Zoho Campaigns Reviews

Name: Zoho Campaigns
Brand: Zoho
Rating: 4.0 (11 reviews)

Vendor: Zoho

4.0 out of 5

11 reviews
84% willing to recommend

178 followers

What is Zoho Campaigns?

With Zoho Campaigns, you can create, send and track effective email campaigns that help you build lasting relationships with your customers. Email deliverability is our highest priority and we make sure that our software delivers your emails straight to your recipients' inboxes. Zoho Campaigns gives you a multi-user account. You can maintain a single account for your entire marketing team.

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Zoho Campaigns is the #4 ranked solution in top Cloud Email solutions. PeerSpot users give Zoho Campaigns an average rating of 8.0 out of 10. Zoho Campaigns is most commonly compared to Amazon WorkMail: Zoho Campaigns vs Amazon WorkMail. Zoho Campaigns is popular among the large enterprise segment, accounting for 53% of users researching this solution on PeerSpot. The top industry researching this solution are professionals from a computer software company, accounting for 14% of all views.

Helped 832,138 peers since 2012

Featured reviews

Deepa Govind

Zoho Product Consultant, Solution Architect, Creator Trainer at Homepreneur

Zoho Campaigns comes under Zoho Cloud. I'm happy with the generic report stack available on Zoho Campaigns. I am not a data analyst. I understand simple English and simple sentences. So these reports help me understand how many people open my email, and beyond that, I don't need other insights. If somebody clicks on a Zoho Creator course, I know it's the right target I have to reach. In the same email, if somebody clicks on my website, I know they are more interested in understanding my credibility before they get interested in the course. This way, my needs are solved based on the generic reports. Since it interfaces with other parts of Zoho, I would recommend Zoho Campaigns to other users. Overall, I rate Zoho Campaigns an eight or nine out of ten.

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Collince Dundo

Co-Founder at Youth Initiative Development Programme

When we use Zoho Campaigns, our emails often get routed to the spam or promotion module instead of the inbox. For example, people who use Gmail to receive our newsletter will often miss it because it was sent to their promotion module or folder. Many of our clients aren't seeing our work. We compared it to another solution, and the open rate was much higher because the emails went directly routed to the inbox.

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Matheus Ferraz

CRM Team Leader at a tech company with 201-500 employees

When we contact support, sometimes it takes two to three days or even more to get a satisfying answer. It is time-consuming. I'm not sure if it's because of the high demand that the team has to support. At some point, it seemed to me that they were not prepared. I've been using support for three years. I noticed some changes. Support used to be more personal. Suddenly, it is like we have no direct contact with the team. We could not reach them through chats. We can reach them only through emails. I could see that they were trying to be automated in the way they provide customer service.

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Zoho Campaigns mindshare

As of February 2025, the mindshare of Zoho Campaigns in the Cloud Email category stands at 9.4%, up from 6.4% compared to the previous year, according to calculations based on PeerSpot user engagement data.

Cloud Email

PeerAnalyst reports

Type	Title	Date
Category	Cloud Email	Feb 1, 2025	Download
Product	Reviews, tips, and advice from real users	Feb 1, 2025	Download
Comparison	Zoho Campaigns vs MailChimp	Feb 1, 2025	Download
Comparison	Zoho Campaigns vs Amazon WorkMail	Feb 1, 2025	Download
Comparison	Zoho Campaigns vs SendGrid	Feb 1, 2025	Download

Title	Rating	Mindshare	Recommending
Amazon WorkMail	4.2	10.8%	84%	12 interviews Add to research
MailChimp	4.1	14.8%	82%	32 interviews Add to research

Valuable Features

"The initial setup is easy."
"Zoho Campaigns is a good software for email marketing."
"The out-of-the-box integration with all the other Zoho applications is the most valuable feature of the solution."

Room for Improvement

"There is room for improvement with integration with other applications like MailChimp."
"Zoho Campaigns has to improve its UI because sometimes it won't load the campaigns, and the software is a little lagging."
"The support team takes a while to respond to our request."

Pricing

"There are additional charges, like whenever I add additional users, I need to pay extra."
"Zoho Campaigns is not that expensive as compared to other solutions like MailChimp."
"Zoho Campaigns is cheaper compared to other products."

These insights are based on the in-depth reviews provided by peers to help you make a better buying decision.

Download our Zoho Campaigns Buyer's Guide for additional reliable information.