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IBM FlashSystem vs Pure Storage FlashBlade comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Sep 18, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Pure FlashArray X NVMe
Sponsored
Ranking in All-Flash Storage
15th
Average Rating
9.0
Reviews Sentiment
7.6
Number of Reviews
35
Ranking in other categories
NVMe All-Flash Storage Arrays (6th)
IBM FlashSystem
Ranking in All-Flash Storage
13th
Average Rating
8.2
Reviews Sentiment
7.0
Number of Reviews
110
Ranking in other categories
NAS (4th), Modular SAN (Storage Area Network) (4th)
Pure Storage FlashBlade
Ranking in All-Flash Storage
17th
Average Rating
8.8
Reviews Sentiment
7.9
Number of Reviews
37
Ranking in other categories
File and Object Storage (6th)
 

Mindshare comparison

As of April 2025, in the All-Flash Storage category, the mindshare of Pure FlashArray X NVMe is 0.8%, down from 0.9% compared to the previous year. The mindshare of IBM FlashSystem is 6.7%, down from 6.8% compared to the previous year. The mindshare of Pure Storage FlashBlade is 1.8%, down from 2.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.
All-Flash Storage
 

Featured Reviews

Eugene Hemphill - PeerSpot reviewer
Helps to save money and resources with the data compression feature
One point I'd like to improve is that the tool should start selling small boxes again. It discontinued some products and is focusing on bigger, more capable boxes, neglecting the SMB market. Even though it's not a big market, it shouldn't have removed them. One way to improve the product is to add an operational assistant that doesn't depend on VMware. It could also establish more alliances with other operational systems.
Raanan Sitton - PeerSpot reviewer
Offers cost-effective storage for small companies with budget constraints
IBM FlashSystem 5300 is offered at a very low cost in Israel, which is advantageous for small companies. However, other features like deduplication and compression do not perform effectively. The price sensitivity makes it a viable option for clients with budgetary constraints, as it allows us to secure deals based on the cost rather than advanced performance.
Eric Black - PeerSpot reviewer
The ability to leverage multi-tenancy along with immutability is a huge benefit for us
The only thing I feel FlashBlade is missing is the SOS API. If it had SOS API, that would put it well over the top. Veeam Backup specifically has started to streamline their API, and they are doing that with SOS API. They have optimized it. Any of the S3 devices out there that support this SOS API can have far more API calls at once. On our side, that translates to better restoration. With SOS API, it can leverage far more restorations at a single given time or read from the device in simple terms. That results in maximizing the output and throughput from the device itself.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The system allows for seamless learning experiences, facilitating quick and easy cloning of environments within minutes."
"Pure Storage has signature security technology, which cannot be deleted, even if you are an administrator."
"Pure FlashArray X NVMe helps to improve our processing speed. It is user-friendly and easy to use."
"The solution is scalable."
"On a scale of one to ten, I rate Pure FlashArray as ten."
"The solution is very straightforward to set up."
"The most valuable features of Pure FlashArray X NVMe are its superior performance compared to other flash tiers, as well as its ease of use, with an intuitive user interface that is simple to deploy and use."
"The most valuable features of this solution are its ease of use and performance."
"One of the valuable features is the performance, it is one of the best in the market."
"When it comes to the interface of the solution we did not encounter any challenges. Additionally, the solution has good documentation."
"Data deduplication is one of the most valuable features of this solution."
"IBM's technical support do excellent work."
"The installation is nice and easy."
"Over the years, it has become increasingly user-friendly."
"The storage system is one of the best in the world."
"This solution is convenient, user-friendly, convenient and reliable."
"It performs well and it is also very fast."
"The product is scalable and easy to expand."
"The most valuable features are the Metro clustering, and disaster recovery."
"The solution is able to handle workloads and is easy to use. It allows us to actually manage the boxes in less time."
"Pure Storage FlashBlade is user-friendly. It's replication feature is great because it has active replication and active DR. That's the beauty of the product. It's a perfect solution for block storage."
"The most valuable features include the ease of implementation, ease of use and the speed that you can do backup and recovery on."
"The solution provides many controllers."
"The most valuable features of this solution are the rewrite speed and the nonstop services."
 

