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AWS Snowball vs Zerto comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Jan 1, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

IBM Turbonomic
Sponsored
Ranking in Cloud Migration
5th
Average Rating
8.8
Reviews Sentiment
7.4
Number of Reviews
205
Ranking in other categories
Cloud Management (4th), Virtualization Management Tools (4th), IT Financial Management (1st), IT Operations Analytics (4th), Cloud Analytics (1st), Cloud Cost Management (1st), AIOps (5th)
AWS Snowball
Ranking in Cloud Migration
12th
Average Rating
8.4
Reviews Sentiment
7.2
Number of Reviews
10
Ranking in other categories
Data Migration Appliances (1st)
Zerto
Ranking in Cloud Migration
3rd
Average Rating
9.0
Reviews Sentiment
7.2
Number of Reviews
303
Ranking in other categories
Backup and Recovery (2nd), Cloud Backup (2nd), Disaster Recovery (DR) Software (2nd)
 

Mindshare comparison

As of April 2025, in the Cloud Migration category, the mindshare of IBM Turbonomic is 4.0%, down from 5.3% compared to the previous year. The mindshare of AWS Snowball is 0.7%, up from 0.1% compared to the previous year. The mindshare of Zerto is 5.1%, up from 3.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Cloud Migration
 

Featured Reviews

Keldric Emery - PeerSpot reviewer
Saves time and costs while reducing performance degradation
It's been a very good solution. The reporting has been very, very valuable as, with a very large environment, it's very hard to get your hands on the environment. Turbonomic does that work for you and really shows you where some of the cost savings can be done. It also helps you with the reporting side. Me being able to see that this machine hasn't been used for a very long time, or seeing that a machine is overused and that it might need more RAM or CPU, et cetera, helps me understand my infrastructure. The cost savings are drastic in the cloud feature in Azure and in AWS. In some of those other areas, I'm able to see what we're using, what we're not using, and how we can change to better fit what we have. It gives us the ability for applications and teams to see the hardware and how it's being used versus how they've been told it's being used. The reporting really helps with that. It shows which application is really using how many resources or the least amount of resources. Some of the gaps between an infrastructure person like myself and an application are filled. It allows us to come to terms by seeing the raw data. This aspect is very important. In the past, it was me saying "I don't think that this application is using that many resources" or "I think this needs more resources." I now have concrete evidence as well as reporting and some different analytics that I can show. It gives me the evidence that I would need to show my application owners proof of what I'm talking about. In terms of the downtime, meantime, and resolution that Turbonomic has been able to show in reports, it has given me an idea of things before things happen. That is important as I would really like to see a machine that needs resources, and get resources to it before we have a problem where we have contention and aspects of that nature. It's been helpful in that regard. Turbonomic has helped us understand where performance risks exist. Turbonomic looks at my environment and at the servers and even at the different hosts and how they're handling traffic and the number of machines that are on them. I can analyze it and it can show me which server or which host needs resources, CPU, or RAM. Even in Azure, in the cloud, I'm able to see which resources are not being used to full capacity and understand where I could scale down some in order to save cost. It is very, very helpful in assessing performance risk by navigating underlying causes and actions. The reason why it's helpful is because if there's a machine that's overrunning the CPU, I can run reports every week to get an idea of machines that would need CPU, RAM, or additional resources. Those resources could be added by Turbonomic - not so much by me - on a scheduled basis. I personally don't have to do it. It actually gives me a little bit of my life back. It helps me to get resources added without me physically having to touch each and every resource myself. Turbonomic has helped to reduce performance degradation in the same way as it's able to see the resources and see what it needs and add them before a problem occurs. It follows the trends. It sees the trends of what's happening and it's able to add or take away those resources. For example, we discuss when we need to do certain disaster recovery tests. Over the years, Turbo will be able to see, for example, around this time of year that certain people ramp up certain resources in an environment, and then it will add the resources as required. Another time of year, it will realize these resources are not being used as much, and it takes those resources away. In this way, it saves money and time while letting us know where we are. We've saved a great deal of time using this product when I consider how I'd have to multiply myself and people like me who would have to add resources to devices or take resources away. We've saved hundreds of hours. Most of the time those hours would have to be after hours as well, which are more valuable to me as that's my personal time. Those saved hours are across months, not years. I would consider the number of resources that Turbonomic is adding and taking away and the placement (if I had to do it all myself) would end up being hundreds of hours monthly that would be added without the help of Turbonomic. It helps us to meet SLAs mainly due to the fact that we're able to keep the servers going and to keep the servers in an environment, to keep them to where (if we need to add resources) we can add them at any given time. It will keep our SLAs where they need to be. If we were to have downtime due to the fact that we had to add resources or take resources away and it was an emergency, then that would prevent us from meeting our SLAs. We also use it to monitor Azure and to monitor our machines in terms of the resources that are out there and the cost involved. In a lot of cases, it does a better job of giving us cost information than Azure itself does. We're able to see the cost per machine. We're able to see the unattached volume and storage that we are paying for. It gives us a great level of insight. Turbonomic gives us the time to be able to focus on innovation and ongoing modernization. Some of the tasks that it does are tasks that I would not necessarily have to do. It's very helpful in that I know that the resources are there where they need to be and it gives me an idea of what changes need to be made or what suggestions it's making. Even if I don't take them, I'm able to get a good idea of some best practices through Turbonomic. One of the ways that Turbonomic does to help bring new resources to market is that we are now able to see the resources (or at least monitor the resources) before they get out to the general public within our environment. We saw immediate value from the product in the test environment. We set it up in a small test environment and we started with just placement and we could tell that the placement was being handled more efficiently than what VMware was doing. There was value for us in placement alone. Then, after we left the placement, we began to look at the resources and there were resources. We immediately began to see a change in the environment. It has made the application and performance better, mainly due to the fact that we are able to give resources and take resources away based on what the need is. Our expenses, definitely, have been in a better place based on the savings that we've been able to make in the cloud and on-prem. Turbonomic has been very helpful in that regard. We've been able to see the savings easily based on the reports in Turbonomic. That, and just seeing the machines that are not being used to capacity allows us to set everything up so it runs a bit more efficiently.
Kevin-Davis - PeerSpot reviewer
Seamless data transfer and efficient migration with customizable storage sizes
I like that I can take data and send it straight to S3 when it loads in. The interface for getting my data onto the Snowball is so streamlined. I don't know if you've ever seen it before. It's really cool. I connect them to the backplane of our existing network. I'm able to address it quickly and move the data quickly inside my customers' data centers. There's a little screen on it, which changes the UPS codes and all that stuff. The label and everything AWS electronic, so I don't have to deal with shipping issues. It makes it super simple and easy to use from end to end.
Sachin Vinay - PeerSpot reviewer
Leverage disaster recovery with reliable support and cost-effective future-proof features
Zerto is straightforward to implement because it only requires the installation of an agent on the VMs designated for migration. A service, typically a VM, must also be deployed at the disaster recovery location. This entire process is simple and can be completed within three days. Zerto's near-synchronous replication occurs every minute, allowing for highly granular recovery points. This means that even if interruptions or malware disruptions occur within that minute, Zerto can restore to the last known good state, effectively recovering the entire setup to the latest backup. This capability ensures high data security and minimizes potential data loss. One of the main benefits of implementing Zerto is its data compression, which significantly reduces the load on our IPsec VPN. Zerto compresses data by 80 percent before transmitting it across the VPN, minimizing the data transferred between geographically dispersed locations. This compression and subsequent decompression at the destination alleviate the strain on the VPN, preventing overload and ensuring efficient data synchronization. Zerto simplifies malware protection by integrating it into its disaster recovery and synchronization features. This comprehensive approach eliminates the need for separate antivirus setups in virtual machines and applications. It streamlines our security measures and removes the need for additional software or solutions, resulting in an excellent return on investment. Zerto's single-click recovery solution offers exceptional recovery speed. Through the user interface, a single click allows for a complete restoration from the most recent backup within two to three minutes, enabling rapid recovery and minimal downtime. Zerto's Recovery Time Objective is excellent. In the past, if a virtual machine crashed, we would recover it from a snapshot, which could take one to two hours. With Zerto, the recovery process takes only five minutes, and users are typically unaware of any disruption. This allows us to restore everything quickly and efficiently. Zerto has significantly reduced our downtime. When malware affects our data, Zerto immediately