MicroStrategy vs QlikView comparison

MicroStrategy and Qlik are both solutions in the Embedded BI category. MicroStrategy is ranked #3 with an average rating of 7.6, while Qlik is ranked #4 with an average rating of 8.3. MicroStrategy holds a 12.8% mindshare in EBT, compared to Qlik’s 8.8% mindshare. Additionally, 92% of MicroStrategy users are willing to recommend the solution, compared to 92% of Qlik users who would recommend it.

MicroStrategy

Read 159 MicroStrategy reviews

2,167 Views
1,420 Comparison Views

92% willing to recommend

QlikView

Read 161 QlikView reviews

994 Views
879 Comparison Views

92% willing to recommend

MicroStrategy

QlikView

Comparison Buyer's Guide

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Executive SummaryUpdated on Jan 12, 2025

QlikView and MicroStrategy are leading competitors in business intelligence and data analytics. While QlikView offers a more intuitive user experience through its associative data model, MicroStrategy provides comprehensive enterprise-scale functionalities that appeal to larger organizations.

Features: QlikView's Associative Query Logic technology allows for flexible data exploration without OLAP cubes, complemented by in-memory processing for dynamic analysis. It offers an easy-to-use interface with self-service BI and high-speed data processing. MicroStrategy leverages OLAP cubes, providing robust reporting and dashboards, and offers advanced analytics capabilities. Its scalability and mobile analytics make it suitable for large enterprises.

Room for Improvement: QlikView needs better integration with cloud solutions and improved data visualization tools. Its dependency on RAM can limit scalability, and users find scripting challenging. MicroStrategy requires a simpler interface to reduce its complexity and a more accessible pricing model. Users desire improved self-service BI capabilities and find its learning curve steep.

Ease of Deployment and Customer Service: QlikView is primarily deployed on-premises and offers a supportive community, although support quality may vary with partners. MicroStrategy supports public and hybrid cloud deployments, consistently providing high-quality customer service, though criticized for its complex implementation.

Pricing and ROI: QlikView's high licensing costs are offset by its quick ROI from fast data insights. However, MicroStrategy's pricing is often viewed as prohibitive for smaller businesses. Despite this, its scalable licensing offers value for enterprise applications and long-term savings.

To learn more, read our detailed MicroStrategy vs. QlikView Report (Updated: January 2025).

Buyer's Guide

MicroStrategy vs. QlikView

January 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

MicroStrategy

Ranking in Embedded BI

3rd

Average Rating

8.2

Reviews Sentiment

6.7

Number of Reviews

159

Ranking in other categories

BI (Business Intelligence) Tools (8th)

QlikView

Ranking in Embedded BI

4th

Average Rating

8.2

Number of Reviews

161

Ranking in other categories

Reporting (5th)

Mindshare comparison

As of February 2025, in the Embedded BI category, the mindshare of MicroStrategy is 12.8%, up from 10.2% compared to the previous year. The mindshare of QlikView is 8.8%, up from 6.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Embedded BI

Featured Reviews

Harjinder-Singh

Data engineer at a insurance company with 10,001+ employees

Offers a simplified attribute and maze-creation process but lacks a thriving community

The solution provider should take some initiatives to grow the MicroStrategy community because, presently, it's quite small, and I wasn't able to find a solution to my problem by searching in the community. MicroStrategy can offer user-friendly training through platforms such as YouTube. Recently, at our company, the features we were able to utilize in the developer tool were not there in the workstation; such issues can be resolved through training videos or learning content distribution from MicroStrategy. The solution provider is presently promoting the workstation on the cloud instead of the developer tool, so there should be relevant resources for learning about the product. MicroStrategy is also working on integrating AI technology into its product. The object migration process from one environment to another using the solution is somewhat complex. It involves package creation, dependency, and transportation. But the migration process is rather simpler in OBIEE, where reports need to be archived in one system and unarchived in another, for example, from Dev to SID.

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Arjun Meda

Assistant Vice President at HSBC India

Useful for data visualization and business intelligence

Many of the features in Qlik Sense need to be available and reintroduced in QlikView. I believe many of the features have been added to QlikView after the layout containers were introduced. QlikView used to be a way more customizable tool than Qlik Sense is in the present time. Improvements are required in the hide and unhide functionality that falls under the layout container feature that has been used in my company in recent times. Hiding off the apps in the app overview tab based on the access was a really good feature that needs to be introduced back in the product since I see that, at the moment, there are multiple groups on the tool, owing to which multiple changes on the QMC part is required to handle the solution. Only the person with access to the dashboard in QlikView could have a link to the dashboard through QlikView's hub or access points. With Qlik Sense, one can see whatever is available in the stream. If a user wants to control everything in the product, then there is no need to make multiple changes in the QMC at the individual app level. The aforementioned area can be considered to improve Qlik Sense.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The platform can be easily monitored. You have quite a good overview of tasks which are being run."

