The business process management is definitely the most valuable feature. What Creatio ended up doing with their software solution is giving you the power, in your own hands, in a way that is incredibly intuitive and well-structured.
Studio Creatio provides pre-configured CRM functionalities for efficient account management and contact activities. It offers a low-code platform for easy development and customization, along with business process management tools for optimizing internal processes. It ensures scalability and performance for growing businesses and increases accessibility and productivity through offline mobile application use. However, the mobile version is hard to customize, lacks HRM features, and needs better omnichannel communications and marketing integration.