notifies us and helps us protect other applications, even those not yet implemented with Zerto. By monitoring these applications, we can quickly identify and address any potential malware spread, minimizing downtime across our systems. Zerto significantly reduces downtime and associated costs during disruptions. Our services are unified, so in the event of a disruption without Zerto, even a half-day disruption would necessitate offline procedures. This would lead to increased manpower, service delays, and substantial financial losses due to interrupted admissions and other critical processes. By unifying service processes, Zerto minimizes the impact of outages. Zerto streamlines our disaster recovery testing across multiple locations by enabling efficient failover testing without disrupting live services. Traditionally, DR testing required downtime of critical systems, but Zerto's replication and failover capabilities allow us to test in parallel with live operations. This non-disruptive approach ensures continuous service availability while validating our DR plan, even in scenarios like malware attacks, by creating a separate testing environment that mirrors the live setup. This comprehensive testing provides confidence in our ability to handle real-world incidents effectively. This saves us over 60 percent of the time. Zerto streamlines system administration tasks by automating many processes, thereby reducing the workload for multiple administrators. This allows them to focus on other university services that require attention and effectively reallocate support resources from automated tasks to those requiring more dedicated management. Zerto is used exclusively for our critical services, providing up to a 70 percent improvement in our IT resilience.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The primary features we have focused on are reporting and optimization."
"It is a good holistic platform that is easy to use. It works pretty well."
"The biggest value I'm getting out of VMTurbo right now is the complete hands-off management of equalizing the usage in my data center."
"Turbonomic can show us if we're not using some of our storage volumes efficiently in AWS. For example, if we've over-provisioned one of our virtual machines to have dedicated IOPs that it doesn't need, Turbonomic will detect that and tell us."
"In our organization, optimizing application performance is a continuous process that is beyond human scale. We would not be able to do the number of actions that Turbonomic takes on a daily, weekly, and monthly basis. It is humanly impossible with the little micro adjustments that it can make. That is a huge differentiator. If you just figure each action could take anywhere very conservatively from five to 10 minutes to act upon, then you multiply that out by thousands of actions every month, it is easily something where you could say, "I am saving a couple of FTEs.""
"Using this product helps us to reduce performance risk because it shows us where resources are needed but not yet allocated."
"I like Turbonomic's automation and AI machine learning features. It shows you what it can do, but it can also act on recommendations automatically. Integration with an APM system makes the AI/ML features truly effective. Understanding what the application is doing and the trends of application behavior can help you make real-world decisions and act on that information."
"The most important feature to us is an objective measurement of VM headroom per cluster. In addition, the ability to check for the right-sizing of VMs."
"The solution is elastic."
"I like that I can take data and send it straight to S3 when it loads in."
"The flexibility of AWS Snowball is valuable. Its security allows for the ability to move and secure data without concern if the device is lost and the option to trace it back to AWS data centers."
"The most valuable features of AWS Snowball for me are its security measures and its flexibility."
"The support team's awesome, and they've always been very responsive."
"The features I like best are the tool's high capacity, scalability, end-to-end encryption for data security, ease of use, durability, and cost-effectiveness. It's particularly cost-effective for transferring large amounts of data compared to high-speed internet transfers."
"The solution is elastic."
"AWS helps save time and costs, being a managed cloud provider with evolving services."
"We're able to replicate all of our data and be able to bring up an entire data center within a matter of minutes, which has become our go-to for our resiliency within both of our data centers."
"We can recover both systems on-premises and in the public cloud."
"The way we can use checkpoints from each VM to restore them is an excellent feature, and the replication is great."
"I've found the migration feature very valuable."
"My organization has experienced the benefits of using the tool, which include the ability to test our disaster recovery quickly."
"Zerto saved us close to 90% on DR testing compared to traditional backups and restores."
"The instant recovery at DR locations is the most valuable feature. We're required to do periodic DR tests of critical databases, including Oracle and Microsoft SQL. We have recovery point objectives set for specific databases and we need to be able to achieve them. Zerto helps solve that business problem."
"The ability to test which virtual machines can be failed over to our DR site without interruption of our production environment."
 

