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MicroStrategy vs Oracle Analytics Cloud comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jan 1, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

MicroStrategy
Ranking in BI (Business Intelligence) Tools
12th
Average Rating
8.2
Reviews Sentiment
6.5
Number of Reviews
162
Ranking in other categories
Embedded BI (3rd)
Oracle Analytics Cloud
Ranking in BI (Business Intelligence) Tools
14th
Average Rating
8.0
Reviews Sentiment
7.0
Number of Reviews
27
Ranking in other categories
Data Visualization (10th)
 

Mindshare comparison

As of January 2026, in the BI (Business Intelligence) Tools category, the mindshare of MicroStrategy is 1.3%, down from 3.3% compared to the previous year. The mindshare of Oracle Analytics Cloud is 1.3%, down from 2.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
BI (Business Intelligence) Tools Market Share Distribution
ProductMarket Share (%)
MicroStrategy1.3%
Oracle Analytics Cloud1.3%
Other97.4%
BI (Business Intelligence) Tools
 

Featured Reviews

AS
Lead Software Engineer at Momentus
Provides strong data visualization and security while easing deployment across multiple sectors
The most effective features of MicroStrategy for data analysis in my experience are the security, the metadata management, and the administration, along with the options of different workarounds available to accommodate different types of requirements. MicroStrategy's data visualization capabilities are great, and I would rate them nine out of 10.
Vaclav-Biba - PeerSpot reviewer
BI/DW Consultant at Neit Consulting
Enhanced analytics through metadata-driven reporting with enterprise-level visualizations enables competitive advantage
In my opinion, what can be better in Oracle Analytics Cloud these days is primarily about pricing. I am from the Czech Republic, which is our main market. The situation here in the Czech Republic is that Power BI rules the world. There are two main reasons for this. First, speaking about the Czech Republic specifically, and second, the Power BI pricing model appears cheaper compared to Oracle Analytics Cloud. The pricing model in Microsoft is more straightforward. With Oracle, you have the data visualization and enterprise lines, and to put it simply, both appear as more expensive options for customers trying to get oriented in the segment.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"It plays a vital role in establishing a connection with predictive continuous improvement."
"The feature I found most valuable is the drop and drag functionality available."
"The hyperintelligence is the most valuable feature."
"In the past, when we had so many legacy systems, with Cognos and others, it was took multiple steps to get what we wanted. Now, it's a seamless integration. We can connect directly, in the form of In-Memory Cubes or live-publish cubes, to the data warehouse, and blend in the data with big data. Not only relational databases, but we can also integrate other third-party files, and create a single-source software."
"The most valuable features are the Visual Insights and the visualizations."
"It's an open platform. That's also important. You can create your own data connectors. There's everything you can do with APIs. It's not closed like, perhaps, an SAP system might be."
"​Visual Insight gives you the capability of doing self-service analytics. This has been the most powerful and valuable feature.​"
"You can build once and deploy to multiple operating systems. Also, it resizes in the way you want it to​."
"It's robust. It has the ability to handle massive amounts. After reporting has been developed, there is an ease of use or a user-friendly interface for a trained workforce."
"The specific capability I find important in Oracle Analytics Cloud is that it allows the basic user to easily drag and drop data. I also like that the solution allows the user to decide what to measure and what to see in the reports."
"I've discovered that the new layout of this product makes Docker sharing, machine learning support, and data backups more efficient. Unlike the older method of linking physical, pre-logical, and presentation layers separately, the new interface simplifies this process. Additionally, the integration of databases and machine learning is seamless, with the new visualization approach being particularly beautiful and highly beneficial."
"Analytics Cloud allows you to merge various data types and structure data from multiple sources."
"The technical support services are good."
"The features that I find to be the most valuable are the BAS (Business Analytics), the Narrate feature, and the auto-visualization."
"It's really an enterprise solution. It has a dashboard, like standard dashboarding functionality. It also has reporting capabilities for producing pixel-perfect reports, bursting large volumes of a document if you need to. It has interactive data discovery functionality, which you would use to explore your data, bring your own data, and merge it with maybe the data from an enterprise data warehouse to get new insights from the pre-existing data. It has machine learning embedded in the solution. If you're new to machine learning, it's a really good way to get into it, because it's all within this platform, and it's really easy to use."
"This is a stable and scalable solution."
 

