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Optimizely vs Snowflake Analytics comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Optimizely
Ranking in Web Analytics
14th
Average Rating
9.2
Number of Reviews
7
Ranking in other categories
Digital Experience Platforms (DXP) (17th)
Snowflake Analytics
Ranking in Web Analytics
1st
Average Rating
8.4
Reviews Sentiment
7.2
Number of Reviews
39
Ranking in other categories
Cloud Data Warehouse (8th)
 

Mindshare comparison

As of April 2025, in the Web Analytics category, the mindshare of Optimizely is 3.5%, up from 3.6% compared to the previous year. The mindshare of Snowflake Analytics is 6.7%, up from 5.9% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Web Analytics
 

Featured Reviews

it_user623373 - PeerSpot reviewer
It's given us a powerful tool that's doesn't limit our test ideas by the confines of code we can or cannot use.
Ease of building the test via HTML, Java, and CSS. It's given us a powerful tool that's doesn't limit our test ideas by the confines of code we can or cannot use The thoroughness of results has helped our company make better decisions for our website. Decisions that help our customers with their…
KamleshPant - PeerSpot reviewer
Data ecosystem thrives with advanced governance and streaming capabilities
It is a data offering where I can see data lineage, data governance, and data security. Snowflake has a streaming capability to work with real-time streaming data and delta tables. Additionally, task management, job scheduling, and connecting multiple data sources unify my data across internal and external sources. The system ecosystem for analytics is enhanced, and AI capabilities are incorporated.
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845,406 professionals have used our research since 2012.
 

Top Industries

By visitors reading reviews
Retailer
14%
Computer Software Company
11%
Financial Services Firm
9%
Media Company
5%
Computer Software Company
18%
Retailer
12%
Financial Services Firm
9%
Manufacturing Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

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What is your experience regarding pricing and costs for Snowflake Analytics?
Snowflake is better and cheaper than Redshift and other cloud warehousing systems. It's economical.
What needs improvement with Snowflake Analytics?
Most features are already available. Perhaps AIML integration might be further needed, or Snowflake is already implementing it. AIML-based SQL prompt and query generation could be an area for enhan...
 

Overview

 

Sample Customers

Sony, SalesForce, FICO, Trulia, ABC, Fox Interactive Media, The Guardian, CBS, Walt Disney Company, Clorox, Livestrong
Lionsgate, Adobe, Sony, Capital One, Akamai, Deliveroo, Snagajob, Logitech, University of Notre Dame, Runkeeper
Find out what your peers are saying about Optimizely vs. Snowflake Analytics and other solutions. Updated: March 2025.
845,406 professionals have used our research since 2012.