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Microsoft Entra ID vs Microsoft Identity Manager comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Dec 1, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
6.4
Omada Identity's high initial cost is offset by reduced maintenance costs, improved security, and process efficiency, but ROI measurement is challenging.
Sentiment score
7.6
Microsoft Entra ID reduces costs and enhances security by streamlining authentication and integrating seamlessly with Azure for improved efficiency.
Sentiment score
7.9
Microsoft Identity Manager offers varied ROI, with benefits in compliance, security, reduced costs, yet ROI varies among users.
We leverage existing licensing, like Windows Server or SQL, and hybrid benefits, and our sales and marketing teams benefit from co-selling and partnership advantages.
We get a return from not needing to pay other vendors to do what we already had from Microsoft, which was better than the competition.
The return on investment comes from not needing as many IT staff to manage and verify user identity and ensuring seamless device connection without needing to administer device compliance manually.
 

Customer Service

Sentiment score
6.9
Omada Identity's technical support is praised for responsiveness, but outdated documentation and inconsistent response times pose challenges.
Sentiment score
6.7
Microsoft Entra ID support varies, with mixed satisfaction due to expertise inconsistency, but premier support and response times praised.
Sentiment score
6.3
Customer service for Microsoft Identity Manager is inconsistent, with feedback ranging from exceptional to slow and unresponsive, needing better documentation.
We do not contact their technical support directly because we have a service agreement already in place with them with some dedicated and some non-dedicated resources.
The actual support when you get to that level is a ten out of ten.
There are immediate answers to any issues that arise with great knowledge and a deep understanding of the product and business needs.
It's not timely or professional.
 

Scalability Issues

Sentiment score
7.7
Omada Identity is praised for its scalability in cloud and hybrid environments, despite minor performance and customization feedback.
Sentiment score
7.9
Microsoft Entra ID provides seamless scalability and reliability, effortlessly managing vast user numbers with flexible, automated resource adjustments.
Sentiment score
7.0
Microsoft Identity Manager excels in enterprise scalability but may not suit small businesses due to costs in on-premises settings.
We experienced no scalability issues with Microsoft Entra ID.
Its scalability is impressive, aided by Microsoft's efforts to expand its data centers.
When dealing with tens of thousands of objects, it requires proper management and best practices to retrieve only necessary data.
 

Stability Issues

Sentiment score
7.6
Omada Identity is stable, with minimal issues, occasional bugs, and high ratings for reliability and performance.
Sentiment score
7.9
Microsoft Entra ID offers high reliability with minimal outages, swift issue resolution, and strong stability, earning user trust.
Sentiment score
7.6
Microsoft Identity Manager is reliable and stable, but faces challenges with SharePoint integration, version upgrades, and maintenance automation.
It's a critical solution that we can't do without.
The stability of the solution is very high at 99.999%.
We rarely had significant problems or crashes.
 

Room For Improvement

Omada Identity needs UI improvements, better scalability, integration, documentation, and cost-effective upgrades, with enhanced API and automation.
Users urge improvements in Entra ID documentation, integration, price transparency, support, user interface, authentication, and licensing clarity.
Microsoft Identity Manager struggles with limited connectors, complex setup, integration issues, and inefficiencies, needing improved documentation and intuitive design.
The biggest issue, which is the reason why we are transitioning from their product to SailPoint, is the overall user experience.
A recent incident we dealt with took four months to resolve with a seven-day deadline, which was quite frustrating.
There is a need for better transformation support from on-premises Active Directory policies to the cloud, as Entra ID doesn't cover this sufficiently yet.
The frequent changes in branding cause confusion among customers who struggle to keep track of product names and functions.
 

Setup Cost

Omada Identity offers cost-effective on-premises pricing, though cloud options are pricier, with flexible negotiations available for enterprises.
Microsoft Entra ID offers affordable tiered pricing with discounts, featuring user-based costs tailored for enterprises with various security levels.
Microsoft Identity Manager is competitively priced, offering flexibility through licenses, often bundled with Azure P2 and Microsoft subscriptions.
They are lower than some of their competitors.
We are getting our money's worth.
Most features of Entra ID are part of Microsoft's ecosystem and included in Microsoft 365 bundles, which means there are no additional costs associated with pricing and licensing.
Compared to other Microsoft products, the cost is not too expensive.
 

Valuable Features

Omada Identity provides governance, customization, integration, and automation for efficient identity lifecycle management with advanced reporting and strong API connectivity.
Microsoft Entra ID excels in user identity management with secure features, scalability, and seamless integration into the Microsoft ecosystem.
Microsoft Identity Manager offers seamless integration, strong security, user-friendliness, and efficient identity management across hybrid environments with an attractive licensing model.
Technically, the product does everything one would expect from an identity and access management platform.
We can secure the applications that we are building and make sure that if the application were to be compromised, there is no full access to a customer's environment causing issues and other security concerns.
It's integrated with Microsoft technologies like Authenticator, SSO, and MFA, streamlining operations and creating a seamless environment.
The granular control, such as preventing logins from specific locations, enhances security significantly.
 

