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Adobe Experience Manager vs Kentico comparison

 

Comparison Buyer's Guide

Executive Summary
 

Categories and Ranking

Adobe Experience Manager
Ranking in Web Content Management
3rd
Ranking in Digital Experience Platforms (DXP)
1st
Average Rating
8.0
Number of Reviews
19
Ranking in other categories
Enterprise Content Management (8th), Enterprise Social Software (5th)
Kentico
Ranking in Web Content Management
14th
Ranking in Digital Experience Platforms (DXP)
12th
Average Rating
9.0
Number of Reviews
2
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of November 2024, in the Web Content Management category, the mindshare of Adobe Experience Manager is 12.9%, down from 15.3% compared to the previous year. The mindshare of Kentico is 1.2%, down from 2.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Web Content Management
 

Featured Reviews

Akshat Prakash - PeerSpot reviewer
Sep 21, 2023
A powerful product that can be used for user experience, product design, and user journeys
Adobe Experience Manager is used for user experience, product design, and user journeys Adobe Experience Manager is quite a powerful product that you can use to design files and export them. Adobe Experience Manager's pricing could be improved. I have been using Adobe Experience Manager for…
AB
May 10, 2019
The advanced marketing suite has helped us to establish our US business
Our primary use case is to deliver enterprise level web solutions It has helped us establish our business in the USA and allows us to work with a range of corporate clients. The most valuable features are its integration capabilities and advanced marketing suite. This product needs an out of…

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"It is easy to learn. You don't need to be an advanced Java developer."
"Adobe Experience Manager is quite a powerful product that you can use to design files and export them."
"Easy to work with the solution."
"I like the native applications such as Adobe Target, Adobe Analytics, and Adobe Experience Platform. Because of these, it's very easy to connect and obtain reports on how my website is doing, how many have visited it, how frequently, etc. The multiple publisher concept is one of the best parts of this solution."
"The most valuable features of Adobe Experience Manager include its capability to manage content and create reusable fragments."
"It's a complete package. You don't need to look elsewhere for digital marketing."
"Adobe Experience Manager is a content management system, and we use it to create and manage a website."
"I've used several CMS tools, but Adobe Experience Manager is feature-rich, especially for web security and content management. It's more efficient to manage content on Adobe Experience Manager, and you can do a lot with it, such as updating content at any time, and on any platform, even from mobile or tablet. Adobe Experience Manager is still getting updated daily, and it's the best CMS tool in the market for me. I like that you can manage assets in Adobe Experience Manager. I also like that the solution has an analytics dashboard that shows you where the traffic comes from, how many clicks come from a specific location, the number of clicks and impressions, etc. Adobe Experience Manager can be accessed by other teams, for example, the digital media department of my company, so the solution can be used and updated per each team's requirement. Adobe Experience Manager is more than just a web developer tool, as it also allows visibility tracking and has other uses. I also like that the GUI for Adobe Experience Manager is straightforward and catchy. It has separate folders and icons, so using Adobe Experience Manager isn't tough. The solution is straightforward to use and handle."
"The most valuable features are its integration capabilities and advanced marketing suite."
"I would say they have a modern, flexible, agile content management system."
 

Cons

"Adobe Experience Manager's pricing could be improved."
"I haven't seen any areas for improvement in Adobe Experience Manager as it's a full-fledged CMS tool, and Adobe is already working on enhancements for the solution. Adobe is working to make Adobe Experience Manager more valuable and easier to use for any user, even non-technical ones, through multiple components and templates. Day by day, Adobe provides the latest update to Adobe Experience Manager, and if my team needs any particular change, it just needs to be reported to the Adobe team. As Adobe Experience Manager has a broad scope and a lot of use cases and features, it's a solution that requires some time and effort from you in terms of learning, especially if you're implementing it for different clients, which could be an area for improvement."
"Adobe Experience Manager could improve by allowing the reuse of components like a progress bar across multiple pages to make the development process more efficient."
"The solution's pricing and stability could be improved."
"Tool-wise, the Adobe Experience Manager support team is not very responsive when the user face issues in AEM as a Cloud Service."
"The latest trend is to render everything in the client-side framework. For example, SPA or single page application. This is a feature that needs improvement. The cloud deployment pipeline needs to be improved as well."
"A little bit of background knowledge of coding and website structure is required."
"In comparison to other CMS products, Adobe Experience Manager is missing some capabilities such as proper versioning or a better versioning system and backend connectivity. If something is deleted in AEM, the user cannot recover it. You have to call technical support, and they will need to recover the whole instance. So, it's really difficult. For example, if you delete a page, you cannot recover it. There should be an option to recover it. In AEM, you have to go to the previous state of the instance itself or the virtual machine, and you have to restore everything, which is not good."
"This product needs an out of the box Intranet/Extranet Solution."
"They don't have a lot of libraries, which is something that they can improve on."
 

Pricing and Cost Advice

"There's a free trial for one month for Adobe Experience Manager, which you can use for learning purposes, then, after the trial period, you'll need to purchase the license. Adobe offers a few plans for Adobe Experience Manager, but I'm unaware of how much my company is paying."
"Users have to pay a yearly licensing fee to use the solution, which is highly-priced."
"It's really costly."
"It's a costly solution. I would rate the price at two out of five on a scale from one to five, where one is the most expensive and five is the most competitive."
"The licensing fees are probably about $100,000 USD per year."
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Top Industries

By visitors reading reviews
Educational Organization
44%
Financial Services Firm
10%
Computer Software Company
8%
Manufacturing Company
4%
Real Estate/Law Firm
16%
Financial Services Firm
14%
Computer Software Company
9%
Outsourcing Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
 

Questions from the Community

What do you like most about Adobe Experience Manager?
It is easy to learn. You don't need to be an advanced Java developer.
What needs improvement with Adobe Experience Manager?
The licenses are very expensive. Customers don't want to invest so much.
What is your primary use case for Adobe Experience Manager?
We use the solution for e-commerce. For the e-commerce part, we have three types of channels: mobile, web, and tools, both B2B and B2C.
Does Kentico provide good options for marketing?
Absolutely! I can't stress enough how important marketing is for the digital experience you're giving to customers. If you want to reach your clients through multiple channels, each type of content...
What is the content management system of Kentico like?
In my experience, Kentico has been a very flexible and easy-to-use content management system. Keep in mind that we haven't been using it for a while because our management decided to change DXPs fo...
What do you use Kentico for?
Hello, I think Kentico will serve you well as a digital experience platform and especially for commerce purposes. We at my company have been using this feature of the DXP as well because we recentl...
 

Also Known As

Adobe Day CQ5, Ektron Social Marketing, Episerver Content Cloud
No data available
 

Learn More

 

Overview

 

Sample Customers

Metra
Gibson Musical Instruments, Mazda, Segway, Twinings, Ingram Micro, Allergan, Kingspan
Find out what your peers are saying about Adobe Experience Manager vs. Kentico and other solutions. Updated: October 2024.
814,649 professionals have used our research since 2012.