Mode Analytics vs Tableau comparison

Mode and Salesforce are both solutions in the BI (Business Intelligence) Tools category. Mode is ranked #27 with an average rating of 7.8, while Salesforce is ranked #2 with an average rating of 8.7. Mode holds a 0.3% mindshare in BIT, compared to Salesforce’s 20.6% mindshare. Additionally, 100% of Mode users are willing to recommend the solution, compared to 89% of Salesforce users who would recommend it.

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Executive Summary

We performed a comparison between Mode Analytics and Tableau based on real PeerSpot user reviews.

Find out in this report how the two BI (Business Intelligence) Tools solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI.

To learn more, read our detailed Mode Analytics vs. Tableau Report (Updated: October 2024).

Buyer's Guide

Mode Analytics vs. Tableau

October 2024

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Categories and Ranking

IBM Cognos

Mindshare comparison

As of November 2024, in the BI (Business Intelligence) Tools category, the mindshare of IBM Cognos is 3.8%, down from 4.4% compared to the previous year. The mindshare of Mode Analytics is 0.3%, up from 0.2% compared to the previous year. The mindshare of Tableau is 20.6%, up from 18.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.

BI (Business Intelligence) Tools

Featured Reviews

Carlos Larrad Salgado

Deputy Director Operations Management Control at Mapfre

Improved the quality of our KPIs, while reducing calls to the IT department

I don't like that when we use Colab packages, we get less functionality. For example, you can make groups of data with Excel or with the data sets from the packages, but when you use the Colab packages directly, you can only group the data when you analyze it with Analysis Studio. I think Cognos needs to improve more on this functionality. The user experience is also very important. Cognos is not very easy to understand sometimes, especially when they change the layout but keep the functionality the same. The help is not very graphic and they have no examples. Cognos has to make a big effort to help with understanding the functionality by improving the documentation. There is a lot of documentation, but the examples are hard to find and they should make their help section easier to understand for non-technical users.

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Yoeri Samwel

Logistical engineer at DSV

Helps to run Python-based scripts but needs enhancement in user experience

The most important feature of the solution is the ability to run Python-based scripts. Mode Analytics needs to improve the overall user experience. I have been working with the solution for two years. I rate the solution's stability a ten out of ten. I rate the tool's scalability a seven…

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ROMIL SHAH

Deputy General Manger - Information Technology at Nayara Energy

Provides fast data access with in-memory extracts, makes it easy to create visualizations, and saves time

When it comes to visualizations, Tableau has a limitation as compared to Power BI. It has a limited set of visualizations. Power BI has the entire marketplace, so you can connect and import many visualizations and use them, whereas Tableau has only 10 or 15 visualizations. There should be more visualizations, and there should also be data integration with more cloud providers. Tableau has recently launched a paid version for the documentation. So, documentation has become a little bit challenging when it comes to Tableau development because we do not have any tool to export the data out of it. It is a license-based feature that you need to purchase to prepare documentation. So, on the documentation front, for preparing clear documentation for any dashboard, it would help if we get an embedded option, rather than buying a license for each user for the documentation. To document anything, if I have to connect to each workbook and see what has been written as a formula and then document in the Word document, it is pretty time-consuming. We have the Microsoft stack, and we are currently evaluating Power BI because Tableau has a limitation of 50 columns for a drill-down report. If we want more than 50 columns, we have found a hack, but there is no ready-made option for doing it. So, we have to use another tool in case we need a drilled report with more than 50 columns. There are many instances where users need 80 or 90 columns for their analysis, and switching between two technologies becomes a challenge. It is not a cost-effective approach for us. Their support should be improved. We are not happy with their support. Whenever we raised queries, we were pointed to a few blogs, and we didn't get a proper solution from them. Their licensing should also be improved. They want us to purchase a Tableau Creator license for business users, whereas Power BI Desktop is free for business users. They should come up with a basic license with one or two connectors that our business users can use for preparing their visualizations. Tableau also charges us per user for users who want the data only through email.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"A positive feature is Report Studio, where we create beautiful, complex reports."

"IBM Cognos offers tools so that you can design and develop your own test queries and reporting solutions."