Cons

"The UI seems klutzy with its manual entry."
"The online community page of the product is an area of concern where improvements are required."
"It needs row-level security, column-level security, on attributes. I want to be able to handle full-scale security model from the semantic layer, flat out."
"I would like to see the enterprise version available in a demo or as a trial version."
"Native VI on mobile apps and better android support are lacking."
"Preparation, data loading and data management application is challenging with MicroStrategy. It lacks cube-based analytics as it is outdated, meaning there is no memory or fast processing analytics or MMA deployment."
"MicroStrategy could learn from Power BI's user-friendly interface."
"One of the things that I want to see MicroStrategy do is become more cloud native. Right now, the deployment on cloud is very easy to ruin, it is very much like spinning up separate VMs."
"One area of improvement is associated with more connectors needing to be added such as Microsoft OneDrive, Teradata and a few others. I think the list is limited to the top ones now."
"The product should improve its user interface. It should be welcoming and modern. Developers should also find it easier to build data models. Oracle Analytics Cloud needs to have better visualizations and more options in the marketplace."
"The pricing model in Microsoft is more straightforward. With Oracle, you have the data visualization and enterprise lines, and to put it simply, both appear as more expensive options for customers trying to get oriented in the segment."
"The scalability has room for improvement."
"Its machine learning and visualization capabilities can be improved. There should be more visualization options."
"The product should be improved in terms of connectors; right now the top twenty connectors are available, but OneDrive and Teradata are missing."
"As with most BI tools, the visualizations can be made much nicer. Currently, it has standard visualizations. They've been adding new visualizations, but we see animated visualizations from other vendors. It would be nice to have similar visualizations, such as the swarming visualizations, which are fairly new and very popular at the moment. I haven't seen that with Oracle. That would be nice."
"The implementation of generative AI and machine learning should improve"
 

Pricing and Cost Advice

"​The solution is scalable. A little expensive perhaps, but it is scalable.​"
"The price was good. We have had great support along the way."
"We are waiting to switch to Microsoft Power BI because MicroStrategy is too costly."
"I am unsure what the licensing costs are for this solution however, development costs are around $100,000 per year."
"While initial cost of MicroStrategy is still on the higher side, the long-term benefits brings down overall cost of ownership significantly as compared to other tools like Tableau/Cognos."
"The solution’s licensing cost is expensive."
"The price of MicroStrategy is reasonable."
"The pricing list itself is not publicly accessible, so it's a bit opaque."
"The product’s pricing is expensive. However, feature-wise, it fits the requirements of enterprise customers."
"I would rate it a five out of five in terms of the value received for the price charge."
"Bottom line, the cost is really, really cheap compared to other solutions. Oracle has made a huge effort on the pricing."
"It is an expensive platform."
"The price is reasonable; it's quite a bit lower than Tableau and Spotfire."
"We pay on a monthly basis and it is $10 per user each month."
"A highly cost-effective solution"
"The tool's pricing is not unreasonable or non-competitive."
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Comparison Review

it_user6330 - PeerSpot reviewer
Product Manager at a retailer with 10,001+ employees
May 2, 2013
MicroStrategy vs. Tableau
After a recent presentation, several attendees asked me about the applications of Visual Insights and Tableau. Many companies are investing in both tools and are trying to figure out the right tool for specific applications Tableau has found its sweet-spot as an agile discovery tool that analysts…
 

Top Industries

By visitors reading reviews
Financial Services Firm
13%
Retailer
8%
Computer Software Company
7%
Insurance Company
7%
Government
14%
Financial Services Firm
9%
Manufacturing Company
8%
Computer Software Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business37
Midsize Enterprise26
Large Enterprise100
By reviewers
Company SizeCount
Small Business12
Midsize Enterprise7
Large Enterprise11
 

Questions from the Community

What do you like most about MicroStrategy?
The stability of the product is good.
What is your experience regarding pricing and costs for MicroStrategy?
My company has many licenses for MicroStrategy because we can build reports in this tool. I don't know what the cost is for these licenses.
What needs improvement with MicroStrategy?
I don't have any issues with MicroStrategy and would not suggest how it can be improved. I would not change anything because it's a great tool to build reports. I would appreciate improvements in M...
Which Oracle product is better - OBIEE or Analytics Cloud?
Oracle OBIEE is designed to be relatively easy to set up and has a helpful customer support staff at the ready to assist customers. These are two attributes that make this system quite valuable. OB...
What do you like most about Oracle Analytics Cloud?
The ability to quickly search for and access relevant data is crucial.
What is your experience regarding pricing and costs for Oracle Analytics Cloud?
The pricing of Oracle Analytics Cloud is quite expensive, fitting for a premium tool. However, the cost raises expectations for partner support that are not met, especially for smaller companies wh...
 

Also Known As

No data available
Oracle Analytics Cloud Service, OAC, Oracle Data Visualization, Oracle Data Visualization Cloud Service, ODV
 

Overview

 

Sample Customers

Allstate Insurance, Barneys New York, Boston Children's Hospital, Buenos Aires Department of the Treasury, Campbell Soup Company, DHL, eBay, eHarmony, Facebook, Four Seasons Hotels Inc., Godiva, Hard Rock International, LinkedIn, Netflix, Pfizer, SECO (Swiss Government Unemployment Agency), Starbucks, Texas A&M University, Thomson Reuters Markets, US House of Representatives, and the US Postal Service.
Sejong Hospital
Find out what your peers are saying about MicroStrategy vs. Oracle Analytics Cloud and other solutions. Updated: December 2025.
881,346 professionals have used our research since 2012.