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MicroStrategy vs Oracle Analytics Cloud comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jan 1, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

MicroStrategy
Ranking in BI (Business Intelligence) Tools
12th
Average Rating
8.2
Reviews Sentiment
6.5
Number of Reviews
162
Ranking in other categories
Embedded BI (3rd)
Oracle Analytics Cloud
Ranking in BI (Business Intelligence) Tools
14th
Average Rating
8.0
Reviews Sentiment
7.0
Number of Reviews
27
Ranking in other categories
Data Visualization (10th)
 

Mindshare comparison

As of January 2026, in the BI (Business Intelligence) Tools category, the mindshare of MicroStrategy is 1.3%, down from 3.3% compared to the previous year. The mindshare of Oracle Analytics Cloud is 1.3%, down from 2.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
BI (Business Intelligence) Tools Market Share Distribution
ProductMarket Share (%)
MicroStrategy1.3%
Oracle Analytics Cloud1.3%
Other97.4%
BI (Business Intelligence) Tools
 

Featured Reviews

AS
Lead Software Engineer at Momentus
Provides strong data visualization and security while easing deployment across multiple sectors
The most effective features of MicroStrategy for data analysis in my experience are the security, the metadata management, and the administration, along with the options of different workarounds available to accommodate different types of requirements. MicroStrategy's data visualization capabilities are great, and I would rate them nine out of 10.
Vaclav-Biba - PeerSpot reviewer
BI/DW Consultant at Neit Consulting
Enhanced analytics through metadata-driven reporting with enterprise-level visualizations enables competitive advantage
In my opinion, what can be better in Oracle Analytics Cloud these days is primarily about pricing. I am from the Czech Republic, which is our main market. The situation here in the Czech Republic is that Power BI rules the world. There are two main reasons for this. First, speaking about the Czech Republic specifically, and second, the Power BI pricing model appears cheaper compared to Oracle Analytics Cloud. The pricing model in Microsoft is more straightforward. With Oracle, you have the data visualization and enterprise lines, and to put it simply, both appear as more expensive options for customers trying to get oriented in the segment.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The reporting, the dashboards, and the new visualization functions. It is very easy for users to understand their data and dashboards."
"​Visual Insight gives you the capability of doing self-service analytics. This has been the most powerful and valuable feature.​"
"Simplifies and accelerates the attribute and maze creation process"
"You can build once and deploy to multiple operating systems. Also, it resizes in the way you want it to​."
"I find MicroStrategy the most suited to the enterprise-wide BI platform, because of its scalability and stability.​"
"Speed for high level aggregation by using Intelligent Cubes."
"The drill-down functionality is also very good."
"MicroStrategy's solution for mobile is very good."
"The solution is user-friendly."
"The solution can scale."
"Mobility is the most valuable feature for us. All employees can access it from anywhere. It is a big advantage for us."
"The features that I find to be the most valuable are the BAS (Business Analytics), the Narrate feature, and the auto-visualization."
"The ability to quickly search for and access relevant data is crucial."
"The scalability is acknowledged as pretty good, although my evaluation is limited because I used the tool for a short period."
"The product is easily customized."
"It has the best feature for data augmentation."
 

Cons

"It is actually pretty complicated to use.​ It is complicated enough that user adaptation is sometimes difficult. We developed more experts rather than people using it.​"
"Preparation, data loading and data management application is challenging with MicroStrategy. It lacks cube-based analytics as it is outdated, meaning there is no memory or fast processing analytics or MMA deployment."
"The areas that have room for improvement in MicroStrategy are mainly related to building additional tools. Specifically, the embedding process has been a bit of a struggle."
"I would like to see a feature where migrations are easier. When you migrate from certain environments, it could probably be a little cleaner. Sometimes it seems to be somewhat clunky when you migrate from one environment, say a development to a test or production environment."
"Something I would be interested in is more visualizations, because right now we use SDK to create some. If there were more out-of-the-box options, we would be happy with that."
"Sometimes you can do something in reports, but you cannot do the same thing in documents."
"We've found the scalability to be very good. However, it depends on the environment. In general, it could be much better."
"It would be good if it had greater analytics so we could build these visualizations by ourselves with scripts."
"The learning curve should be improved, and I'm uncertain if tutorials are readily available or easily accessible. We may have resorted to looking on YouTube for such information. Having easily understandable documents or guides for new users would be beneficial. AI integration would be an interesting feature to add in the next release."
"The scalability has room for improvement."
"The pricing model in Microsoft is more straightforward. With Oracle, you have the data visualization and enterprise lines, and to put it simply, both appear as more expensive options for customers trying to get oriented in the segment."
"The product should be improved in terms of connectors; right now the top twenty connectors are available, but OneDrive and Teradata are missing."
"One area of improvement is associated with more connectors needing to be added such as Microsoft OneDrive, Teradata and a few others. I think the list is limited to the top ones now."
"As with most BI tools, the visualizations can be made much nicer. Currently, it has standard visualizations. They've been adding new visualizations, but we see animated visualizations from other vendors. It would be nice to have similar visualizations, such as the swarming visualizations, which are fairly new and very popular at the moment. I haven't seen that with Oracle. That would be nice."
"The product could benefit from increased flexibility compared to other vendors."
"It's not a failure of the product; it's just an architectural choice. It has to do with data modeling. I'm comparing this to another product, which is Oracle's developer client and probably called Oracle BI Developer Client Tool. The data modeler, which is cloud-based, and Oracle BI Developer Client Tool, which is local or on-premises-based, both can do the same thing in data modeling. However, the cloud tool does not have as many features as the Oracle BI Developer Client Tool, which is closest to the OBIEE Administration Tool with full feature data modeling, metadata development, and so forth. In a complex environment or implementation, that is the capability that you need."
 