"IBM Cognos is an excellent solution for tax, planning, budgeting, profit and loss statements and balance sheets."

"The most valuable features of IBM Cognos are governance and enterprise reporting."

"The dashboarding offered by this solution is very valuable to us."

"The comprehensiveness or broadness of the software functions or business intelligence functions that it provides is valuable. It is also quite easy to use and user-friendly."

"The most valuable feature is developing reports from different data sources, making it a reliable data source."

"Integration with Office can enable the 'download' mode of storytelling."

More IBM Cognos pros

"The most valuable feature I would say is the flexibility in editing."

"The tool helps to catch results and review them."

"The solution is simple for people from a viewing perspective, not a coding perspective."

"The most important feature of the solution is the ability to run Python-based scripts."

"Tableau is good for routine dashboards, and it has integration with Slack, through which it can send you daily updates."

"Although Tableau isn't the best for us when it comes to processing and working on live data, it is very good at extracting data for analysis."

"Tableau is very good in the front-end visualization compared to Power BI."

"There are already connectors to almost every single major database and service that you can possibly think of."

"There is a lot of APIs available, which means that Tableau can be customized to a large extent."

"Any feature I am looking for usually is part of the next upgrade within a few months. They have a very good dynamic evolution."

"You can create attractive dashboards that inform users using Tableau."

"Tableau is easy to use. That's the first and most important thing. I not only provide consulting but I also train people to use it, so with its ease-of-use it's not as difficult for me to train executives and management staff, because they don't have the IT background, unlike when I'm using Python."

More Tableau pros

Cons

"It would be good if the solution had conditional formatting."

"There are some problems with how Cognos handles huge data sets and when connecting with multiple sources and searching the data."

"They were lacking in the initial phases of development in the area of big data, and they still need to improve that aspect of the product."

"Most of our company's customers want to be able to deploy IBM Cognos on a web application and use it as a desktop application, which is not possible currently."

"It could have more options for themes."

"I would like to have predictive and forecasting capabilities in Cognos. It's one thing to do reporting, and another thing to easily predict or forecast certain data points, which is very important for all the clients."

"One thing that we really want is the ability to have data portrayed on an image. Cognos is not able to do it at the moment, and that's becoming a requirement from the business side: having an image and then plotting your dataset on top of the image as a map."

"Extending dynamic cubes aggregate awareness with calculated measures."

More IBM Cognos cons

"I think in terms of User Interface, I would say it can be better."

"Mode Analytics needs to improve the overall user experience."

"The solution could run faster."

"The data visualization is cumbersome in Mode Analytics. I want the solution to add a map that has an easy interface. The UI is slow sometimes."

"Creating empty extracts is not easy."

"Include forecasting on table calculation fields."

"I have used Power BI as well as Tableau. There are a couple of interesting features that I like in Power BI, but they are not present in Tableau. For example, in Power BI, if I am looking at country-wise population, I can type and ask for the country that has the maximum population, and it will automatically give an answer and address that query. This kind of feature is not there in Tableau. Similarly, in Power BI, for integrating with the latest ML algorithms, we have decision trees and primarily multiple machine learning algorithms. The decision tree essentially visualizes the patterns in the data. We don't have such a feature in Tableau. If Tableau can integrate with the machine learning algorithms and help us to do visualizations, it would be a wonderful combination. Most of the people are going for Tableau primarily for visualization purposes. However, in the data science industry, users want to do model building as well as tell a story. As of now, Tableau is fulfilling the requirements for visualization purposes. If they can bring it up to a level where I can use it for machine learning purposes as well as for visualization, it would be very helpful. Many people who want to do data science don't want to write a code. Tableau is anyway a drag and drop tool, and if they can provide those options as well, it will be a powerful combination."

"Tableau's automatic insight could be improved. It has some predefined capabilities to understand the data, but I think they need more. Customers need more insight automatically from data—they don't want to discover them, they want to get the forecast automatically. The data preparation should also be improved because it's not easy. Tableau tries to focus on the business side, but the backend side has not improved much. They also have an ETS solution, but it's limited."

