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AWS WAF vs Imperva DDoS comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Jan 1, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
6.7
Businesses see financial benefits from Cloudflare through improved uptime, security, and performance, enhancing returns despite measurement challenges.
Sentiment score
7.5
AWS WAF delivers high ROI and customer satisfaction by enhancing security and preventing hacks despite potential costs.
Sentiment score
6.3
Companies value Imperva DDoS for compliance and cost savings, estimating ROI between 45% to 90% by mitigating DDoS risks.
You would only lose money if you had an attack and you need to calculate the cost against the risks.
WordPress security can be tricky, and that's where Cloudflare can be absolutely helpful for small businesses.
We have had ROI with the tool's use since it never gave us downtime and made us lose millions.
 

Customer Service

Sentiment score
7.1
Customer service is highly rated, especially for Enterprise plans, but response times could improve for complex issues.
Sentiment score
6.8
AWS WAF support is generally good, though some users desire faster, more flexible, and friendlier service experiences.
Sentiment score
7.1
Imperva DDoS offers professional customer service with some delays; enterprise support is effective, technical support sometimes needs escalation.
This would help us address issues promptly, especially during unforeseen events like DDoS attacks.
We'd like a dedicated account manager.
You can get a support engineer with the best qualifications.
 

Scalability Issues

Sentiment score
8.2
Cloudflare is highly regarded for its scalability, smoothly accommodating various user needs and handling significant traffic across business sizes.
Sentiment score
7.9
AWS WAF offers scalable, reliable security for businesses of all sizes, highly rated for its effective traffic handling capabilities.
Sentiment score
7.9
Imperva DDoS offers highly scalable, adaptable solutions with seamless expansion, efficiently handling large attacks, though scaling costs may be high.
I would rate the solution's scalability a ten out of ten since I didn't encounter any issues with it.
I rate its scalability a ten out of ten because I had no issues with it.
I rate the scalability a ten out of ten.
 

Stability Issues

Sentiment score
7.6
Cloudflare is generally praised for stability and reliability, despite occasional issues and past outages, requiring proper configuration for best performance.
Sentiment score
8.5
AWS WAF is highly stable and reliable, with users rating its performance and dependability between eight and ten.
Sentiment score
7.7
Imperva DDoS is highly reliable with consistent uptime, minor issues, and positive user sentiment regarding its stability.
For DDoS protection, I would not recommend Cloudflare.
I rate the solution’s stability an eight out of ten.
I rate Cloudflare eight out of 10 for stability.
 

Room For Improvement

Users suggest Cloudflare improve analytics, CDN errors, support, DNS, APIs, pricing, server access, DDoS features, and documentation.
AWS WAF needs improvements in automation, user interface, support, integration, pricing clarity, documentation, and proactive threat detection.
Imperva DDoS requires improvements in customer support, pricing, interface design, security features, latency management, and enhanced documentation.
There's a need for improvement in areas like AI-based DDoS attacks and Layer 7 WAF features.
Despite these challenges, overall, Cloudflare remains the preferred solution compared to Azure, AWS CloudFront, and Google Cloud Armor.
Compared to other vendors and Cloudflare, there will be more downtime.
Features like bot protection or DDoS mitigation, available with other WAF vendors, do not come natively with AWS WAF.
 

Setup Cost

Cloudflare provides free and paid plans from $20, with straightforward pricing catering to small, medium, and enterprise businesses.
AWS WAF offers reasonable pay-as-you-go pricing, becoming cost-effective for heavy traffic but potentially costly with additional services.
Imperva DDoS offers competitive pricing with flexible options, but can be costly compared to Cloudflare or Akamai.
That's where Cloudflare shines for smaller businesses – it's ten times cheaper than Akamai.
It is cheaper than other options.
It's cost-effective, but I think they should have a custom pricing model for enterprise customers based on the features you use.
 

Valuable Features

Cloudflare provides speed enhancement, security, and ease of use with CDN, DDoS protection, SSL, and traffic analytics for website optimization.
AWS WAF provides robust threat protection, seamless integration, and custom rules, enhancing web application security with scalability and affordability.
Imperva DDoS provides robust, easy-to-use protection against attacks with advanced security measures and real-time traffic analysis.
Our scenario consisted of two web servers in different allocations to control access demands, and the load balancer did the job as expected, bringing security and stability to access points.
For me, the valuable feature is DDoS protection.
The most valuable features of the solution are performance and security.
The cloud-native nature of AWS is crucial since most of our workload is in AWS, making AWS WAF native to Amazon Web Services.
 

