AWS Shield vs F5 BIG-IP Advanced Firewall Manager (AFM) comparison

AWS Shield vs. F5 BIG-IP Advanced Firewall Manager (AFM)

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Cloudflare

Mindshare comparison

As of January 2025, in the Distributed Denial-of-Service (DDoS) Protection category, the mindshare of Cloudflare is 18.8%, down from 19.2% compared to the previous year. The mindshare of AWS Shield is 7.0%, down from 7.4% compared to the previous year. The mindshare of F5 BIG-IP Advanced Firewall Manager (AFM) is 1.4%, up from 0.9% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Distributed Denial-of-Service (DDoS) Protection

Featured Reviews

Spencer Malmad

Owner at Tech Exchange

It's easy to set up because you point the DNS to it, and it's working in under 15 minutes

Cloudflare is highly scalable. Cloudflare is a system with a web portal that the end users like me see. It's a console where we can adjust the DNS, caching, and security features all in that console. Cloudflare owns thousands of servers across the world that cache the data. It's a powerful solution. When clients sign up for Cloudflare, they're getting this monster content delivery network, security, and a web application firewall in one. It's all rolled into one, and it's massive. Unless you have your website hosted on a massive hosting provider, there's no way that you can deliver the amount of data that Cloudflare can provide to the end users. If you have static content, there's no way that you can ever match what Cloudflare can do. Obviously, there are competitors to Cloudflare that do the same, but I'm saying other types of solutions. Let's say you go with F5. Great, that's on-prem. That's in your colo. You can't deliver as much data to the internet as you can with a CDN. You don't have to spend $20,000 on a net scaler, F5, or whatever Cisco's selling now. You don't have to buy that. You pay them $50 a month or $150 a month. It's totally worth it because even in five years, you'll never get the performance value, not just the actual ROI. You have to consider how much throughput you can get with Cloudflare.

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SteveNg

Head of Strategic Alliances at Quantum Security

The solution automatically scales according to traffic, only takes minutes to deploy, and is maintenance-free

Ultimately, the cost of the solution goes up as we add features, but I believe over time AWS has been adding more frequently asked features. Depending on the website, if our website has more transactions, more sensitive information, and more value, then, of course, we need more features. For us, we only require basic information, a website, some custom consumer, end user, and front-facing purposes. We end up having to pay extra for features that AWS adds that we don't need. The pricing of the solution can be improved.

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Richard Polyak

Sr. Architect at NBC Universal

Straightforward setup with very good granularity and performance

Our company uses the solution as a data center firewall. It is hard to determine all users within our infrastructure. It depends on systems we put behind the solution. Its internal but also a data center firewall. Sometimes, there are hooks from the solution to our external infrastructure or…

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"Cloudflare allows us to self-host services such as Rocket.Chat and Node-RED, in high-availability mode, thanks to round robin DNS which allows us to share one hostname between our two locations."

"There are key things that are used for our enterprise customers, such as Lambda and DNS."

"It is a stable solution. I rate the stability a ten out of ten...I rate the scalability a ten out of ten."

"The UI is good."

"The simplicity of the overall dashboard makes it a great product for a user like me who has less understanding of the internet than a developer or other more technical people. It gives me peace of mind. I also love the easy customization of the Page Rules."

"When using services like Heroku, Cloudflare is very useful for CNAME flattening. I also use it for their end-to-end SSL with TLS authentication on nginx for securing servers."

"What I like best about Cloudflare is that my company can use it to trace and manage applications and monitor traffic. The solution tells you if there's a spike in traffic. Cloudflare also sends you a link to check your equipment and deployment and track it through peering, so it's a valuable tool."

"I rate its stability a ten out of ten."

More Cloudflare pros

"The product is easy to use."

"I am impressed with the product's multiple features like security."

"The solution's ease of use is the most valuable feature."

"The product has a good mechanism to analyze trends and trigger events."

"We have integrated the tool with Active Directory. The most important feature is that it's transparent and doesn't degrade the performance of our solution. Additionally, it's easy to configure, which is crucial for us. It's easy to use and set up and stops attacks on our servers. We haven't encountered any attack problems because the solution stops them in real-time. AWS Shield specifically focuses on defending against denial-of-service attacks, making it a great solution for that type of threat."