Cons

"It's more multi-tenant functionality in their Pure1 manage portal that is lacking."
"I want to see Pure Storage not only be for fast storage, but I want to see it be for the entire data center."
"The tool's portfolio is minimal. It is expensive."
"Adding some functions to the product would be beneficial."
"In the next release, I would like to see real-time analytics for further insight into consumption models."
"Managing data isn't difficult for me. The performance is usually perfect, but we sometimes have capacity problems."
"They could add more support for file storage and different types of storage."
"Adding some functions to the product would be beneficial. Storage replication should be essential, and the analytics should not incur extra charges."
"They can include Amazon file system S3 protocol in the upcoming releases. It is a cloud file system. IBM FlashSystem doesn't have this feature in the box for high-end or mid-range. We have got requests for this from customers because we need to use S3 for EDI application storage. At the beginning of every year, IBM releases firmware. When I find any bugs in the firmware during the year, I am unable to find any information from IBM regarding the bug. I need to open a ticket, and the IBM engineering team makes a patch only for me. This patch is not public. By creating a customized patch for a client, they don't really solve the issue for everyone. If multiple users have the same bug, IBM should upload the patch on the official website so that we can download it. IBM FlashSystem has a monitoring tool in the box, but it is not advanced. I need a more advanced tool for more advanced equations and monitoring. All top three storage vendors, that is, EMC, IBM, and Pure Storage, don't have a powerful monitoring tool. To monitor our box to show the statistics for I/Os and latency, I need to pay for extra software. The built-in monitoring storage is not mature enough to handle all requests and generate all reports that I need. They can include the functionality to stretch a cluster natively without using any additional boxes. In addition, there are some features that EMC has integrated with the box. These features are not available in IBM FlashSystem."
"Product support is restricted to IBM only. It must be decentralized to IBM partners as well."
"They don't offer subscription-based payments."
"The pricing needs to be more competitive."
"Enterprise data storage needs improvement. They should create a feature for data and file storage."
"We use some open-source tools for monitoring, such as Grafana and it should be bundled along with IBM FlashSystem."
"If you want to expand, you cannot expand the disc enclosure. You have to buy a total individual node. Sometimes, this is difficult because we are just looking for capacity and not a node."
"In IBM FlashSystem, data reduction is an area with shortcomings where improvements can be made in the future."
"The only thing I feel FlashBlade is missing is the SOS API. If it had SOS API, that would put it well over the top."
"Compared to, for example, Hitachi NAS, the solution is not mature at all. It's just in its infancy as far as technology goes."
"We haven't been able to use much of the cloud area of Pure Storage. We have a storage server and it would be better if it could integrate with other cloud features of this solution."
"The speed could be improved."
"To improve FlashBlade, some analysts suggest enhancing its handling of relational database management systems and SQL queries."
"There could be improvements in public cloud integration."
"I would like to see better integration."
"The Pure Storage Orchestrator is our biggest pain point at the moment. If we can have more say in future developments of feature sets that we will need to support for our use case, that would be pretty beneficial to us."
 

