AvePoint Cloud Backup vs Zerto comparison

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AvePoint Cloud Backup

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Executive SummaryUpdated on Dec 3, 2024

Zerto and AvePoint Cloud Backup compete in cloud data protection and disaster recovery. Zerto leads with its disaster recovery features, while AvePoint excels in backup flexibility and integration with Microsoft 365.

Features: Zerto offers near-zero RPOs, hardware independence, and integration with vCenter and vCloud Director. It also features automated failover testing for seamless disaster recovery management. AvePoint Cloud Backup provides immutable storage for secure backup with extensive recovery capabilities, including email and SharePoint backup. It integrates smoothly with Microsoft 365 for unique platform backup solutions.

Room for Improvement: Zerto requires better reporting, increased hypervisor support, and improved backup capabilities. Licensing simplicity and enhanced alert functionality are also areas needing attention. AvePoint Cloud Backup users criticize its high pricing and desire more frequent backups and quicker initial seed times.

Ease of Deployment and Customer Service: Zerto facilitates hybrid cloud and on-premises deployments with strong technical support and customer service, complemented by an easy setup process. AvePoint Cloud Backup supports multiple cloud environments and offers excellent customer support alongside efficient cloud deployment and OPEX licensing options.

Pricing and ROI: Zerto's pricing varies, with some users finding it cost-effective, while others view it as expensive. Its flexible licensing models based on VM count allow many users to realize savings in downtime and operational efficiency. AvePoint Cloud Backup, seen as premium with unlimited storage, justifies its expense through features, providing ROI through saved time and reduced operational costs.

To learn more, read our detailed AvePoint Cloud Backup vs. Zerto Report (Updated: January 2025).

AvePoint Cloud Backup vs. Zerto

January 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

AvePoint Cloud Backup

Ranking in Cloud Backup

12th

Average Rating

8.8

Reviews Sentiment

7.1

Number of Reviews

Ranking in other categories

SaaS Backup (3rd)

Zerto

Ranking in Cloud Backup

3rd

Average Rating

9.0

Reviews Sentiment

7.2

Number of Reviews

279

Ranking in other categories

Backup and Recovery (2nd), Cloud Migration (4th), Disaster Recovery (DR) Software (2nd)

Mindshare comparison

As of January 2025, in the Cloud Backup category, the mindshare of AvePoint Cloud Backup is 3.8%, up from 3.1% compared to the previous year. The mindshare of Zerto is 4.2%, down from 5.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Cloud Backup

Featured Reviews

Robert Hedblom

Cloud and Solution Principal Architect at sumNERV Provider AB

Focuses on not just backup but also on providing highly granular restore capabilities, ensuring that data can be restored at a very specific level rather than restoring entire environments

The fact that AvePoint focuses on restore capabilities, not just backup is valuable. The main intention of backup is to restore data, and that's the major differential with AvePoint compared to other vendors. Many claim to do backup, but that's not the same. The crucial part is the ability to perform granular restores, having restore-level objectives (RLO) instead of restoring entire SharePoint sites when you only need a single document. AvePoint excels in providing extremely granular restore capabilities with great Recovery Time Objectives (RTO). AvePoint Cloud Backup comes with Immutable Storage and our OPEX licensing model also includes Unlimited Storage.

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Shri Sharan

Solutions architect at Kyndryl

Is user-friendly, saves us time, and costs

We encountered some issues during Active Directory recovery. When we implemented Active Directory, we provided feedback to Zerto regarding the challenges of recovering AD from the on-premises environment to the disaster recovery site. Unlike other virtual machines, AD recovery presents unique difficulties due to its active-active nature. It's unclear whether these challenges stem from Zerto itself or limitations within Microsoft Active Directory. However, in our experience using Zerto for AD recovery compared to other technologies, we faced data discrepancies that necessitated workarounds to bring AD online at the DR site. Certain applications we migrated from production relied on Active Directory authentication. To ensure successful application functionality at the DR site, a functional AD environment was a prerequisite to application migration. Therefore, our initial step involved copying and guaranteeing a running AD instance on the DR side before application recovery. However, upon attempting application authentication on the DR side, data inconsistencies prevented successful authentication. To address this, we created an isolated clone of the AD environment and conducted tests. Through trial and error, we were able to develop workarounds to resolve the issue. Notably, these challenges were specific to Active Directory; other VMs didn't exhibit similar problems.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"It is the best product in the market for Office 365 backup, and our customers are satisfied with it."