Categories and Ranking

Omada Identity
Sponsored
Ranking in Identity Management (IM)
4th
Average Rating
8.2
Reviews Sentiment
6.8
Number of Reviews
48
Ranking in other categories
User Provisioning Software (3rd), Identity and Access Management as a Service (IDaaS) (IAMaaS) (5th), Customer Identity and Access Management (CIAM) (3rd)
Microsoft Entra ID
Ranking in Identity Management (IM)
1st
Average Rating
8.6
Reviews Sentiment
7.1
Number of Reviews
218
Ranking in other categories
Single Sign-On (SSO) (1st), Authentication Systems (1st), Identity and Access Management as a Service (IDaaS) (IAMaaS) (1st), Access Management (1st), Microsoft Security Suite (4th)
Microsoft Identity Manager
Ranking in Identity Management (IM)
11th
Average Rating
7.8
Reviews Sentiment
6.6
Number of Reviews
21
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of January 2025, in the Identity Management (IM) category, the mindshare of Omada Identity is 3.9%, down from 4.1% compared to the previous year. The mindshare of Microsoft Entra ID is 10.5%, up from 10.2% compared to the previous year. The mindshare of Microsoft Identity Manager is 5.6%, down from 8.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Identity Management (IM)
 

Featured Reviews

Pernilla Hulth - PeerSpot reviewer
The interface is easy to use and gives you a solid overview
The cloud-based deployment was straightforward, but the on-prem deployment was in a highly complex ecosystem. Omada has matured since then. I wouldn't say that it isn't straightforward, but it depends on the customer. A standard deployment is relatively easy, but it can be more painful if you need a lot of customization. We deployed the cloud solution in around four months, nearly meeting the 12-week benchmark. The on-prem deployment took three years. It was a highly complex ecosystem that was dependent on other systems. Depending on the size of your environment, you need a product owner and some specialists for maintenance. My last customer was a university with a complex environment. They had around 12 people involved in maintenance at that organization. Typically, it's between 2-5 people.
Vinod Survase - PeerSpot reviewer
Saves us time and money and features Conditional Access policies, SSPR, and MFA
I want better integration between Azure AD and the on-prem environment because there are currently limitations that can hamper employee experience. We use a feature called password writeback, that can be challenging to implement in a hybrid environment. Employees can change their passwords using a self-service password reset (SSPR) feature, which reflects from the cloud to the on-prem identity, but not the other way around. Currently, there is no way to reflect passwords from on-prem identities to the cloud. There are other similar limitations, such as a cap on the number of identities that can be synchronized in a particular time frame, which can be an issue for large enterprises with 300,000 employees or more.
MANUEL VALDIVIA - PeerSpot reviewer
Priced in a low range but needs to improve the support services offered to users
If we don't use Microsoft Identity Manager for data masking, we can use some other tools, like IBM InfoSphere. The scope of Microsoft Identity Manager is limited to the identity part of our applications. Microsoft Identity Manager is an old technology, and Microsoft will discontinue it soon. Microsoft Identity Manager is very complex compared with other platforms. For example, I know Microsoft Azure is working on Azure Identity. In the future, Microsoft Identity Manager will migrate to Azure Identity because Azure Identity is a software asset and is less complex. The solution's technical support is bad, making it an area where improvements are required.
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Top Industries

By visitors reading reviews
Financial Services Firm
17%
Computer Software Company
13%
Manufacturing Company
8%
Government
7%
Educational Organization
32%
Computer Software Company
10%
Financial Services Firm
9%
Manufacturing Company
6%
Computer Software Company
13%
Government
12%
Financial Services Firm
10%
Manufacturing Company
9%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What do you like most about Omada Identity?
We don't have to go in and do a lot of the work that we did before. It may have saved us somewhere in the range of 10...
What needs improvement with Omada Identity?
There are some technical bits and pieces that we have looked at that could be better. For instance, when you do a rec...
What is your primary use case for Omada Identity?
We wanted a solution that could help us make HR the master of identities. We wanted a solution that could take that d...
How does Duo Security compare with Microsoft Authenticator?
We switched to Duo Security for identity verification. We’d been using a competitor but got the chance to evaluate Du...
What do you like most about Azure Active Directory?
It is very simple. The Active Directory functions are very easy for us. Its integration with anything is very easy. W...
What is your experience regarding pricing and costs for Azure Active Directory?
We are an enterprise customer with an enterprise agreement in place with many of our partner companies, so there are ...
What do you like most about Microsoft Identity Manager?
The product’s simplicity and integration are valuable.
What is your experience regarding pricing and costs for Microsoft Identity Manager?
The tool's price is low. I don't remember if we pay for licensing on a subscription basis. The tool's price is low fo...
What needs improvement with Microsoft Identity Manager?
If we don't use Microsoft Identity Manager for data masking, we can use some other tools, like IBM InfoSphere. The sc...
 

Also Known As

Omada Identity Suite, Omada Identity Cloud
Azure AD, Azure Active Directory, Azure Active Directory, Microsoft Authenticator
MIM, Forefront Identity Manager, FIM, MS Identity Manager
 

Learn More

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Interactive Demo

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Overview

 

Sample Customers

Bayer, ECCO Shoes, Vattenfall, NuStar Energy, Unicredit, Schiphol Group, BMW Group, Deutsche Leasing
Microsoft Entre ID is trusted by companies of all sizes and industries including Walmart, Zscaler, Uniper, Amtrak, monday.com, and more.
Dow Chemical Company (Dow), Whole Foods Market
Find out what your peers are saying about Microsoft Entra ID vs. Microsoft Identity Manager and other solutions. Updated: December 2024.
825,609 professionals have used our research since 2012.