
Manufacturing Company
8%
Government
8%
Computer Software Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business90
Midsize Enterprise41
Large Enterprise161
 

Questions from the Community

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My experience with pricing, setup cost, and licensing is that going through and being able to use these things is always part of delivering an M365 bundle, so I don't think the experience is great ...
What needs improvement with Azure Active Directory?
Microsoft Entra ID can be improved by open-sourcing it. You already have Windows Subsystem for Linux, which is open-source Linux in Microsoft. One major shift for Microsoft would be using the commo...
 

Also Known As

No data available
Azure AD, Azure Active Directory, Azure Active Directory, Microsoft Authenticator
 

Interactive Demo

Demo not available
 

Overview

 

Sample Customers

Baxter Healthcare, 
Microsoft Entre ID is trusted by companies of all sizes and industries including Walmart, Zscaler, Uniper, Amtrak, monday.com, and more.
Find out what your peers are saying about IBM Cloud Identity Service vs. Microsoft Entra ID and other solutions. Updated: April 2026.
894,807 professionals have used our research since 2012.