"The initial setup is super easy."

"It is a very good and stable solution...With AvePoint's support, our experience has been exceptional"

"The backup and recovery functionalities of the product are very useful."

"The most promising feature of the product is data security policies, which make it simpler to include compliance processes."

"The product's initial setup phase was super easy."

"It is the only product in the market that offers platform backup."

"The most valuable features are the email backup and the SharePoint backup."

More AvePoint Cloud Backup pros

"We selected Zerto because the RPO is extremely low, so you can get that server back up almost immediately. That was a huge thing. Also, the ability to do failover tests, where you can test your environment, but not have it impact your production environment, was huge."

"The way we can use checkpoints from each VM to restore them is an excellent feature, and the replication is great."

"The replication and recovery features are the most valuable... On two occasions, other departments in our organization reported issues with specific virtual machines. We used the checkpoint feature of the Zerto to enable the recovery of those machines to a point that was a few minutes prior to the problem."

"With Zerto, all you have to do is deploy the executable and start setting things up. So, it was very easy."

"The most valuable feature is the point in time recovery. This allows us to recover at any point in time, up to a minute or so."

"It's very stable. It doesn't require a lot of intervention."

"Zerto ensures a smooth transition during a disaster when we need to automatically switch from our primary environment to our recovery one."

"Moving the VPGs from one location to another is a valuable feature. You just click on it and move it and it's done."

More Zerto pros

Cons

"The configuration could be made easier."

"The restoration could be faster."

"The product's price is an area of concern where improvements are required."

"For improvement, AvePoint can provide details on how the tool's backup scope works."

"Some customers choose other backup solutions because AvePoint is Office 365 and CRM backup system, but they have other backup needs for Azure and so on. Such customers often choose another backup solution instead of AvePoint."

"It is challenging for small or medium-sized businesses to purchase it."

"I would like to see improvements in the tool's initial seed. The initial seed of around 10 TB of SharePoint data took 45 days to complete."

"It is not a traditional restore process and it is somewhat limited in what we can do."

More AvePoint Cloud Backup cons

"It is difficult to manage failing over between sites if you are at the site that was impacted."

"If they already do not have it, they can have some APIs for the Horizon environment. Instead of having to use some scripts to get around, they can make it a lot more user-friendly for integration."

"I would like to have an overall orchestration capability that would enable you to do multiple VPGs in some sort of order, with delays in between."

"When we migrated to new virtual infrastructure, we had to set up Zerto all over again. And that took a long time. It would be nice if Zerto had some sort of migration tool where you could migrate all of your virtual machines to a new infrastructure without having to set up Zerto all over again."

"Now, everything is moving to the cloud and many modern app solutions are based on virtualization and cloud, however, for situations where Unix platforms are used, we'd like them to be able to support that."

"I wouldn't mind seeing Zerto sold at a cheaper price point, although the cost is comparable to VMware SRM."

"The primary concern expressed by all server users is the lack of robust integration features."

"When we do failover and failback, it doesn't maintain some of the settings that it should and I don't really understand why that happens."

More Zerto cons

Pricing and Cost Advice

"It costs a little bit more than other competitors in the market."

"The platform is more expensive than other vendors."

"I am not sure, but I believe that the cost is $7 USD per user."

"It is very good for many of my customers in the banking and finance segments. The price isn't a problem there, but in some other industries, people ask for a cheaper solution. When the price is an issue for the customer, we recommend Veeam, Metallic."

"I would say that the pricing policy of the product is flexible and good."

"The pricing part of the solution is based on a subscription model, which is based on the number of users or storage capacity."

"I rate the product's price a nine on a scale of one to ten, where one is cheap and ten is expensive."

"The pricing is very reasonable."

"Pricing is one area where there could be some improvement. We would like to see a consumption model that would charge in a DR scenario, where you're failing over and consuming those resources, instead of a per-protected-node model. Or it could be a model based on the amount of storage space you're protecting."

