

Splunk Observability Cloud and ServiceNow Cloud Observability compete in the cloud observability market, with ServiceNow having a slight edge in comprehensive feature offerings, suggesting greater perceived value despite pricing concerns.
Features: Splunk's notable features include real-time analytics, AI-driven insights, and customizable dashboards. ServiceNow prioritizes integrated workflows, robust incident management, and automated remediation, emphasizing business continuity and efficiency.
Room for Improvement: Splunk could enhance its incident response automation, expand integration capabilities, and provide more competitive pricing. ServiceNow may benefit from simplifying its learning curve, offering more cost-effective solutions, and refining dashboard customization options.
Ease of Deployment and Customer Service: Splunk offers straightforward deployment with extensive support, aiding organizations seeking rapid implementation. ServiceNow involves deeper integration within IT structures but compensates with strong customer service, fitting enterprises desiring comprehensive integration and attentive support.
Pricing and ROI: Splunk's pricing structure is perceived as more accessible upfront, focusing on scalability for varied business needs. ServiceNow's initial setup cost is higher but balanced by strong ROI via enhanced feature utility and operational improvements, attracting those investing in long-term gains.
| Product | Market Share (%) |
|---|---|
| Splunk Observability Cloud | 2.2% |
| ServiceNow Cloud Observability | 0.6% |
| Other | 97.2% |


| Company Size | Count |
|---|---|
| Small Business | 20 |
| Midsize Enterprise | 10 |
| Large Enterprise | 46 |
ServiceNow Cloud Observability is a comprehensive platform designed to enhance visibility, control, and performance monitoring of your IT infrastructure and applications. It seamlessly integrates log management, trace management, metrics monitoring, and infrastructure monitoring in real-time, leveraging AI and machine learning for automated tasks and actionable insights. With benefits including improved visibility, faster incident resolution, enhanced application performance, simplified IT operations, and reduced costs, this cloud-native solution is ideal for businesses of all sizes with complex IT infrastructures. It integrates seamlessly with ServiceNow IT Operations Management (ITOM), supports OpenTelemetry standards, and provides AI-powered insights along with pre-built dashboards and reports.
Splunk Observability Cloud offers sophisticated log searching, data integration, and customizable dashboards. With rapid deployment and ease of use, this cloud service enhances monitoring capabilities across IT infrastructures for comprehensive end-to-end visibility.
Focused on enhancing performance management and security, Splunk Observability Cloud supports environments through its data visualization and analysis tools. Users appreciate its robust application performance monitoring and troubleshooting insights. However, improvements in integrations, interface customization, scalability, and automation are needed. Users find value in its capabilities for infrastructure and network monitoring, as well as log analytics, albeit cost considerations and better documentation are desired. Enhancements in real-time monitoring and network protection are also noted as areas for development.
What are the key features?In industries, Splunk Observability Cloud is implemented for security management by analyzing logs from detection systems, offering real-time alerts and troubleshooting for cloud-native applications. It is leveraged for machine data analysis, improving infrastructure visibility and supporting network and application performance management efforts.
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