Cons

"They could add a few more reports. They could also be a bit more granular. While they have reports, sometimes it is hard to figure out what you are looking for just by looking at the date."
"The automation area could be improved, and the generic reports are poor. We want more details in the analysis report from the application layer. The reports from the infrastructure layer are satisfactory, but Turbonomic won't provide much information if we dig down further than the application layer."
"I would like Turbonomic to add more services, especially in the cloud area. I have already told them this. They can add Azure NetApp Files. They can add Azure Blob storage. They have already added Azure App service, but they can do more."
"Additional interfaces would be helpful."
"I like the detail I get in the old user interface and will miss some of that in the new interface when we perform our planned upgrade soon."
"Recovering resources when they're not needed is not as optimized as it could be."
"Turbonomic can modernize the look and feel, making it more user-friendly to access and obtain information."
"The issue for us with the automation is we are considering starting to do the hot adds, but there are some problems with Windows Server 2019 and hot adds. It is a little buggy. So, if we turn that on with a cluster that has a lot of Windows 2019 Servers, then we would see a blue screen along with a lot of applications as well. Depending on what you are adding, cores or memory, it doesn't necessarily even take advantage of that at that moment. A reboot may be required, and we can't do that until later. So, that decreases the benefit of the real-time. For us, there is a lot of risk with real-time."
"It's not cheap."
"The stability of the solution isn't ideal and should be improved."
"If AWS Snowball is intercepted, there is a potential risk of unauthorized access to the data."
"The costs of services the customer needs also matter, such as storage requirements and whether storage is rational."
"Snowball is not interesting and is a pain to deal with."
"I think AWS Snowball could improve by expanding its availability to more countries."
"AWS support could be more responsive."
"It's not an easy product to start using for a beginner, but If you're a professional, it's easy to understand."
"It needs to support more public cloud."
"Zerto's price has room for improvement."
"The reporting could be improved in terms of the reports that you can show to auditors to prove that you have done the testing. I provide the reports that it generates now but, it would be great if, at the end of a DR test, it would generate a report of everything that Zerto did."
"Automated protection of workloads from one site to another could be improved."
"I would like for them to support additional hypervisor options. They support VMware but if they supported Hyper-V or Nutanix, it would be beneficial."
"The technical support response time has room for improvement."
"Their offsite backup is a bit clunky, but it will probably improve."
"An integrated encryption would allow for faster initial install and connection to the remote cloud site."
 