"Zerto is affordable."

"When we purchased Zerto, we felt it was worth the cost as it would protect us from any potential problems and give us peace of mind knowing that any critical items could be recovered quickly."

"From a customer perspective, the price is okay. From an investor's perspective, however, it is a little bit high."

"The cost is not dirt cheap but also is not terrible."

"It was a little bit expensive. It took a long time for us to get DR for our workstations. It's one thing when you have 15 servers, but when we needed to bring on almost another 200 users, and each was the same price as the servers, it was too expensive. But Zerto worked with us and gave us a solution that was pretty decent in terms of price."

"I would like to see different service levels. They're good, but it still takes a lot of our budget in ops."

More Zerto pricing and cost advice

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Comparison Review

it_user159711

Architect at a tech services company with 51-200 employees

Nov 9, 2014

VMware SRM vs. Veeam vs. Zerto

Disaster recovery planning is something that seems challenging for all businesses. Virtualization in addition to its operational flexibility, and cost reduction benefits, has helped companies improve their DR posture. Virtualization has made it easier to move machines from production to…

Read full review

Top Industries

By visitors reading reviews

Computer Software Company

18%

Manufacturing Company

10%

Financial Services Firm

Government

Computer Software Company

22%

Financial Services Firm

10%

Manufacturing Company

Healthcare Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

Questions from the Community

How does AvePoint Cloud Backup compare with Veeam Backup for Office 365?

AvePoint Cloud Backup for MS Office 365 is a SaaS backup whose features include secure storage and unlimited and automated backups. The storage is saved in AvePoint’s Azure storage or it can also b...

What do you like most about AvePoint Cloud Backup?

The product's initial setup phase was super easy.

What is your experience regarding pricing and costs for AvePoint Cloud Backup?

The pricing is fair, and the solution is not expensive.

What advice do you have for others considering Oracle Data Guard?

Ik fluister:VM Host Oracle en DataGuard hebben we per toeval vervangen door Zerto :-) tijdens de Zerto implementatie en VPG werden de Host Data in write-ack Block-Level gerepliceerd. Qua licentie 1...

What do you like most about Zerto?

Its ability to roll back if the VM or the server that you are recovering does not come up right is also valuable. You have the ability to roll back a few seconds or a few minutes. The rollback feat...

What is your experience regarding pricing and costs for Zerto?

I would rate the pricing, setup cost, and licensing around a seven on a scale of one to ten. The pricing model could be more flexible to accommodate startup companies with lower budgets.

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Product Reports

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AvePoint Cloud Backup

January 2025

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December 2024

Also Known As

No data available

Zerto Virtual Replication

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AvePoint

Overview

AvePoint Cloud Backup is a comprehensive data protection solution designed to safeguard critical business data stored in Microsoft 365 and Dynamics 365. It offers automated and secure backup and restore capabilities, ensuring that organizations can recover their data quickly in the event of accidental deletion, data corruption, or cyberattacks. With AvePoint Cloud Backup, businesses can easily manage and monitor their backup and restore processes through a centralized dashboard, enabling efficient data protection and compliance management.

This solution also provides granular recovery options, allowing users to restore individual files, folders, or entire sites with ease. AvePoint Cloud Backup offers flexible retention policies, enabling organizations to meet their specific data retention requirements.

Additionally, it provides advanced security features such as encryption and multi-factor authentication to ensure the confidentiality and integrity of backed-up data.

With its user-friendly interface and robust features, AvePoint Cloud Backup is a reliable and efficient solution for organizations seeking comprehensive data protection for their Microsoft 365 and Dynamics 365 environments.

Zerto is used for disaster recovery, business continuity, data migration, and ransomware recovery, providing continuous data protection and near real-time replication. Valued for ease of use, efficient failover processes, and versatile integration, it enhances organizational efficiency, reduces errors, and boosts productivity.

Sample Customers

Swedish Match, Hydro, Mercury IT, Avepoint

United Airlines, HCA, XPO Logistics, TaxSlayer, McKesson, Insight Global, American Airlines, Tencate, Aaron’s, Grey’s County, Kingston Technologies