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Acumatica vs HubSpot CRM comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Acumatica
Average Rating
8.0
Reviews Sentiment
7.0
Number of Reviews
3
Ranking in other categories
Cloud ERP (7th)
HubSpot CRM
Average Rating
8.2
Reviews Sentiment
7.1
Number of Reviews
47
Ranking in other categories
CRM (7th)
 

Mindshare comparison

Acumatica and HubSpot CRM aren’t in the same category and serve different purposes. Acumatica is designed for Cloud ERP and holds a mindshare of 2.8%, down 4.3% compared to last year.
HubSpot CRM, on the other hand, focuses on CRM, holds 1.9% mindshare, down 2.2% since last year.
Cloud ERP
CRM
 

Q&A Highlights

CP
Aug 18, 2023
 

Featured Reviews

Steven-Parker - PeerSpot reviewer
Focused on inventory and accounting production; valuable inventory control and sales recording
The Acumatica features I found most valuable are inventory control and sales recording Additional features I would like to see in the next release are more flexible reporting options. I would specifically benefit from the ability to create comparative reports for many months instead of having to…
Charles Dickens - PeerSpot reviewer
Effortlessly manage relationships with seamless contact data integration
The primary area to improve is creating deployable packages. When I buy into HubSpot, I have a list of checks, however, I am left to figure out how to use it. I start with a budget, and it's just a persistent sales demand. HubSpot should establish some pre-deployable packages that, when contracted, offer basic functionality. It is important to be clear about what it doesn't provide or what else is needed. I can outfit myself with my own tools or other options as I evaluate the board. They are building businesses for themselves. However, there's always a limiting function encountered. Understanding limitations upon entry would be beneficial so I don't constantly stumble upon unknown constraints. A package covering everything in a particular area without requiring the entire purchase would be excellent.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The way everything integrated well with everything else was most valuable. We had one solution for everything, from the first phone call down to follow-up visits for wholesale callers and for just regular purchases."
"This solution supports multiple branches."
"The solution's greatest value lies in its online capability in terms of web content creation."
"The automations that HubSpot provides, such as creating sequences and the playbooks they have, are valuable."
"It's fairly simple to use. For configuration, it provides quite a bit of information to the salespeople at the fingertips."
"The most valuable feature of HubSpot CRM is the sequences of sales automation. It allows you to set up a bunch of leads into a sequence, and it automatically generates emails that you can customize on the fly. For example, here's the phone call in the morning, the phone call in the afternoon, the email you sent, and the link to the message you sent."
"The permission system is great, so you can really decide who gets what permissions."
"The calling option from any region is beneficial."
"Easy to use and easy to setup CRM software, with good stability and scalability."
"Stability-wise, I rate the solution a ten out of ten."
 

Cons

"We should be able to personalize it for the company. There should be more customization of the pages so that they seem more like a company rather than as an outside company. We should be able to change company images and things like that and do this kind of personalization."
"For support, we go through a distributor, and the support we receive from them is much better than what we would from Acumatica directly. When we went to Acumatica support directly, we were not happy with it."
"The solution doesn't have features to break down the structure for multiple people in the project."
"Invoices were the thing we were thinking should be part of the solution, and that's been added now."
"HubSpot CRM could improve by combining additional functions within the organization, such as operations because it's heavily focused on sales and marketing. This makes sense since that is what it is for, but if had integrations with other solutions or additional dashboards that would be good."
"It will make it easier for us to automate if HubSpot would put in a little bit of work on the properties."
"They are trying to make it better by adding agent.ai to HubSpot, however, it's in a very early stage."
"There is room for improvement in pricing. The pricing strategy that they have is way too clever."
"The primary area to improve is creating deployable packages. When I buy into HubSpot, I have a list of checks, however, I am left to figure out how to use it."
"An area to be improved in HubSpot CRM is its customization capabilities."
"This solution could be improved if it offered more opportunity to customize how it is used, including adding different rules."
 

Pricing and Cost Advice

"It is very expensive for a small business. If you're a small business, it is not a very good solution in that aspect, but if you are big and have more manufacturing, it is well worth it. It comes with the ability to integrate with one website. We had to modify ours. We customized it so that we could do hundreds of websites. In Texas, I believe that we were the only one ever to be integrated with hundreds of websites. So, the development of our API probably cost us a hundred grand, and then there would be maintenance. That's all outside of the standard licensing fee."
"I do not recall the particulars of the licensing fees."
"The price of HubSpot CRM is expensive."
"HubSpot CRM has a free version, which is why small companies prefer it. The paid version of this software needs to be priced better."
"The price of the solution could improve because it is expensive."
"We are using HubSpot CRM’s free version."
"It's in the upper range. If 10 represents the most expensive, I'd rate it a 7 out of 10. Its price also depends on the size of your team."
"The pricing for this solution is user based. We're paying $39 to $45 per user."
"The pricing is reasonable."
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Top Industries

By visitors reading reviews
Computer Software Company
14%
Wholesaler/Distributor
10%
Construction Company
9%
Manufacturing Company
7%
Computer Software Company
20%
Government
12%
Comms Service Provider
10%
Manufacturing Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
 

Questions from the Community

What do you like most about Acumatica?
This solution supports multiple branches.
What needs improvement with Acumatica?
When I logged into project accounting, I found that the solution didn't have features to break down the structure for multiple people in the project. I think it's hard for the construction companie...
What is your primary use case for Acumatica?
The user interface has many features like Multi-company and Multi-Currency. In the costing method, the warehouse is a critical port; you cannot find it in any other software, so it's helpful.
What do you like most about HubSpot CRM?
The best thing about HubSpot is its clear workflow. Anyone can understand the flows of your contacts, your emails, their delivery dates, and the reasons behind their movements.
What is your experience regarding pricing and costs for HubSpot CRM?
The cost is about the same price, currently charged monthly.
 

Comparisons

 

Overview

 

Sample Customers

Additive-X, Carlson-LaVine Inc, Cornell Cooperative Extension, Alpha Insulation and Waterproofing, Dukathole Group, Eagle Fence Distributing, Clive Coffee
digimind, easyrecrue, software2, subaru, suzuki
Find out what your peers are saying about Acumatica vs. HubSpot CRM and other solutions. Updated: September 2024.
837,501 professionals have used our research since 2012.