Acquia Digital Experience Platform (DXP) vs Adobe Experience Manager comparison

Acquia Digital Experience Platform (DXP) vs. Adobe Experience Manager

Download the complete report

Helped 845,406 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Acquia Digital Experience P...

Ranking in Digital Experience Platforms (DXP)

9th

Average Rating

8.2

Number of Reviews

Ranking in other categories

No ranking in other categories

Adobe Experience Manager

Ranking in Digital Experience Platforms (DXP)

1st

Average Rating

8.0

Reviews Sentiment

7.0

Number of Reviews

Ranking in other categories

Enterprise Content Management (8th), Web Content Management (3rd), Enterprise Social Software (6th)

Mindshare comparison

As of April 2025, in the Digital Experience Platforms (DXP) category, the mindshare of Acquia Digital Experience Platform (DXP) is 0.6%. The mindshare of Adobe Experience Manager is 19.4%, up from 18.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Digital Experience Platforms (DXP)

Featured Reviews

Adrian Campanelli

Director at Realmedia Network

Great digital DXP platform with asset management features and personalization tools but has unclear platform sizing

One area for improvement is how Acquia sizes its platform for customers, which can be ambiguous and often results in penalties after doing business. Issues with defining site requests and visits are not standard in the market. They also need to improve their support and technical advisory services. The manuals provided lacked clear and complete information.

Read full review

Thomas Becker

Managing Partner(Austria) at a integrator with 11-50 employees

Impressive integration of customer behavior with an easy setup and okay support

I've worked with all major content management systems. Currently, I work with the leaders such as Adobe Experience Manager, Sitecore, and Acquia Working with big companies, I help them either consider setting up a new content management system or address issues they might have with their existing…

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"Every user is almost like a mini administrator, which spoke well to how they were connected globally."

"One of the most valuable aspects is working with a recognized firm, which sometimes surpasses the commercial and marketing requirements for big customers."

"Content Hub provides a centralized way to manage content."

"Acquia ensures we always have the latest releases available, which is a positive step forward in growth."

"The integration of customer behavior and website setup is impressive."

"I've used several CMS tools, but Adobe Experience Manager is feature-rich, especially for web security and content management. It's more efficient to manage content on Adobe Experience Manager, and you can do a lot with it, such as updating content at any time, and on any platform, even from mobile or tablet. Adobe Experience Manager is still getting updated daily, and it's the best CMS tool in the market for me. I like that you can manage assets in Adobe Experience Manager. I also like that the solution has an analytics dashboard that shows you where the traffic comes from, how many clicks come from a specific location, the number of clicks and impressions, etc. Adobe Experience Manager can be accessed by other teams, for example, the digital media department of my company, so the solution can be used and updated per each team's requirement. Adobe Experience Manager is more than just a web developer tool, as it also allows visibility tracking and has other uses. I also like that the GUI for Adobe Experience Manager is straightforward and catchy. It has separate folders and icons, so using Adobe Experience Manager isn't tough. The solution is straightforward to use and handle."

"It is easy to learn. You don't need to be an advanced Java developer."

"The integration of customer behavior and website setup is impressive."

"Adobe Experience Manager is a content management system, and we use it to create and manage a website."

"I like the native applications such as Adobe Target, Adobe Analytics, and Adobe Experience Platform. Because of these, it's very easy to connect and obtain reports on how my website is doing, how many have visited it, how frequently, etc. The multiple publisher concept is one of the best parts of this solution."

"I like the profiling and segmentation."

"It's a complete package. You don't need to look elsewhere for digital marketing."

More Adobe Experience Manager pros

Cons

"One area for improvement is the way Acquia sizes their platform for customers, which can be quite ambiguous and often results in penalties after doing business."

"Once the site was originally developed, it needed to be transferred onto Acquia, which was quite a task."

"In Site Factory, the provisioning of environments can take time."

"In terms of scalability, Acquia is not suitable for e-commerce; it's more suited for content publishing and marketing websites."

"The latest trend is to render everything in the client-side framework. For example, SPA or single page application. This is a feature that needs improvement. The cloud deployment pipeline needs to be improved as well."

"Adobe Experience Manager's pricing could be improved."

"The licensing model is opaque, and technical support could be improved, especially for smaller companies."

"Adobe Experience Manager could improve by allowing the reuse of components like a progress bar across multiple pages to make the development process more efficient."

"The licenses are very expensive."

"In comparison to other CMS products, Adobe Experience Manager is missing some capabilities such as proper versioning or a better versioning system and backend connectivity. If something is deleted in AEM, the user cannot recover it. You have to call technical support, and they will need to recover the whole instance. So, it's really difficult. For example, if you delete a page, you cannot recover it. There should be an option to recover it. In AEM, you have to go to the previous state of the instance itself or the virtual machine, and you have to restore everything, which is not good."

"Tool-wise, the Adobe Experience Manager support team is not very responsive when the user face issues in AEM as a Cloud Service."

"A little bit of background knowledge of coding and website structure is required."

