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Bullhorn vs Zoho Recruit comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Bullhorn
Ranking in Applicant Tracking and Recruiting Software
4th
Average Rating
7.6
Reviews Sentiment
6.2
Number of Reviews
2
Ranking in other categories
CRM (33rd)
Zoho Recruit
Ranking in Applicant Tracking and Recruiting Software
1st
Average Rating
7.6
Reviews Sentiment
7.8
Number of Reviews
13
Ranking in other categories
Video Interviewing Software (2nd)
 

Mindshare comparison

As of May 2026, in the Applicant Tracking and Recruiting Software category, the mindshare of Bullhorn is 1.7%, down from 2.0% compared to the previous year. The mindshare of Zoho Recruit is 2.3%, down from 3.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Applicant Tracking and Recruiting Software Mindshare Distribution
ProductMindshare (%)
Zoho Recruit2.3%
Bullhorn1.7%
Other96.0%
Applicant Tracking and Recruiting Software
 

Featured Reviews

Christiane Hauk - PeerSpot reviewer
COO at RM Group (Switzerland)
Have improved workflows through automation but faced challenges with feature limitations and unclear pricing
The impact of those automation features on our operational efficiency is huge; however, what I don't appreciate about it is that it's very limited; it's limited to Bullhorn and, even within Bullhorn, it's limited to the candidate, the placement, the job, and the contact entity. You cannot automate files, notes, or change requests, so it's very limited, and they also don't do any further development in this anymore since AI is on the market. When it comes to automation in Bullhorn, I would appreciate seeing that automation is possible for integrating files. For example, that you can say, show me all candidates who don't have a file or which have a file that is older than one year, or which have a file type of resume or contract. I would appreciate seeing the possibility to build automations based on change requests, where you can automate according to the status submitted or approved, which is currently not possible, or automation based on notes. When it comes to the missing features in Bullhorn, I have numerous suggestions. Recently they introduced the AI assistant, which is a chatbot within Bullhorn that can refer to candidate, contact, and job data, which is great. However, the output from your prompt can only be copied to a clipboard and not inserted into a Bullhorn field, meaning you always have to do three, four more clicks to get it over to an email or to the field that publishes the job ad. This functionality has to be developed further because there are other tools that can already do this. The prompting and formatting possibilities within the prompt are very limited as well. Regarding AI, there is no match top candidates functionality that provides results good enough to use. We are already using the Textkernel search, which is the future search Bullhorn will integrate. Additionally, we also work with Bullhorn Onboarding, which is a catastrophe; it's not further developed, and they have not provided a new solution for the German-speaking market in five years. We also use the Canvas reporting tool that lacks further development; there are limitations on what you can build reports on. I would appreciate seeing improvements there, and to close this circle, I would appreciate seeing a kind of avatar that can conduct a first interview with a candidate.
NaveenKumar S - PeerSpot reviewer
Software Engineer at Maximus
Automation has streamlined high-volume hiring while advanced analytics and parsing still need work
Zoho Recruit is an end-to-end ATS that covers requisitions, multi job postings, resume parsing, screening interviews, offers, and many other tools. It has strong automation features, including custom workflows, blueprints, assignments tools, scheduler, and macros to reduce manual efforts. It caters to higher volume roles, and it has a deep Zoho ecosystem where we can connect with native Zoho platforms like Zoho CRM, Zoho People, Zoho SignFlow, Analytics, Books, and Desk. The AI feature, Zia, is added for candidate matching, recommendations, and smart research that speeds up sourcing and shortlisting. The flexible customization includes career site and portal building that allows us to create branded career pages and employee referral portals, plus candidate self-service to reduce workflow. The API, webhook, and Deluge options are available to integrate with any applications using REST API calls and extend these functionalities to connect with external systems and automate custom logic, fitting my Deluge skills. I integrate Zoho Recruit with Dynamics 360 and the Microsoft platform. For my company, we integrate with 360 for the data migration from Dynamics 360 to Zoho Recruit.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"What I appreciate best about Bullhorn is its user interface, which is really nice, and I enjoy the flexibility that you have with it and how you can customize it to meet your needs."
"What I appreciate most about Bullhorn's core functionalities and ATS functionalities is that it is highly customizable, the UI is very user friendly, and it's very easy to train."
"The installation process isn't very complicated."
"There are two features I love in Zoho Recruit. The first one is mass customization. I can customize the blueprint how I like, add some steps I want to include, and schedule a date and time to send the emails. I can also use a lot of templates. Secondly, the best thing about Zoho is the customer service. Whenever I have an issue or want to upgrade something, I text them through Zoho, and they respond within 40 seconds."
"I like that the solution is secure and only the admin person has access to download information."
"The product is very user-friendly, we find it very easy to navigate."
"The pricing seems to be very reasonable."
"The solution provides the ability to integrate with other Zoho apps, allowing us to automate the hiring process."
"The customization feature is the most valuable. I can add candidates to the system without having to go into it manually. I can look at a LinkedIn or PNet profile and literally right-click on it and pass that candidate into my database almost completely. It is 100% accurate for 90% of the time. It also has good security. I can't log in without a fingerprint. To log in, I have to give a fingerprint on my smartphone."
"Zoho Recruit is an end-to-end ATS that covers requisitions, multi job postings, resume parsing, screening interviews, offers, and many other tools."
 

