The V12 CDP harnesses the power of each of these data sources and blends it with our suite of industry-leading 3rd party data assets to create one single version of the customer truth. Get to know your customers like never before and develop actionable insights to deploy unified customer journeys – wherever and whenever your customers prefer.
| Product | Market Share (%) |
|---|---|
| V12 CDP | 2.3% |
| Palantir Foundry | 15.6% |
| Informatica Intelligent Data Management Cloud (IDMC) | 10.8% |
| Other | 71.3% |
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