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Microsoft Power BI vs Plotly comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Power BI
Ranking in Reporting
1st
Average Rating
8.0
Reviews Sentiment
7.3
Number of Reviews
319
Ranking in other categories
BI (Business Intelligence) Tools (1st)
Plotly
Ranking in Reporting
18th
Average Rating
7.6
Number of Reviews
3
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of February 2025, in the Reporting category, the mindshare of Microsoft Power BI is 26.9%, up from 25.6% compared to the previous year. The mindshare of Plotly is 1.1%, down from 1.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Reporting
 

Featured Reviews

James Balbach - PeerSpot reviewer
Robust system consistently elevates data visualization and seamlessly updates with user-driven advancements
Power BI is a general-use visualization system. I can express the performance of our network through high-level key performance indicators. It allows me to show detailed improvements in quality and safety and patient experience. I create improvement dashboards for task forces and work teams. I have built analytic dashboards that guide analytics, enabling research and dataset manipulation.
CharlesBrewer - PeerSpot reviewer
Helps to visually present datasets
In my experience, I primarily work with R when using Plotly. However, I understand that the integration of Plotly with Python is also excellent. I'm working with a sales and marketing consultancy that has operated for 20-30 years. They are transitioning to incorporating machine learning, AI, and statistical analysis into their traditional methods. The consultancy primarily works with B2B companies, recognizing that B2B firms with a limited pool of potential customers tend to be less engaged in social media than B2C companies. The focus is on platforms like LinkedIn, Facebook, and Instagram while acknowledging that TikTok is not considered valuable for their analysis. The consultancy actively uses large language models to analyze various aspects, such as social media engagement, and assess how companies present themselves. In statistical and analytical terms, we aim to create impactful analyses for our clients. The approach involves comparing the target company with four to six similar companies, keeping the identity of these competitors confidential. Our goal is to assist clients in understanding their position in the market and provide tailored insights using modern tools. The focus is on identifying areas of weakness and highlighting strengths to refine sales and marketing efforts. To make this process effective, we utilize Plotly, as they offer impactful presentations. Building databases of company data and conducting analyses on various aspects like websites, social media, and other marketing presentations, we present comparative analyses of how a particular company stacks up against its competitors. I rate the overall product a seven out of ten.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The DAX coding language is good for creating formulae."
"Tech support is very helpful."
"Data integration is very useful in Power BI. It lets me collect data from many sources. For example, I can get data from Oracle databases and SQL Server databases at the same time."
"Scalability-wise, I rate the solution a nine out of ten."
"The solution is easy to use."
"The most valuable feature of Power BI is its ability to provide customized visualizations and insights tailored to specific business needs."
"The most valuable features are the flexibility, how many ways you can interrogate the data, and the the graphical visualization."
"Other people can access data much more easily than before. Its usability is the main advantage, people in the company are using it."
"It is a scalable solution. Scalability-wise, I rate the solution a nine to ten out of ten."
"The level of interactivity that the product provides is valuable to me."
"When reviewing and interpreting data, I typically examine it in a tabular form to understand its structure. However, when explaining or presenting the findings to others, I often use visualization tools such as Plotly. These tools allow me to create visual representations of datasets."
 

Cons

"The interface could be improved."
"Microsoft needs to do some more research and development to make it more stable."
"Power BI shows reports on actual data, not metadata."
"here are some limitations with the data models needed to build the report."
"Defining a relationship was very confusing. There were circular directions for which I had to do a lot of adjustments in the data. They can do something to make it easier."
"Areas of Power BI that could be improved are the learning curve for developers who come from non-technical backgrounds."
"The solution's documentation needs improvement."
"I think because I'm moving more into RPA, I'd definitely like to see integration across the RPA, Power BI, or Tableau platforms, because that integration could then make automation and mundane reporting much faster."
"I believe that the prices of the tool's paid services could be on the premium side, so the pricing model can be considered for improvement."
"The solution cannot be deployed on the website and shared with others through its own platform."
"The tool needs to improve its pie charts. Regarding Plotly, I find the online documentation somewhat challenging to navigate, especially when dealing with many parameters. Searching through thousands of parameters can be a tedious and less straightforward process. While the documentation is available online and serves its purpose, I often encounter difficulties in finding the information."
 