Categories and Ranking

Cloudflare
Sponsored
Average Rating
8.4
Reviews Sentiment
7.1
Number of Reviews
72
Ranking in other categories
CDN (1st), Distributed Denial-of-Service (DDoS) Protection (1st), Managed DNS (1st), Cloud Security Posture Management (CSPM) (14th)
AWS WAF
Average Rating
8.0
Reviews Sentiment
7.6
Number of Reviews
58
Ranking in other categories
Web Application Firewall (WAF) (1st)
Imperva DDoS
Average Rating
8.6
Reviews Sentiment
7.1
Number of Reviews
77
Ranking in other categories
CDN (7th), Web Application Firewall (WAF) (19th), Distributed Denial-of-Service (DDoS) Protection (7th)
 

Featured Reviews

Spencer Malmad - PeerSpot reviewer
It's easy to set up because you point the DNS to it, and it's working in under 15 minutes
Cloudflare is highly scalable. Cloudflare is a system with a web portal that the end users like me see. It's a console where we can adjust the DNS, caching, and security features all in that console. Cloudflare owns thousands of servers across the world that cache the data. It's a powerful solution. When clients sign up for Cloudflare, they're getting this monster content delivery network, security, and a web application firewall in one. It's all rolled into one, and it's massive. Unless you have your website hosted on a massive hosting provider, there's no way that you can deliver the amount of data that Cloudflare can provide to the end users. If you have static content, there's no way that you can ever match what Cloudflare can do. Obviously, there are competitors to Cloudflare that do the same, but I'm saying other types of solutions. Let's say you go with F5. Great, that's on-prem. That's in your colo. You can't deliver as much data to the internet as you can with a CDN. You don't have to spend $20,000 on a net scaler, F5, or whatever Cisco's selling now. You don't have to buy that. You pay them $50 a month or $150 a month. It's totally worth it because even in five years, you'll never get the performance value, not just the actual ROI. You have to consider how much throughput you can get with Cloudflare.
Kavin Kalaiarasu - PeerSpot reviewer
AWS's cloud-native security simplifies rule enforcement but needs better DDoS integration
The dashboarding could be improved, and the default metrics provided by AWS WAF could be upgraded. The rate at which AWS updates their managed rule sets could be better. Features like bot protection or DDoS mitigation, available with other WAF vendors, do not come natively with AWS WAF. Instead, they are part of AWS Shield. Providing DDoS protection as part of their WAF solution would be beneficial.
Syed Ubaid Ali Jafri - PeerSpot reviewer
I like the content monitoring feature which I haven't seen in other WAF solutions.
They could improve by minimizing false positive results. Although this occurs less with Imperva, we would like to see some further improvements. We have been using this product for last 1 years, it's result is very impressive. But due to the excessive load on the Web site where thousands of requests‎ are generated from legitimate users, however the request in which any sequential or specialised characters are requested would be directly blocked by impreva . Currently imperva blocks the special character request generated from the user, as I conduct a test where I am parsing the encoded html values of the same special characters to the input field, imperva bypasses these encoded values for example : ' i.e. %27 or / i.e %2F, the WAF bypasses these encoded characters. I hope that this device should have a capability to detect the pattern which is associated with Xss or Xsrf, rather then by not blocking the request which contains any special characters.
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Comparison Review

it_user68487 - PeerSpot reviewer
Nov 6, 2013
CloudFlare vs Incapsula: Web Application Firewall
CloudFlare vs Incapsula: Round 2 Web Application Firewall Comparative Penetration Testing Analysis Report v1.0 Summary This document contains the results of a second comparative penetration test conducted by a team of security specialists at Zero Science Lab against two cloud-based Web…
 

Top Industries

By visitors reading reviews
Educational Organization
24%
Computer Software Company
13%
Comms Service Provider
8%
Financial Services Firm
7%
Computer Software Company
16%
Financial Services Firm
15%
Manufacturing Company
8%
Government
6%
Financial Services Firm
17%
Computer Software Company
14%
Manufacturing Company
9%
Government
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

Which is the best DDoS protection solution for a big ISP for monitoring and mitigating?
Cloudflare. We are moving from Akamai prolexic to Cloudflare. Cloudflare anycast network outperforms Akamai static GR...
Which would you choose - Cloudflare DNS or Quad9?
Cloudflare DNS is a very fast, very reliable public DNS resolver. It is an enterprise-grade authoritative DNS service...
What do you like most about Cloudflare?
Cloudflare offers CDN and DDoS protection. We have the front end, API, and database in how you structure applications.
What are the limitations of AWS WAF vs alternative WAFs?
Hi Varun, I have had experienced with several WAF deployments and deep technical assessments of the following: 1. Im...
How does AWS WAF compare to Microsoft Azure Application Gateway?
Our organization ran comparison tests to determine whether Amazon’s Web Service Web Application Firewall or Microsoft...
What do you like most about AWS WAF?
The most valuable feature of AWS WAF is its highly configurable rules system.
What do you like most about Imperva Incapsula?
We use Imperva DDoS to stop DDoS attacks and reduce the amount of unwanted queries against web services or web scraping.
What is your experience regarding pricing and costs for Imperva DDoS?
The pricing is rated a ten on a scale where ten is very expensive. The solution is only cloud-based and does not prov...
What needs improvement with Imperva DDoS?
Pricing can be improved, as it is quite expensive. Additionally, support response times for emails can sometimes be d...
 

Also Known As

Cloudflare DNS
AWS Web Application Firewall
Imperva Incapsula
 

Overview

 

Sample Customers

Trusted by over 9,000,000 Internet Applications and APIs, including Nasdaq, Zendesk, Crunchbase, Steve Madden, OkCupid, Cisco, Quizlet, Discord and more.
eVitamins, 9Splay, Senao International
Hitachi, BNZ, Bitstamp, Moz, InnoGames, BTCChina, Wix, LivePerson, Zillow and more.
Find out what your peers are saying about AWS WAF vs. Imperva DDoS and other solutions. Updated: January 2025.
838,533 professionals have used our research since 2012.