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MicroStrategy vs Qlik Sense comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jan 12, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
7.7
MicroStrategy boosts business efficiency with robust features, reducing development time and costs, enhancing reporting and accelerating market readiness.
Sentiment score
6.4
Qlik Sense provides quick ROI through enhanced data access, improved decision-making, cost-effectiveness, and reduced manual efforts.
In my organization, we moved from OBI to Qlik Sense due to limitations with OBI, resulting in very high ROI.
 

Customer Service

Sentiment score
6.1
MicroStrategy's customer service is generally well-regarded, but satisfaction varies due to mixed technical support and regional differences.
Sentiment score
6.6
Qlik Sense customer service is excellent, but technical support receives mixed reviews; users often rely on the community for help.
While tech support is comprehensive, the stability of Qlik Sense means I generally do not need it.
Technical support requires improvement.
In Turkey, the consultant firms are very professional, and they support you.
 

Scalability Issues

Sentiment score
7.5
MicroStrategy is scalable and handles large data, but performance may depend on architecture and associated costs.
Sentiment score
7.8
Qlik Sense excels in scalability, handling large data effortlessly, though licensing and integration issues may arise for some.
It performs well in terms of performance and load compared to others.
It is extensible.
 

Stability Issues

Sentiment score
7.3
MicroStrategy is generally stable and reliable, with recent updates improving issues; infrastructure setup can affect stability.
Sentiment score
7.8
Qlik Sense is reliable, with minimal issues and strong support, efficiently handling large data volumes and earning high ratings.
The stability is very good.
 

Room For Improvement

MicroStrategy needs better dashboards, simpler tools, improved support, flexible layouts, easier customization, and cost-effective options.
Users seek enhancements in Qlik Sense's integration, customization, analytics, and performance, alongside better interfaces, training, and collaboration features.
MicroStrategy could learn from Power BI's user-friendly interface.
Power BI has better visualizations and interactions with updates in 2023 that provide ease of use.
Providing an API feature to access data from the dashboard or QEDs could be beneficial.
Maybe more AI or real-time analytics could be incorporated.
 

Setup Cost

MicroStrategy's high upfront costs offer licensing flexibility; evaluate needs, negotiate discounts, and explore cost-saving for better scalability.
Enterprise users find Qlik Sense pricing competitive yet high, with flexible licensing models requiring careful negotiation for cost efficiency.
For small or large organizations needing many or few licenses, pricing varies.
Compared to Power BI, it is definitely costly.
Among the BI tools and data analytics tools, Qlik is the most expensive.
 

Valuable Features

MicroStrategy provides scalable BI solutions with advanced features including mobile BI, data visualization, robust security, and performance.
Qlik Sense provides intuitive data visualization, rapid development, scalability, and customization with powerful analytics and seamless data integration.
The MicroStrategy interface is not as good as Power BI, especially concerning the user-friendly aspects.
From an end-user perspective, it's convenient and performance-oriented, providing something meaningful from all the organization's data.
It is a single product that I can use as an ETL database, BI, and more.
It has an interactive interface with Qlik graphs, pivot, and interactivity, which makes it easier to use than other tools.
 

Categories and Ranking

MicroStrategy
Ranking in Embedded BI
3rd
Average Rating
8.2
Reviews Sentiment
6.7
Number of Reviews
160
Ranking in other categories
BI (Business Intelligence) Tools (8th)
Qlik Sense
Ranking in Embedded BI
2nd
Average Rating
8.6
Reviews Sentiment
6.9
Number of Reviews
118
Ranking in other categories
Data Visualization (2nd)
 

Mindshare comparison

As of February 2025, in the Embedded BI category, the mindshare of MicroStrategy is 12.8%, up from 10.2% compared to the previous year. The mindshare of Qlik Sense is 10.5%, down from 14.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Embedded BI
 

Featured Reviews

AJIN S L - PeerSpot reviewer
Experience has shown effective features for analysis, but needs interface improvements
The most effective features of MicroStrategy for data analysis are those that cater to user needs. However, I find Power BI to be more useful when comparing some features, but my company does not choose Power BI due to certain code restrictions. The MicroStrategy interface is not as good as Power BI, especially concerning the user-friendly aspects.
Vishal_Goyal - PeerSpot reviewer
In-memory data storage boosts performance
The advantages compared to other BI tools show architectural differences. The main feature is that it keeps all the data in memory. It doesn't retrieve the data from data sources when I need it on the dashboard; instead, it quickly provides the desired data, making it very fast compared to other BI tools. The ROI is very high using Qlik Sense. It offers many benefits of BI. It is flexible from a developer's point of view, allowing me to accomplish many tasks compared to other BI tools. From an end-user perspective, it's convenient and performance-oriented, providing something meaningful from all the organization's data.
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Use our free recommendation engine to learn which Embedded BI solutions are best for your needs.
838,737 professionals have used our research since 2012.
 

Comparison Review

it_user6330 - PeerSpot reviewer
May 2, 2013
MicroStrategy vs. Tableau
After a recent presentation, several attendees asked me about the applications of Visual Insights and Tableau. Many companies are investing in both tools and are trying to figure out the right tool for specific applications Tableau has found its sweet-spot as an agile discovery tool that analysts…
 

Top Industries

By visitors reading reviews
Financial Services Firm
17%
Computer Software Company
11%
Retailer
8%
Insurance Company
7%
Educational Organization
60%
Financial Services Firm
8%
Computer Software Company
5%
Manufacturing Company
4%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What do you like most about MicroStrategy?
The stability of the product is good.
What is your experience regarding pricing and costs for MicroStrategy?
For larger businesses, I think the pricing is logical, but for smaller companies, it can be a bit costly.
What needs improvement with MicroStrategy?
MicroStrategy could learn from Power BI's user-friendly interface. I find the user interface lacking when compared to Power BI. Additionally, their hyperintelligence could be improved in certain as...
Seeking lightweight open source BI software
It depends on the Data architecture and the complexity of your requirement. Some great tools in the market are Qlik Sense, Power BI, OBIEE, Tableau, etc. I have recently started using Cognos Enter...
Seeking lightweight open source BI software
There are many...It would rather depend what System BI architecture or Enterprise legacy you have at your end...I would recommend as follows: 1) If you have legacies of SAP, Oracle - look for SAP...
What do you like most about Qlik Sense?
The most valuable features of Qlik Sense are its speed and seamless development of web technologies.
 

Comparisons

 

Also Known As

No data available
QlikSense
 

Overview

 

Sample Customers

Allstate Insurance, Barneys New York, Boston Children's Hospital, Buenos Aires Department of the Treasury, Campbell Soup Company, DHL, eBay, eHarmony, Facebook, Four Seasons Hotels Inc., Godiva, Hard Rock International, LinkedIn, Netflix, Pfizer, SECO (Swiss Government Unemployment Agency), Starbucks, Texas A&M University, Thomson Reuters Markets, US House of Representatives, and the US Postal Service.
Abbvie, Airbus, Barclays, BT Openreach, BMW, Daimler AG, HSBC, IKEA, Nationwide Building Society, Royal Mail Group, Sanofi, Siemens, Wendy'', Vodafone, Volvo
Find out what your peers are saying about MicroStrategy vs. Qlik Sense and other solutions. Updated: January 2025.
838,737 professionals have used our research since 2012.