Pricing and Cost Advice

"I am unsure what the licensing costs are for this solution however, development costs are around $100,000 per year."
"The pricing list itself is not publicly accessible, so it's a bit opaque."
"We are waiting to switch to Microsoft Power BI because MicroStrategy is too costly."
"The pricing for MicroStrategy is always on the higher side. They should seriously start thinking about their pricing and licensing strategy."
"The price of MicroStrategy is reasonable."
"The licensing is a bit high per user."
"It is expensive. We would like to extend it to many users, but we are currently restricting that because the cost is a constraint. If we are given a chance, we would love to expand it."
"​They gave us a good deal.​"
"The price is reasonable; it's quite a bit lower than Tableau and Spotfire."
"I rate the product's pricing a nine on a scale of one to ten, where one is cheap, and ten is expensive."
"I would rate it a five out of five in terms of the value received for the price charge."
"Oracle Analytics Cloud's pricing is generally higher than that of other vendors."
"The product’s pricing is expensive. However, feature-wise, it fits the requirements of enterprise customers."
"It is an expensive platform."
"Bottom line, the cost is really, really cheap compared to other solutions. Oracle has made a huge effort on the pricing."
"I don't know the exact cost, but its pricing was good. Its pricing was competitive. I would rate it a three out of five in terms of pricing."
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Comparison Review

it_user6330 - PeerSpot reviewer
Product Manager at a retailer with 10,001+ employees
May 2, 2013
MicroStrategy vs. Tableau
After a recent presentation, several attendees asked me about the applications of Visual Insights and Tableau. Many companies are investing in both tools and are trying to figure out the right tool for specific applications Tableau has found its sweet-spot as an agile discovery tool that analysts…
 

Top Industries

By visitors reading reviews
Financial Services Firm
13%
Retailer
8%
Computer Software Company
7%
Insurance Company
7%
Government
14%
Financial Services Firm
9%
Manufacturing Company
9%
Computer Software Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business37
Midsize Enterprise26
Large Enterprise100
By reviewers
Company SizeCount
Small Business12
Midsize Enterprise7
Large Enterprise11
 

Questions from the Community

What do you like most about MicroStrategy?
The stability of the product is good.
What is your experience regarding pricing and costs for MicroStrategy?
My company has many licenses for MicroStrategy because we can build reports in this tool. I don't know what the cost is for these licenses.
What needs improvement with MicroStrategy?
I don't have any issues with MicroStrategy and would not suggest how it can be improved. I would not change anything because it's a great tool to build reports. I would appreciate improvements in M...
Which Oracle product is better - OBIEE or Analytics Cloud?
Oracle OBIEE is designed to be relatively easy to set up and has a helpful customer support staff at the ready to assist customers. These are two attributes that make this system quite valuable. OB...
What do you like most about Oracle Analytics Cloud?
The ability to quickly search for and access relevant data is crucial.
What is your experience regarding pricing and costs for Oracle Analytics Cloud?
The pricing of Oracle Analytics Cloud is quite expensive, fitting for a premium tool. However, the cost raises expectations for partner support that are not met, especially for smaller companies wh...
 

Also Known As

No data available
Oracle Analytics Cloud Service, OAC, Oracle Data Visualization, Oracle Data Visualization Cloud Service, ODV
 

Overview

 

Sample Customers

Allstate Insurance, Barneys New York, Boston Children's Hospital, Buenos Aires Department of the Treasury, Campbell Soup Company, DHL, eBay, eHarmony, Facebook, Four Seasons Hotels Inc., Godiva, Hard Rock International, LinkedIn, Netflix, Pfizer, SECO (Swiss Government Unemployment Agency), Starbucks, Texas A&M University, Thomson Reuters Markets, US House of Representatives, and the US Postal Service.
Sejong Hospital
Find out what your peers are saying about MicroStrategy vs. Oracle Analytics Cloud and other solutions. Updated: December 2025.
881,036 professionals have used our research since 2012.