Pricing and Cost Advice

"With VMware, we pay $300,000 annually."
"The tool's pricing is cheap; I rate it a six to seven out of ten. Most of our sales are not subscription-based. We sell the hardware, and customers keep using it. They only renew the service part annually. The support can be a bit pricey, but the solution is more cost-effective than anything else out there."
"Given its price, Pure is not the first option."
"The product is expensive."
"Pretty much everything that you need is licensed when you buy the product. Licensing to me is different than the maintenance cost, but they can bleed into one another. We buy the product, and we expect three years of support bundled into what we negotiate on our storage arrays. I would start to see maintenance costs going into the fourth year, but we're not there yet."
"Its price could be better. It is not too expensive, but it is the high-end cost. It is kind of a Rolls-Royce. You pay a lot, but you get a lot out of it. So, the price pressure on the way down would be great, but at the end of the day, if you need to do the work, you just pay for it."
"Pure FlashArray X NVMe’s pricing is cheaper than other products."
"Our licensing fees are $500,000+ USD."
"The pricing is reasonable."
"The price depends of the technology that our customers need. The price can come at a lower cost but this may increase as storage is added."
"Among IBM, Dell EMC, and Pure Storage, IBM is the cheapest. The price is also based on our location, the size of our entity, and our regular annual purchases from them. We are a very big IBM customer, so we normally get very high discounts. We are not a big customer of Pure Storage. We don't buy that much from Pure Storage per year. Everything is included in the price. There is no extra license for different functions."
"The tool is cost-efficient."
"If five is a good price and one is a high price, I would rate the price a two or three out of five."
"This solution is expensive compared to other solutions."
"The solution has good pricing, but it is not cheaper."
"I would rate the pricing of this solution a four out of five."
"The product is very expensive."
"Pure Storage FlashBlade is a hardware appliance, and it's very expensive if you compare its price with other solutions. You can get the same features and benefits from its competitor, VAST Data, but for half the price of Pure Storage FlashBlade."
"I feel that the price could always be lowered."
"In my opinion, we have paid the right price for the product. I don't think that it is too much or too little."
"We used a reseller for the purchase."
"Support is a separate line item. Support is a different cost, but whatever your support is now, that's what you're going to pay forever. If your support's $100 today, six years from now it's $100. It doesn't fluctuate unless you upgrade it, or change it, etc."
"I rate the tool's pricing a seven to eight out of ten."
"The price is a little high."
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Top Industries

By visitors reading reviews
Computer Software Company
15%
Financial Services Firm
11%
Manufacturing Company
11%
Government
6%
Computer Software Company
14%
Financial Services Firm
11%
Manufacturing Company
10%
Government
7%
Educational Organization
31%
Computer Software Company
12%
Financial Services Firm
9%
Manufacturing Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What do you like most about Pure FlashArray X NVMe?
Pure FlashArray X NVMe helps to improve our processing speed. It is user-friendly and easy to use.
What needs improvement with Pure FlashArray X NVMe?
Adding some functions to the product would be beneficial. Storage replication should be essential, and the analytics ...
What is your experience regarding pricing and costs for IBM FlashSystem?
Many factors affect purchasing directly from IBM, often involving a multi-step process. Customers, especially in bank...
What needs improvement with IBM FlashSystem?
The GUI needs some improvement. An additional function that could be helpful is reducing the time it takes to delete ...
What do you like most about Pure Storage FlashBlade?
The tool's most valuable feature is its fast performance, especially in handling snapshots. It helps during power out...
What is your experience regarding pricing and costs for Pure Storage FlashBlade?
The pricing for FlashBlade is between cheap and moderate. FlashBlade is worth the money due to the experience and per...
What needs improvement with Pure Storage FlashBlade?
Its configuration should be easier. There should be easier language for the configuration.
 

Also Known As

Pure FlashArray//X NVMe, Pure FlashArray//X, FlashArray//X
IBM Storwize
No data available
 

Overview

 

Sample Customers

Fremont Bank, Judson ISD, The Nielsen Company
Celero, Friedhelm Loh Group, Clarks, Mingkang Natregro Health Food Group, Sofia, Etisalat Fights Fraud, UF Health Shands Hospital, Generali, Elecon Engineering Company Limited, Ventiv , Technology, CPFL Energia, Royal Caribbean Cruises Ltd., SciQuest, Coca-Cola Bottling Co. Consolidated, Paddy Power, Kelsey-Seybold Clinic, Interconnect Services, Severstal IP-Only AB, PVU Group GmbH
ServiceNow, Mercedes-AMG Petronas Motorsport, Dominos, Man AHL
Find out what your peers are saying about IBM FlashSystem vs. Pure Storage FlashBlade and other solutions. Updated: April 2025.
849,190 professionals have used our research since 2012.