"It is integrated with AWS. So, it gives you a good first step."

"The web application firewall has been very helpful. We purchased F5 when we were migrating our applications to the cloud."

"The decryption is great."

"It blocks various attacks and mitigates disasters from occurring."

"The most valuable features of F5 BIG-IP Advanced Firewall Manager (AFM) are the web gateway, load balancing, services, and applications available."

"I find the signature base is very helpful to see traffic"

"Its performance and ease of use are valuable."

"The most valuable feature of this solution is that the blocking of IP's."

"It excels in preventing downtime and maintaining application performance, which is crucial for our clients' security and operational continuity."

More F5 BIG-IP Advanced Firewall Manager (AFM) pros

Cons

"If they improve on the placement of their data centers, it would be better. I'm living in a remote area. I would like to connect to them without any kind of lag."

"In the last two years, there has been a certain amount of downtime when using the VDM."

"Cloudflare does not have an on-premise solution. If they had different approaches they could be better suited to accommodate more customers, such as on-premise and hybrid deployments. For example, hybrid deployments would be useful where you could move the traffic from the enterprise to the cloud."

"The solution could use more analytics on the backend to give us more insights into everything. More reports would be helpful."

"There should be a specific price list for enterprise-level customers."

"Cloudflare doesn't have a reverse lookup. We can only do a DNS lookup to get the IP address from the hostname. It doesn't work if you want to look up the hostname from an IPA address."

"The tool needs to improve caching of servers. The product needs to include PFX certificate as well."

"There are some issues with the CDN services."

More Cloudflare cons

"The management of it is a bit hard. If you don't engineer it on the front side, it is hard to go back in and change it. It could be improved in terms of architecture requirements and then ongoing support requirements as a secondary component to it. People tend to set up things like this, and they just expect it to work without the care and feeding that needs to go back into it either from an application team or a network environment team."

"The product is expensive."

"The time taken to detect anomalies must be reduced."

"The product needs to improve its logs and reports to make it read better."

"We end up having to pay extra for features that AWS adds that we don't need."

"The product should give users more flexibility to customize their security policies according to their requirements."

"The solution’s initial setup is not easy."

"There is room for improvement in Advanced Firewall Manager's dashboard statistics, especially during attacks."

"This would be absolutely the best network security solution if the price were not so high."

"For configuring the firewall, every single vendor on the planet has pretty much the same logic when it comes to firewalls, and F5 has a completely different approach and completely different behavior."

"It doesn't compare to next generation firewalls"

"We needed to protect the database but the solution didn't offer a certain feature to do so."

"F5 BIG-IP Advanced Firewall Manager's pricing and technical support services need improvement."

"The pricing of the solution could be a little bit better."

More F5 BIG-IP Advanced Firewall Manager (AFM) cons

Pricing and Cost Advice

"The product's pricing is cheap."

"A free version of the solution is available."

"For Cloudflare, I recommend it heavily for small businesses with revenue under a couple of million dollars. Onboarding is easy, and they even have a free plan. This makes it simple for businesses in the $100,000-$500,000 range to try it out and see its value, allowing them to scale up their infrastructure as needed."

"I give the price a five out of ten."

"The price of the solution is expensive."

"The pricing for the service is reasonable, neither excessively cheap nor prohibitively expensive. It aligns well with the value of their solution."

"The solution is expensive when compared to other products but offers unlimited bandwidth."

"The cost primarily depends on the size of the organization."

More Cloudflare pricing and cost advice

"It depends on your subscription level and the volume that you're spending with AWS. So, it is very relative to the consumption alignment in your subscription level. It is a well-constructed, scalable pricing option, but it is relative to how much you're spending on AWS. Because the more you spend, typically, the more you get off on services like this. I find it to be comparable to other solutions."

"We pay $3000 per month for the solution."

"The tool's pricing is good."

"The tool is cheap."

"The cost depends on traffic each month, so on average, it costs us between US$200 and US$300 per month."