Pricing and Cost Advice

"It's worth the time and money investment if you can afford it."
"I'm not involved in any of the billing, but my understanding is that is fairly expensive."
"We felt the pricing was very fair for the product. It is in no way prohibitive for larger deployments, unlike other similar product on the market."
"It was an annual buy-in. You basically purchase it based on your host type stuff. The buy-in was about 20K, and the annual maintenance is about $3,000 a year."
"Everybody tells me the pricing is high. But the ROIs are great."
"I have not seen Turbonomic's new pricing since IBM purchased it. When we were looking at it in my previous company before IBM's purchase, it was compatible with other tools."
"If you're a super-small business, it may be a little bit pricey for you... But in large, enterprise companies where money is, maybe, less of an issue, Turbonomic is not that expensive. I can't imagine why any big company would not buy it, for what it does."
"Price is a big one. VMTurbo was very competitively priced."
"It's not a cheap solution, but the price is right for the product."
"The tool's pricing depends on the type of Snowball device you choose, the amount of data you need to transfer, and the service fees involved. There’s a standard price for larger data transfers and a flat job fee, which includes the first ten days of on-site usage. Typically, there are no additional data transfer fees."
"It's a little bit expensive."
"If you are an IT person and you think that DR is too expensive then the cloud option from Zerto is good because anyone can afford to use it, as far as getting one or two of their criticals protected."
"Nothing is cheap, but Zerto represents decent value."
"We have seen ROI. Several times, we needed to recover, and we were able to go to Zerto."
"The cost per VM is a bit high."
"You need to figure out how many critical servers and applications you have in your environment so you will know how many Zerto licenses to buy."
"Zerto is fairly expensive, but worth it."
"The price is reasonable."
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Comparison Review

it_user159711 - PeerSpot reviewer
Nov 9, 2014
VMware SRM vs. Veeam vs. Zerto
Disaster recovery planning is something that seems challenging for all businesses. Virtualization in addition to its operational flexibility, and cost reduction benefits, has helped companies improve their DR posture. Virtualization has made it easier to move machines from production to…
 

Top Industries

By visitors reading reviews
Financial Services Firm
14%
Computer Software Company
13%
Manufacturing Company
10%
Insurance Company
7%
Computer Software Company
15%
Financial Services Firm
14%
Government
9%
Manufacturing Company
7%
Computer Software Company
22%
Financial Services Firm
10%
Manufacturing Company
8%
Healthcare Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What is your experience regarding pricing and costs for Turbonomic?
It offers different scenarios. It provides more capabilities than many other tools available. Typically, its price is...
What needs improvement with Turbonomic?
The implementation could be enhanced.
What is your primary use case for Turbonomic?
We use IBM Turbonomic to automate our cloud operations, including monitoring, consolidating dashboards, and reporting...
Which is better - Microsoft Azure Data Box or AWS Snowball?
Microsoft Azure Databox is a 45-pound, super rugged, tamper-resistant, human-managed hardware appliance that can tran...
What do you like most about AWS Snowball?
The most valuable features of AWS Snowball for me are its security measures and its flexibility.
What is your experience regarding pricing and costs for AWS Snowball?
Depending of what is your priority; UseAWS Snowball if you are heavily invested in AWS or need edge computing feature...
What advice do you have for others considering Oracle Data Guard?
Ik fluister:VM Host Oracle en DataGuard hebben we per toeval vervangen door Zerto :-) tijdens de Zerto implementatie ...
What do you like most about Zerto?
Its ability to roll back if the VM or the server that you are recovering does not come up right is also valuable. You...
What is your experience regarding pricing and costs for Zerto?
Zerto is definitely more costly compared to its competitors, such as VMware Site Recovery Manager. It may not be suit...
 

Also Known As

Turbonomic, VMTurbo Operations Manager
Amazon AWS Snowball, Amazon Snowball, Snowball
Zerto Virtual Replication
 

Interactive Demo

Demo not available
Demo not available
 

Overview

 

Sample Customers

IBM, J.B. Hunt, BBC, The Capita Group, SulAmérica, Rabobank, PROS, ThinkON, O.C. Tanner Co.
Wazee Digital, Craftsy, Live Nation, Essess
United Airlines, HCA, XPO Logistics, TaxSlayer, McKesson, Insight Global, American Airlines, Tencate, Aaron’s, Grey’s County, Kingston Technologies
Find out what your peers are saying about AWS Snowball vs. Zerto and other solutions. Updated: April 2025.
846,617 professionals have used our research since 2012.