"We have products like Tableau, Power BI, Cognos, and QlikView in the data visualization segment. Compared to those, Tableau is quite costly."

"The pricing is a bit higher than the competition. They'll need to lower it to stay competitive."

"Navigating through activities like cleansing, reshaping, and wrangling extensive or complicated datasets could prove challenging within the Tableau environment."

"Users would like to be able to export an Excel file when they see a table or something like that. That's not an out-of-the-box feature for Tableau."

More Tableau cons

Pricing and Cost Advice

"It is quite pricy. I think Microsoft BI is cheaper. Tableau might also be cheaper, but it also depends on the usage. If you have very many users, Cognos can be a problem. It could be cheaper than Tableau but not for so many users. If you have a few thousand users, Tableau, which is generally quite expensive, can be cheaper than Cognos."

"The pricing and licensing policies are comparatively cheaper than other products in the market ."

"IBM Cognos offers competitive pricing similar to other BI vendors in the market."

"There is need to assess the purchase license accordingly so as to avoid audit penalties."

"I don't know the exact cost, but I believe Cognos is quite expensive, especially when it comes to the support consultants and the procedures that need to be applied."

"Cognos is super expensive compared to Tableau ($70/month) and Power BI ($20/month) — I think Cognos is roughly $200 a month."

"On a scale from one to ten where one is low pricing and ten is high pricing, I would rate this solution at eight."

"The pricing of this product is meant for medium to large-scale enterprises."

More IBM Cognos pricing and cost advice

"Mode Analytics is cheap compared to other tools."

"The pricing is per user."

"My decision-maker found the pricing expensive, but it is okay for me."

"It is a bit overpriced."

"Pricing is not bad. It's competitive."

"For data extraction and analysis, Tableau is better than any other tool I have used with the same pricing model."

"Be careful with the Tableau Viewer's licenses, and stay with the right number of users."

"The price of this solution could definitely be lower. It's quite expensive."

"Cost is where tools like MicroStrategy, Power BI, or Spotfire come into play. Cost-wise, Tableau is a little bit costlier than other tools such as Power BI. I have been using Tableau all these years, but about four years ago, Power BI came out at a very low cost. Their desktop version was free from the beginning. Power BI Desktop has always been free, whereas Tableau Desktop is costly. When it comes to cost, people prefer Power BI because it integrates very well with Office 365. You don't have to worry about integration with Teams or SharePoint."

"The price could be higher for the quality of software, so they revised the pricing in this version, and I agree with the price for top version. The top version costs about $70 per month, and the price is cheap for the quality."

"Deployment of dashboards to viewers and unit supervisors can be prohibitively expensive."

More Tableau pricing and cost advice

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Comparison Review

it_user6330

Product Manager at a retailer with 10,001+ employees

May 2, 2013

MicroStrategy vs. Tableau

After a recent presentation, several attendees asked me about the applications of Visual Insights and Tableau. Many companies are investing in both tools and are trying to figure out the right tool for specific applications Tableau has found its sweet-spot as an agile discovery tool that analysts…

Read full review

Top Industries

By visitors reading reviews

Educational Organization

56%

Financial Services Firm

Computer Software Company

Government

Computer Software Company

28%

Financial Services Firm

12%

Manufacturing Company

12%

Media Company

11%

Educational Organization

40%

Financial Services Firm

11%

Computer Software Company

Manufacturing Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

No data available

Questions from the Community

Seeking lightweight open source BI software

It depends on the Data architecture and the complexity of your requirement. Some great tools in the market are Qlik ...

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What do you like most about IBM Cognos?

The solution's most valuable feature is its ease of use, which makes it easily compatible with other tools.

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What needs improvement with IBM Cognos?

I need improvements, particularly with the Framework Manager, which has an outdated user interface from older version...

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What do you like most about Mode Analytics?

The solution is simple for people from a viewing perspective, not a coding perspective.

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What needs improvement with Mode Analytics?

The solution could run faster. You just sit there, waiting during the load times, especially for the large ones. And ...

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What is your primary use case for Mode Analytics?

I was put in charge of creating a lot of the dashboards, so it was very much that there weren't people at the company...