"F5 BIG-IP Advanced Firewall Manager (AFM) is an expensive solution. They are one of the best in the market, but the price could be cheaper."

"F5 BIG-IP AFM is an affordable solution. There were not any additional fees other than the standard licensing."

"As per pricing, I would not say cheap, but little higher than cheap, but not very expensive. So you can say kind of value for money solutions."

"F5 BIG-IP Advanced Firewall Manager is not an expensive solution."

"The solution is slightly on the higher priced side."

"It's very expensive, and you pay extra for the models."

"The product is expensive."

"We have purchased a five-year licensing package for the product."

More F5 BIG-IP Advanced Firewall Manager (AFM) pricing and cost advice

See which vendors are best for you

Use our free recommendation engine to learn which Distributed Denial-of-Service (DDoS) Protection solutions are best for your needs.

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831,158 professionals have used our research since 2012.

Top Industries

By visitors reading reviews

Educational Organization

25%

Computer Software Company

13%

Comms Service Provider

Financial Services Firm

16%

Computer Software Company

16%

Comms Service Provider

Insurance Company

Financial Services Firm

22%

Computer Software Company

17%

Insurance Company

Government

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

Questions from the Community

Which is the best DDoS protection solution for a big ISP for monitoring and mitigating?

Cloudflare. We are moving from Akamai prolexic to Cloudflare. Cloudflare anycast network outperforms Akamai static GR...

Which would you choose - Cloudflare DNS or Quad9?

Cloudflare DNS is a very fast, very reliable public DNS resolver. It is an enterprise-grade authoritative DNS service...

What do you like most about Cloudflare?

Cloudflare offers CDN and DDoS protection. We have the front end, API, and database in how you structure applications.

What do you like most about AWS Shield?

We have integrated the tool with Active Directory. The most important feature is that it's transparent and doesn't de...

What is your experience regarding pricing and costs for AWS Shield?

The tool is cheap.

What needs improvement with AWS Shield?

The time taken to detect anomalies must be reduced. The tool has a few parameters based on which it tries to understa...

What do you like most about F5 Advanced Firewall Manager?

CGNAT is one of its strong areas.

What is your experience regarding pricing and costs for F5 Advanced Firewall Manager?

The price of the solution presents a challenge.

What needs improvement with F5 Advanced Firewall Manager?

I have encountered challenges with the price of the solution. Apart from the price, I feel no other areas need improv...

Azure Front Door vs Cloudflare

Comparisons

Quad9 vs Cloudflare

Compared 49% of the time

Compared 4% of the time

Azure DNS vs Cloudflare

Compared 4% of the time

Akamai vs Cloudflare

Compared 4% of the time

Infoblox DDI vs Cloudflare

Compared 1% of the time

More Cloudflare Competitors

Azure DDoS Protection vs AWS Shield

Compared 25% of the time

Cloudflare One vs AWS Shield

Compared 25% of the time

Akamai App and API Protector vs AWS Shield

Compared 5% of the time

Arbor DDoS vs AWS Shield

Compared 3% of the time

Prolexic vs AWS Shield

Compared 2% of the time

More AWS Shield Competitors

Arbor DDoS vs F5 BIG-IP Advanced Firewall Manager (AFM)

Compared 62% of the time

Radware Cloud DDoS Protection Service vs F5 BIG-IP Advanced Firewall Manager (AFM)

Compared 12% of the time

More F5 BIG-IP Advanced Firewall Manager (AFM) Competitors

Product Reports

Cloudflare

Download Cloudflare product report

AWS Shield

Download AWS Shield product report

F5 BIG-IP Advanced Firewall Manager (AFM)

Download F5 BIG-IP Advanced Firewall Manager (AFM) product report

F5 BIG-IP Advanced Firewall Manager (AFM) report

Also Known As

Cloudflare DNS

No data available

F5 AFM, F5 Advanced Firewall Manager

Learn More

Cloudflare

Amazon Web Services (AWS)

Overview

Cloudflare is a highly-regarded Content Delivery Network (CDN) and a Distributed Denial-of-Service (DDoS) protection solution. The robust global connectivity cloud platform that is Cloudflare ensures users are able to connect to the Internet quickly, securely, and reliably. Cloudflare is one of the world's largest networks in the marketplace today. Using Cloudflare, businesses, educational entities, NGOs, vloggers, bloggers, and anyone else with an internet presence can experience more secure, faster websites and applications.

