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IBM Cloud Identity Service vs Microsoft Entra ID comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 2, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

IBM Cloud Identity Service
Ranking in Identity and Access Management as a Service (IDaaS) (IAMaaS)
30th
Average Rating
8.0
Reviews Sentiment
6.5
Number of Reviews
3
Ranking in other categories
No ranking in other categories
Microsoft Entra ID
Ranking in Identity and Access Management as a Service (IDaaS) (IAMaaS)
1st
Average Rating
8.6
Reviews Sentiment
7.0
Number of Reviews
276
Ranking in other categories
Single Sign-On (SSO) (1st), Authentication Systems (1st), Identity Management (IM) (1st), Access Management (1st), Microsoft Security Suite (2nd)
 

Mindshare comparison

As of April 2026, in the Identity and Access Management as a Service (IDaaS) (IAMaaS) category, the mindshare of IBM Cloud Identity Service is 1.0%, up from 0.4% compared to the previous year. The mindshare of Microsoft Entra ID is 16.8%, down from 28.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Identity and Access Management as a Service (IDaaS) (IAMaaS) Mindshare Distribution
ProductMindshare (%)
Microsoft Entra ID16.8%
IBM Cloud Identity Service1.0%
Other82.2%
Identity and Access Management as a Service (IDaaS) (IAMaaS)
 

Featured Reviews

reviewer1054431 - PeerSpot reviewer
Chief Technology Officer at a computer software company with 51-200 employees
Excellent support, beneficial integration, and low maintenance
I have found IBM Cloud Identity Service to be highly scalable. It can handle thousands of users. IBM solutions are truly enterprise-grade. You don't find a lot of use cases for small businesses, or even sometimes medium businesses, the price point does not fit smaller businesses. The implementation effort, it's hard to find that cost-benefit.
Stafin Jacob - PeerSpot reviewer
Microsoft 365 Security & Compliance Practice Lead at Invoke
Identity has become our central gatekeeper and has provided secure single sign-on for all users
Microsoft Entra ID can improve by focusing more on new passwordless methods and becoming a primary adopter. One feature we would like to see is the ability to have security questions for password resets. I know the current capability is phasing out, so we do not have an alternative method yet. Customers who already use security questions require a smoother transition for that capability to be available. My experience with the deployment has had some challenges, particularly around the Microsoft MFA campaigns. The hardest part is moving users from a different MFA provider to the Microsoft MFA provider, as it ultimately depends on user activity. In large enterprises with numerous users across various geographies, this transition takes time. If there are ways to exert more control around that process, it would improve the situation.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"One of the most valuable features of IBM Cloud Identity Service is that it delivers integrations with the commercial SaaS software that's available."
"It is multiple identity and access management, so all of the applications are valuable."
"It is stable. We can automate many of our daily operations with it, and we don't have to manage many things manually."
"We can automate many of our daily operations with it, and we don't have to manage many things manually."
"IBM Cloud Identity Service is highly stable."
"It is multiple identity and access management, so all of the applications are valuable. It's also part of the automated process."
"The implementations of Microsoft Entra ID have controlled all of our access into a single platform, which has been great."
"It has been stable, and we haven't had any issues since we started to use it."
"It is one of those costs where you can't really quantify a return on investment. In the grand scheme of things, if we didn't have it, we would probably have a lot more breaches. It would be a lot harder to detect issues because we would have people using static usernames and passwords for various sites, making us open to a lot more attacks. The amount of security and benefit that we get out of it is not quantifiable but the return of investment from a qualitative point of view is much higher than not having it."
"Very stable and scalable IAM service with good SSO and authentication features."
"The fact that we ended up expanding it to AWS as well for single sign-on was because it's this kind of industry standard that every single sign-on solution supports."
"I like how Entra allows you to upload a CSV file with user details for bulk user creation. This is useful for automation. Entra has made it easy to manage identity and access by integrating with all Microsoft services. Everything is managed in a single place, eliminating the need for another application."
"The two-step authentication is the most valuable."
"It helps with privacy control of identity data. It makes security very easy."
 

Cons

"You don't find a lot of use cases for small businesses, or even sometimes medium businesses, the price point does not fit smaller businesses."
"The initial setup is complex, it's not straightforward. It takes months because it's not straightforward."
"Everything can be more stable and secure. There could also be more account features."
"Everything can be more stable and secure. There could also be more account features. I would like to be able to do more things through it to manage users' accounts."
"The initial setup is complex, it's not straightforward. It takes months because it's not straightforward."
"IBM Cloud Identity Service is going in the right direction with the product. They need to keep building out the integrations and having the library is very critical."
"In terms of connecting the web application, there is technology for single sign-on. When we use it, the solution opens very slowly. It might be a bandwidth issue, and some content will not work on that portal."
"I would rate it an eight out of ten. The price plays a factor in the rating."
"Compared to what we can do on-prem, Azure AD lacks a feature for multiple hierarchical groups."
"Sometimes, users are not happy, but at the organizational level, it is good. It is costly, but the improvement is good in terms of performance and security."
"There is no documentation about how Microsoft will scale Azure AD for customers."
"Maybe there could be a dashboard view for Active Directory with some pie or bar charts on who is logged in, who is not logged in, and on the activity of each user for the past few days: whether they're active or not active."
"Microsoft's biggest challenge is the documentation. The challenge lies in keeping documentation up-to-date due to rapid changes. Troubleshooting requires workarounds and research."
"Definitely, the price could be lower. When we moved from AWS to Azure, we started paying more."
 

Pricing and Cost Advice

"The price of the solution is expensive for non-enterprise companies. IBM's always going to be a little more expensive, you're going to be paying a premium. However, depending on the organization's needs, there's probably a benefit there to do even with the price being the way it is."
"The price is fine. It's a good value for the money compared with other solutions."
"The cost of Entra ID depends entirely on our organization's specific needs and use cases."
"The price is fair. It's not very expensive given what they offer."
"The subscription should be categorized by business size. For example, small companies should have a discounted price, this would help small companies and the organization to be automated."
"The licensing cost is a bit prohibitive."
"Its price is per user. It is also based on the type of user that you're synchronizing up there."
"We pay a yearly license. Licenses are very expensive."
"Active Directory is bundled with a package of Microsoft services, so it doesn't cost much. I don't know about the individual license of Active Directory."
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Top Industries

By visitors reading reviews
No data available
Financial Services Firm
12%
Manufacturing Company
8%
Government
8%
Computer Software Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business89
Midsize Enterprise40
Large Enterprise160
 

Questions from the Community

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We switched to Duo Security for identity verification. We’d been using a competitor but got the chance to evaluate Duo for 30 days, and we could not be happier. Duo Security is easy to configure a...
What is your experience regarding pricing and costs for Azure Active Directory?
My experience with pricing, setup cost, and licensing is that going through and being able to use these things is always part of delivering an M365 bundle, so I don't think the experience is great ...
What needs improvement with Azure Active Directory?
I believe Microsoft Entra ID can be improved, and I think it's already on the roadmap. We value the selective sync where Microsoft Entra ID is actually the authoritative source and then will provis...
 

Also Known As

No data available
Azure AD, Azure Active Directory, Azure Active Directory, Microsoft Authenticator
 

Interactive Demo

Demo not available
 

Overview

 

Sample Customers

Baxter Healthcare, 
Microsoft Entre ID is trusted by companies of all sizes and industries including Walmart, Zscaler, Uniper, Amtrak, monday.com, and more.
Find out what your peers are saying about IBM Cloud Identity Service vs. Microsoft Entra ID and other solutions. Updated: April 2026.
890,088 professionals have used our research since 2012.