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Tableau vs. Business Objects - Which is a better solution for visualization and analysis?

Both tools have their positives and negatives. First, I should mention that I am relatively new to Tableau. I have be...

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Which would you choose - Tableau or SAP Analytics Cloud?

Tableau is easy to set up and maintain. In about a day it is possible for the entire platform to be deployed for use....

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What do you like most about Tableau?

Tableau is a fantastic tool that provides impressive dashboards and customized reports.

See all answers

Comparisons

Microsoft Power BI vs IBM Cognos

Compared 13% of the time

Oracle Hyperion vs IBM Cognos

Compared 10% of the time

Amazon QuickSight vs IBM Cognos

Compared 8% of the time

SAP BusinessObjects Business Intelligence Platform vs IBM Cognos

Compared 7% of the time

SAP Analytics Cloud vs IBM Cognos

Compared 5% of the time

More IBM Cognos Competitors

Databricks vs Mode Analytics

Compared 45% of the time

Amazon QuickSight vs Mode Analytics

Compared 15% of the time

Metabase vs Mode Analytics

Compared 12% of the time

Microsoft Power BI vs Mode Analytics

Compared 11% of the time

More Mode Analytics Competitors

Microsoft Power BI vs Tableau

Compared 20% of the time

Domo vs Tableau

Compared 14% of the time

Amazon QuickSight vs Tableau

Compared 8% of the time

Databricks vs Tableau

Compared 5% of the time

Oracle Hyperion vs Tableau

Compared 2% of the time

More Tableau Competitors

Product Reports

Buyer's Guide

IBM Cognos

November 2024

Download IBM Cognos product report

Buyer's Guide

BI (Business Intelligence) Tools

November 2024

Download Mode Analytics product report

Buyer's Guide

Tableau

October 2024

Download Tableau product report

Also Known As

Cognos, Cognos Analytics, IBM Cognos Analytics

No data available

Tableau Desktop, Tableau Server, Tableau Online

Learn More

IBM

Mode

Salesforce

Overview

IBM Cognos Business Intelligence provides a wide range of tools to help you analyze your organization's data. IBM Cognos BI allows businesses to monitor events and metrics, create and view business reports, and analyze data to help them make effective business decisions.

IBM Cognos applies techniques to describe, summarize, and compare data, and draw conclusions. This allows users to see trends and discover anomalies or variances that may not be evident by simply reading data. Data sources that contain information from different areas of a business can be stored in separate packages. Users can see only information that they have been granted access to, based on their group or role.

IBM Cognos BI consolidates the following business intelligence functions into a single web-based solution:

IBM Cognos Insight: Create personal and managed workspaces for data analysis. Using these interactive workspaces, you can share insight results with managers. Cognos Insight supports write-back, and you can also use these workspaces to capture and integrate management goals, commitments, and forecasts.
IBM Cognos Workspace: With IBM Cognos Workspace, you can create rich, interactive workspaces using IBM Cognos content as well as data from external sources. You can view and open your favorite workspaces and reports, edit content in your workspaces, and share your workspaces via email.
IBM Cognos Analytics: IBM Cognos Analytics utilizes built-in AI and intuitive searches which helps users to quickly create the visualizations and a wide range of reports. Cognos Analytics provides cognitive and managed self-service, enabling you to gain insights from controlled and trusted data.
IBM Cognos Report Studio and IBM Cognos Query Studio: Easily create structured and query reports. IBM Cognos allows users to create application and report templates. In addition, report authors can reuse report objects to apply filters, fields, and styles to reports. Users can set the language of the user interface and report content according to the user's native language.
IBM Cognos Event Studio: Receive notifications of events that occur within your organization in real time. Event Studio enables the creation of agents that detect the occurrence of business events, failures, or anomalies, based on the change of specific events or data conditions. Notification can be sent via email, publication in the portal, or by triggering reports.
IBM Cognos Connection: This is the Web portal for IBM Cognos BI and is the central area for accessing all the IBM Cognos functions. In the web portal, users can schedule and distribute reports, create tasks, administer the server and the access permissions, and more.