Currently, there are millions of Internet locations on Cloudflare, and the Cloudflare network
continues to grow every day by the thousands. The solution is able to fulfill the requests for
millions of websites seamlessly and serves on average 45 million HTTP requests per second.

Cloudflare has safe, secure data centers in close to 300 cities worldwide to ensure every
client request is filled as quickly as possible. It is Cloudflare’s edge network that makes this
possible by keeping content and other services as close to each client as possible, so the
information requests are always only seconds away.

Many organizations that work in democracy, civil society, human rights, or the arts are able to
access Cloudflare's highest levels of protection for free via Project Galileo. Additionally, official
election websites can be secured from hacking and fraud through Cloudflare’s Project
Athenian, also at no additional cost.

Cloudflare can also help organizations of all sizes develop a robust zero-trust strategy to
ensure the highest levels of productivity and profitability. Employees, stakeholders, and end users have a greater level of satisfaction and overall improved user experience, which can, in
turn, result in higher revenues and overall ROI. Zero-trust and BYOD (bring your own device)
access ensure end users and employees always have the best resources and technology
available to them at all times.

Cloudflare benefits

Cloudflare has many benefits. Some of its most valuable benefits include:

- Faster load times

- Robust DNS security

- Intuitive cloud Web Application Firewall (WAF)

- Free universal SSL

- Image enhancement

- Automatic browser caching

- Next-generation cloud load balancer

- Accelerated Mobile Pages (AMP)

- Rate limiting

- Minification

- Zero-trust capabilities

- Cost-effective

- Reduced carbon footprint

Reviews from real users

“Many websites require an SSL certificate because they sell stuff and want SSL. Cloudflare
comes with an SSL certificate built in. It's automatic. You sign yourself up for Cloudflare, and
an SSL certificate automatically protects your website. If you have a connection between your
website and your host, the server, Cloudflare, and the host, you don't necessarily need a
certificate.” Spencer M., Owner at Tech Exchange

“What I like best about Cloudflare is that my company can use it to trace and manage
applications and monitor traffic. The solution tells you if there's a spike in traffic. Cloudflare
also sends you a link to check your equipment and deployment and track it through peering,
so it's a valuable tool.” Daniel P., Network Engineer at Ufinet

“The most valuable feature of Cloudflare is the GUI. You are able to control the solution very
well through the interface. There is a lot of functionality that is embedded in the service.” PeerSpot user, Competence Center Manager at a tech services company

AWS Shield is a managed Distributed Denial of Service (DDoS) protection service that safeguards applications running on AWS. AWS Shield provides always-on detection and automatic inline mitigations that minimize application downtime and latency, so there is no need to engage AWS Support to benefit from DDoS protection.

F5 BIG-IP Advanced Firewall Manager (AFM) is a high-performance, full-proxy network security solution designed to protect networks and data centers against incoming threats that enter the network. Built on F5’s industry-leading BIG-IP hardware and software platforms, BIG-IP AFM provides a scalable platform that delivers the flexible performance and control needed to mitigate aggressive distributed denial-of-service (DDoS) and protocol attacks before they overwhelm and degrade applications and infrastructure availability.

For service providers, BIG-IP AFM IPS does even more, protecting the network edge and performing traffic inspection and protocol adherence for prevalent service provider protocols such as SS7, Diameter, HTTP/2, GTP, SCTP and SIP traffic coming into the network over UDP, TCP, and SCTP.

Sample Customers

Trusted by over 9,000,000 Internet Applications and APIs, including Nasdaq, Zendesk, Crunchbase, Steve Madden, OkCupid, Cisco, Quizlet, Discord and more.

netflix, dow jones, mapbox, pearson, rovio, youview, moviestar planet, asurion, payplug, hour of code

City Bank, Ricacorp Properties, Miele, American Systems, Bangladesh Post Office

AWS Shield vs. F5 BIG-IP Advanced Firewall Manager (AFM)