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Amplitude vs Snowflake Analytics comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Amplitude
Ranking in Web Analytics
2nd
Average Rating
8.2
Number of Reviews
4
Ranking in other categories
Customer Data Analysis (1st), Mobile Marketing and Advertising (1st), User Activity Monitoring (7th)
Snowflake Analytics
Ranking in Web Analytics
1st
Average Rating
8.4
Reviews Sentiment
7.2
Number of Reviews
38
Ranking in other categories
Cloud Data Warehouse (7th)
 

Mindshare comparison

As of January 2025, in the Web Analytics category, the mindshare of Amplitude is 14.7%, up from 11.7% compared to the previous year. The mindshare of Snowflake Analytics is 8.0%, up from 5.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Web Analytics
 

Featured Reviews

Suraj Chandak - PeerSpot reviewer
Used for reporting and monitoring purposes and to check the business KPIs
We take real-time decisions based on the solution's charts. We get an automated email from the solution in our mailbox so that we can particularly only check those error reports into Amplitude. If an end user gets an error while trying to do a transaction, we get alerts from the solution. I would recommend the solution to other users. Amplitude is a very easy-to-use and user-friendly tool. It allows us to create charts, demonstrate data, and view it effectively. Overall, I rate the solution a nine out of ten.
Manoj Kambli - PeerSpot reviewer
For processing data, it can be easily optimized and supports structured and unstructured data
In terms of cost. Many customers face issues with the expenses on Snowflake. The pricing visibility is complex. If you understand pricing, you can estimate costs, but if not, it can be challenging. They need to provide better cost visibility upfront. For example, credits are not always utilized properly, which isn't easy for new users. A more user-friendly cost calculator would help, as the current one requires expertise to use effectively. These things are not easy for someone who is new to Snowflake, unlike Azure's calculators, which give good visibility into the cost. It does have a calculator, but you need to be skilled in using it. Otherwise, it's hard to estimate the total cost for future loads. For additional features, there could be its own AI model like Google has Gemini. Snowflake can come up with those kinds of features for Analytics. If you can just type in your prompt and get answers, especially for Analytics people on the client side, they will love that. Like, in Google's Gemini, you type the prompt and get the answers based on the data available. If they come up with that kind of AI and UI, it will be easier for clients to analyze their data. They can just type a query like, "What is my highest selling product?" They don't have to write a complex query.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Amplitude offers flexibility in real-time data analysis, allowing users to make immediate decisions."
"We can create charts and bar charts for visualization purposes and check real-time data with the solution."
"Other areas like cohort analysis, defining key events, and user properties were also well-suited for Amplitude. It is an easy tool to use."
"I loved using Amplitude because it allowed me to dive deep into product usage and analyze different customer segments."
"Features like the fact that the solution is very fast and available on the cloud are some of the valuable attributes of the solution."
"Its performance speed is very good."
"Snowflake Analytics' predictive analytics elements, which incorporate AI, are good and easy to integrate."
"The solution auto-scales and it provides concurrency."
"Snowflake Analytics is pretty easy to use with the connectors for integration with the tools and systems in my company."
"It ensures the optimization of the application development while maintaining the user-friendly nature of its UI."
"One of the key advancements in Snowflake Analytics is data sharing."
"It's cloud-based technology, so users can spin it up a lot faster"
 

Cons

"The free features in Amplitude Analytics need enhancement."
"We have seen tagging issues with Amplitude in rare scenarios, which can be improved."
"Setting up reports in Amplitude was challenging for me as a newer user."
"The visualization of the properties can also be enhanced. Basically, the visualization could be better, and the real-time analytics can be enhanced."
"I don't see many drawbacks with Snowflake Analytics, but it's not as mature as other tools. It is evolving and needs to integrate various features, like data loading and analytics, better. These components are not fully connected, so the tool should become a more integrated application."
"If you have a lot of computations, it becomes very costly."
"Snowflake should include a WHERE clause for building data pipelines."
"Improvements are needed in importing and exporting large datasets to and from reporting tools."
"The scheduling of jobs requires improvement, particularly in terms of the user interface which currently lacks certain features found in comparable platforms."
"Snowflake Analytics should probably have more built-in tools for master data management."
"I cannot comment on the product's stability because we are still struggling with its performance."
"Snowflake could improve in the areas of advanced machine learning AML and generative AI."
 

Pricing and Cost Advice

"Pricing is a little on the higher end, especially when considering scalability."
"The cost of Snowflake Analytics is low, any small organization can use it."
"Snowflake Analytics is not an expensive solution, and its pricing is average."
"The product's pricing is subjective."
"I rate the product's licensing cost a five or six on a scale of one to ten, where one is low price, and ten is high price."
"On a scale of one to ten, where one is a low price, and ten is a high price, I rate the pricing a seven. The solution's pricing is high."
"The solution's pricing is affordable."
"The tool is quite expensive."
"It is an expensive solution, but the kind of usability and flexibility it proactively provides for the organizations justify the price."
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Top Industries

By visitors reading reviews
Computer Software Company
22%
Financial Services Firm
10%
Construction Company
6%
Comms Service Provider
6%
Computer Software Company
14%
Retailer
11%
Financial Services Firm
9%
Manufacturing Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
 

Questions from the Community

What do you like most about Amplitude?
I loved using Amplitude because it allowed me to dive deep into product usage and analyze different customer segments.
What needs improvement with Amplitude?
The free features in Amplitude Analytics need enhancement. The limitations, such as not being able to use the splitting method for certain events, restrict reporting capabilities. This contrasts wi...
What is your primary use case for Amplitude?
I have been working with Amplitude Analytics for around one year, mainly using it alongside GMP products like Google Analytics Four and Google Tag Manager. We recently started using Amplitude Analy...
What is your experience regarding pricing and costs for Snowflake Analytics?
We don't handle the price part. However, our customer is happy with our services regarding Snowflake Analytics.
What needs improvement with Snowflake Analytics?
When we insert data into a large table, it takes a lot of time. This performance issue can be improved.
 

Comparisons

 

Also Known As

ClearBrain
No data available
 

Overview

 

Sample Customers

Nokia, Yik Yak, QuizUp, CrunchBase, Rhapsody, PlanGrid, Acquia, Patreon, SeatGeek, Etermax
Lionsgate, Adobe, Sony, Capital One, Akamai, Deliveroo, Snagajob, Logitech, University of Notre Dame, Runkeeper
Find out what your peers are saying about Amplitude vs. Snowflake Analytics and other solutions. Updated: January 2025.
831,881 professionals have used our research since 2012.