Pricing and Cost Advice

"I would advise that Microsoft BI products are rightly priced and the licensing is easy to follow and to fulfill."
"In general, Microsoft BI's price is lower compared to Alteryx."
"I'm not very familiar with the licensing aspect, as it operates in the cloud as a SaaS (Software as a Service) model. Essentially, you pay based on cloud cost models, which might include hourly rates or similar billing structures introduced by Microsoft. Many organizations utilize it and pay for its services, somewhat like Office 365. It's a cloud-based platform that provides the necessary services, including support, for development, and you pay accordingly for the usage."
"It is based on the usage. If you're using it, you pay for it, and if you're not using it, you stop paying for it."
"Power BI premium is really expensive for our market. A lot of small and medium companies would like to purchase it, but they can't afford it."
"Globally, we evaluated a number of products, including Salesforce's product, Microsoft won on the ground of simple functionally and cost."
"For my primary use case, i.e. teaching students, the free version of Power BI is adequate."
"You don't need a license for development, but if you want to publish to external users, you need a license. The licensing is very costly, but I think that since the advantages and benefits of Power BI are so high, people are willing to pay. I can't blame them."
"It is an open-source tool. My company hasn't explored Plotly's premium services yet, but I believe the prices could be on the premium side."
"I only use the free tier of the product."
report
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Comparison Review

it_user79932 - PeerSpot reviewer
Feb 4, 2015
Comparison of SAP BO, Tableau, QlikView, Cognos, Microsoft, OBIEE and Pentaho
1. SAP BO/BI Enterprise scalability Security Ease of use Semantic layer 2. Tableau Visualization Data discovery Turnaround time 3. IBM Cognos Enterprise scalability Security In-memory feature 4. MS BI - Flexibility 5. Pentaho - Open source but still enterprise grade 6. QlikView Data…
 

Top Industries

By visitors reading reviews
Educational Organization
43%
Financial Services Firm
8%
Computer Software Company
6%
Government
5%
Financial Services Firm
19%
Manufacturing Company
12%
University
7%
Computer Software Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
 

Questions from the Community

Seeking lightweight open source BI software
There are many...It would rather depend what System BI architecture or Enterprise legacy you have at your end...I would recommend as follows: 1) If you have legacies of SAP, Oracle - look for SAP...
Is Power BI a complete platform or only a visualization tool?
Power BI is an advanced visualization tool oriented to big data with a very complete set of widgets to visualize information, control users accessing information, the configuration of governance po...
How does Oracle OBIEE compare with Microsoft BI?
Oracle OBIEE is great in allowing design and creativity per the individual needs of the organization. Dashboards are fully customizable and very user-friendly. This solution is very stable. Oracle ...
What do you like most about Plotly?
It is a scalable solution. Scalability-wise, I rate the solution a nine to ten out of ten.
What is your experience regarding pricing and costs for Plotly?
It is an open-source tool. My company hasn't explored Plotly's premium services yet, but I believe the prices are on the premium side. I rate the product price as five or six on a scale of one to t...
What needs improvement with Plotly?
I believe that the price of the tool's paid services is on the premium side, so the pricing model can be considered for improvement.
 

Comparisons

 

Also Known As

SSRS, SSAS, MSBI, MS Reporting Services, Microsoft BI Tools, Microsoft Big Data, Power BI Pro, MS BI
No data available
 

Overview

 

Sample Customers

Accenture Adidas Aetna AIG Airbus Alibaba Allstate Amazon American Express Aon AT&T Audi Bank of America BASF Bayer Berkshire Hathaway Boeing Coca-Cola Comcast Cisco Coca-Cola Dell Disney Emirates Equinix FedEx Ford GE Google H&M Home Depot Honda IBM Intel JPMorgan Chase Kellogg's Kroger L'Oréal McDonald's Merck MetLife Microsoft Nike Oracle P&G PepsiCo Procter & Gamble Prudential Financial SAP Siemens Snapchat Spotify Starbucks Target Toyota T-Mobile Unilever Visa Walmart WeWork World Bank Xerox
Google, Goji, VIT, Smpl Bio, U.S. Air Force, C12 Energy, New York University
Find out what your peers are saying about Microsoft Power BI vs. Plotly and other solutions. Updated: January 2025.
837,501 professionals have used our research since 2012.