More Adobe Experience Manager cons

Pricing and Cost Advice

Information not available

"It's a costly solution. I would rate the price at two out of five on a scale from one to five, where one is the most expensive and five is the most competitive."

"There's a free trial for one month for Adobe Experience Manager, which you can use for learning purposes, then, after the trial period, you'll need to purchase the license. Adobe offers a few plans for Adobe Experience Manager, but I'm unaware of how much my company is paying."

"It's really costly."

"Users have to pay a yearly licensing fee to use the solution, which is highly-priced."

See which vendors are best for you

Use our free recommendation engine to learn which Digital Experience Platforms (DXP) solutions are best for your needs.

See recommendations

845,406 professionals have used our research since 2012.

Top Industries

By visitors reading reviews

No data available

Educational Organization

46%

Financial Services Firm

10%

Computer Software Company

Manufacturing Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

No data available

Questions from the Community

What is your experience regarding pricing and costs for Acquia Digital Experience Platform (DXP)?

Acquia licensing works on a yearly subscription basis. The subscription amount is typically covered by the client as part of the agreement. I'm not sure about the current pricing, but it was a year...

What needs improvement with Acquia Digital Experience Platform (DXP)?

In terms of scalability, Acquia is not suitable for e-commerce; it's more suited for content publishing and marketing websites. Due to security concerns, Acquia and Drupal have not gained strength ...

What is your primary use case for Acquia Digital Experience Platform (DXP)?

I use Acquia primarily for front-end development and building reusable components. We employ a model approach with the paragraph model to build reusable components and layout builders. We also util...

What do you like most about Adobe Experience Manager?

It is easy to learn. You don't need to be an advanced Java developer.

What needs improvement with Adobe Experience Manager?

While there are many aspects that could be improved, discussing them would require more time. The licensing model is opaque, and technical support could be improved, especially for smaller companies.

What is your primary use case for Adobe Experience Manager?

I've worked with all major content management systems. Currently, I work with the leaders such as Adobe Experience Manager, Sitecore, and Acquia.

Adobe CQ5 vs Adobe Experience Manager

Comparisons

No data available

Compared 15% of the time

OpenText TeamSite vs Adobe Experience Manager

Compared 9% of the time

OpenText Extended ECM vs Adobe Experience Manager

Compared 9% of the time

Liferay Digital Experience Platform vs Adobe Experience Manager

Compared 8% of the time

Oracle Content Management vs Adobe Experience Manager

Compared 8% of the time

More Adobe Experience Manager Competitors

Product Reports

Digital Experience Platforms (DXP)

Download Acquia Digital Experience Platform (DXP) product report

Acquia Digital Experience Platform (DXP) report

Adobe Experience Manager

Download Adobe Experience Manager product report

Also Known As

No data available

Adobe Day CQ5, Ektron Social Marketing, Episerver Content Cloud

Overview

Acquia Digital Experience Platform (DXP) is a comprehensive suite designed to facilitate content management, site building, and digital marketing. It integrates various tools to deliver personalized customer experiences across different digital channels.

What key features does Acquia DXP offer?

Content Management System (CMS): Built on Drupal, it offers robust content management capabilities that enable users to create, manage, and optimize digital content easily.
Personalization: Acquia DXP includes tools like Acquia Lift, which allow for the creation of personalized experiences for users based on their behavior and preferences.
Cloud Platform: Acquia Cloud provides a secure, scalable, and high-performance hosting environment optimized for Drupal.
Digital Asset Management: The platform integrates Acquia DAM, facilitating efficient management and sharing of digital assets across marketing teams.

What are the benefits of using Acquia DXP?

The platform's personalization capabilities ensure that each user receives a tailored experience, which can lead to increased engagement and satisfaction. The cloud-based architecture ensures that the platform can scale according to the needs of the business, handling traffic spikes efficiently. Finally, Acquia DXP provides enterprise-level security features and complies with various regulatory requirements, ensuring that user data is protected.

How is Acquia DXP implemented across different industries?

Acquia DXP is versatile and can be implemented across various industries such as retail, media, government, and education. For instance, in retail, it can power e-commerce platforms, providing a seamless shopping experience with personalized content and customer interaction.

What should you know about Acquia DXP's pricing and support?

Acquia offers a subscription-based pricing model that typically includes the costs for the platform's core services, support, and hosting. The company provides comprehensive support, including 24/7 customer service, dedicated account management, and professional services to assist with implementation and ongoing management.

Acquia DXP is an all-encompassing digital experience platform that provides robust tools for content management, personalization, and digital asset management, designed to enhance user engagement and operational efficiency across various industries.

Acquia

Adobe Communique 5 (Adobe CQ5), currently manifested as Adobe Experience Manager (AEM), is a web-based content management system which is developed to help businesses in offering high-end digital experience to their customers.

Adobe

Sample Customers

ABInBev, MARS, Bayer, and more.

Metra

Acquia Digital Experience Platform (DXP) vs. Adobe Experience Manager