Cons

"Bullhorn Onboarding, which is a catastrophe; it's not further developed, and they have not provided a new solution for the German-speaking market in five years."
"I think one thing that could be improved is that it's expensive."
"Candidate filtering is a little cumbersome. I would love to see all the design and effort Zoho put in to the administrative user experience also be applied to the manager experience side. Quite a bit of filtering has to be done to get to what you want. Also, you can't get through many candidates because Zoho Recruit has a cap on how many candidates you can view at a time. If you've got hundreds of candidates per job, you may have to scroll through 10 pages."
"Zoho Recruit could improve in the ease of use because you need to know how to do scripting or coding to receive some of the functionality in the back end. For example, AI and automation need scripting and coding."
"The cons of Zoho Recruit include the admin learning curve and the time needed to design and govern advanced workflows and blueprints correctly."
"The pivot chart type reporting available is not only too technical for a common user, but even for a technical user."
"The pricing could be a bit more reasonable."
"It lacks the functionality for finalizing the process when a successful placement is made. There is no invoicing."
"I would like them to improve their UX and UI. The front screen or the home page is dull. The tools in the marketplace have flashy home pages and a very funky style. I think that's one area that they can improve. In the future, I would like an option to integrate Zoho by default with other tools, specifically the HR tools. I would love it if I could convert the candidates directly from Zoho. That would be a huge help. They have a paid extension, but it doesn't work well during the trial period."
"It lacks the functionality for finalizing the process when a successful placement is made. There is no invoicing. It is missing the functionality for setting the placement and a start date. I do permanent placements as well as contractors, but it is not really geared towards contractors. So, I have to have a separate solution to manage contractors, timesheets, and things like that. It is just a bit of a pain. It is not as simple as some of the competitors, but it is far more able. There is a lot more to it, and it does a lot more than what any of the competitors currently do, which makes it a little bit more complicated to use, but it is easy enough. None of my staff have any issues. In all such solutions, you have to feed more than what they give you. It is a database at the end of the day, and I would like it to give me things. I would like to load a lead or get someone to just load leads all day, and I would like it to come back to me and say, "There's this position that you've loaded, and these candidates match. Can I send it?" I'd like it to be a little bit more proactive and feed me as much information as I feed it."
 

Pricing and Cost Advice

Information not available
"It is in the middle price range. Everything is included in the price."
"In terms of cost, Zoho is by far the most reasonable for what you're getting. You get the option of monthly or yearly price. It is one cost per person for a license, and it is reasonable. My solutions are $50 per person per month."
"Zoho Recruit is an affordable solution in comparison to BambooHR and costs relatively the same as Greenhouse implementation wise. It costs less than $100 per user. Large organizations will be able to get enterprise pricing, and Zoho is transparent with their pricing."
"The more you scale the solution the more it will cost. If you want the vendor to do the implementation or migration there are extra fees."
"The cost of each user depends on the size of our user base."
"I think it costs about $40 per month for a recruiter account. It comes with ten free accounts. It's well worth the money we are paying."
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Top Industries

By visitors reading reviews
Construction Company
26%
Financial Services Firm
12%
Comms Service Provider
10%
Educational Organization
9%
Comms Service Provider
13%
Construction Company
13%
Manufacturing Company
7%
Marketing Services Firm
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business9
Midsize Enterprise2
Large Enterprise2
 

Questions from the Community

What is your experience regarding pricing and costs for Bullhorn?
Bullhorn is expensive, and if you are looking to scale your operations, it really shines.
What needs improvement with Bullhorn?
The impact of those automation features on our operational efficiency is huge; however, what I don't appreciate about it is that it's very limited; it's limited to Bullhorn and, even within Bullhor...
What is your primary use case for Bullhorn?
We are an agency, a staffing agency, and we use Bullhorn mainly as an ATS, so we use it for reporting, onboarding, and to process our payrolling requests.
What needs improvement with Zoho Recruit?
The cons of Zoho Recruit include the admin learning curve and the time needed to design and govern advanced workflows and blueprints correctly. Some key features, including advanced automations and...
What is your primary use case for Zoho Recruit?
I have been working with Zoho Recruit for the last two years. In the previous platform, I worked with many platforms, but within the last 12 months, I have only been working with Zoho Creator, Zoho...
What is your experience regarding pricing and costs for Zoho Recruit?
I find Zoho Recruit to be a little expensive compared to other platforms. They have two editions: the Standard Edition, which is affordable, and the Enterprise Edition, which is a bit pricey.
 

Comparisons

 

Overview

 

Sample Customers

Tiro Partners, Skills Alliance, Think IT Recruitment, Mclaren Consultancy, REACH Employment Services, Aurec, FocusCore, Icon Partners, Curate Partners, Rowben Consulting, Richard Lloyd, Peoplefusion, Gemini People, Glotel
Manning Global, Hadfield Education, GEP, Scientific Games, International School of London - Qatar, IIM - Ahemadabad, Change.org
Find out what your peers are saying about Bullhorn vs. Zoho Recruit and other solutions. Updated: April 2026.
893,164 professionals have used our research since 2012.