"We have ramped up user adoption."

"It offers us a lot of out-of-the-box tools, which give us the ability to automate a lot of our administrative tasks. Some things become menial: user creation, restarting a server at 10 o'clock on a Friday - simple things that they really give you the tools to be able to do. That's one thing I really like about the MicroStrategy platform from an administrative perspective."

"It scales well. It used to have only a max of four I-servers, but I think recently, somewhere in version 10, they doubled that, so you can have eight I-servers now."

"Now we can collaborate, in real time. In the past we had to wait for our business partners say if a visualization looked good or sufficed for their requirements. There was no real-time decision making. Now, with Dossier, it will accelerate the velocity of decision making."

"It's user-friendly, also the MTDI cube is a very good approach, as it helps you to use the pre-format instead of using the standard objects from the schema of MicroStrategy."

"With all the APIs it's very scalable."

"Project Schema/metadata- Very flexible, connects to a variety of different data sources and is very flexible for many specific tasks. Attributes/metrics/filters created once used by everyone."

More MicroStrategy pros

"It has user-friendly data visualization features, supporting our decision-making process with its business intelligence capabilities"

"The integration with Salesforce has helped us gain access to crucial sales data in real-time."

"QlikView is an excellent tool, though expensive compared to other BI tools, it provides ETL capability allowing the building of a complete data warehouse within Qlik Sense."

"The platform's most valuable feature is its associative data model. It allows me to discover hidden data and gain insights that are not immediately visible."

"It's pretty easy to deploy."

"On the positive side, QlikView's scripting is a great asset as it functions as an ETL."

"This is a very cool application with endless options of creativity and visuals."

"The search feature: ability to see the related data."

More QlikView pros

Cons

"Our users tend to say the interface is a pain."

"There is room for improvement in data visualization."

"There needs to be better visualization."

"The graphs available for the new dashboard of version 10 are weak."

"The web developer tool for documents creation does not have all the features of the client version"

"The solution's reports are not very flexible."

"Preparation, data loading and data management application is challenging with MicroStrategy. It lacks cube-based analytics as it is outdated, meaning there is no memory or fast processing analytics or MMA deployment."

"Needs more visualizations out-of-the-box."

More MicroStrategy cons

"Sometimes the filters are disappearing, and I'm not sure why this is happening."

"I really wish the application was easier to use in the development phase."

"There is no automation or drag and drop functionality."

"The pricing is high."

"QlikView lacks self-service capabilities, which means users depend on the IT team to make changes."

"This solution would be improved with the inclusion of a feature that would allow us to add a common library of (our) commands used in load scripts and expressions, so with a keyword, we would get a drop down to select the command we are looking for, as opposed to the generic help."

"They should offer the capability to directly access data from SaaS environments, as it would simplify the migration process, and while it may seem like a minor enhancement, it would be beneficial to our clients."

"Enhancing user-friendliness would be highly beneficial."

More QlikView cons

Pricing and Cost Advice

"There is no subscription, I am using the free version."

"We actually researched some of the other solutions. For options, price, and customer acceptance, this product has worked well for us."

"We are waiting to switch to Microsoft Power BI because MicroStrategy is too costly."

"The solution’s licensing cost is expensive."

"There have been actual direct bottomline impacts in terms of extra revenue created from the reporting solutions."

"They made a change in the licensing module some time ago and we can now use all the enterprise tools for free."

"Additional costs are associated with maintenance."

"All BI software vendors' list prices are high. It's about a price that fits the customer's needs. And I think MicroStrategy has some flexibility in its pricing model where we can easily demonstrate a total cost of ownership comparison against any of the other players."

More MicroStrategy pricing and cost advice

"Its licensing costs are moderate, but it can get expensive due to the numerous add-ons available like those for printing."

"My firm got the product at a cheap price, but in general, I believe that the product is a bit costly."

"It's reasonably priced and falls on the more affordable side."

"QlikView is a reasonably priced solution."

"It has an annual license. It is expensive as compared to other competitive tools that do more for less. In South African rands, we pay about 100,000 to 200,000 a year."

"I rate the product's pricing a three out of ten."

"It is expensive for small companies."

"Qlik is fairly high in terms of pricing."

More QlikView pricing and cost advice

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Comparison Review

it_user79932

Senior Manager - BI Head at NVidia

Feb 4, 2015

Comparison of SAP BO, Tableau, QlikView, Cognos, Microsoft, OBIEE and Pentaho

1. SAP BO/BI Enterprise scalability Security Ease of use Semantic layer 2. Tableau Visualization Data discovery Turnaround time 3. IBM Cognos Enterprise scalability Security In-memory feature 4. MS BI - Flexibility 5. Pentaho - Open source but still enterprise grade 6. QlikView Data…

Read full review

Top Industries

By visitors reading reviews

Financial Services Firm

18%

Computer Software Company

11%

Retailer

Insurance Company

Financial Services Firm

17%

Computer Software Company

12%

Manufacturing Company

Government

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

Questions from the Community

What do you like most about MicroStrategy?

