Try our new research platform with insights from 80,000+ expert users

QBO vs Zoho Analytics comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jan 1, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

QBO
Ranking in BI (Business Intelligence) Tools
57th
Average Rating
8.8
Reviews Sentiment
7.3
Number of Reviews
6
Ranking in other categories
No ranking in other categories
Zoho Analytics
Ranking in BI (Business Intelligence) Tools
12th
Average Rating
8.4
Reviews Sentiment
7.3
Number of Reviews
24
Ranking in other categories
Reporting (9th), Data Visualization (10th), Embedded BI (6th)
 

Mindshare comparison

As of April 2025, in the BI (Business Intelligence) Tools category, the mindshare of QBO is 0.0%, up from 0.0% compared to the previous year. The mindshare of Zoho Analytics is 0.4%, down from 0.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
BI (Business Intelligence) Tools
 

Featured Reviews

Mimi Evans - PeerSpot reviewer
Offer great partnership models and relatively simple to use
My only issue with QuickBooks Online is their inventory capabilities. My understanding is that they're rolling out improvements in 2023, but anytime a person asks me about using QuickBooks Online and inventory, then I always recommend the desktop version because otherwise the functionality isn't great. They're trying to become the all-in source that we use for everything. However, the product lakcs a client portal, a feature that would make a huge difference. I'm an accountant and if I can't use it well, I can't train my customers to use it well. There are so many professional service companies that would love to be able to offer a client portal of some sort but they're so industry-specific or they're outrageously expensive because they're meant for enterprise level. I don't like the UI or the functionality of their cash flow planner. I would rather pay for another software than use theirs.
Yogesh Kumar Mali - PeerSpot reviewer
An easy-to-set up solution that helps in the scheduling of reports and dashboards
A lot of integrations are available with Zoho Analytics. There is a limitation that we cannot create more than 300 columns in a worksheet on Zoho Analytics. The data can be in millions. There are some limitations on the reports that depend on the various combinations of data you get. So there is always an error that gets thrown out if you are building complex reports.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"It's intuitive, electronic, and, as in the old days, eliminates the need for pen and paper. It is the only option. It's the best software."
"QBO has a very good reconciliation tool."
"The most valuable feature is the collaboration around allowing many people to ask questions and see the dashboards together."
"The most valuable feature of QBO is that it can be reconnected at any time and anywhere. It is not like other software where you have to back up and restore the data."
"The most valuable features of QBO are its order processing and sales capabilities, as well as its invoice and batch processing capabilities. It allows for multiple batch processing and integration with other platforms, such as SAP V1, Oracle, and Dynamics BC. This makes the solution versatile and effective for customers, and they are satisfied with its integration with different platforms. The integration of this solution is not fixed, it can be based on the user's requirements."
"The scheduling feature for salaries and taxes is one of the best features of QBO. It's also very user-friendly."
"The tool's most valuable feature is its dashboard."
"The initial setup is straightforward."
"It's a very strong analytics tool."
"I like the way I can share dashboards and embed dashboards. I normally use embedding. So, I create a dashboard, and I embed it into specific websites. Sharing of the dashboard is seamless, and it is easier than any other visualization platform, even Tableau."
"We moved the data from Zoho Creator to Zoho Analytics and created reports."
"Zoho Analytics is the best software for giving reports to customers and we can create any report that is required."
"The data source is the most valuable feature as it can perform any function."
"We use the solution for financial and sales analytics. It brings data from our IT incident management tool. Hence, we have three business use cases for IT support, sales and financials."
 

Cons

"Compared to offline accounting software with many shortcuts and allows you to operate the software using the keyboard, QBO doesn't have the keyboard feature."
"The dashboards can be improved by making them customizable in a more granular manner."
"Inventory capabilities are lacking in the cloud version."
"The Linux Operating System feature is not available. When we access it from the accounting features, it does not transit to installation."
"The internet version is less user-friendly than the desktop version. The desktop version is their flagship, whereas the online version is considerably different, requiring all new learning and having several glitches."
"QBO could be improved by adding more flexibility in its invoice and sales order processing capabilities. Customers have requested the ability to integrate with different retail services and the ability to easily integrate with different payment gateways, such as PayPal, by providing API and credentials, with the system automatically processing the integration."
"There is a limitation that we cannot create more than 300 columns in a worksheet on Zoho Analytics."
"It would be great to have more user input fields which can be used on dashboards."
"In terms of improvement, they have a limited number of graphs available in their store. They should come up with more graph style forms. They should have more charts and at the same time, you can't create panels like with Microsoft BA."
"A higher degree of artificial intelligence could be included in this solution. The data and overall insights could be improved."
"The platform's pricing needs improvement."
"The hourly pricing needs improvement."
"The support for Zoho Analytics is pathetic."
"The improvement needed is regarding the number of API calls. Currently, Zoho Analytics only allows us to update data hourly. It would be much better to have updates more frequently every half an hour."
 

Pricing and Cost Advice

"The solution is expensive."
"I give the pricing a nine out of ten."
"In my opinion, QBO is a bit on the pricey side, but you have no choice. It is still better, in the long run, to go with their pricing or their software than the alternatives."
"The price is high. The solution advertises that it provides products for 55 AED per user, but these products contain only the basic features. Most of the features are locked. The version of the product that includes Zoho Analytics costs around 199 AED per user per month."
"It is very reasonable, and it gives me a good return on investment. Compared to other tools, it is the best choice in terms of pricing."
"I don't feel that price is an issue for this product."
"I would recommend looking at your usage and whether the Zoho One license model would work for your organisation. It is very cost effective if you use other Zoho tools."
"I rate the tool's pricing seven out of ten. The licensing costs are yearly."
"For one license the pricing is about $35 a user."
"The product's licensing is reasonable."
"This solution is reasonable as far as pricing is concerned."
report
Use our free recommendation engine to learn which BI (Business Intelligence) Tools solutions are best for your needs.
847,625 professionals have used our research since 2012.
 

Top Industries

By visitors reading reviews
No data available
Educational Organization
76%
Computer Software Company
5%
Financial Services Firm
2%
Insurance Company
2%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
 

Questions from the Community

Ask a question
Earn 20 points
What do you like most about Zoho Analytics?
Zoho Analytics's most valuable feature is the ability to provide excellent analytics through a single platform.
What is your experience regarding pricing and costs for Zoho Analytics?
I rate the tool's pricing seven out of ten. The licensing costs are yearly.
What needs improvement with Zoho Analytics?
The improvement needed is regarding the number of API calls. Currently, Zoho Analytics only allows us to update data hourly. It would be much better to have updates more frequently every half an hour.
 

Comparisons

No data available
 

Also Known As

No data available
Zoho Reports
 

Overview

 

Sample Customers

SATS, Celcom, EastWest, DBS, Metrobank, XL-Axiata, Etisalat, UnionBank of the Philippines
Suzuki, American Pacific Mortgage, KPMG, Air Canada, University of Michigan, BricozOr, WorldWide Express, The University of Melbourne, Novartis, SAIC
Find out what your peers are saying about QBO vs. Zoho Analytics and other solutions. Updated: April 2025.
847,625 professionals have used our research since 2012.