Reviews from Real Users

IBM Cognos stands out among its competitors for a number of reasons. Two major ones are its powerful analysis tool and its reporting capabilities.

Prasad B., a senior software engineer at a financial services firm, notes, “The product is a very good reporting tool and is very flexible. It allows for the users to get a scheduled report. We can receive automated reports as well. They are easy to schedule on a weekly or monthly basis. It is very fast. I mean in means of report output, it's very fast compared to the actual clients involved.”

Mode builds technology that helps analysts and data scientists unlock the value in data. The collaborative analytics platform tightly integrates SQL queries, Python notebooks, and reporting tools to make a profound impact on an entire organization's ability to use data effectively. Mode drives data-informed decisions at innovative companies including Clover Health, Thumbtack, Twitch, and Zenefits. Mode also supports the analytics community with free learning resources, open source SQL queries, and offers its tools for free to anyone analyzing public data.

Tableau is a tool for data visualization and business intelligence that allows businesses to report insights through easy-to-use, customizable visualizations and dashboards. Tableau makes it exceedingly simple for its customers to organize, manage, visualize, and comprehend data. It enables users to dig deep into the data so that they can see patterns and gain meaningful insights.

Make data-driven decisions with confidence thanks to Tableau’s assistance in providing faster answers to queries, solving harder problems more easily, and offering new insights more frequently. Tableau integrates directly to hundreds of data sources, both in the cloud and on premises, making it simpler to begin research. People of various skill levels can quickly find actionable information using Tableau’s natural language queries, interactive dashboards, and drag-and-drop capabilities. By quickly creating strong calculations, adding trend lines to examine statistical summaries, or clustering data to identify relationships, users can ask more in-depth inquiries.

Tableau has many valuable key features:

Tableau dashboards provide a complete view of your data through visualizations, visual objects, text, and more.
Tableau provides convenient, real-time options to collaborate with other users and instantly share data in the form of visualizations, sheets, and dashboards.
Tableau ensures connectivity to both live data sources and data extraction from external data sources as in-memory data. This gives users the flexibility to use data from more than one source without any restrictions.
Tableau gives many data source option, ranging from spreadsheets, big data, on-premise files, relational databases, non-relational databases, data warehouses, and big data, to on-cloud data.
Tableau has a lot of pre-installed information on maps, such as cities, postal codes, and administrative boundaries.
Tableau has a foolproof security system based on authentication and permission systems for data connections and user access. Tableau also gives you the freedom to integrate with other security protocols.

Tableau stands out among its competitors for a number of reasons. Some of these include its fast data access, easy creation of visualizations, and its stability. PeerSpot users take note of the advantages of these features in their reviews:

Romil S., Deputy General Manager of IT at Nayara Energy, notes, "Its visualizations are good, and its features make the development process a little less time-consuming. It has an in-memory extract feature that allows us to extract data and keep it on the server, and then our users can use it quickly.

Ariful M., Consulting Practice Partner of Data, Analytics & AI at FH, writes, “Tableau is very flexible and easy to learn. It has drag-and-drop function analytics, and its design is very good.”

Sample Customers

More than 23,000 leading organizations across multiple industries use Cognos. Some examples of Cognos customers include BMW Financial Services, Quinte Health Care, Troy Corporation, Michigan State University, and GKN Land System.

Lyft, Zenefits, Twitch, Trello, Clover, Grovo, CrowdFlower, Segment, Everlane, Pocket, Highfive

Accenture, Adobe, Amazon.com, Bank of America, Charles Schwab Corp, Citigroup, Coca-Cola Company, Cornell University, Dell, Deloitte, Duke University, eBay, Exxon Mobil, Fannie Mae, Ferrari, French Red Cross, Goldman Sachs, Google, Government of Canada, HP, Intel, Johns Hopkins Hospital, Macy's, Merck, The New York Times, PayPal, Pfizer, US Army, US Air Force, Skype, and Walmart.

Buyer's Guide

Mode Analytics vs. Tableau

October 2024

Free Report: Mode Analytics vs. Tableau

Find out what your peers are saying about Mode Analytics vs. Tableau and other solutions. Updated: October 2024.

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