The stability of the product is good.

See all answers

What is your experience regarding pricing and costs for MicroStrategy?

For larger businesses, I think the pricing is logical, but for smaller companies, it can be a bit costly.

See all answers

What needs improvement with MicroStrategy?

There is a need to improve the automatic generation of metrics in MicroStrategy, as currently everything must be done manually. Additionally, the hierarchy creation process in MicroStrategy could b...

See all answers

What do you like most about QlikView?

If you correctly use the product for your use cases, it provides value for money.

See all answers

What is your experience regarding pricing and costs for QlikView?

Qlik Sense's licensing metrics are flexible. They provide packages based on needs, like named licenses, developer licenses, or shared pool licenses. There is also a core-based license option for or...

See all answers

What needs improvement with QlikView?

QlikView lacks self-service capabilities, which means users depend on the IT team to make changes. Qlik Sense offers a more modern approach with self-service features, allowing users to build dashb...

See all answers

Comparisons

Tableau vs MicroStrategy

Compared 22% of the time

Microsoft Power BI vs MicroStrategy

Compared 18% of the time

Amazon QuickSight vs MicroStrategy

Compared 9% of the time

IBM Cognos vs MicroStrategy

Compared 7% of the time

Oracle OBIEE vs MicroStrategy

Compared 4% of the time

More MicroStrategy Competitors

Tableau vs QlikView

Compared 25% of the time

Amazon QuickSight vs QlikView

Compared 15% of the time

Microsoft Power BI vs QlikView

Compared 14% of the time

SAP Analytics Cloud vs QlikView

Compared 5% of the time

IBM Cognos vs QlikView

Compared 5% of the time

More QlikView Competitors

Product Reports

Buyer's Guide

MicroStrategy

January 2025

Download MicroStrategy product report

Buyer's Guide

QlikView

January 2025

Download QlikView product report

Overview

Company: Founded in 1989, MicroStrategy (Nasdaq: MSTR) is a leading worldwide provider of enterprise software platforms. With direct operations in 26 countries worldwide and approximately 2,000 employees, our mission is to provide enterprise analytics, mobility, and security platforms that are flexible, powerful, scalable and user-friendly. To learn more, visit MicroStrategy online, and follow us on Facebook and Twitter.

Product portfoilio:

MicroStrategy 10 Secure Enterprise™ empowers leading organizations to analyze vast amounts of data and distribute actionable business insight throughout an enterprise through two distinct offerings: MicroStrategy Analytics™ and MicroStrategy Desktop™. MicroStrategy Analytics delivers reports and dashboards, and enables users to conduct ad hoc analysis and share insights anywhere, anytime, via mobile devices or the Web. It also combines the agility and productivity of self-service visual data discovery with the security, scalability, and governance features of enterprise-grade business intelligence. MicroStrategy Desktop is a standalone, on-premise visual data discovery tool designed to enable business users to analyze and understand their data. MicroStrategy Mobile™ enables organizations to rapidly build custom business applications that deliver analytics combined with transactions, multimedia, and custom workflows to mobile devices. MicroStrategy Secure Cloud™ combines all of the enterprise analytics, mobile, and security features in MicroStrategy 10 Secure Enterprise with powerful and scalable data integration, validation, and warehousing services — all delivered in an environment where organizations can deploy transformational analytics applications in minutes.

Usher, MicroStrategy’s breakthrough security solution, is a powerful mobile security platform designed to dematerialize traditional forms of identity verification (such as passwords, tokens, and physical badges) and replace them with a single mobile identity badge that is cryptographically linked to its owner’s smartphone and dynamically linked to an enterprise’s existing identity repositories. Usher works on standard Android and iOS smartphones, and also boasts an Apple Watch™ integration.

MicroStrategy

QlikView is a Business Intelligence tool that allows you to keep tabs on all of your business-related information in a clean, clear, and easy to access database that is intuitive to build and simple to navigate. It is ideal for business owners who wish to improve overall output by creating the most productive system possible.

Qlik

Sample Customers

Allstate Insurance, Barneys New York, Boston Children's Hospital, Buenos Aires Department of the Treasury, Campbell Soup Company, DHL, eBay, eHarmony, Facebook, Four Seasons Hotels Inc., Godiva, Hard Rock International, LinkedIn, Netflix, Pfizer, SECO (Swiss Government Unemployment Agency), Starbucks, Texas A&M University, Thomson Reuters Markets, US House of Representatives, and the US Postal Service.

Canon, Gatorade, Amcor, Panasonic, Fila, Cambridge University Hospitals, Global Retail Bank, North Yorkshire Police department, Lanoo Group Publishers, and AonGroep Nederland.

Buyer's Guide

MicroStrategy vs. QlikView

January 2025

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