Associate Software Engineer at a computer software company with 501-1,000 employees
Real User
2024-08-21T06:07:06Z
Aug 21, 2024
I use the solution in my company for marketing and tracking leads and traffic on our website. In my company, we tracked how many traffic speeds we have on our website, all the lead generation, and so on. We were tracking various metrics with the tool, like how many total customers are viewing our website for the first time, how many are actively participating, how many are converting to, and maybe trying to use a product. We were tracking different metrics.
We mainly use HubSpot Marketing Hub for creating email marketing campaigns, which it's pretty effective at. We've integrated HubSpot with IBM on the CRM side to gather client details from our R platform. In my previous company, we also integrated HubSpot with Salesforce for sales automation.
We use it primarily for social media postings across 18 companies under our umbrella, scheduled email campaigns, drip campaigns, and account-based marketing. We also use it for website analysis and form creation. We've integrated it with Salesforce CRM. HubSpot collects the leads, which are then managed and nurtured directly in Salesforce CRM. So, HubSpot is only a collector for us; we do not nurture our leads with HubSpot.
Regarding SutterPack, we primarily use it for email marketing. We've integrated it with our website to gather insights about the traffic we receive, which allows us to monitor and analyze the website traffic as part of our marketing efforts.
Web Specialist and Marketing Expert at a manufacturing company with 10,001+ employees
Real User
Top 20
2023-03-27T09:01:02Z
Mar 27, 2023
We use this solution for analytics for our marketing campaigns and the basic CRM. I'm a web and digital marketing expert. We are an industrial company and customers of HubSpot.
My company uses this solution for managing social media and email blasts. We send out about 2.6 million emails a month utilizing this tool. We also use it to manage our contact list and monitor our website. We use it in a limited way for SEO, and we use some analysis features, reports, and A and B testing.
Warrior Representative at a tech services company with 11-50 employees
Real User
2021-07-28T11:51:05Z
Jul 28, 2021
I use it to monitor leads and engage in sales automation processes. We use it to identify certain leads or potential clients, and we use it to maintain contact with them, post-sale.
Senior Manager Product Strategy at NetEnrich, Inc.
Vendor
2021-05-12T11:03:41Z
May 12, 2021
On our website, we have lots of forms and LinkedIn ads that we run. We basically have lots of forms. We sync our HubSpot so that whatever form fields are being entered, whenever users want to download any assets, that automatically syncs in HubSpot, and HubSpot tells us, who has downloaded a certain asset.
We use this solution as a central marketing automation tool, integrated with SFDC CRM. We are also using HubSpot CMS but will be moving off of this soon.
HubSpot is an inbound marketing platform, integrating blogging, social media monitoring and publishing, contacts, SEO, email marketing, marketing automation, and analytics in one easy to use and powerful platform. HubSpot's customers worldwide leverage the company's software and services to transform their marketing from outbound (cold calls, email spam, trade shows, TV ads, etc) to inbound lead generation, enabling them to leverage remarkable content and an integrated experience to deliver...
I use the solution in my company for marketing and tracking leads and traffic on our website. In my company, we tracked how many traffic speeds we have on our website, all the lead generation, and so on. We were tracking various metrics with the tool, like how many total customers are viewing our website for the first time, how many are actively participating, how many are converting to, and maybe trying to use a product. We were tracking different metrics.
HubSpot Marketing Hub is a marketing automation tool. We use the solution for workflows, landing pages, forms, build-out, emails, and scoring.
We mainly use HubSpot Marketing Hub for creating email marketing campaigns, which it's pretty effective at. We've integrated HubSpot with IBM on the CRM side to gather client details from our R platform. In my previous company, we also integrated HubSpot with Salesforce for sales automation.
We use it primarily for social media postings across 18 companies under our umbrella, scheduled email campaigns, drip campaigns, and account-based marketing. We also use it for website analysis and form creation. We've integrated it with Salesforce CRM. HubSpot collects the leads, which are then managed and nurtured directly in Salesforce CRM. So, HubSpot is only a collector for us; we do not nurture our leads with HubSpot.
The solution is used for generating leads as part of the inbound campaign.
Regarding SutterPack, we primarily use it for email marketing. We've integrated it with our website to gather insights about the traffic we receive, which allows us to monitor and analyze the website traffic as part of our marketing efforts.
The solution is used for website development and marketing automation.
We use HubSpot Marketing Hub for brand awareness and marketing campaigns.
We use this solution for analytics for our marketing campaigns and the basic CRM. I'm a web and digital marketing expert. We are an industrial company and customers of HubSpot.
We primarily use the solution for contacts and sales. We need it for client enrichment and client outreach.
My company uses this solution for managing social media and email blasts. We send out about 2.6 million emails a month utilizing this tool. We also use it to manage our contact list and monitor our website. We use it in a limited way for SEO, and we use some analysis features, reports, and A and B testing.
Marketing Hub manages all your contacts. You can create any type of static and or list for email blasts and outreach.
HubSpot Marketing Hub takes my newsletters and moves them. If somebody goes to my website and submits a request for a newsletter I receive an update.
I use it to monitor leads and engage in sales automation processes. We use it to identify certain leads or potential clients, and we use it to maintain contact with them, post-sale.
We use this solution for marketing.
On our website, we have lots of forms and LinkedIn ads that we run. We basically have lots of forms. We sync our HubSpot so that whatever form fields are being entered, whenever users want to download any assets, that automatically syncs in HubSpot, and HubSpot tells us, who has downloaded a certain asset.
I use HubSpot for lead management, funnel management, and marketing.
We use this solution as a central marketing automation tool, integrated with SFDC CRM. We are also using HubSpot CMS but will be moving off of this soon.
We use it as a CRM and as a CMS.