Speaking about deploying and accessing reports with the help of the product, I would say that Microsoft SQL Server Reporting Services can be easily installed and deployed. While working with reports using Microsoft SQL Server Reporting Services, my company needed to write SQL queries in the background for prompts, while the interface interacting with reports was not comfortable enough for users, especially when compared with other BI tools. With Microsoft SQL Server Reporting Services, the standard reports are generated. For real-time reporting and data analysis, Microsoft SQL Server Reporting Services is used in 70 percent of our company, specifically in the collection and credit departments. The manager wants to separately analyze and freely move the data source so as to be able to find the solutions and ideas during the time owing to which they are not comfortable with Microsoft SQL Server Reporting Services. My company's managers want a good interface like the one provided by Cognos Dynamic Cubes, and because of this, I think my company plans to move to IBM Cognos Analytics in the future. On the reporting part, the dashboard attached to the tool's data visualization capability is not very interactive and doesn't offer multiple functionalities. Though I am not sure about the subscription and delivery features in the tool, I know that sending emails and reports is a good part of the product. There is a separate set of people mainly handling the migration activities of reports. One person is enough to maintain the tool. It is not easy to integrate the product with other tools in the market. Microsoft SQL Server Reporting Services integrates well with Microsoft tools. I have tried to integrate Microsoft SQL Server Reporting Services with IBM Cognos TM1. I saw that fetching data was possible when moving to Cognos Dynamic Cubes, but I saw that some data sources, by default, show zero to all the dimension values, which is why my company had to use filters to remove the zeros. The aforementioned compatibility issues are present in the product. Before choosing a product, people should have knowledge of reporting. People can use the product for standard reports but not for the analytics part. I rate the tool a six out of ten.
